B2B Companies Using Supsystic in the UK: 116 Active Firms (2026)
B2B firms running web plug-in tooling sell products or services to other organisations across the UK.
For business-to-business suppliers, this plug-in sits in the public website rather than the core operating stack. It is the kind of tooling used to add forms, display components, location information or marketing widgets to a content-managed site without commissioning bespoke development. Adoption tends to signal a practical digital set-up: enough budget to maintain a public acquisition channel, but often a lean marketing or operations team that relies on packaged extensions. The buying centre is usually marketing, sales operations or a founder-led commercial function, with website agencies acting as implementers rather than enterprise software procurement teams.
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Across the UK, 116 actively trading business-to-business firms are running this plug-in, making the adoption cohort more of a specialist website-operations segment than a broad technology base. Reported headcount totals 1,913 people. Within the relevant plug-in category, it sits near the tail at 1.2% of a 10,047-company denominator, behind more common anti-spam, optimisation, social-media feed and page-building tools. The regional skew is London-heavy but not confined to the capital: London accounts for 22.4% of adopters, followed by the South East at 12.9%, the North West at 12.1%, the East of England at 9.5% and the South West at 8.6%.
Marketing and enquiry capture sit inside a mixed regulatory setting. The UK does not license business-to-business selling as a single industry; obligations depend on the underlying activity, such as financial services, telecoms, data processing or professional services. For website-led prospecting, the practical controls are mostly privacy and direct-marketing controls. The ICO’s PECR guidance covers live and automated calls, electronic mail and fax, while UK GDPR applies when personal data is processed, including business-contact details. Corporate-body emails and texts are treated differently from consumer messages, but senders still need clear identity, a valid opt-out route and calling-screening discipline against CTPS and TPS.
Adoption appears likely to remain agency-mediated rather than procurement-led. Many firms in this cohort look like practical website operators rather than software buyers with dedicated stack governance, so plug-in choices tend to follow agency templates, content-management habits and low-friction marketing needs. The main pressure points are privacy review, form-spam controls, site performance and the consolidation of website functions into broader hosted tools. That favours gradual churn rather than a clear upgrade cycle: some users will keep familiar extensions for as long as they work, while more commercially mature teams may standardise around fewer website components.
Adoption by company size
Adoption of Supsystic varies by company size across the trading UK B2B companies in this cohort. 0.1% of the 76,784 companies with under 10 employees run Supsystic (83 detected). 0.1% of the 31,788 companies with 10–50 employees run Supsystic (29 detected). 0.1% of the 3,773 companies with over 50 employees run Supsystic (5 detected).
116
Active firms
2026
1.2%
Of detected WordPress plugins share
UK B2B
6
Median headcount
Filed accounts
252
Verified contacts
Across this cohort
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Key facts
About 11% of the trading cohort reports turnover above £5M (13 of 116 firms) — the rest sits below that revenue band.
4% of the cohort was incorporated since 2022 (5 firms), so a sizeable share is in its first few filing cycles.
Among 10,047 B2B companies with a detectable plug-in system, the profiled plug-in accounts for 1.2% (116).
B2B organisations running the profiled plug-in skew towards London at 22.4% (26), followed by the South East at 12.9% (15) and the North West at 12.1% (14).
Co-detected site infrastructure is common: 99.1% (115) also run the associated content-management platform, while 61.2% (71) run an SEO plug-in.
Sector tags overlap, with Advanced Manufacturing at 22.4% (26), Wholesale & Distribution at 20.7% (24), and Construction at 15.5% (18).
B2B marketing sits under ICO rules: PECR covers direct marketing by live or automated calls, electronic mail and fax, while UK GDPR applies where business-contact personal data is processed.
Lead generation market share among UK B2B
Share of the 10,047 UK B2B with a detectable system. As of June 2026.
What else do Supsystic-running B2B run?
Share of the 116 Supsystic-running UK companies where each technology was also detected. As of June 2026.
Where Supsystic B2B are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£599.9K
Median UK turnover
11.2%
Above £5M turnover
5
Incorporated since 2022
252 verified decision-maker contacts
across these 116 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2B using Supsystic
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsDevelops cloud-based software for the insurance sector. Platform provides tools for product building, underwriting, policy administration, client management, accounting, reporting, and APIs, enabling…
Sells to B2B insurance organisations: brokers, insurers, MGAs and developer teams responsible for building, distributing and administering insurance products.
