B2B Companies Using Miro in the UK: 58 Active Firms (2026)
UK B2B firms running online whiteboarding tools coordinate workshops, planning and client delivery across distributed teams.
For B2B suppliers, online whiteboarding usually sits near the revenue, product and delivery functions rather than as a general office utility. Adoption signals a business that runs workshop-led sales, customer onboarding, product planning or client delivery across more than one location. The buying centre tends to be commercial operations, product management, delivery leadership or consulting practice heads, with IT involved where access control and data handling matter. The cohort is weighted towards software vendors, managed-service providers, consultancies and agencies selling to other organisations, where visual collaboration supports discovery, scoping and implementation rather than consumer-facing engagement.
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UK adoption is concentrated in 58 actively trading B2B firms running the selected online whiteboarding stack. Reported employment totals 762 people, putting the visible footprint in the specialist and lower mid-market part of the supplier base rather than among very large employers. Within the collaboration category used for this list, the selected whiteboarding system accounts for 100.0% of the cohort. Regional concentration is clear: London accounts for 46.6%, followed by the North West at 12.1%, the South East and South West at 8.6% each, and the East of England at 6.9%.
Procurement tends to treat online whiteboarding as a collaboration and data-processing service rather than a regulated activity in its own right. B2B is not a single licensed industry in the UK, so obligations depend on the underlying activity, such as financial services, telecoms, data processing or professional services. For marketing workflows around workshops and client delivery, ICO guidance on PECR remains relevant: corporate email does not require PECR consent where the recipient is a corporate subscriber, but senders must identify themselves and offer a valid opt-out address. UK GDPR still applies where business-contact data is processed, and live marketing calls require CTPS and TPS screening.
Adoption appears tied to consultative selling and distributed delivery rather than simple internal collaboration. Firms using online whiteboarding tend to have a more workshop-heavy sales motion, a clearer onboarding process, or delivery teams that need shared artefacts with clients. Over time, tool choice may become less visible as visual collaboration is bundled into broader productivity, project and customer-workflow suites. That favours suppliers with clear governance around access, retention and external guests. Smaller firms may keep using stand-alone boards where client workshops are central to delivery, while more mature operators are likely to fold them into controlled account and project workflows.
Adoption by company size
Adoption of Miro rises with company size across the trading UK B2B companies in this cohort. 0% of the 76,784 companies with under 10 employees run Miro (34 detected). 0.1% of the 31,788 companies with 10–50 employees run Miro (19 detected). 0.1% of the 3,773 companies with over 50 employees run Miro (2 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
58
Active firms
2026
100%
Of detected Collaboration share
UK B2B
8
Median headcount
Filed accounts
146
Verified contacts
Across this cohort
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Key facts
About 12% of the trading cohort reports turnover above £5M (7 of 58 firms) — the rest sits below that revenue band.
12% of the cohort was incorporated since 2022 (7 firms), so a sizeable share is in its first few filing cycles.
Within B2B companies with a detectable collaboration system, the whiteboarding system accounts for 100.0% (58), making the cohort a single-system slice of the sector.
London is the main regional cluster for B2B organisations running the whiteboarding system, at 46.6% (27), followed by the North West at 12.1% (7).
The stack usually sits alongside web and marketing infrastructure: 60.3% (35) also run a content-management system, 58.6% (34) a traffic-protection layer and 55.2% (32) a web analytics service.
Sector tags overlap, but IT services and managed services account for 29.3% (17), management consulting for 24.1% (14) and SaaS for 22.4% (13).
ICO guidance keeps PECR and UK GDPR in scope for B2B outreach: corporate emails or texts do not need PECR consent, but senders must identify themselves and provide a valid opt-out address.
Collaboration & intranet market share among UK B2B
Share of the 58 UK B2B with a detectable system. As of June 2026.
What else do Miro-running B2B run?
Share of the 58 Miro-running UK companies where each technology was also detected. As of June 2026.
Where Miro B2B are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
8
Median headcount
£794.8K
Median UK turnover
12.1%
Above £5M turnover
7
Incorporated since 2022
146 verified decision-maker contacts
across these 58 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2B using Miro
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsDevelops online whiteboard software used by teams to run agile meetings, retrospectives, planning sessions and workshops. Platform provides collaborative canvases, templates, task tracking, shared…
Serves B2B agile software and product teams, including Scrum Masters, developers, agile coaches, delivery managers, product owners, engineering managers and product designers.
