Travel Sector Companies Using WP Engine in the UK: 295 Active Firms (2026)
Travel and hospitality companies running managed web hosting sell trips, accommodation or guest services through content-heavy websites in the UK.
Digital, ecommerce and marketing teams tend to be the main sponsors, with operations and customer-service teams close behind where websites carry live booking, enquiry or venue information. Adoption signals a direct-channel posture: these operators are not just maintaining brochure sites, but publishing destination guides, campaign pages, guest updates and search-led content with enough frequency to justify managed hosting rather than a low-touch hosting account. The customer base skews towards mid-market and multi-site travel or hospitality operators, although smaller specialists also appear where seasonal traffic, content production and booking hand-offs create operational risk.
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Across the UK, 295 travel and hospitality companies are actively trading while running this managed-hosting stack. Reported headcount totals 4,267, giving the cohort a visible employment footprint rather than a purely micro-business pattern. Within the sector’s hosting-category ranking, the system sits third at 17.7% (denominator: 1,667). The regional skew is recognisably southern but not London-only: London accounts for 27.1% of adopters, followed by the South East at 15.3%, the South West at 10.5%, the North West at 9.5% and the East of England at 7.5%.
Flight-inclusive travel sales bring the CAA’s ATOL regime into the operating context, so website journeys that promote or route package bookings sit close to customer-money protection requirements. Hospitality venues add a different layer: alcohol sales in England and Wales normally need local licensing authority approval under the Licensing Act framework overseen by the Home Office. That does not make hosting procurement a regulated activity in itself, but it raises the cost of failed, stale or misleading public pages. ABTA and UKHospitality also shape sector practice and dispute-routing, although membership is separate from statutory authorisation.
Adoption appears likely to remain tied to direct booking, content publishing and search visibility rather than infrastructure fashion. Travel and hospitality operators tend to have uneven demand, with seasonal campaigns and disruption updates creating pressure for faster publishing without adding specialist engineering capacity. Managed hosting also fits the way many operators buy digital services: through agencies, marketing teams and web partners rather than standalone platform teams. The main constraint is likely to be churn between hosting stacks as bundles, agency preferences and cost controls change, especially among operators whose websites are important commercially but not treated as core software estates.
Adoption by company size
Adoption of WP Engine rises with company size across the trading UK travel sector companies in this cohort. 0.1% of the 112,555 companies with under 10 employees run WP Engine (144 detected). 0.8% of the 14,926 companies with 10–50 employees run WP Engine (126 detected). 2.1% of the 1,150 companies with over 50 employees run WP Engine (24 detected). That is a 2% gap between the over 50 employees and under 10 employees bands.
295
Active firms
2026
17.7%
Of detected Hosting share
UK travel sector
10
Median headcount
Filed accounts
610
Verified contacts
Across this cohort
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Key facts
About 5% of the trading cohort reports turnover above £5M (16 of 295 firms) — the rest sits below that revenue band.
12% of the cohort was incorporated since 2022 (36 firms), so a sizeable share is in its first few filing cycles.
Among 1,667 UK travel and hospitality firms with detectable hosting, this managed-hosting cohort accounts for 17.7% (295), behind two alternatives at 33.1% (552) and 17.8% (297).
London accounts for 27.1% (80) of the cohort, followed by the South East at 15.3% (45) and the South West at 10.5% (31).
Co-occurring site tooling is common: one web-delivery tool appears on 78.0% (230), one SEO tool on 74.6% (220), and tag management on 53.2% (157).
Flight-inclusive package holidays sold in the UK sit under the CAA’s ATOL regime; ATOL holders pay £2.50 per traveller into a trust fund used for refunds, reimbursement or repatriation.
ONS estimates put inbound UK travel at 42.6 million visits and £32.5 billion of spend in 2024, against 94.6 million UK-resident visits abroad and £78.6 billion of outbound spend.
Hosting & PaaS market share among UK Travel Sector
Share of the 1,667 UK Travel Sector with a detectable system. As of June 2026.
What else do WP Engine-running Travel Sector run?
