Travel Sector Companies Using SiteOrigin in the UK: 73 Active Firms (2026)
Travel-sector page-builder adopters sell trips, accommodation or visitor services through content-led websites in the UK.
For travel and hospitality operators, a visual page-builder is mainly an operating tool for content-heavy customer acquisition. It lets marketing and service teams amend destination guides, venue pages, itineraries, booking prompts, enquiry forms and support information without placing every change into a developer queue. Adoption usually signals a direct-channel posture: the operator expects search, email, paid media or partner referrals to land on owned pages, then pass customers into booking, voucher, event or enquiry workflows. These users tend to be beyond owner-managed brochure sites, but still close enough to day-to-day operations that content changes are seasonal, campaign-led and handled by small internal teams or retained agencies.
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UK adoption is small within travel and hospitality: 73 companies in this list are actively trading, and those reporting employment account for 2,080 people. Within detected page-builder use in the sector, the system ranks fifth, with 2.3% of a 3,215-company denominator. Registered-office geography is fairly distributed rather than London-only: East of England and London each account for 17.8% of the cohort, followed by the South West at 16.4%, the South East at 11.0% and the North West at 9.6%.
Flight-inclusive travel sales bring the CAA’s ATOL regime into the digital journey: package sales need protection, so booking-path content, confirmation wording and failure-handling are not just marketing details. Hospitality operators that supply alcohol also need authorisation from local licensing authorities, with Home Office oversight of the licensing framework and personal licence responsibilities for permanent sales. For companies running a page-builder stack, procurement tends to focus on who can edit public pages, how enquiry forms and analytics are governed under GDPR, and whether booking or voucher flows rely on plugins that require patching. ABTA and UKHospitality matter for representation and dispute routing, but membership does not replace statutory permissions.
Adoption appears to sit in the pragmatic middle of the travel website stack: too operational to be pure brochureware, but not always large enough to justify a fully bespoke content platform. The cohort tends to favour tools that let marketing and customer-service staff change destination pages, seasonal offers and help content without a development queue. Over time, migration pressure is likely to come from maintenance risk, accessibility expectations, consent management and booking-platform bundling rather than from fashion in page design. Some operators will keep the stack if it remains cheap to run; others may fold content editing into booking, CRM or property-management systems as supplier estates are rationalised.
Adoption by company size
Adoption of SiteOrigin rises with company size across the trading UK travel sector companies in this cohort. 0% of the 112,555 companies with under 10 employees run SiteOrigin (29 detected). 0.2% of the 14,926 companies with 10–50 employees run SiteOrigin (33 detected). 1.1% of the 1,150 companies with over 50 employees run SiteOrigin (13 detected). That is a 1.1% gap between the over 50 employees and under 10 employees bands.
73
Active firms
2026
2.3%
Of detected Page builders share
UK travel sector
12
Median headcount
Filed accounts
153
Verified contacts
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Key facts
About 13% of the trading cohort reports turnover above £5M (10 of 73 firms) — the rest sits below that revenue band.
9% of the cohort was incorporated since 2022 (7 firms), so a sizeable share is in its first few filing cycles.
This page-builder is fifth by detected share in the sector, at 2.3% (73) of 3,215 travel and hospitality firms with a detectable page-builder system.
Registered offices are split most visibly between the East of England and London at 17.8% (13) each, followed by the South West at 16.4% (12).
A shared website-publishing layer sits beneath the page-builder across 100.0% (73) of the cohort.
Enquiry capture is a visible part of the stack: 37.0% (27) run form tooling and 56.2% (41) run bot-checking alongside the page-builder.
Flight-inclusive package sales sit within the CAA’s ATOL regime, where holders pay £2.50 per traveller into a trust fund; alcohol-selling venues in England and Wales need local authorisation under the Licensing Act 2003.
Page builders market share among UK Travel Sector
What else do SiteOrigin-running Travel Sector run?
Share of the 73 SiteOrigin-running UK companies where each technology was also detected. As of June 2026.