Financial Health
StrongStrong · Growing, Hiring · 13% CAGR over 2y
Location
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Computed from 4 filingsDevelops and operates an online visual collaboration platform that provides digital whiteboards, diagramming tools, templates and AI features for brainstorming, product planning, roadmapping, design…
Sells to businesses of all sizes, from startups to enterprises, especially product, engineering, design, marketing, operations and IT teams in software, professional services, financial services,…
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 3y
Location
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Computed from 5 filingsProvides B2B marketing services for technology companies, including marketing strategy, brand development, account‑based and channel marketing, demand generation, content creation, and digital…
Serves B2B technology brands and marketing teams, including channel providers, distributors and enterprise technology businesses looking for specialist agency support.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsProvides software technology consultancy services developing cloud and mobile applications, implementing AI and automation solutions, and delivering data integration and API platforms that enable…
Serves enterprise technology, product, innovation and operations teams, including large businesses and public-sector bodies in sectors such as transport, insurance, energy and regulation.
Financial Health
StableStable · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsProvides innovation and transformation consulting for organisations, helping develop and test new digital products and services, conduct customer research, explore new technologies and markets, and…
Serves B2B and public-sector innovation, product and transformation leaders in ambitious organisations, including large enterprises and established brands facing digital, cultural or market-change…
Financial Health
HealthyHealthy · Hiring · 17% CAGR over 5y
Location
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Computed from 5 filingsProvides customer experience (CX) consulting, training and change programmes for organisations. Offers CX playbooks, workshops, design sprints and coaching to help teams map customer journeys, embed…
Serves B2B organisations and larger enterprises across sectors, targeting executives and customer experience, marketing and operations teams seeking customer-led change to improve revenue, costs,…
Financial Health
StableStable · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsProvides user research and service design consultancy. Works with organisations to analyse user needs, map service journeys, and design or improve digital and operational services through research,…
Sells to public sector bodies, universities, local councils and large organisations seeking user-centred change, especially teams responsible for education, justice, welfare and internal employee…
Financial Health
DistressedDistressed · -14% CAGR over 4y
Location
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Computed from 3 filingsDevelops product management software that centralises customer feedback, analyses insights, prioritises feature ideas, and manages product roadmaps. Provides tools for product teams to plan strategy,…
Sells to B2B product management teams and product leaders at software, technology, and industrial companies, including enterprise organizations scaling product operations across multiple teams.
Financial Health
StableStable · -23% CAGR over 2y
Location
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Computed from 5 filingsProvides digital transformation consulting and technology services including digital strategy, change management, application development, cloud infrastructure, data and AI solutions, Microsoft 365…
Serves organisations across sectors, including public sector councils and private-sector enterprises, with buyers such as IT, CRM, learning, performance insight and solution architecture teams.
Financial Health
HealthyHealthy · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides consulting, implementation and support services for Atlassian software including Jira and Jira Service Management. Helps organisations migrate to Atlassian Cloud, configure workflows,…
Serves businesses using Atlassian tools, particularly IT, service management and project teams seeking Jira-based workflow, migration and optimisation support. Targets organisations needing…
Financial Health
StrongStrong · Growing, Hiring · 50% CAGR over 4y
Location
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Computed from 5 filingsDevelops and provides cloud-based business communication and IT support software, including VoIP phone systems, contact centre platforms, webinar and online meeting tools, and remote endpoint…
Sells to businesses of all sizes, especially customer-facing teams and IT teams, including MSPs. Serves organisations in sectors such as automotive, education, healthcare, government and retail.
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides digital marketing and brand consultancy services for B2B organisations, including brand strategy, media planning and buying, customer experience design, sales activation, and development of…
Sells to B2B brands and complex organisations, especially ambitious professional services firms and large enterprises needing to reach hard-to-access audiences, improve digital performance, and…
Financial Health
StableStable · -1% CAGR over 4y
Location
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Computed from 5 filingsProvides AI-focused consulting, software engineering, and training services. Designs and implements data, cloud, and AI platforms, intelligent automation, and digital products, helping organisations…
Serves B2B organisations, especially enterprises, seeking AI, automation, cloud, data, software engineering and training support across sectors such as insurance, travel and other digital…
Financial Health
StrongStrong · Hiring · 58% CAGR over 4y
Location
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Computed from 5 filingsDevelops and operates a user research and product testing platform that enables teams to recruit participants, run surveys, interviews, prototype and usability tests, and analyse results with…
Sells to businesses running user research, especially research, design and product teams at tech, software, financial services, insurance and retail companies. Serves both B2B and B2C brands needing…
Financial Health
StableStable · -42% CAGR over 5y
Location
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Computed from 5 filingsProvides digital consultancy services including digital strategy, UX and product design, and software engineering. Works with organisations to plan, design and develop web and software products,…
Serves purpose-driven product teams across B2B, nonprofit and education sectors, including healthtech, climate-tech startups, universities, charities and data-led organisations.
