Startup Companies Using Divi in the UK: 55 Active Firms (2026)
Startups using visual website-building themes create early-stage products and digital services, in a UK market dominated by small firms.
For startups, this page-builder theme tends to sit between founder-led marketing and outsourced web production. The buying centre is usually a founder, growth lead or operations generalist, rather than a formal engineering team. It is used for brochure sites, waitlists, lightweight product pages, investor-facing credibility and early inbound capture. Adoption signals a company with enough budget to maintain a direct web channel, analytics and basic conversion workflows, but still close to the stage where speed, template reuse and agency support matter more than custom front-end architecture.
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The UK cohort contains 55 trading companies running the theme, a narrow adoption slice rather than a mass-market startup stack. Reported employment totals 494 people, which fits the early-commercial profile implied by this kind of site build. Within startup page-builder detections, the theme sits third by category share, at 8.2% of a 669-company denominator. Registered-address distribution is skewed towards London at 29.1%, followed by the South East and East of England at 12.7% each, Scotland at 10.9% and the West Midlands at 9.1%.
Startup status is a lifecycle label, not a UK regulatory perimeter. General company-law administration still matters: incorporated users must maintain Companies House filings, including confirmation statements, and Companies House guidance says some filers may need government identity verification before filing. Permissions depend on activity rather than web stack; financial services, energy supply, aviation, healthcare, legal services and data-handling activity can bring FCA, OFGEM, CAA, MHRA, ICO or other sector oversight. Use of a visual theme also leaves procurement questions around hosting, consent notices, analytics tags and form-handling, particularly where customer acquisition is website-led.
Adoption of visual page-builder themes among startups appears set to remain concentrated in founder-led marketing, prototype validation and service-led customer acquisition. Scale-up teams tend to move away when brand control, performance budgets or custom product journeys justify more engineering effort, while very early ventures may keep using hosted templates and freelance-maintained sites. The middle of the market is therefore where retention looks most plausible: enough commercial traction to maintain a direct web channel, but not enough complexity to force a full rebuild.
Adoption by company size
Adoption of Divi rises with company size across the trading UK startup companies in this cohort. 2.1% of the 1,979 companies with under 10 employees run Divi (42 detected). 2.2% of the 586 companies with 10–50 employees run Divi (13 detected). 9.1% of the 11 companies with over 50 employees run Divi (1 detected). That is a 7% gap between the over 50 employees and under 10 employees bands.
55
Active firms
2026
8.2%
Of detected Page builders share
UK startup
7
Median headcount
Filed accounts
157
Verified contacts
Across this cohort
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Key facts
16% of the cohort was incorporated since 2022 (9 firms), so a sizeable share is in its first few filing cycles.
Within startup-tagged companies with a detectable page-builder system, the detected page-builder ranks third by share at 8.2% (55) of a 669-company denominator.
London accounts for 29.1% (16) of the cohort, ahead of the South East and East of England at 12.7% (7) each.
Every firm in the cohort also shows a content-management platform, while web-analytics tooling appears on 56.4% (31).
Startup status is a lifecycle and size marker rather than a separate UK regulatory category, so FCA, OFGEM, CAA or MHRA permissions still apply where the underlying activity is regulated.
The wider UK business base remains small-firm dominated: DBT estimated 5.5 million private-sector businesses at the start of 2024, and SMEs accounted for 99.8% of the business population.
Page builders market share among UK Startup
Share of the 669 UK Startup with a detectable system. As of June 2026.
What else do Divi-running Startup run?
Share of the 55 Divi-running UK companies where each technology was also detected. As of June 2026.
Where Divi Startup are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£396.6K
Median UK turnover
0%
Above £5M turnover
9
Incorporated since 2022
157 verified decision-maker contacts
across these 55 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Startup using Divi
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProduces gently cooked dog food made from free-range and wild meat and whole food ingredients. Creates personalised meal plans based on each dog’s profile, preparing portioned daily servings that are…
Sells directly to dog owners in Ireland and Great Britain, especially those seeking tailored feeding plans for puppies, adult dogs, fussy eaters, or dogs with sensitive stomachs, digestive, skin,…
Financial Health
HealthyHealthy · Hiring · 33% CAGR over 4y
Location
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Computed from 5 filingsProvides a cybersecurity awareness training platform for organisations, including phishing attack simulations, employee training modules, reporting and analytics on risk and participation, and dark…
Sells to B2B IT and security teams in organisations seeking to manage employee cyber awareness, phishing risk and board-level security reporting. Also targets channel partners serving business…
Financial Health
HealthyHealthy · -33% CAGR over 5y
Location
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Computed from 4 filingsProvides a no‑code software platform for document automation and lifecycle management, enabling businesses to create automated document templates, manage approvals and workflows, build custom…
Serves B2B and public-sector back-office teams, including legal, procurement, HR, finance, operations, sales and IT, across enterprise, midsize and early-stage organisations in sectors such as…
Financial Health
StrongStrong · Hiring · 26% CAGR over 3y
Location
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Computed from 5 filingsOperates an online platform listing baby and toddler classes and parent activities. Enables parents to search by age and date, view schedules, and book sessions such as music, swimming, gymnastics,…
Serves parents, expectant parents and carers of babies, toddlers and young children seeking local activities, plus UK children’s activity providers listing classes and taking bookings.