Financial Health
StrongStrong · Hiring · 20% CAGR over 4y
Location
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Computed from 5 filingsDevelops and provides FieldStrike, a customer relationship management (CRM) system for field sales teams. Software supports journey planning, order entry, sales reporting, auditing, and digital…
Serves B2B organisations with field sales and marketing teams, including healthcare, medical products and consumer brand sales operations led by sales managers and account managers.
Financial Health
HealthyHealthy · -6% CAGR over 4y
Location
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Computed from 5 filingsManufactures microbiological culture media and laboratory supplies, including ready‑to‑use and dehydrated media, pre‑poured petri dishes, antibiotic supplements, reagents, and donor animal blood and…
Sells B2B to laboratories and regulated organisations in clinical, veterinary, aquaculture, pharmaceutical, industrial, cosmetics, and food, water and environmental testing sectors, including buyers…
Financial Health
StrongStrong · Profitable, Growing · 2% CAGR over 5y
Location
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Computed from 5 filingsProvides regulatory compliance consulting and develops web-based software tools for managing health, safety and environmental legislation, audits, permits and licences, and project compliance across…
Serves B2B organisations managing HSE and regulatory compliance, especially in oil and gas, construction, energy and utilities, manufacturing, renewables, offices and warehousing, including project…
Financial Health
HealthyHealthy · -67% CAGR over 4y
Location
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Computed from 3 filingsProvides office technology and IT services including photocopiers and printers, managed print and document management, cloud and Microsoft 365 solutions, IT support, cybersecurity, telecoms systems,…
Serves businesses and organisations seeking office technology suppliers, including buyers responsible for print, document management, IT support, telecoms and related workplace systems.
Financial Health
HealthyHealthy · -3% CAGR over 2y
Location
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Computed from 3 filingsProvides corporate eLearning solutions including a learning management platform, a library of online training courses, and bespoke course development. Offers SCORM‑compliant content and LMS tools…
Serves businesses and global organisations, especially learning and development teams managing workforce training across retail, logistics, automotive, charities and other sectors.
Financial Health
StrongStrong · Growing, Hiring · 41% CAGR over 2y
Location
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Computed from 5 filingsProvides telecommunications infrastructure services including fibre‑optic and Ethernet cabling installation, FTTP and business fibre connections, network survey and design, fault finding, and civil…
Sells to businesses and infrastructure-sector organisations needing telecoms and utilities network delivery, including ISPs, altnets, Tier 1 contractors and data centre or business connectivity…
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Computed from 5 filingsProvides commercial print management and printing services, including lithographic and digital printing, direct mail and data management, signage, labels, envelopes, promotional merchandise, and…
Serves UK businesses and organisations, including marketing teams, finance/security document users, education and exam providers, and organisations needing managed print, direct mail, signage or…
Financial Health
HealthyHealthy · -68% CAGR over 4y
Location
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Computed from 3 filingsDevelops and supplies hardware and software tools for automotive and embedded engineers, including vehicle network interfaces, data loggers, ECU simulation and diagnostic software for CAN, LIN,…
Serves automotive, heavy-duty and industrial engineering organisations, including OEMs, Tier 1 suppliers and vehicle network engineers working on testing, validation and embedded vehicle programmes.
Financial Health
HealthyHealthy · Hiring · 58% CAGR over 2y
Location
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Computed from 5 filingsProvides cloud-based software and services for live video streaming, aggregation, distribution and capture using public cloud infrastructure such as AWS, enabling broadcasters and OTT platforms to…
Serves B2B media customers, including major broadcasters, OTT streaming platforms, sports rights holders and media companies with high-volume live event video operations.
Financial Health
StableStable · -8% CAGR over 4y
Location
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Computed from 5 filingsDesigns and manufactures hydraulic, pneumatic and electro-hydraulic actuators, valve control systems, and hydraulic power units. Supplies control instrumentation and provides installation,…
Serves B2B industrial operators, engineering contractors and asset owners in oil and gas, power, nuclear, water and bulk materials handling, including FPSO, power station, utility and materials…
Financial Health
StableStable · Hiring · 3% CAGR over 4y
Location
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Computed from 3 filingsManufactures plastic components using injection moulding and provides chrome plating by electroplating plastic parts. Also offers assembly, product testing and project management for components used…
Serves B2B manufacturers across automotive, electronics, lighting, packaging, point-of-sale and signage sectors, including global automotive brands and their suppliers.
