Startup Companies Using Framer in the UK: 123 Active Firms (2026)
UK startups using visual website builders create and iterate public marketing sites, within a national market dominated by small businesses.
For startup adopters, this visual website builder sits between no-code design tooling and the public CMS layer: founders, growth marketers and product designers can ship positioning pages, waitlists, investor-facing updates and paid-campaign landing pages without a full web engineering queue. Running it usually signals lean headcount, early commercial traction and a bias towards fast copy, design and experiment cycles. The buying centre is often close to revenue or founder-led go-to-market, rather than a central IT function, and the website acts as a direct-channel asset for software, digital services or technology-enabled products.
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Among UK startups running this visual page builder, 123 companies are actively trading. Reported employment totals 948 people, which fits a cohort weighted towards lean operating teams rather than mature corporate web estates. Within page-builder usage among startup-tagged companies, this system accounts for 18.4% of a 670-company comparison set, ranking second in the category. Registered-address concentration is clear: London has 56.1% of the cohort, ahead of the South East at 12.2%, the East of England at 6.5%, and the South West and West Midlands at 4.9% each.
Startup status does not create a separate UK regulatory perimeter. Companies still sit under general company-law administration through Companies House, including confirmation-statement filing and, where required, identity verification before filing. The website stack is usually a procurement and governance question rather than a regulated activity in its own right. That said, marketing sites built on visual page builders often collect enquiries, newsletter sign-ups and product-demo requests, so privacy notices, cookie controls and form-processing arrangements matter. Sector permissions remain activity-led: FCA, OFGEM, CAA, MHRA or ICO obligations apply where the underlying business model brings them into scope.
Adoption appears tied to the way startup marketing teams test category language before committing engineering time. Visual builders tend to gain ground where content, design and analytics sit close together, but migration pressure cuts both ways: maturing firms often pull parts of the web estate into more governed CMS or code-led workflows, while newer firms prefer editable pages that reduce agency dependence. The scarcity of revenue-scaled adopters in this cohort suggests the stack is most durable around launch, repositioning and campaign work, rather than as a permanent enterprise web platform.
Adoption by company size
Adoption of Framer varies by company size across the trading UK startup companies in this cohort. 4.1% of the 1,979 companies with under 10 employees run Framer (82 detected). 5.1% of the 586 companies with 10–50 employees run Framer (30 detected). 0% of the 11 companies with over 50 employees run Framer (0 detected). That is a 4.1% gap between the over 50 employees and under 10 employees bands.
123
Active firms
2026
18.4%
Of detected Page builders share
UK startup
7
Median headcount
Filed accounts
292
Verified contacts
Across this cohort
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Key facts
About 1% of the trading cohort reports turnover above £5M (1 of 123 firms) — the rest sits below that revenue band.
28% of the cohort was incorporated since 2022 (35 firms), so a sizeable share is in its first few filing cycles.
Among startup-tagged firms with a detectable page-builder system, this cohort’s system has 18.4% (123) share, behind one larger detected group at 44.2% (296) across 670 companies with a detectable system.
London accounts for 56.1% (69) of registered addresses in this cohort, followed by the South East at 12.2% (15).
SaaS tags appear on 69.1% (85) of the cohort, while AI & Machine Learning tags appear on 38.2% (47); tags overlap, so these are not exclusive categories.
Adjacent tracking tools are often detected: 55.3% (68) also run a web analytics tag and 39.8% (49) also run a tag-management system.
Startup status does not create a separate UK licence; company-law filings sit with Companies House, while permissions for financial services, energy, aviation, healthcare or legal activities depend on the relevant regulator.
Page builders market share among UK Startup
Share of the 670 UK Startup with a detectable system. As of June 2026.
What else do Framer-running Startup run?
Share of the 123 Framer-running UK companies where each technology was also detected. As of June 2026.
Where Framer Startup are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£475.3K
Median UK turnover
0.8%
Above £5M turnover
35
Incorporated since 2022
292 verified decision-maker contacts
across these 123 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Startup using Framer
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 2 filingsDevelops and provides software for heat pump installers that manages enquiry capture, estimates, surveys, heat loss calculations, system design, proposals, compliance documentation, and installation…
Serves UK heat pump installation businesses, including installers and their teams managing enquiries, surveys, designs, proposals, compliance documentation, installations and handovers.
Financial Health
StrongStrong · Growing, Hiring · 75% CAGR over 1y
Location
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Computed from 5 filingsDevelops and operates an e‑commerce review platform for online stores, particularly Shopify merchants. Provides tools to collect customer product and store reviews, display them through website…
Serves B2B e-commerce merchants using Shopify, including dropshippers, new online stores and growing retailers, plus agency and technology partners in the e-commerce ecosystem.