Financial Health
HealthyHealthy · Hiring · 34% CAGR over 5y
Location
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Computed from 5 filingsDevelops cloud-based software that creates interactive 3D digital twins of buildings and cultural sites, enabling property asset management, equipment monitoring, data visualisation and online…
Serves B2B customers managing commercial property portfolios, museums and cultural venues, with hotels also targeted for virtual room booking experiences.
Financial Health
WeakWeak · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides a software platform for measuring and analysing transport-related carbon emissions. Integrates with expense, HR and booking systems to collect data on employee commutes and business travel…
Sells to businesses needing Scope 3 travel and commute emissions data, particularly sustainability, finance, HR and operations teams managing employee mobility, business travel, expenses and…
Financial Health
StableStable · Hiring · 9% CAGR over 4y
Location
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Computed from 2 filingsProvides digital risk management and incident reporting software for sport, leisure and education organisations. The system enables staff to record accidents, hazards and pre‑session checks, with…
Serves B2B organisations in sport, leisure and education, including sports clubs, childcare camps, youth programmes and insurance companies needing staff-facing safety and risk reporting processes.
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 5 filingsDevelops and provides SaaS software for organisations to manage lost property. The platform enables photo-based item registration, AI object recognition, automated matching of enquiries with found…
Sells to businesses and public-facing organisations managing lost property, including hotels, venues, transport operators and large enterprise networks with customer service teams.
Financial Health
DistressedDistressed · -4% CAGR over 4y
Location
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Computed from 5 filingsDevelops and operates an online Arabic language learning platform offering structured courses, including Quranic Arabic and language mastery programmes. Provides a mobile app, digital learning tools,…
Serves individual consumers learning Arabic, including Muslims studying Quranic Arabic, app users, and buyers of online courses, ebooks, and premium memberships.
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Computed from 5 filingsDevelops and provides warehouse management and order management software for e‑commerce and fulfilment operations, including sales channel integrations, order processing workflows, shipping label…
Sells to businesses of all sizes, particularly ecommerce retailers, marketplace sellers, fulfilment teams and warehouse operations using channels such as Amazon, Temu and Shopify, across the UK and…
Financial Health
StrongStrong
Location
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Computed from 5 filingsDevelops software for automotive collision and insurance claims management. Provides a platform for connected car providers to detect crashes, capture incident data, guide drivers through reporting,…
Sells to connected car companies and automotive organisations that manage customer collision support, insurance claims journeys and repair supply-chain relationships.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
Location
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Provides online will writing services, enabling individuals and couples to create or update legally formatted wills through a guided digital tool. Offers information and services related to trusts,…
Serves individual consumers, couples and families looking to create or update a will, arrange lasting power of attorney, and plan for guardians, executors and asset protection.
Financial Health
N/AN/A
Location
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Computed from 2 filingsDevelops video games for PC and console platforms. Creator of the ecosystem‑driven metroidvania game “Good Boy”, featuring creature capture mechanics, exploration of alien biomes, and gameplay built…
Sells to consumers who play indie video games, particularly metroidvania and exploration-adventure fans on PC via Steam and Nintendo platforms.