Where SiteOrigin Travel Sector are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
12
Median headcount
£613.8K
Median UK turnover
13.7%
Above £5M turnover
7
Incorporated since 2022
153 verified decision-maker contacts
across these 73 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Travel Sector using SiteOrigin
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsOperates a collection of luxury hotels offering accommodation, restaurants, spa facilities, and event spaces. Provides hotel stays, dining, spa days, weddings, meetings and leisure experiences across…
Serves affluent leisure travellers and event buyers, including couples, families, groups and wedding or retreat organisers, seeking luxury hotel, spa and dining stays. Also targets corporate…
Financial Health
StableStable · Profitable · -0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a resort hotel offering accommodation, restaurant and bar dining, spa and health club facilities, live entertainment, and family activity programmes. Provides wedding and event venues and…
Serves leisure consumers, especially families booking school-holiday seaside breaks, couples seeking spa or weekend stays, and individuals or groups arranging weddings, parties and events.
Financial Health
StableStable · -68% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a group of boutique hotels in London, Brighton, Paris and Amsterdam, providing accommodation and hospitality services. Also develops and sells eco‑friendly bath and body products under the…
Serves leisure travellers and gift buyers seeking boutique luxury hotel stays in Paris, Amsterdam, London and Brighton, plus consumers interested in eco-friendly bath and body products.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a collection of luxury hotels offering accommodation, restaurants, spa facilities and event venues. Provides hotel stays, dining, spa days, weddings, meetings and private events within…
Serves leisure consumers, couples, families and groups seeking luxury hotel, spa and dining breaks near London, plus wedding, occasion and corporate meeting/event bookers.
Financial Health
WeakWeak · -18% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOperates a five‑star hotel and spa resort providing guest accommodation in suites and lodges, on‑site restaurants and bars, spa facilities, wellness treatments and spa days, and spaces for meetings,…
Serves leisure consumers seeking luxury coastal hotel stays, spa breaks, dining and gift vouchers, plus couples and organisers of private celebrations or business meetings in Durham.
Financial Health
DistressedDistressed · -90% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOperates a hotel resort providing guest rooms, self‑catering apartments, cottages and lodges. Offers on-site restaurant and bar, leisure facilities, spa treatments, and venues for weddings, meetings…
Serves families, couples and groups seeking stays in St Ives, plus wedding parties, event organisers and businesses planning meetings or gatherings. Also targets diners and spa visitors looking for…
Financial Health
WeakWeak · -1% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOperates a luxury country house hotel and estate offering guest accommodation, restaurants and bars, spa treatments, and venues for weddings, meetings, and events. Also operates a boutique townhouse…
Serves leisure travellers, families, spa and dining guests, wedding and special-occasion clients, and corporate groups seeking meetings or retreats in Surrey and Chelsea.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel offering guest accommodation, restaurant and bar dining, spa and health club facilities, and an 18‑hole golf course with driving range. Hosts weddings, conferences and events, and…
Serves leisure travellers, families, couples, spa guests and golfers, plus wedding parties and corporate clients seeking meetings, conferences, team-building or golf days in Redditch and the Midlands.
Financial Health
StrongStrong · Profitable, Growing, Hiring · 13% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a manor house hotel and spa offering guest accommodation, restaurant dining including a Michelin‑starred restaurant, wellness spa facilities and treatments, and venues for weddings and…
Serves affluent leisure travellers, couples, families and friends seeking hotel stays, spa breaks, dining and weddings in Devon, plus corporate guests booking retreats or breaks. Also sells to gift…
Financial Health
StableStable · 4% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel providing guest accommodation, restaurant and bar dining, spa and health club facilities, and golf course access. Also hosts weddings, conferences, meetings and events, and offers…
Serves a mix of B2C and B2B customers: leisure travellers, couples, families, pet owners, wedding parties, golfers and spa guests, plus business travellers, meeting planners, corporate teams and…
Financial Health
StrongStrong · Profitable, Growing, Hiring · 16% CAGR over 4y
Location
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Operates a luxury castle hotel offering guest accommodation in suites and penthouse apartments, on-site restaurants and afternoon tea, and hosting weddings, private events and corporate functions.…
Sells primarily to affluent leisure travellers, couples, families and friendship groups seeking luxury hotel stays, dining, weddings and private celebrations, plus corporate event buyers looking for…
Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel and spa offering guest accommodation and self‑catering suites, along with a restaurant, lounge and bar. Provides spa treatments, dining services, event and wedding venues, corporate…
Serves leisure travellers, couples and families seeking hotel stays, dining, spa days and weddings, plus corporate clients booking meetings, delegate packages and dining.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a five‑star country house hotel offering guest accommodation, spa treatments, restaurants and bars, and event spaces. Provides overnight stays, dining experiences, weddings, meetings, and…
Serves leisure travellers, couples, families and dog owners seeking Cotswolds hotel breaks, spa days and dining, plus wedding parties and corporate/event organisers planning meetings, celebrations…
Financial Health
HealthyHealthy · Hiring · 16% CAGR over 4y
Location
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Operates a portfolio of boutique hotels including L’Hotel, Canal House, The Portobello Hotel and Drakes Hotel, offering accommodation and hospitality services, and sells eco‑friendly bath and body…
Serves leisure travellers and gift buyers seeking boutique luxury hotel stays in Paris, Amsterdam, London and Brighton, with an additional consumer audience for eco-friendly bath and body products.