Share of the 295 WP Engine-running UK companies where each technology was also detected. As of June 2026.
Where WP Engine Travel Sector are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
10
Median headcount
£592.4K
Median UK turnover
5.4%
Above £5M turnover
36
Incorporated since 2022
610 verified decision-maker contacts
across these 295 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Travel Sector using WP Engine
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsOperates a collection of hotels offering guest accommodation, restaurants, spa and wellness facilities, golf courses, and event spaces. Provides venues for weddings, conferences, leisure breaks and…
Serves leisure travellers, business travellers, spa and golf guests, dog owners, tour groups, wedding couples and event organisers seeking hotel stays and venues across Northwest England and North…
Financial Health
StrongStrong · Growing · 2% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOrganises small‑group adventure holidays for solo travellers, primarily in their 30s to 50s. Offers curated international itineraries including activities, accommodation and local guides, with trips…
Serves individual consumers, especially solo travellers in their 30s, 40s and 50s, seeking group travel with like-minded adults across international destinations; also accommodates private group…
Financial Health
StrongStrong · Hiring · 241% CAGR over 2y
Location
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Operates and manages a large portfolio of pubs, bars, inns, and late‑night venues. Runs managed sites, leased and tenanted pubs, and operator‑led estates, and partners with publicans and hospitality…
Serves UK pub and bar guests, local communities and late-night venue customers, while also targeting publicans, pub operators, joint-venture partners and independent restaurant/bar operators seeking…
Location
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Financial sub-scores
Computed from 5 filingsOrganises small-group adventure tours and tailor-made holidays to remote or less-visited destinations worldwide. Trips focus on cultural, historical and wildlife experiences, including travel to…
Serves consumers seeking small-group or tailor-made adventure holidays, especially experienced travellers interested in unusual destinations, remote regions, tribal cultures, history, wildlife and…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides travel, accommodation and logistics packages for participants and spectators attending international sporting events. Services include hotel bookings near event venues, flight arrangements,…
Serves athletes, race participants and spectators attending sporting events worldwide, plus groups and businesses needing event travel, accommodation and logistics support.
Financial Health
StrongStrong · Hiring · 23% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOwns and operates a portfolio of branded hotels and hospitality properties, partnering with international hotel brands to provide accommodation for business and leisure travellers. Manages hotel…
Serves business and leisure hotel guests, including tourists seeking access to major city attractions and corporate travellers needing accommodation near transport links across its hotel portfolio.
Financial Health
StableStable · -60% CAGR over 2y
Location
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Computed from 5 filingsOperates and manages a portfolio of branded hotels under the Mercure and Holiday Inn brands. Provides guest accommodation, conference and event facilities, health clubs, and services related to hotel…
Serves leisure and business hotel guests, conference and event organisers, health club users, and corporate partners and investors across its UK hotel portfolio.
Financial Health
WeakWeak · -2% CAGR over 4y
Location
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Computed from 3 filingsOperates a hotel management and booking platform for a collection of independent hotels, offering accommodation, spa, golf and conference venues, and providing management services and marketing…
Serves leisure travellers, families, couples and pet owners seeking UK city, countryside, coastal, spa, golf and activity breaks, alongside businesses booking conference and corporate stays.
Financial Health
StableStable · 1% CAGR over 2y
Location
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Computed from 5 filingsDesigns and sells tailor‑made holidays and tours to Nordic countries, the Baltics and Canada, including Northern Lights trips, ski holidays and coastal cruises. Provides itinerary planning and travel…
Sells to consumers seeking tailor-made and escorted holidays in Scandinavia, the Nordic region, the Baltics and Canada, particularly travellers interested in Northern Lights trips, adventure travel,…
Financial Health
StableStable · Hiring · 24% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates and manages short‑term accommodation including serviced apartments and boutique hotel rooms in major cities. Offers booking, digital check‑in, mobile key access, and guest support through a…
Serves consumers booking city accommodation, including solo travellers, couples, families and groups seeking apartment or boutique hotel stays in major cities worldwide.