Financial Health
StrongStrong · Hiring · 160% CAGR over 1y
Location
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Computed from 3 filingsDevelops cloud‑based computational fluid dynamics (CFD) software for running aerodynamic and fluid flow simulations. The platform provides tools for simulation setup, analysis, and data management,…
Serves B2B engineering teams and companies using CFD, especially in motorsport, automotive, cycling, naval, buildings and HVAC sectors, including race engineers, design teams and smaller…
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 2y
Location
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Computed from 3 filingsProvides Bacs‑approved payment software and cloud platform enabling businesses to manage Direct Debit collections, process card payments, and handle revenue collection. Includes APIs, payment links…
Serves finance and operations teams at UK enterprises, growing businesses, councils, charities and other organisations managing recurring revenue collection, supplier or employee payments, and…
Financial Health
StrongStrong · Hiring · 27% CAGR over 2y
Location
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Computed from 5 filingsProvides AI-powered platform and analyst-led services for global due diligence and third‑party risk assessment. Combines automated screening, intelligence gathering and investigation workflows to…
Serves compliance, risk, legal and investigations teams at global enterprises and risk consultancies managing complex third-party risk across jurisdictions and regulated industries.
Financial Health
StableStable · Hiring · 44% CAGR over 4y
Location
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Computed from 5 filingsProvides a software platform for sustainability and carbon management. Tools calculate Scope 1–3 emissions, track environmental data, and generate compliance reports such as ESOS, SECR and carbon…
Serves B2B sustainability, ESG and compliance teams at businesses and major brands needing carbon reporting, supply chain emissions visibility, product footprint data and regulatory compliance…
Financial Health
WeakWeak · Hiring · 46% CAGR over 4y
Location
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Computed from 5 filingsProvides white‑label email archiving software for managed service providers and cloud service providers. Enables long‑term storage, compliance retention, and fast search of business email, integrated…
Sells to B2B cloud service providers and MSPs seeking a white-label email archiving offer, from smaller providers to large-scale hosts managing hundreds to millions of users, for resale to their…
Financial Health
StableStable · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides cloud-based food traceability and safety management software for food businesses. The platform manages supplier records, ingredient batches, recipes, stock levels, HACCP controls, and…
Sells to small and medium-sized food businesses, especially producers, processors and distributors managing ingredients, suppliers, recipes, stock and deliveries.
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Computed from 5 filingsDevelops and provides a microlearning training platform and mobile app for employee learning. Delivers short lessons, quizzes and gamified activities, with analytics dashboards to track knowledge…
Serves businesses and other organisations with employee training needs, targeting L&D, HR, commercial training and operations leaders managing distributed teams, frontline staff or customer-facing…
Financial Health
DistressedDistressed · -7% CAGR over 4y
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Computed from 5 filingsDevelops operations management software for moving companies and home service franchises. Provides tools for scheduling, lead and sales tracking, crew and asset GPS tracking, reporting, estimating,…
Serves B2B home-service businesses, especially small to large moving companies and service franchises in sectors such as window cleaning, HVAC, plumbing, heating, yard, deck and fence services, plus…
Financial Health
StableStable · Hiring · 8% CAGR over 4y
Location
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Computed from 3 filingsProvides IT support and managed services for businesses, including helpdesk support, network and hardware setup, server and cloud installations, website design, bespoke software development, and CRM…
Serves UK businesses and public-sector bodies, including SMEs, in pharmaceuticals, waste management, banking, publishing, distribution, manufacturing and local authorities.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 2y
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Computed from 5 filingsDevelops cloud‑native computational multiphysics simulation software for engineering and scientific applications. Products model plasma physics, magnetohydrodynamics, nuclear fusion systems and deep…
Serves B2B engineering and scientific teams in nuclear fusion, deep geothermal energy and advanced deep tech, including engineers, managers and organisations needing specialist multiphysics…
Financial Health
StrongStrong · Growing, Hiring · 28% CAGR over 4y
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Computed from 5 filingsDevelops data science and AI software that analyses unstructured healthcare and life sciences data, including patient, healthcare professional, and employee conversations. Provides analytics…
Serves life sciences and pharmaceutical organisations, especially marketing, strategy, insights and commercial teams using healthcare professional, patient and employee data.
Financial Health
StableStable · Hiring · 35% CAGR over 4y
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Computed from 5 filingsDevelops blockchain-based data infrastructure and APIs for secure data sharing and provenance tracking. Provides digital product passports, emissions reporting data systems, and platforms for…
Sells to businesses needing trusted sustainability and provenance data, including textile brands, environmental asset market participants, emissions reporting teams, and organisations in regulated,…
Financial Health
DistressedDistressed · -13% CAGR over 4y
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Computed from 4 filingsProvides GPS tracking devices and monitoring software for vehicles, equipment, bikes, pets and beehives. Systems use cellular and LoRa networks to report location, movement and environmental data,…
Serves businesses and consumers needing asset tracking, including fleet and equipment owners, apiary operators, vacant property managers, bike owners, pet owners, and ATV, snowmobile or boat users.