Financial Health
HealthyHealthy · Hiring · 84% CAGR over 4y
Location
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Computed from 2 filingsProvides an analytics and evaluation platform for teams developing AI agents. Analyses real user conversations, tracks engagement and performance metrics, collects feedback, and supports human review…
Sells to B2B product teams building and managing AI agents, especially AI product managers and teams responsible for agent performance, customer support agents, and agentic AI products.
Financial Health
WeakWeak · Hiring · 36% CAGR over 1y
Location
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Computed from 5 filingsProvides an email and contact data platform for sales and recruitment teams. Offers email and phone lookup, a Chrome extension, prospect search portal, outreach campaign tools, AI email…
Serves B2B sales teams, recruiters and hiring teams, from startups to Fortune 500 companies, that need professional contact data for prospecting and outreach.
Financial Health
StrongStrong · Hiring · 8% CAGR over 4y
Location
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Computed from 4 filingsDevelops a cloud-based customer platform that consolidates customer data, communications and transactions, and provides AI-driven automation, analytics and workflow tools for sales, customer success…
Serves B2B companies from start-ups to enterprises, targeting commercial, customer success, sales/GTM and professional services teams that manage customer relationships and revenue growth.
Financial Health
StrongStrong
Location
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Computed from 5 filingsDevelops workflow management software for e‑commerce studios and retail brands. Platform tracks product samples, photo shoots, post‑production, and content creation, helping teams plan shoots, manage…
Sells to B2B e-commerce studios and creative operations teams at fashion and retail brands, including producers, stylists, content, studio and operations leads managing product launches.
Financial Health
HealthyHealthy · -61% CAGR over 4y
Location
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Computed from 4 filingsProvides software tools and SDKs that enable developers to integrate short‑form stories and vertical video feeds into mobile apps and websites. Platform includes content publishing tools, user…
Sells to B2B digital product teams, app publishers and consumer brands with iOS, Android, React Native or web platforms serving large user bases.
Financial Health
HealthyHealthy
Location
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Computed from 4 filingsProvides a customer insights and research platform that enables consumer brands to run product tests, surveys and feedback studies using their own customer communities or external panels, supporting…
Serves product, marketing, CRM and brand teams at modern consumer brands on Shopify, especially DTC retail and CPG businesses developing, positioning and launching consumer products.
Financial Health
WeakWeak · Hiring · 14% CAGR over 3y
Location
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Computed from 2 filingsDevelops and operates a wellbeing rewards app that enables employers and brands to incentivise healthy habits. Users complete wellbeing activities and receive cash credits that can be spent with…
Serves employers seeking employee wellbeing incentives, brands wanting to reward customers, and retail partners offering products through a wellbeing rewards marketplace; end users are employees and…
Financial Health
StableStable · Hiring · 25% CAGR over 1y
Location
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Develops AI-powered software for corporate legal teams to manage legal workflows including contract review and negotiation, document drafting, legal research, due diligence, and regulatory…
Serves corporate in-house legal teams and related procurement, compliance and claims functions, particularly in banking, insurance, industrial and mobility, technology, and professional services…
Financial Health
N/AN/A
Location
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Computed from 5 filingsDevelops legal drafting automation software for law firms and in-house legal teams, enabling users to generate documents from firm precedents, standardise templates, manage clauses and workflows, and…
Sells to B2B legal customers, primarily modern law firms and in-house legal teams that manage complex drafting, firm precedents and document standards.
Financial Health
StableStable · Hiring · 34% CAGR over 4y
Location
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Provides AI-powered workspace software that enables organisations to manage projects, documents, and tasks, create reusable playbooks, and use multiple language models to capture internal knowledge…
Serves B2B and public-sector organisations, targeting knowledge-intensive teams in legal, medical affairs, public policy, privacy, investment and compliance functions that handle sensitive internal…
Financial Health
N/AN/A
Location
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Computed from 5 filingsDevelops applicant tracking software with AI tools for recruitment. Platform manages job pipelines, interview scheduling, scorecards, candidate evaluation, analytics and hiring workflows, helping…
Serves in-house talent acquisition and HR teams at start-ups, SMEs and growing companies, particularly businesses scaling their hiring operations.
Financial Health
WeakWeak · -18% CAGR over 4y
Location
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Computed from 5 filingsDevelops an AI‑driven financial management application for freelancers, sole traders and small businesses. The software automates bookkeeping, invoicing and expense tracking, and helps users manage…
Serves UK freelancers, sole traders, creators, start-ups and SMEs that manage bookkeeping manually and need accounting, tax and HMRC compliance support.