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel providing guest accommodation, restaurant and bar dining, and leisure facilities including a swimming pool. Offers holiday breaks, family activities and live entertainment, and hosts…
Serves B2C holidaymakers, families, couples, golfers and leisure travellers, alongside corporate guests and organisers of functions, events and Christmas parties seeking seaside hotel stays and…
Financial Health
HealthyHealthy · -7% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a fleet of passenger boats available for private hire and charter cruises for events such as parties, weddings and corporate functions, offering onboard bars, catering options, sightseeing…
Serves private groups, families, couples and corporate event organisers in London planning birthdays, weddings, office parties, Christmas/New Year events, sightseeing charters and large group…
Financial Health
StrongStrong · Growing, Hiring · 3% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel providing guest accommodation, restaurant and bar dining, leisure facilities, and live entertainment. Offers holiday breaks, family stays, and corporate packages, and hosts…
Serves consumers seeking seaside hotel stays, including families, couples, golfers and short-break leisure travellers, alongside corporate guests and organisers of functions, events and Christmas…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides RYA-accredited sailing training courses, including practical and shore-based instruction. Organises offshore sailing expeditions and adventure voyages worldwide, and offers yacht charter…
Serves private leisure sailors, from beginners to experienced skippers, seeking RYA qualifications, offshore adventure voyages and yacht charter around Scotland and international destinations.
Financial Health
StableStable · Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsOperates a hotel providing guest accommodation, a restaurant and bar, and facilities for weddings, banquets and conferences. Also offers self‑catering apartments, fly‑fishing break packages, e‑bike…
Serves leisure travellers, outdoor sports visitors, wedding parties, private event organisers and conference groups visiting the Eden Valley/Lake District, plus guests seeking self-catering stays and…
Financial Health
DistressedDistressed · -5% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsOperates an outdoor activity centre providing adventure activities and residential experiences for schools, youth groups and adults. Offers climbing, canoeing, zip wires, archery and team‑building…
Serves schools and youth groups seeking residential or day trips, parents booking children’s camps and parties, and adult groups or businesses arranging team-building, management training and…
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel offering guest rooms and themed suites, alongside a pub, restaurant and outdoor bar serving British cuisine. Provides wedding venues, event spaces and hospitality services, and hosts…
Serves consumers including leisure travellers visiting County Durham and the North East, local diners and pub guests, couples planning countryside weddings, and people booking events, salon or…
Financial Health
StableStable
Location
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Financial sub-scores
Computed from 2 filingsOperates a hotel providing guest accommodation, restaurant and bar dining, and facilities for meetings, corporate events and weddings, including room hire and exclusive-use venue services.
Serves a mix of consumers and businesses, including leisure hotel guests, diners, wedding couples, families, corporate meeting planners and private event organisers.