Financial Health
StableStable · -4% CAGR over 2y
Location
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Computed from 5 filingsProvides managed IT support and consultancy for businesses, including help desk services, cloud infrastructure, Microsoft 365 and Azure hosting, cybersecurity solutions, IP telephony systems, and…
Serves businesses and organisations, primarily local Aberdeen firms, seeking outsourced IT, cybersecurity, cloud and business communications support, from help-desk users to organisations needing…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 3 filingsProvides clinical trial support services and technology, including clinical operations, site support, data management, biostatistics, and medical writing. Also delivers drug safety and…
Serves pharmaceutical, biotech and medical research organisations running clinical trials, plus clinical sites and institutions needing IRB, biosafety and pharmacovigilance support.
Financial Health
HealthyHealthy · Hiring · 123% CAGR over 2y
Location
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Computed from 5 filingsSupplies in‑vitro diagnostic reagents and laboratory testing products, including ELISA assay kits, salivary diagnostic tests, chromogenic culture media, and automated immunoassay systems used by…
Serves diagnostic and medical laboratories, healthcare organisations, and laboratory product distributors across international markets, with customers involved in clinical testing, research, and…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides steel section bending and rolling services, including plate rolling, section rolling, and tube manipulation. Produces rolled steel rings and curved components to customer specifications for…
Serves UK businesses across British industry, including engineering, fabrication, construction and energy-sector customers, from small gate makers to nuclear power station contractors.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsSupplies hardwood and softwood timber products to joinery and furniture manufacturers in the construction sector. Stocks graded timber, panel and engineered wood products, flooring, and provides…
Sells trade-only to joinery and furniture manufacturers, construction businesses, and customers sourcing hardwood, softwood, panel, flooring, and engineered timber products for building and…
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 3 filingsDesigns and manufactures digital textile printing equipment, including sublimation printers, garment and T‑shirt printers, and DTF systems. Also supplies textile printing inks, papers and…
Serves B2B customers in the textile and apparel sector, including fabric mills, garment manufacturers, dye and printing factories, knitwear producers, sports apparel makers and print shops.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides accountancy and advisory services including audit, tax compliance, cross-border accounting and tax planning, corporate finance, forensic accounting, restructuring and insolvency advice,…
Serves businesses across the UK and Ireland, especially SMEs and companies operating cross-border. Also targets organisations needing audit, tax, corporate finance, restructuring, forensic support,…
Financial Health
HealthyHealthy · -59% CAGR over 4y
Location
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Computed from 5 filingsManufactures roof ventilation products for building applications, including flat base ventilators, horizontal and vertical discharge roof vents, load‑bearing purlin boxes, and soaker sheets,…
Sells to B2B buyers in the construction supply chain, particularly specifiers and distributors seeking roof ventilation products, technical specifications and accessory components.
Financial Health
StableStable · 2% CAGR over 4y
Location
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Computed from 5 filingsProvides worldwide chauffeured ground transportation services for corporate travel, financial roadshows and large events. Manages transfers and logistics using its own fleet and partner networks,…
Serves corporate travel bookers and passengers, event organisers managing groups from one to 10,000+ people, and financial roadshow teams at global investment banks across the Americas, EMEA and Asia…
Financial Health
StableStable · -71% CAGR over 4y
Location
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Computed from 3 filingsSupplies fire‑rated and specialist glazing products for the construction industry, including safety, laminated, toughened, acoustic and insulated glass units. Provides glazing systems, product…
Serves UK construction-sector businesses, including architects and specifiers, main contractors, joinery firms, partition and screen manufacturers, door companies and glass companies, across…
Financial Health
StableStable · -90% CAGR over 2y
Location
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Computed from 5 filingsProvides executive search and recruitment services for the financial services sector, helping banks and financial institutions identify, assess and hire senior professionals across areas such as…
Serves B2B clients in global financial markets, particularly leading financial institutions seeking senior hires. Targets employers across banking and financial services in EMEA, APAC and North…
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsProvides technology consulting, product development, and software design services. Designs web, cloud, PC and mobile applications, develops wireless and IoT products, and supports prototyping,…
Serves businesses, founders and product teams needing support to bring technology, IoT, wireless, software or app-based product ideas to market, across sectors such as energy, fleet, data centre and…
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsDevelops bespoke websites, responsive sites and mobile applications for design, advertising and marketing agencies on a trade-only basis. Also provides HTML builds, off-the-shelf web software,…
Sells exclusively B2B to design, advertising and marketing agencies, plus web designers, on a trade-only basis. Serves agency teams needing outsourced development, support, hosting and project…
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Computed from 3 filingsProvides recruitment services focused on the education sector, sourcing, screening, and placing candidates for teaching and support roles. Works with schools and education organisations, offering…
Serves education-sector employers across the UK needing recruitment support, alongside teachers, support staff and other education professionals seeking new roles or career progression.