Financial Health
StableStable
Location
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Develops a platform and API for creating real-time interactive AI video avatars. Provides tools to generate photorealistic digital agents that converse with users and integrate into applications for…
Sells to businesses and developer teams building customer support, sales, training, language tutoring and medical service experiences, including teams seeking API or no-code integration for…
Financial Health
N/AN/A
Location
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Develops and operates a software platform for e‑commerce and subscription businesses to manage customer loyalty, referral and membership programmes. Provides digital wallet passes, rewards and tiered…
Serves e-commerce and retail businesses, including Shopify and headless Shopify merchants, that run loyalty, referral, rewards, perks, VIP customer or membership programmes for their shoppers.
Financial Health
N/AN/A
Location
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Computed from 4 filingsDevelops and manages AI voice assistants for businesses that answer customer phone calls, handle enquiries, provide service information, and manage bookings, scheduling, cancellations, and other…
Serves B2B customers, especially appointment-based service businesses such as salons and local services that handle customer enquiries, bookings, reschedules, cancellations, pricing and FAQ calls.
Financial Health
StableStable · -21% CAGR over 3y
Location
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Develops AI speech processing software, including multilingual text‑to‑speech, voice cloning and voice agent models. Provides APIs and on‑device voice models that enable applications and devices to…
Sells to developers and enterprises building voice-enabled apps, devices and systems, including teams in tech support, customer service, outbound sales, recruitment, healthcare and inventory…
Financial Health
N/AN/A
Location
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Computed from 5 filingsDevelops AI-powered software for supplier onboarding and compliance management. The platform automates supplier questionnaires and surveys, auto-populates responses from existing data, and manages…
Serves businesses managing supplier onboarding and compliance, especially procurement, sustainability and legal/compliance teams collecting supplier data, plus vendors responding to customer…
Financial Health
WeakWeak · Hiring · 46% CAGR over 4y
Location
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Computed from 5 filingsProvides an online graphic design platform for e‑commerce businesses to create marketing visuals including social media posts, product images, ads, presentations and videos, with templates, mockup…
Serves e-commerce entrepreneurs, business owners and marketing teams at small online retail and CPG brands, including solopreneurs, founders, consultants and marketers.
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsDevelops a web-based data visualisation tool that converts datasets into charts using AI. Users can upload spreadsheets or connect data sources, generate graphs and insights, customise chart styling,…
Serves individuals and business teams who work with data, including analysts, marketers, founders, content creators, and product or developer teams building AI-native products.
Financial Health
DistressedDistressed · -12% CAGR over 4y
Location
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Computed from 3 filingsProvides AI‑driven software for social media content curation and scheduling, automatically selecting relevant articles and posts aligned with a brand’s topics and tone and publishing them to…
Serves social media marketers, digital agencies, small businesses and creators managing Facebook, LinkedIn and X accounts for their own brands or client audiences.
Financial Health
WeakWeak · Hiring · 12% CAGR over 2y
Location
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Computed from 4 filingsDevelops software for deploying and managing AI agents in enterprise customer service operations. Platform connects internal systems, orchestrates multichannel support workflows, and enables teams to…
Serves enterprise CX, support and operations teams managing complex, regulated customer service workflows across multiple regions, languages and channels, including fintech and other large-scale…
Financial Health
StrongStrong · Growing, Hiring · 36% CAGR over 3y
Location
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Computed from 3 filingsProvides a payments and financial reconciliation platform for the insurance industry. Software integrates bank, payment provider and policy administration data to automate premium collection,…
Sells to B2B organisations in the commercial insurance sector, including MGAs, insurance brokers and insurers, particularly finance, operations and technology leaders managing premiums, settlements…
Financial Health
HealthyHealthy · Hiring · 100% CAGR over 2y
Location
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Computed from 5 filingsDevelops assistive technology software for students, including the Booost task‑management and to‑do app and Luna flashcard study tool. The platforms help neurodivergent learners organise assignments,…
Serves neurodivergent learners in UK education, particularly university students, and education support teams providing assistive technology for study skills, organisation, workload management and…
Financial Health
HealthyHealthy · Hiring · 65% CAGR over 3y
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Develops a software platform that enables brands to run gamified engagement and loyalty programmes. Provides tools for challenges, rewards, leaderboards and campaigns, collecting user interaction…
Sells to B2B brands, community owners and enterprise marketing or loyalty teams managing customer, staff or fan audiences, especially those seeking white-label engagement and loyalty programmes.