Financial Health
WeakWeak · -13% CAGR over 1y
Location
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Financial sub-scores
Computed from 3 filingsOperates traditional sailing barges offering public river cruises, themed dining trips and multi‑day sailing experiences. Provides private charter hire for events such as weddings, parties and…
Serves consumers booking leisure trips and private celebrations, couples planning wedding receptions, clubs arranging group days out, and businesses seeking client or staff events, mainly around…
Financial Health
DistressedDistressed · -15% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a boutique hotel offering short‑stay accommodation in individually designed guest rooms. Provides online room reservations, a hotel bar and food and drink service, and sells gift vouchers…
Serves leisure travellers and visitors to West London seeking luxury boutique accommodation in Notting Hill, including guests from music, show business and fashion, plus buyers of hotel gift vouchers.
Financial Health
StableStable · Hiring · 11% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a heritage museum and gardens dedicated to naturalist Gilbert White, featuring historical exhibitions and the Oates collections. Provides visitor attractions, educational programmes, events,…
Serves consumers and organisations including heritage and nature visitors, families with children, schools and home educators, group tour organisers, and wedding or venue-hire customers.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel providing short‑stay accommodation including standard, deluxe, executive and hot‑tub suites. Offers bookable guest rooms with amenities and access to an on‑site lounge bar, along…
Serves leisure and business travellers visiting Lincoln, including couples, families, friends, colleagues, local business guests and national company visitors seeking hotel accommodation.
Financial Health
StableStable · -7% CAGR over 6y
Location
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Financial sub-scores
Computed from 2 filingsOperates a farm-based wedding and events venue featuring restored historic barns and buildings for ceremonies and receptions, with on-site guest accommodation in converted cottages and farm…
Serves engaged couples seeking a rural wedding venue in North Wales/Snowdonia, along with their families and wedding guests needing on-site accommodation.
Financial Health
HealthyHealthy · Hiring · 20% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel offering guest accommodation with ensuite and family rooms, along with on-site food and drink services. Provides venues for weddings, meetings and events, and offers serviced…
Serves leisure and business travellers visiting Doncaster, families seeking short stays, local diners, wedding couples, private event organisers, and organisations needing meeting or function space.
Financial Health
HealthyHealthy · -1% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel offering guest accommodation, a restaurant, cocktail bar, and outdoor terrace. Provides dining and drinks alongside event hosting, including weddings, parties, and conferences, with…
Serves leisure and business travellers, local diners and drinkers, and people booking weddings, parties, funerals, group stays and conferences. Targets adults, families and event organisers visiting…
Financial Health
StableStable · -71% CAGR over 4y
Location
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Operates motorway service areas providing fuel forecourts, electric vehicle charging, food and beverage outlets, convenience retail, rest facilities and parking for motorists and HGV drivers,…
Serves UK motorway users, including leisure travellers, families, business travellers, HGV hauliers, coach drivers, caravan and motorhome owners, and EV drivers on major road routes.
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Operates motorway service areas and hotels, providing roadside facilities including fuel stations, electric vehicle charging, food and beverage outlets, retail stores, parking, and rest areas for…
Serves UK motorway and major-road users, including leisure travellers, families, business travellers, coach drivers, hauliers, caravan and motorhome users, and EV drivers.
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Financial sub-scores
Computed from 5 filingsOperates a hotel with bedrooms and themed suites, a pub and restaurant serving British cuisine, and several on-site wedding and event venues. Provides accommodation, dining, and facilities for…
Serves consumers including leisure travellers, restaurant and pub diners, wedding couples, private event bookers, and guests seeking local activities or salon treatments in County Durham and the…
Financial Health
WeakWeak
Location
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Financial sub-scores
Computed from 5 filingsProvides coach and driver hire for group travel, operating a fleet of minibuses and full-size coaches. Offers transport for events, tours, day trips, airport transfers, and private or corporate…
Serves private groups, families, event organisers and tour planners needing group travel for theatre trips, seaside visits, birthdays, weddings, celebrations and holiday tours across Surrey,…
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel providing guest accommodation alongside an on-site restaurant and bar. Offers room bookings, dining services, and hospitality facilities for travellers and visitors, including food,…
Serves leisure tourists, business travellers and short-break guests visiting Pembroke and the Pembrokeshire coast, plus local residents and visitors seeking restaurant, bar or private dining options.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
Location
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Operates motorway service areas and associated hotels, providing fuel forecourts, electric vehicle charging, food and beverage outlets, convenience retail, and driver facilities through branded…
Serves UK motorway and A-road travellers, including leisure motorists, business travellers, coach drivers, hauliers, EV drivers, caravan and motorhome users, and hotel guests.