Financial Health
StrongStrong · Hiring · 27% CAGR over 2y
Location
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Computed from 3 filingsOperates a group of inns and small hotels providing guest accommodation, restaurants, bars, and event spaces. Manages online booking for stays, dining, and gift vouchers across multiple historic pub…
Serves consumers seeking country inn stays and hospitality across multiple UK towns, including leisure travellers, couples, families with children, local diners and gift buyers.
Financial Health
StrongStrong · Hiring · 28% CAGR over 2y
Location
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Computed from 4 filingsOrganises self-guided walking holidays across European destinations. Provides curated hiking routes, trip planning, accommodation bookings, maps and navigation via a mobile app, and traveller support…
Sells directly to consumers seeking self-guided walking holidays in Europe, including UK and international travellers looking for independent hiking trips across destinations such as Italy, Spain,…
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 3y
Location
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Computed from 5 filingsOperates an online platform listing and booking large holiday homes and venues for group stays and events, including hen and stag parties, weddings, corporate retreats and family gatherings, with…
Serves private groups, families and couples planning hen and stag parties, birthdays, reunions, weddings, retreats and holidays, plus corporate teams seeking venues for business events across the UK.
Financial Health
HealthyHealthy · -68% CAGR over 4y
Location
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Computed from 5 filingsOperates a group of country inns and hotels offering accommodation, restaurants, and bars. Manages multiple heritage properties providing lodging, dining, and event or meeting spaces, with online…
Sells to consumers seeking UK hotel and inn stays, dining and gift purchases, including leisure travellers, couples, families and groups booking accommodation at country inns and hotels across…
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Computed from 2 filingsProvides travel agency services arranging tailor‑made holidays, tours, cruises and multi‑centre trips. Offers bookings for hotels, island‑hopping itineraries and holiday packages across destinations…
Serves UK leisure travellers and travel agents arranging luxury, tailor-made, family, cruise, beach, touring and multi-centre holidays across Europe, North Africa, the Middle East and the Indian…
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 5 filingsOperates and manages a portfolio of hotels offering guest accommodation, function and event facilities, and on‑site dining through leased or partner restaurants, serving business and leisure…
Serves both business and leisure travellers seeking hotel accommodation, including university visitors such as parents attending events and functions. Targets guests across a range of price points,…
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
Location
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Computed from 3 filingsOperates a hotel and spa resort as part of the Marine & Lawn collection, providing guest accommodation, dining, spa facilities, and event and wedding venues, with hospitality services and experiences…
Serves leisure travellers, golfers, spa guests, wedding couples, and corporate or group event organisers seeking hotel stays, resort experiences, and event venues.
Financial Health
StrongStrong · Hiring · 44% CAGR over 2y
Location
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Computed from 5 filingsProvides travel agency services specialising in tailor‑made leisure holidays. Plans and books customised itineraries including flights, hotels, cruises and tours for individuals, couples, families…
Serves UK-based leisure travellers seeking luxury, tailor-made holidays, including solo travellers, couples, families, honeymooners and groups planning safaris, beach escapes, cruises, multi-centre…
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates a portfolio of self‑catering holiday cottages and luxury homes, offering short‑term accommodation bookings. Also provides letting, marketing and management services for owners of holiday…
Serves consumers seeking self-catering holiday cottages and luxury homes in the Lake District, including couples, families, groups, hikers and weekend-break travellers; also targets second-home and…
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsOperates an online travel platform that curates and lists boutique hotels, villas, B&Bs and holiday rentals worldwide, allowing users to browse properties, access travel advice, check availability…
Serves leisure travellers seeking boutique hotels, guesthouses, villas and house rentals, plus independent accommodation owners wanting to list properties. Also engages travel media for press…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsProvides travel agency services focused on travellers aged over 50, offering holiday packages, cruises, tours and tailor‑made trips. Publishes travel reviews and articles, partners with tour…
Serves UK consumers aged 50+, including solo travellers, couples, families and groups, seeking leisure holidays, cruises, tours and travel inspiration across domestic and international destinations.