Financial Health
N/AN/A
Location
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Computed from 2 filingsDevelops a data platform for homelessness and social support organisations, enabling collection, analysis and visualisation of service data. Provides natural language reporting tools and secure…
Targets homelessness-sector and social impact organisations that support people sleeping rough, particularly teams handling service-user data and sector stakeholders involved in homelessness services.
Financial Health
DistressedDistressed
Location
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Computed from 4 filingsDevelops a fintech mobile app offering faith‑based personal finance tools, including spending accounts, savings goal sub‑accounts, transaction monitoring that flags payments to certain companies, and…
Serves UK consumers seeking values-aligned, faith-based personal finance, particularly Muslims who want to manage money without interest and align spending with ethical or religious beliefs.
Financial Health
StrongStrong · Hiring · 147% CAGR over 3y
Location
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Computed from 5 filingsProvides e‑commerce software for small farms, food hubs, dairies and craft food producers. Platform enables online sales of local food, customer ordering, payment processing, order management,…
Sells to small-scale food producers and local food retailers, including farms, market gardens, CSA schemes, food hubs, farm shops, dairies and craft food businesses.
Financial Health
StrongStrong · Hiring · 68% CAGR over 4y
Location
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Computed from 3 filingsDevelops AI-powered customer service agents for financial services companies. Software automates customer operations such as account queries, lost card reports, fraud checks, complaints, and…
Serves financial services businesses, particularly fintechs and regulated providers, targeting customer operations and support teams handling complex, compliance-sensitive customer queries.
Financial Health
StrongStrong · Hiring · 112% CAGR over 2y
Location
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Computed from 5 filingsDevelops a hospitality management platform integrating CRM, table bookings, payments, guest Wi‑Fi, loyalty programmes, reviews and analytics. Software connects guest interactions into unified…
Serves B2B hospitality operators, including restaurants, pubs, bars, hotels and multi-site venue brands, targeting teams responsible for guest engagement, bookings, loyalty and customer data.
Financial Health
StrongStrong · Hiring · 8% CAGR over 4y
Location
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Computed from 3 filingsDevelops AI-powered software for patent professionals, providing tools for patent search, portfolio mining, freedom‑to‑operate and validity analysis, patent drafting and prosecution support, and…
Serves patent attorneys, IP teams and law firms, plus corporate innovation teams managing patent portfolios worldwide, including users involved in drafting, prosecution, search, FTO, validity and SEP…
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 2y
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Computed from 5 filingsDevelops and provides a supply chain management software platform for retailers and brands. The system supports supplier management and compliance, product lifecycle management, sourcing and costing,…
Serves retailers and consumer brands operating private label, wholesale or DTC supply chains, targeting sourcing, product development, purchasing, compliance, quality and logistics teams needing…
Financial Health
StrongStrong · Hiring · 78% CAGR over 4y
Location
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Computed from 5 filingsDevelops a workplace wellbeing and performance platform that measures employee stress resilience, provides AI‑driven coaching and recovery exercises, and offers analytics dashboards linking workforce…
Sells to businesses, especially leaders of high-growth teams and enterprise organisations seeking to support employee performance, resilience and retention. Targets executive, people and workforce…
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
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Computed from 5 filingsProvides live online micro‑workshops and coaching for software engineering teams. The platform assesses developers’ skills, creates personalised learning plans, and delivers instructor‑led sessions…
Sells to B2B technology leaders, CTOs and engineering managers seeking live coaching and upskilling for software engineering teams, from individual developers to wider tech departments.
Financial Health
StableStable · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsDevelops sustainability management software that collects and analyses emissions data across organisations and their supply chains. Provides dashboards to track carbon footprints, identify high…
Serves businesses needing emissions and ESG reporting, including SMEs and larger organisations managing supplier and partner networks for SECR, CSRD and public procurement compliance.
Financial Health
StableStable · -4% CAGR over 4y
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Computed from 3 filingsDevelops AI software for recruitment agencies that analyses candidate databases, matches candidates to roles, and automates outreach to identify placement opportunities and generate recruiter leads…
Sells to recruitment agencies, staffing firms and recruiter teams seeking AI-supported revenue growth from candidate and client databases.