Financial Health
WeakWeak · -2% CAGR over 4y
Location
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Computed from 5 filingsProvides AI and digital consultancy services including AI strategy, agentic system design, generative AI and LLM development, data and cloud engineering, and digital product design and development to…
Serves enterprise and mid-market organisations in financial services, insurance, media, internet, retail, advertising, FMCG, health and fitness, travel and leisure, and the public sector.
Financial Health
StableStable · -55% CAGR over 5y
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Computed from 5 filingsDesigns and installs custom immersive touchscreen display systems and develops 360° media content, including virtual tours, simulations and immersive video. Provides interactive visualisation tools…
Serves B2B and education-sector organisations in infrastructure, construction, transport and industry, targeting project teams and stakeholders involved in training, design review, operations, safety…
Financial Health
WeakWeak · -2% CAGR over 4y
Location
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Computed from 3 filingsDevelops process orchestration software for B2B service organisations. The platform manages workflows, task assignment, SLA tracking and integrations, and includes AI features such as document…
Serves B2B service delivery organisations, including BPOs and shared services teams, plus operations, transformation and IT leaders in banking, insurance, healthcare, pharmaceuticals, legal…
Financial Health
DistressedDistressed · 0% CAGR over 1y
Location
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Computed from 5 filingsProvides digital strategy, medical communications, and technology development services for healthcare companies, including patient apps, chatbots, education platforms, and omnichannel engagement…
Serves B2B healthcare and pharmaceutical companies, including teams responsible for brands, medical communications, patient engagement and HCP-facing digital programmes.
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsProvides business transformation consulting services including digital strategy, programme delivery, organisational optimisation and engineering support. Works with enterprises to plan and implement…
Serves enterprise businesses and public-sector organisations worldwide, including technology, media and telecoms, energy, financial services, industrial and transport, retail, healthcare, real estate…
Financial Health
StrongStrong · Growing, Hiring · 47% CAGR over 4y
Location
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Computed from 5 filingsProvides digital transformation services through specialist agencies, including digital strategy and consultancy, UX and interface design, front‑end development, and data, CRM and automation…
Serves B2B clients including market-leading brands, insurers, investment and retail organisations, plus third-sector charities from grassroots groups to national institutions.
Financial Health
StableStable · Hiring · 32% CAGR over 4y
Location
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Develops and operates an online design feedback platform that enables teams and clients to review websites, Figma files, images, videos, PDFs and presentations, leave comments, track revisions, and…
Sells to designers, creative teams and agencies that need feedback from clients and internal reviewers on websites, Figma files, images, videos, presentations and PDFs.
Financial Health
N/AN/A
Location
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Computed from 5 filingsDevelops and provides cloud-based business communication and IT support software, including VoIP phone systems, video meetings, webinar hosting, contact centre platforms, and remote endpoint…
Targets businesses of all sizes, including automotive dealers, education providers, healthcare organisations, retailers and government bodies, plus IT teams and managed service providers.
Financial Health
StableStable · Hiring · 32% CAGR over 4y
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Computed from 5 filingsProvides digital transformation consultancy and software development, including process mapping, workflow redesign, system integration, automation, and bespoke business applications to replace legacy…
Serves B2B organisations with operational friction, disconnected systems or legacy tools, including healthcare, manufacturing, construction and large enterprises seeking scalable digital workflows…
Financial Health
StrongStrong · Hiring · 20% CAGR over 4y
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Computed from 3 filingsDesigns and develops digital products, websites and online services for public sector organisations, including user experience design, software development, and digital transformation projects.
Serves UK public sector organisations seeking digital product and experience support, including government-related bodies and publicly funded services.
Financial Health
StableStable · Hiring · 13% CAGR over 2y
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Computed from 5 filingsProvides training courses and educational resources on service design and delivery. Offers online classes, publications, and tools covering agile service design, stakeholder leadership, and…
Serves service designers, product and delivery teams, and organisational leaders working on complex user-centred services, including agile and service design practitioners seeking professional…
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 4y
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Computed from 3 filingsProvides AI-powered tools for planning and designing marketing websites, including generators for sitemaps, wireframes and style guides. Offers libraries of UI components and design assets for…
Serves web designers, developers and digital agencies building marketing websites, including Webflow, Figma and React users at businesses and brands globally.