Financial Health
HealthyHealthy · Hiring · 26% CAGR over 4y
Location
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Computed from 5 filingsProvides travel management services for corporate and entertainment clients, arranging business travel, meetings, conferences and events. Also operates a luxury tour operator and develops in‑house…
Serves corporate organisations with business travel needs, including PAs, procurement teams and executives, plus clients in asset management, pharmaceuticals, entertainment, music and events.
Financial Health
StableStable · -58% CAGR over 4y
Location
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Computed from 5 filingsOrganises golf vacation packages and tours across Scotland, Ireland and the UK, including packages with guaranteed Old Course tee times at St Andrews. Also provides golf schools, PGA‑led instruction…
Serves leisure golfers, golf groups and international golf tourists seeking UK and Ireland golf trips, plus gift buyers and companies arranging corporate or incentive golf events.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsOperates a group of travel and tour businesses providing wholesale group travel packages, escorted tours, and specialist motoring holidays. Services include coach tour packages for operators, group…
Serves B2B coach operators, travel agents and group-tour organisers, plus B2C sports and social clubs, private associations and driving/classic car enthusiasts seeking UK, European and worldwide…
Financial Health
StableStable · Hiring · 14% CAGR over 4y
Location
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Computed from 4 filingsOrganises school ski trips for UK schools, providing travel packages to ski resorts in destinations such as Italy, Canada, and the USA. Services include trip planning, accommodation, lift passes,…
Serves UK schools, teachers and senior leadership teams planning student ski trips, with additional pages for youth organisations such as cadets, Scouts and Guides.
Financial Health
HealthyHealthy · Hiring · 26% CAGR over 3y
Location
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Computed from 4 filingsDesigns and arranges bespoke luxury holidays, providing travel planning and consultancy for trips to destinations including Africa, Arabia, Australasia, India, Latin America, the Indian Ocean, polar…
Serves affluent leisure travellers, couples, honeymooners and families seeking bespoke luxury holidays across Africa, Arabia, Australasia, Latin America, India, the Indian Ocean, polar regions and…
Financial Health
HealthyHealthy · Hiring · 44% CAGR over 3y
Location
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Computed from 5 filingsOwns and operates hospitality venues including restaurants, pubs and hotels, and provides management for other leisure and dining businesses. Activities include running seafood and fish‑and‑chip…
Serves hospitality consumers, leisure guests and business travellers, including diners, hotel guests, event/function customers and corporate bookers across its restaurant, pub and hotel venues.
Financial Health
HealthyHealthy · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsSells and arranges holiday travel including cruises, cruise‑and‑stay packages, city breaks, escorted tours, and multi‑centre trips. Provides flight and hotel packages to destinations such as the USA,…
Serves B2C leisure travellers, including families, couples, honeymooners and solo holidaymakers, seeking cruises, city breaks, escorted tours and long-haul holidays.
Financial Health
StableStable · Hiring · 7% CAGR over 5y
Location
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Computed from 5 filingsDesigns and arranges tailor‑made safari holidays, providing trip planning, itinerary design, and booking of lodges, guides, and wildlife experiences across African and other wildlife destinations for…
Serves consumers planning tailor-made safari and wildlife holidays, including families, honeymooners and luxury or specialist adventure travellers in the UK, North America, Europe, Australia and…
Financial Health
StableStable · -67% CAGR over 4y
Location
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Computed from 3 filingsOperates a collection of boutique hotels offering guest accommodation, restaurants, bars, meeting rooms and event spaces. Provides online booking for hotel stays, dining and hospitality services.
Sells to leisure and business travellers seeking luxury and boutique hotel stays in Central London, primarily direct-booking guests including couples, tourists and corporate visitors.
Financial Health
DistressedDistressed · -87% CAGR over 2y
Location
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Computed from 5 filingsOrganises tailor‑made travel packages for major international sporting events, including golf, tennis, horse racing and boxing, providing event tickets and travel arrangements such as accommodation…
Serves private clients and sports fans seeking bespoke luxury travel packages for major global sporting events, particularly golf, tennis, horse racing and boxing.