Financial Health
StrongStrong · Hiring · 41% CAGR over 2y
Location
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Computed from 2 filingsSupplies mobility and healthcare equipment including pressure care mattresses, hoists, slings, shower and hygiene chairs, transfer aids, and daily living products. Also provides product assessments,…
Sells B2B to community equipment stores, mobility dealers, retailers, and care-sector buyers, including NHS, hospitals, care homes, and homecare providers. Also serves clients with complex mobility…
Financial Health
StrongStrong · Growing, Hiring · 100% CAGR over 1y
Location
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Computed from 5 filingsSupplies organic superfoods, plant powders, protein powders, cacao products, seeds, nuts and dried fruits. Provides bulk ingredient supply, custom blends, private‑label packaging, encapsulation and…
Serves B2B buyers in the food, health and nutrition sectors, including manufacturers, supplement brands, private-label retailers and wholesalers seeking organic superfood ingredients across the UK,…
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Computed from 3 filingsDesigns, manufactures and installs tensile fabric structures including canopies, shade sails, covered walkways and event structures. Also provides bespoke architectural fabric solutions such as ETFE…
Serves commercial, public-sector and institutional clients, including cultural venues, hospitals, student accommodation providers, technology companies, zoos and event/public-space operators in the…
Financial Health
StrongStrong · Profitable, Growing · 0% CAGR over 2y
Location
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Computed from 5 filingsSupplies thermography and infrared research cameras and related software, and provides equipment hire, system integration, networked thermal imaging setups, training, and technical support for…
Serves UK-based R&D, defence, industrial, ecology and manufacturing teams, including engineers, test-range operators, process/quality assurance teams, electronics developers, EV battery producers and…
Financial Health
StrongStrong · Hiring · 14% CAGR over 5y
Location
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Computed from 5 filingsProvides IT support and managed IT services for businesses, including remote support, Office 365 migration, cloud services, and infrastructure management. Offers IT consultancy and ongoing management…
Serves businesses with office-based or hybrid Windows/Mac environments, including organisations needing ongoing IT support through growth, contraction or global expansion.
Financial Health
HealthyHealthy · Growing, Hiring · 9% CAGR over 4y
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Computed from 5 filingsManufactures and supplies precast concrete products including interlocking blocks, security and safety barriers, ballast and counterweight blocks, drainage components, cable protection covers, and…
Serves B2B customers in construction, civil engineering, infrastructure and utilities, including contractors and project teams in highways, rail, housing, defence, agriculture, quarrying, power,…
Financial Health
StrongStrong · Profitable, Growing, Hiring · 6% CAGR over 5y
Location
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Computed from 3 filingsProvides marketing and design services including website design and development, WordPress hosting and support, logo and branding design, brochures and advertising materials, and digital marketing…
Targets SMEs and organisations in Brighton and surrounding areas seeking outsourced marketing and design support, including firms needing websites, branding, SEO/PPC, ecommerce, brochures,…
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Computed from 5 filingsSupplies biometric access control and security hardware, including fingerprint and facial recognition terminals, door controllers, and access readers. Provides system integration and support for…
Serves UK security installers, system integrators and commercial organisations, including education providers, sports venues, food production sites and facilities using partner platforms such as…
Financial Health
HealthyHealthy · Hiring · 17% CAGR over 4y
Location
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Computed from 5 filingsProvides recruitment services for the education sector, connecting schools, academies and special schools with teachers and support staff. Sources and places candidates into teaching, classroom…
Serves schools, academies and special schools in the education sector, as well as qualified teachers and classroom support staff
Financial Health
HealthyHealthy · Hiring · 59% CAGR over 4y
Location
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Computed from 3 filingsSupplies liquid waste management equipment including vacuum tankers, van‑pack systems and sewer cleaning machinery. Acts as distributor for manufacturers Müller Umwelttechnik and Rolba, and provides…
Serves liquid waste management companies and public/private waste disposal operators across UK and Ireland, including sewerage and drainage contractors needing specialist vehicles, parts and support.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Computed from 5 filingsManufactures and supplies microbiological culture media and laboratory consumables, including ready‑to‑use and dehydrated media, pre‑poured petri dishes, antibiotic supplements, reagents, and donor…
Serves clinical, veterinary, aquaculture, pharmaceutical, industrial, cosmetics, food, water and environmental laboratories, including organisations with microbiology and compliance-driven testing…
Financial Health
StrongStrong · Hiring · 41% CAGR over 4y
Location
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Computed from 4 filingsDevelops data management and replication software that captures, compresses and synchronises data between remote or edge locations and central data centres or cloud systems, enabling organisations to…
Financial Health
StrongStrong · Hiring · 17% CAGR over 3y
Location
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Computed from 3 filingsDesigns and manufactures track geometry measurement instruments, structure clearance and platform gauges, and overhead line measurement equipment for the rail industry. Also produces NATO‑codified…
Serves rail infrastructure owners, maintainers and contractors in the UK and worldwide, plus defence customers needing NATO-codified parts for naval vessels and land vehicles.