Financial Health
StableStable · -13% CAGR over 2y
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Computed from 5 filingsProvides crowdtesting services for software companies through a global network of testers. Tests mobile apps and websites across devices, locations, and payment systems to identify functional,…
Serves B2B software organisations, particularly enterprise teams in tech, telecoms, gaming, fintech, digital identity and GenAI. Targets QA, engineering, product, localization and go-to-market…
Financial Health
DistressedDistressed · -70% CAGR over 4y
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Computed from 5 filingsProvides innovation consultancy and team development workshops, including facilitation using LEGO Serious Play, creative problem solving, design thinking and culture mapping. Also delivers training…
Serves businesses and organisations, targeting team leaders, HR/L&D, innovation and strategy teams seeking external support for collaboration, problem-solving, team building and facilitator…
Financial Health
DistressedDistressed · -64% CAGR over 4y
Location
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Computed from 5 filingsDesigns, installs and supports audiovisual and IT systems for businesses, including hybrid meeting spaces, audio systems, digital signage and collaboration technology. Provides IT support, managed…
Serves businesses, global brands and private residential clients, including teams responsible for workplaces, meeting spaces, digital signage, audio environments and home technology in the UK and…
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
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Computed from 4 filingsDevelops software for enterprise service management and IT financial management, including tools for workflow automation, knowledge management, and cost and performance management. Also provides…
Serves large enterprises and service organizations, targeting CIOs, CFOs, IT, finance, HR and customer service leaders responsible for enterprise services, IT finance, performance management and…
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 3y
Location
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Computed from 5 filingsProvides digital design and development services including websites, web platforms, e-learning tools and custom applications for connected devices. Works with public sector, research, healthcare and…
Serves public sector bodies, charities and blue-chip organisations, especially science and health institutions, defence organisations, research councils, healthcare bodies and lab instrument…
Financial Health
StrongStrong · Growing, Hiring · 38% CAGR over 4y
Location
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Computed from 5 filingsProvides building information modelling (BIM) and digital construction consultancy for the built environment. Services include information management, digital strategy support, 3D modelling, data…
Serves B2B clients in the built environment, including estate owners, main contractors, construction consultants and estates teams involved in building and infrastructure projects across sectors.
Financial Health
StrongStrong · Hiring · 20% CAGR over 5y
Location
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Computed from 5 filingsProvides consultancy in user experience research and design, digital accessibility, health and safety, and ergonomics. Develops digital solutions and advises organisations on improving the usability,…
Serves businesses and organisations seeking consultancy on usability, accessibility, health and safety, ergonomics and digital projects, including travel, real estate, training and service-sector…
Financial Health
HealthyHealthy · -68% CAGR over 4y
Location
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Computed from 5 filingsProvides managed IT services for businesses, including outsourced IT support, Microsoft 365 support, remote support, IT consultancy and strategy. Also offers cybersecurity services such as…
Serves businesses needing outsourced IT, cybersecurity and telecoms support, with pages for manufacturing and accounting firms and locations across Hampshire, West Sussex, Surrey and nearby cities.
Financial Health
StableStable · Hiring · 8% CAGR over 4y
Location
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Computed from 5 filingsProvides management consulting and professional training focused on agile methods, digital and business transformation, product and project management, and enterprise architecture. Delivers courses…
Serves business leaders, IT/digital departments, product and project teams, and professionals seeking Agile, Scrum, PRINCE2, ITIL and enterprise architecture training in organisations pursuing…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Provides UI/UX design, web and mobile application design, website development, and branding services. Builds WordPress, Shopify and WooCommerce sites, and designs interfaces and prototypes for SaaS…
Serves B2B startups and small to mid-sized businesses worldwide, particularly founders and product teams developing mobile apps, SaaS/web apps, ecommerce sites, websites and brand identities.
Financial Health
N/AN/A
Location
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Computed from 5 filingsProvides enterprise WordPress development services, including building and maintaining large‑scale content platforms, site migrations, audits, security, and custom development. Also offers staff…
Serves enterprise organisations and global brands, including publishers, higher education institutions, financial services firms and technology companies, typically digital, content and marketing…
Financial Health
StableStable · 0% CAGR over 5y
Location
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Computed from 5 filingsProvides consulting, coaching, and training for product leaders and product teams, focusing on product strategy, roadmaps, and product management practices. Offers workshops, frameworks, and…
Serves product leaders, product managers and cross-functional product teams in organisations seeking support with product strategy, leadership, roadmapping and agile product management.