Financial Health
HealthyHealthy · -6% CAGR over 4y
Location
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Computed from 2 filingsProvides wholesale group travel packages and escorted tours for coach operators, clubs and travel agents, including themed itineraries, specialist motoring and classic car tours, and organised coach…
Serves B2B coach operators and travel agents, plus B2C group travellers including sports and social clubs, private associations, escorted-tour customers, and driving or classic car enthusiasts.
Financial Health
StrongStrong · Hiring · 100% CAGR over 1y
Location
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Computed from 3 filingsOperates hotels and serviced apartments offering short‑stay accommodation. Provides online booking for studios, apartments and hotel rooms for travellers, with properties including multi‑bedroom…
Serves consumers seeking short-stay hotel and apartment accommodation in London, including leisure visitors, families and other travellers booking stays near areas such as Portobello Road, Edgware…
Financial Health
HealthyHealthy · Hiring · 73% CAGR over 2y
Location
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Computed from 5 filingsOperates an online platform offering bookings for static caravan holiday rentals in holiday parks. Lists caravans of varying sizes and grades and provides letting and booking management services for…
Serves consumers seeking static caravan holidays in Kent and East Sussex, including couples, families and larger groups, and targets caravan owners who want to let out their holiday homes through…
Financial Health
WeakWeak · -18% CAGR over 4y
Location
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Computed from 3 filingsOperates a group of gastropubs offering food and drink alongside boutique guest rooms located above selected venues. Provides restaurant dining, bar service, short-stay accommodation, private event…
Serves London diners, pub-goers and hotel guests, including locals, visitors to central London neighbourhoods, and groups seeking private spaces for birthdays, family meals, work celebrations and…
Financial Health
StableStable · 4% CAGR over 2y
Location
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Computed from 3 filingsOperates a group of gastropubs and restaurants offering food, wines and cocktails. Provides bar dining, private dining, takeaway, event hosting and boutique guest bedrooms, as well as pub-based…
Serves consumers in Kent and East Sussex, including diners, families, dog owners, pub garden visitors, private dining groups, overnight guests, takeaway customers and buyers of food, drink and…
Financial Health
HealthyHealthy · -7% CAGR over 2y
Location
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Computed from 5 filingsOrganises guided and self-guided walking and cycling holidays, including private group and custom tours. Provides multi‑day itineraries, local guides, and trip planning for active travel experiences…
Serves leisure travellers and private groups seeking active holidays in England, including walkers and cyclists booking guided, self-guided or custom trips; also handles trade enquiries from travel…
Financial Health
StrongStrong · Hiring · 27% CAGR over 4y
Location
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Computed from 3 filingsOperates a four‑star hotel providing guest accommodation across multiple room types, along with a bistro restaurant, bar and piano lounge. Offers conference and meeting facilities, event hosting,…
Serves leisure and business travellers visiting Belfast, plus conference organisers, wedding parties, private event hosts, diners, and gift voucher buyers seeking city-centre hospitality.
Financial Health
StrongStrong
Location
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Computed from 4 filingsOperates hospitality and events businesses providing event management, venue hire and catering services. Manages event venues and delivers corporate events, private celebrations and seasonal party…
Serves businesses, brands and private clients buying event management, catering and venue services, including corporate event planners and organisers of weddings, summer and Christmas parties, mainly…
Financial Health
StrongStrong · Hiring · 54% CAGR over 3y
Location
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Computed from 3 filingsOperates a boutique hotel offering guest accommodation, restaurants and private dining spaces. Also runs a cookery school, artisan bakery and hospitality experiences, and hosts weddings, workshops,…
Serves leisure travellers, food-focused diners, wedding couples, private event organisers and cookery workshop participants seeking hotel, dining and estate experiences in Warwickshire.
Financial Health
HealthyHealthy · Profitable, Hiring · 10% CAGR over 2y
Location
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Computed from 5 filingsOwns and operates hotel and hospitality businesses, including the management of hotel and spa properties. Acquires and invests in hotel operating companies and oversees day‑to‑day hospitality…
Serves leisure guests, spa visitors and business travellers booking accommodation and hospitality at Stanley House Hotel & Spa in the Ribble Valley.