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Operates motorway service areas providing fuel stations, EV charging, convenience retail, and food and drink outlets through branded franchises. Also offers on‑site hotel accommodation and facilities…
Serves leisure motorists, families, business travellers, coach operators and hauliers using the UK motorway and main-road network, including EV drivers and caravan or motorhome users.
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Operates motorway service areas and hotels providing fuel forecourts, electric vehicle charging, food and beverage outlets, convenience retail, parking and rest facilities for motorists, coach…
Serves UK motorway travellers, including leisure drivers and families, business travellers, coach drivers, hauliers/HGV drivers, caravan and motorhome users, and EV drivers.
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Financial sub-scores
Computed from 4 filingsOperates an event venue offering hall hire for weddings, Mehndi and Nikah ceremonies, birthday parties, conferences and community events. Provides two function halls accommodating up to 400 guests…
Serves private individuals and families planning weddings, Mehndi, Nikah and birthday parties, plus organisations hosting conferences, charity events and community gatherings in Birmingham.
Financial Health
StrongStrong · Hiring · 18% CAGR over 3y
Location
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Operates motorway service areas and roadside facilities across the UK, providing fuel stations, electric vehicle charging, food and beverage outlets, retail shops, and parking. Also runs on‑site…
Serves UK motorway and main-road users, including leisure travellers, families, business travellers, coach drivers, hauliers, caravan and motorhome users, and EV drivers.
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Financial sub-scores
Computed from 4 filingsProvides coach hire services using 49–75 seat vehicles for private groups, sports events, and corporate transport. Operates a fleet of passenger coaches available for charter and group travel.
Serves private groups, sports teams and event organisers, and corporate clients requiring 49–75 seat coach hire, particularly around North Lanarkshire and the Glasgow–Edinburgh corridor.
Financial Health
StableStable · -16% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsOperates a marina and leisure site offering boat moorings, slipway access and chandlery, alongside a touring caravan and motorhome park. Provides facilities for static holiday caravans and sells…
Serves leisure consumers near Derby, Nottingham and Leicester: motorhome, touring caravan and tent campers; boat owners seeking marina access; and buyers or owners of static caravans, park homes and…
Financial Health
StableStable · -67% CAGR over 4y
Location
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Computed from 4 filingsOperates a hotel offering guest rooms and self‑catering cottage apartments, with an on-site restaurant and bistro serving meals made from local produce. Provides accommodation, dining, private…
Serves leisure travellers, walking holidaymakers, pet owners and short-break guests visiting Anglesey, plus business travellers and local diners or groups booking private functions and funeral teas.
Financial Health
StableStable · -3% CAGR over 3y
Location
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Operates motorway service areas providing fuel stations, electric vehicle charging, food and beverage outlets, retail shops, and hotel accommodation through branded partners at roadside locations on…
Serves a mix of UK motorway travellers, including leisure drivers and families, business travellers, hauliers, coach drivers, caravan and motorhome users, and EV drivers needing roadside stops and…
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Financial sub-scores
Computed from 5 filingsOwns and operates a private airport providing facilities for business and general aviation, including private jet and helicopter charters, aircraft handling, hangarage, fuel services, flight…
Serves private and business aviation passengers, aircraft operators, general aviation pilots and flying schools, plus businesses seeking aviation space or event venues; also targets consumers…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 5 filingsServes leisure golfers, golf club members and visitors, plus wedding parties and business or event organisers seeking functions, conferences and hospitality facilities.
Financial Health
HealthyHealthy · 1% CAGR over 5y
Location
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Computed from 5 filingsOperates a hotel with on-site restaurant and bar, providing guest accommodation, dining services and drinks. Offers breakfast, lunch and dinner menus, Sunday lunches, and hosts events such as…
Serves consumers in and around Bedlington and Northumberland, including diners, overnight leisure guests, dog owners, and couples or groups booking weddings and private events.
Financial Health
StableStable · Hiring · 15% CAGR over 4y
Location
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How SiteOrigin usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. travel sector companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of travel sector companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
SiteOrigin is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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