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsProvides recruitment process outsourcing and embedded talent acquisition services, supplying recruiters, AI‑enabled sourcing tools and applicant tracking support to help companies hire technology and…
Serves B2B clients, especially scaling technology-led companies and global businesses hiring tech and commercial teams, including firms with limited TA capacity or existing teams needing specialist…
Financial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsDevelops digital service tools and AI-enabled systems for public sector and corporate organisations. Products include Librian, a query‑handling platform that interprets user questions and matches…
Serves ministerial departments, public sector organisations, international corporates and startups, especially teams responsible for public enquiries, digital service delivery and AI adoption.
Financial Health
StrongStrong · Growing, Hiring · 28% CAGR over 4y
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Computed from 4 filingsConducts international user and market research for organisations using networks of local researchers in multiple countries. Designs and manages qualitative, quantitative and mixed‑method studies to…
Serves B2B innovation, insight and strategy teams at global brands and digital businesses that need customer and cultural understanding across multiple international markets.
Financial Health
StrongStrong
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Computed from 5 filingsProvides branding, marketing and digital services for organisations, including brand strategy and identity design, website design and development, product and UX design, marketing campaigns, and…
Serves B2B organisations, charities and growth companies with complex or niche propositions, especially founders, marketing teams and stakeholders needing clearer positioning, investor readiness or…
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
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Computed from 3 filingsProvides stakeholder engagement and facilitation services, including design of dialogue processes, workshop facilitation, training courses, participatory research, and evaluation of stakeholder…
Serves public bodies, NGOs, universities and international organisations in environment, conservation, climate and natural resources sectors, especially teams managing stakeholder engagement,…
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 5 filingsDevelops legal project planning and budgeting software for law firms and in‑house legal departments. The platform maps tasks and phases of legal matters, links to finance and time‑recording systems,…
Sells to B2B legal teams, specifically law firms and in-house legal departments. Targets legal operations, matter managers and finance-related stakeholders needing planning, budgeting and matter…
Financial Health
StableStable · -8% CAGR over 4y
Location
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Computed from 5 filingsProvides incident investigation and root cause analysis training, consulting, and investigation management support. Offers in‑person, online, and e‑learning courses, professional investigation…
Serves B2B organisations across industrial and business sectors worldwide, particularly safety, quality, environmental and operations teams responsible for workplace incidents and performance…
Financial Health
StableStable · 2% CAGR over 4y
Location
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Computed from 5 filingsProvides brand strategy, identity design and digital product development services. Works with organisations to design user experiences, build websites and software, and produce content, SEO and AI…
Serves B2B, public sector and nonprofit organisations, including marketing, brand and product leaders at technology, telecoms, finance, healthcare, education, social care and civic institutions.
Financial Health
StableStable · -67% CAGR over 4y
Location
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Computed from 5 filingsDesigns and develops mobile apps, websites, games, and augmented and virtual reality experiences. Provides UX/UI design, brand identity and creative direction, and builds digital platforms and…
Serves businesses and public-sector organisations in digital health, education technology, arts and entertainment, including NHS teams, healthcare providers, education platforms, music festivals,…
Financial Health
WeakWeak · -2% CAGR over 4y
Location
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Computed from 5 filingsProvides behavioural science consultancy, conducting research, data analysis and behavioural experiments to understand decision‑making and design interventions. Advises organisations on behaviour…
Serves public-sector bodies and organisations in regulated or social-impact sectors, including local government, housing, education, public health, telecoms, transport, utilities, sustainability,…
Financial Health
DistressedDistressed · -10% CAGR over 4y
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Computed from 5 filingsDevelops educational software providing ePortfolio, workbook and assessment tools for universities and training providers, enabling students to record learning, reflect on experience, track skills…
Serves higher education institutions and their educators, including universities running degree apprenticeships, placements and professional programmes. Targets teams responsible for learning design,…
Financial Health
StableStable · Hiring · 13% CAGR over 4y
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How Miro usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2B companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2B companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Miro is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2B by Collaboration & intranet
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Frequently asked questions
How many UK B2B companies use Miro?
What share of UK B2B companies run Miro?
How is Miro usage detected?
What size B2B companies use Miro in the UK?
What do Miro-running B2B companies also run?
Can I get contact details for these companies?
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