Financial Health
StrongStrong · Hiring · 23% CAGR over 4y
Location
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Computed from 5 filingsOperates Italian restaurants serving seasonal dishes inspired by Italian cuisine. Offers breakfast, lunch and dinner menus, pre-theatre dining, private dining rooms, and food-focused events such as…
Serves consumers, diners and groups in London seeking Italian restaurant meals, including lunch, breakfast, pre-theatre dining, private dining, supper clubs and events across St James’s, Covent…
Financial Health
StrongStrong · Hiring · 33% CAGR over 4y
Location
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Computed from 5 filingsOperates and manages a portfolio of restaurants and dining concepts created by chef Michael Mina. Provides food and beverage services, private dining, and catering, and partners with hotels and…
Serves diners seeking upscale restaurant experiences, private event and catering clients, and luxury hospitality brands or hotels looking for food-and-beverage concepts and partnerships.
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsOperates serviced apartments and aparthotel-style accommodation for short and extended stays, offering self‑catered studios and multi-bedroom units. Also provides coworking facilities, meeting rooms,…
Sells to business and leisure travellers seeking serviced apartments in Cardiff, including corporate bookers and construction stay customers. Also serves entrepreneurs, start-ups, creatives and…
Financial Health
StrongStrong · Growing, Hiring · 23% CAGR over 4y
Location
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Computed from 2 filingsOperates a country hotel and golf course offering guest accommodation, restaurants and bars, afternoon tea, and private dining. Provides event and venue services for weddings, meetings, and…
Serves leisure travellers, wedding couples, golfers and diners seeking countryside venues in Aberdeenshire, alongside businesses booking meetings, private dining and corporate gatherings.
Financial Health
StrongStrong · Growing, Hiring · 36% CAGR over 1y
Location
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Computed from 2 filingsOperates a hotel providing guest accommodation, on-site restaurant and bar dining, and hospitality services. Offers event and function facilities for weddings, conferences and private celebrations,…
Serves leisure and business travellers visiting the Belfast/Antrim area, local families and diners, wedding and private-event hosts, and corporate organisers seeking meeting or conference venues.
Financial Health
HealthyHealthy · Growing · 3% CAGR over 1y
Location
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Computed from 5 filingsOperates a boutique hotel offering guest accommodation including suites and family rooms. Provides breakfast dining, meeting and event spaces, and hospitality services for leisure and business…
Serves leisure and business travellers visiting Southwark and central London, including families, pet owners, staycation guests, and people seeking rooms or event spaces near London Bridge and local…
Financial Health
StableStable · -12% CAGR over 4y
Location
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Computed from 4 filingsOperates a country club and resort offering hotel rooms and lodges, a restaurant, wedding and conference venues, equestrian facilities, and event spaces. Also provides a motorhome and caravan touring…
Serves leisure travellers, couples planning weddings, corporate meeting and event organisers, diners, equestrian visitors, and motorhome or caravan tourists near Glasgow and Loch Lomond.
Financial Health
StrongStrong · Hiring · 5% CAGR over 3y
Location
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Computed from 5 filingsOwns and operates a seaside leisure pier offering amusement rides, arcade games, ten‑pin bowling, soft play, adventure golf and themed attractions. Also sells admission tickets and hosts parties,…
Serves B2C leisure visitors including families, children, thrill seekers, friends and couples, plus schools, groups and corporate or private hire customers seeking seaside entertainment and…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
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Showing 49 of 295 — +246 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 295 leads
Showing 49 of 295 — +246 more with verified decision-maker contacts, live data, and CRM sync.
How WP Engine usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. travel sector companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of travel sector companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
WP Engine is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Travel Sector by Hosting & PaaS
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Frequently asked questions
How many UK travel sector companies use WP Engine?
What share of UK travel sector companies run WP Engine?
How is WP Engine usage detected?
What size travel sector companies use WP Engine in the UK?
What do WP Engine-running travel sector companies also run?
Can I get contact details for these companies?
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