Financial Health
HealthyHealthy · Growing · 1% CAGR over 2y
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Computed from 5 filingsManufactures ultrasonic thickness gauges using multiple‑echo technology to measure metal and material thickness without removing coatings. Products include handheld, datalogging, drone‑mounted and…
Serves B2B inspection and maintenance teams in marine, industrial, offshore and underwater sectors, including surveyors, divers, ROV operators, rope-access technicians and drone inspection providers.
Financial Health
StrongStrong · Hiring · 14% CAGR over 4y
Location
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Computed from 5 filingsManufactures steel lockers and storage systems, including metal, laminate, glass and charging lockers, along with washroom cubicles, bench seating and accessories. Provides bespoke design,…
Serves schools, offices, gyms, sports clubs, leisure centres, holiday parks, healthcare providers, commercial facilities and public-sector organisations needing lockers, cubicles and changing-room…
Financial Health
HealthyHealthy · 2% CAGR over 4y
Location
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Computed from 5 filingsDesigns and manufactures point‑of‑sale and point‑of‑purchase retail displays for brands and retailers. Provides prototyping, plastic injection moulding, and metal, timber and acrylic fabrication,…
Serves major brands and retailers needing in-store point-of-sale and point-of-purchase display programmes, including marketing, merchandising and retail teams managing branded shop-in-shop, signage…
Financial Health
HealthyHealthy · -3% CAGR over 4y
Location
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Computed from 5 filingsProvides IT support, consultancy and technology supply for small businesses. Services include remote, phone and onsite technical support, business IT management, cybersecurity guidance and…
Serves small businesses needing outsourced IT support and consultancy, primarily across the Home Counties and London, with remote and onsite support for business owners and teams.
Financial Health
StableStable · -7% CAGR over 4y
Location
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Computed from 5 filingsProvides recruitment services focused on the ServiceNow ecosystem, sourcing and placing ServiceNow developers, consultants, and related specialists in permanent and contract roles with organisations…
Serves ServiceNow partners and end-user organisations globally hiring permanent or freelance ServiceNow specialists, as well as ServiceNow professionals seeking roles.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Computed from 4 filingsSupplies and supports construction equipment including excavators, wheel loaders, skid steers, forklifts and aerial work platforms. Provides sales through dealer networks along with parts supply,…
Serves B2B customers including construction contractors, plant hire companies, quarrying and earthmoving operators, industrial sites and equipment dealers, with emphasis on UK and European buyers.
Financial Health
WeakWeak · Hiring · 15% CAGR over 5y
Location
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Computed from 5 filingsDesigns and manufactures conference audio systems including microphone units, simultaneous interpretation and infrared distribution systems. Provides AV integration, installation, maintenance and…
Serves public-sector and institutional organisations with formal meeting spaces, including parliaments, local and regional councils, and bodies such as the United Nations, plus venues needing…
Financial Health
StableStable · -4% CAGR over 5y
Location
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Computed from 3 filingsManufactures and installs industrial doors, shutters and liftgates, and provides steel fabrication including security fencing and gates. Offers maintenance and 24‑hour repair services, working across…
Serves B2B and public sector buyers needing industrial doors, shutters, liftgates, steel fabrication, and security gates or fencing, particularly in rail, airports, defence, schools, retail premises,…
Financial Health
HealthyHealthy · -1% CAGR over 2y
Location
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Computed from 5 filingsOperates an online recruitment portal for the hospitality and catering industry, connecting restaurants and employers with chefs, kitchen staff and waitstaff. Supports hiring for temporary,…
Serves restaurants, catering businesses and event employers needing temporary or permanent kitchen staff, alongside chefs and hospitality workers seeking roles across kitchen and waiting positions.
Financial Health
StableStable · 0% CAGR over 4y
Location
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How Supsystic usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2B companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2B companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Supsystic is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2B by Lead generation
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Frequently asked questions
How many UK B2B companies use Supsystic?
What share of UK B2B companies run Supsystic?
How is Supsystic usage detected?
What size B2B companies use Supsystic in the UK?
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