Financial Health
StableStable · 0% CAGR over 3y
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Computed from 5 filingsDevelops cybersecurity awareness training software that monitors user behaviour on devices and delivers real-time prompts and micro-learning guidance to reduce risky actions. Provides reporting tools…
Serves B2B security, risk and compliance leaders in mid-market and enterprise organisations, especially those managing employee cyber-risk, board reporting and workforce-wide awareness across global…
Financial Health
StableStable · -12% CAGR over 4y
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Computed from 5 filingsDevelops geospatial data visualisation and analytics software for planning clean energy and decarbonisation projects. Provides the Olsights Eye mapping platform, bespoke application development, and…
Serves clean energy project developers, utilities, energy planners and policymakers involved in decarbonisation, hydrogen, CCUS and grid-related projects, across B2B and public-sector markets.
Financial Health
DistressedDistressed · 0% CAGR over 4y
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Computed from 5 filingsDevelops assistive communication devices and connected support technology for social housing tenants. Its Touchbase system provides an easy-to-use device that enables vulnerable or independent…
Serves housing associations, local authorities and private tenants in social accommodation, focusing on vulnerable people living alone or independently who need access to support networks.
Financial Health
HealthyHealthy
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Computed from 5 filingsProvides consultancy and software tools on employment tax and employee benefits, specialising in company car and vehicle taxation. Offers services such as P11D reporting, expatriate tax support, and…
Serves UK employers with employee benefit, employment tax and company car tax obligations, including organisations managing company car schemes, P11D reporting, expatriate employees and employee…
Financial Health
StableStable · 0% CAGR over 4y
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Computed from 2 filingsProvides recruitment and staffing services for employers and job seekers across sectors including office and business services, contact centres, accountancy and finance, HR, legal, engineering,…
Serves employers and jobseekers across office/business services, contact centres, accountancy and finance, HR, legal, engineering, manufacturing, sales and marketing, from entry-level roles to…
Financial Health
StrongStrong · Hiring · 188% CAGR over 1y
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Computed from 5 filingsDevelops digital mental health applications and training programmes, including the gamified eQuoo app, providing psychological skills education, resilience training and wellbeing tools for students,…
Serves educational institutions, students and learners, alongside employers and workplace teams focused on employee wellbeing. Also addresses parents/guardians and professionals seeking resilience…
Financial Health
StableStable · Hiring · 32% CAGR over 4y
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Computed from 5 filingsOperates a membership-based professional network for the extended reality (XR) industry. Provides networking tools, industry research, events, podcasts, and resources for VR and AR professionals and…
Serves B2B XR and immersive technology professionals, product teams and companies, including VR/AR leaders, tech creators and firms seeking industry networks, events and awards.
Financial Health
WeakWeak · -32% CAGR over 4y
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Computed from 3 filingsDevelops camera movement equipment for film and video production, including the NU.TRON system and related risers and bases. The products provide handheld control and ergonomic support to assist…
Serves professional camera operators, cinematographers, film and video production crews, plus industry partners interested in testing, demonstrations, cooperation or patent licensing.
Financial Health
StrongStrong · Hiring · 29% CAGR over 2y
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Computed from 4 filingsDevelops investment administration software for financial services firms. Provides platforms for retirement savings and income strategy modelling, structured product lifecycle administration, and…
Serves B2B financial services firms, including pension and long-term savings providers, advisers, structured products distributors, DFMs and investment firms managing adviser onboarding, portfolios…
Financial Health
StrongStrong
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Computed from 5 filingsDesigns and supplies atmospheric water generation systems that produce drinking water from air for homes, offices, campuses and outdoor sites. Products include countertop and mobile units dispensing…
Serves households and organisations needing on-site drinking water, including offices, schools, colleges, gyms, corporate campuses, hotels, cafeterias, athletic facilities, event organisers and…
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
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Computed from 5 filingsDevelops and supplies seaweed-based biomaterials used in packaging and product components, including paper packaging, labels and dissolvable capsules designed as alternatives to conventional plastic…
Serves businesses and consumers seeking plastic-free packaging, gifting and stationery, including brands needing made-to-order paper packaging, labels and sustainable business stationery.
Financial Health
StrongStrong · Hiring · 50% CAGR over 4y
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Computed from 5 filingsManufactures craft-brewed non-alcoholic soft drinks made from flowers, fruit and spices. Products include hibiscus-based and botanical beverages such as Zobo and blends with apple, pineapple, ginger…
Serves B2C shoppers seeking non-alcoholic craft soft drinks, especially wellbeing-focused consumers, and B2B retail stockists looking to carry packaged soft drink ranges.