Financial Health
StableStable · Hiring · 53% CAGR over 2y
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Computed from 2 filingsDevelops AI voice agents for contact centres that automate inbound and outbound customer service calls. Provides software for call routing, caller identification, ticket creation and integrations…
Serves enterprise contact centres and customer service leaders handling high volumes of inbound and outbound calls, particularly organisations needing multilingual, 24/7 support integrated with CRM…
Financial Health
HealthyHealthy · 0% CAGR over 1y
Location
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Computed from 2 filingsDevelops software for retail businesses to measure and manage environmental impact. The platform automates calculation of supply chain emissions, product carbon footprints, water and waste data, and…
Serves B2B retail brands and businesses, especially sustainability, compliance and leadership teams at fashion, ecommerce and consumer retail companies managing environmental impact and regulatory…
Financial Health
WeakWeak · -11% CAGR over 1y
Location
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Computed from 5 filingsDevelops a cloud platform for analytics engineering that provides an AI‑assisted IDE, orchestration of dbt and Python data pipelines, and tools to monitor and optimise data warehouse usage and costs.
Serves B2B data and analytics teams using dbt, Snowflake or BigQuery, including analytics engineers, data leaders and finance/operations executives at companies running analytics and AI pipelines.
Financial Health
WeakWeak · Hiring · 24% CAGR over 4y
Location
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Computed from 2 filingsDevelops property management software for short‑term and vacation rental hosts. Platform provides automated guest messaging, calendar synchronisation across booking sites, dynamic pricing tools,…
Serves vacation rental hosts and property managers using platforms such as Airbnb, Vrbo, Booking.com and Agoda, from individual owners with one property to operators managing 100+ listings.
Financial Health
DistressedDistressed · 0% CAGR over 1y
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Computed from 5 filingsDevelops AI software that maps a firm’s roles, workflows, communications and documents to generate customised AI assistants, prompts and automated workflows for employees. Provides configuration,…
Sells to firms adopting AI across investment banking, specialty insurance, executive search, venture capital, consultant relations, law, advisory, defense tech and charities, targeting teams from…
Financial Health
StrongStrong · Hiring · 17% CAGR over 5y
Location
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Develops software platform for SMEs and investors that tracks financial performance, valuations and cap tables, automates administrative tasks, manages investor communications, and supports…
Serves SMEs and growth-company founders, their boards, and early investors seeking shared governance, valuation visibility and structured equity liquidity decision-making.
Financial Health
N/AN/A
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Computed from 3 filingsDevelops software for managing residential property conveyancing transactions. Platform connects estate agents, mortgage brokers, conveyancing law firms and clients, providing referral management,…
Serves a mix of B2B and B2C customers in property transactions: estate agencies, mortgage brokerages, conveyancing law firms, and home buyers or sellers needing conveyancing support.
Financial Health
StableStable · Hiring · 78% CAGR over 2y
Location
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Computed from 5 filingsProvides an AI-driven data analytics platform that connects multiple data sources, automatically cleans and transforms raw data, and generates dashboards and insights. The system integrates with…
Sells to B2B customers, including agencies, startups and software companies, with roles targeted at data executives, marketing teams and sales teams.
Financial Health
HealthyHealthy · Hiring · 32% CAGR over 4y
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Computed from 4 filingsDevelops software for governing and managing enterprise use of artificial intelligence. Platform provides AI system inventories, approval workflows, risk assessments, monitoring, and compliance…
Sells to large enterprises adopting internal and third-party AI, particularly legal, compliance, risk and governance teams needing oversight across business units and global teams.
Financial Health
StrongStrong · Hiring · 52% CAGR over 3y
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Computed from 3 filingsProvides an online professional development platform that combines AI tools, psychometric assessments and human coaches to deliver employee coaching programmes, including live sessions, group…
Sells B2B to HR, people and L&D teams in organisations seeking employee development for whole workforces, managers, high-potential staff and leaders in transition.
Financial Health
WeakWeak · Hiring · 76% CAGR over 2y
Location
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Develops an AI-powered note‑taking and study platform for students and educational institutions. The software records and organises lecture content, links notes to slides, generates revision…
Serves higher education institutions, disability and student support teams, and university or college students, including direct student subscribers and campus-wide assistive technology buyers.
Financial Health
N/AN/A
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Computed from 5 filingsDevelops event‑focused point‑of‑sale and payment software for festivals, venues and multi‑vendor events. Provides systems to process transactions, manage vendors and revenue sharing, track financial…
Serves B2B event organisers, venues, festivals, markets and hospitality operators managing multi-vendor sites, high attendee volumes and multiple revenue streams.
Financial Health
StrongStrong · Hiring · 43% CAGR over 4y
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Computed from 5 filingsProvides software for subcontractors to manage construction projects, surveys, installations and inspections. The platform includes digital forms, drawing markups, approvals, timesheets, GPS…
Serves B2B construction subcontractors, including regulated trade contractors, contracts managers, supervisors and site operatives, with site and office teams managing projects, compliance and…
Financial Health
HealthyHealthy · Hiring · 66% CAGR over 4y
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How Framer usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. startup companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of startup companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Framer is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
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