Financial Health
StableStable · Hiring · 24% CAGR over 4y
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Computed from 4 filingsProvides brain health monitoring services using magnetoencephalography (MEG) scans and cognitive assessments. Generates reports on brain function, functional age and neural stability, enabling…
Sells primarily to consumers seeking proactive brain health monitoring, especially health-conscious individuals, athletes and sports professionals, executives and other high performers, and people at…
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 3y
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Computed from 3 filingsProvides private pregnancy ultrasound services including early pregnancy scans, gender determination scans, 3D/4D bonding scans, and late‑stage presentation checks, alongside prenatal blood tests…
Serves expectant parents, pregnant women and their partners or families seeking private pregnancy scan experiences, reassurance, sex determination and bonding appointments at different stages of…
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 2y
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Computed from 2 filingsProvides insolvency and business advisory services including corporate and personal insolvency support, solvent liquidations, debt recovery, business valuation, finance and funding advice, and…
Serves businesses facing financial distress, company directors, creditors and individuals needing insolvency-related advice, as well as professional advisers seeking support for their clients.
Financial Health
StrongStrong · Growing, Hiring · 20% CAGR over 1y
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Computed from 2 filingsProvides design, supply and installation of renewable heating systems including air source and ground source heat pumps and underfloor heating. Also offers system design, commissioning, maintenance…
Serves homeowners, self-builders, property developers, housebuilders, and plumbing/heating engineers, with clients across Lincolnshire, Nottinghamshire, Cambridgeshire and Leicestershire.
Financial Health
StableStable · Hiring · 20% CAGR over 1y
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Computed from 3 filingsDevelops AI-powered learning and capability management software that aggregates and tags training content from systems such as LMS, HRIS and collaboration tools, delivering personalised guidance,…
Serves enterprise and government organisations, particularly L&D, HR and capability teams managing large workforces, compliance needs, skills programmes and learning technology ecosystems.
Financial Health
DistressedDistressed · -23% CAGR over 2y
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Computed from 5 filingsDevelops and promotes the Enhanced Games, a sports competition platform allowing performance‑enhanced athletes, and provides science‑based performance protocols, content, and personalised wellness…
Serves elite athletes, sports audiences interested in human-performance competitions, and consumers seeking personalised wellness products and science-backed performance protocols.
Financial Health
WeakWeak · 0% CAGR over 4y
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Computed from 3 filingsProvides contract research and regulatory consulting services for pharmaceutical and biotechnology companies, including clinical development support, clinical data management, biostatistics,…
Sells to global pharmaceutical and biotech companies, as well as medical device developers, needing regulatory, clinical development, data, market access and health economics support across the drug…
Financial Health
StrongStrong · Hiring · 22% CAGR over 2y
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Computed from 4 filingsDevelops network security software and appliances that decrypt and orchestrate encrypted network traffic, enabling enterprise security and monitoring tools to inspect SSL/TLS and SSH communications,…
Sells to enterprise security teams and network operations teams that need visibility into encrypted traffic, including organisations using cloud, branch and edge environments. Targets businesses with…
Financial Health
StableStable · Hiring · 19% CAGR over 3y
Location
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Computed from 4 filingsDevelops financial trading software providing a multi‑bank foreign exchange platform with order management, trade execution, post‑trade processing, and payment workflows. Uses an immutable ledger to…
Sells to businesses handling FX trading and cross-border payments, including financial institutions, multi-bank trading desks, and firms needing order management, liquidity access, compliance, and…
Financial Health
WeakWeak
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Computed from 5 filingsDevelops cloud-based investment administration software for financial services. Platform supports retirement and long‑term savings strategies, analytics and portfolio modelling, structured products…
Serves financial services businesses, including pension and long-term savings providers, retirement advisers, structured product distributors, discretionary fund managers and investment firms…
Financial Health
WeakWeak · -63% CAGR over 4y
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Computed from 5 filingsDesigns and manufactures electric vehicle charging systems, EV components, solar photovoltaic panels, and lithium‑ion battery energy storage systems. Also develops EV charging management platforms…
Serves B2B customers including EV and solar installers, renewable energy partners, and UK electric vehicle manufacturers requiring charging, solar energy storage, and EV component supply.
Financial Health
WeakWeak
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How Divi usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. startup companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of startup companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Divi is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
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