B2B Companies Using Tagembed in the UK: 139 Active Firms (2026)
B2B companies using website-embed tooling surface third-party social, review or campaign content on UK corporate websites.
For B2B suppliers, website-embed tooling tends to sit between the website, social channels and the marketing operations stack. Adoption usually signals a company with a direct-channel posture: an owned site that has to convert researching buyers, a marketing team responsible for trust signals, and enough web governance to approve third-party scripts. The buying centre is normally demand generation, brand or web operations rather than IT alone, although IT may still control security reviews and tag deployment. Typical users are service-led or project-led firms selling to other businesses, where proof points, trade-show activity, customer commentary and campaign material need to appear on the site without rebuilding pages each time.
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Across the UK, 139 actively trading B2B companies are detected running the embed tool. Reported employment totals 1,862 people across the cohort, pointing to a base of small operating teams rather than enterprise-heavy adoption. Within detected widget usage for this sector, the tool sits ninth in the category ranking, with a 1.0% share. Regional skew is visible but not confined to the capital: London accounts for 25.2% of users, followed by the North West at 16.5%, the South East at 12.9%, the East of England at 9.4% and Yorkshire and The Humber at 7.2%.
B2B marketing is not governed by a single sector licence in the UK; obligations depend on the activity behind the campaign, such as financial services, telecoms, data processing or professional services. For companies running website-embed tools, the practical issue is usually how captured business-contact data moves into marketing workflows. The ICO treats PECR as covering direct marketing by live or automated calls, electronic mail and fax. Its electronic-mail rule does not apply to corporate subscribers, but senders still need to identify themselves and offer a valid opt-out address. UK GDPR continues to apply where personal data is processed, and live B2B calls need screening against CTPS and TPS where relevant.
Adoption appears tied less to the widget itself than to the maturity of a firm's website ownership model. Service-led B2B suppliers with regular campaigns tend to keep embed tools when marketing can publish externally hosted proof points without waiting for development work. The constraint is governance: security teams may prefer fewer third-party scripts, while marketing teams prefer faster reuse of social, review and event material. Over time, adoption is likely to sit inside broader website and consent-management decisions rather than as a standalone purchase, especially where procurement asks who controls tracking, personal data and content moderation.
Adoption by company size
Adoption of Tagembed rises with company size across the trading UK B2B companies in this cohort. 0.1% of the 76,784 companies with under 10 employees run Tagembed (94 detected). 0.1% of the 31,788 companies with 10–50 employees run Tagembed (39 detected). 0.2% of the 3,773 companies with over 50 employees run Tagembed (7 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
139
Active firms
2026
1%
Of detected Widgets share
UK B2B
6
Median headcount
Filed accounts
336
Verified contacts
Across this cohort
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Key facts
About 13% of the trading cohort reports turnover above £5M (19 of 139 firms) — the rest sits below that revenue band.
4% of the cohort was incorporated since 2022 (6 firms), so a sizeable share is in its first few filing cycles.
Within B2B firms where a widget system is detectable, the largest tool accounts for 57.8% (7,920) of 13,702 companies; this website-embed cohort accounts for 1.0% (139).
Registered offices skew towards London, with 25.2% (35) of the cohort there, followed by the North West at 16.5% (23) and the South East at 12.9% (18).
A content-management system was also detected on 88.5% (123), while web analytics appeared on 56.8% (79) and SEO tooling on 52.5% (73).
Construction is the most common sector tag at 21.6% (30), ahead of Advanced Manufacturing at 16.5% (23) and Field Services & Trades at 14.4% (20); tags overlap, so the shares are not exclusive.
ICO guidance puts B2B marketing under PECR for live or automated calls, electronic mail and fax, while UK GDPR applies when business-contact data is processed.
Content curation market share among UK B2B
Share of the 13,702 UK B2B with a detectable system. As of June 2026.
What else do Tagembed-running B2B run?
Share of the 139 Tagembed-running UK companies where each technology was also detected. As of June 2026.
Where Tagembed B2B are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£844.6K
Median UK turnover
13.7%
Above £5M turnover
6
Incorporated since 2022
336 verified decision-maker contacts
across these 139 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2B using Tagembed
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 4 filingsProvides public relations and content marketing services for B2B technology companies, including media outreach, PR campaign management, crisis communications, social media support, and creation and…
Serves B2B technology companies and their marketing teams, including cybersecurity and software brands seeking to reach industry media, influencers, prospects and enterprise buyers.
Financial Health
WeakWeak · -18% CAGR over 3y
Location
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Financial sub-scores
Computed from 2 filingsDevelops financial planning software for advisers, providing tools for pension and investment analysis, switching and consolidation comparisons, cashflow forecasting, defined benefit transfer…
Sells to UK financial advisers, paraplanners and wealth planning firms handling pension, investment, drawdown, defined benefit transfer and portfolio review cases for clients; also serves pension and…
Financial Health
DistressedDistressed · -24% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides event and conference management services, including planning, design and delivery of corporate events, conferences and celebrations. Manages event logistics such as delegate registration,…
Sells primarily to businesses and organisations needing event and conference management, including corporate teams, industry bodies and public-sector organisations running annual conferences, virtual…
Financial Health
StableStable · -73% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsDevelops and provides cloud-based practice management and CRM software for financial advisers. Platform includes fact‑find tools, product sourcing for mortgages and insurance, client portals,…
Serves financial advisers and financial advice businesses, including adviser teams and back-office staff managing mortgages, protection, general insurance and client relationships.
Financial Health
StrongStrong · -3% CAGR over 2y
Location
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Computed from 3 filingsProvides ESG data and analytics for advertising planning and measurement. Operates a platform that helps brands plan, optimise and evaluate media campaigns against environmental, social and…
Serves B2B brands, advertisers and media teams seeking to align campaign investment with ESG goals, including organisations tracking sustainability, DEI and regulatory reporting alongside advertising…
Financial Health
StrongStrong · Growing, Hiring · 63% CAGR over 2y
Location
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Computed from 5 filingsProvides sports marketing services focused on motorsport, including brand activations, experiential marketing, event production, sponsorship consultancy, and hospitality and guest management for…
Serves global brands, motorsport governing bodies, rights holders and agencies seeking to engage motorsport audiences, fans, racing teams and partners across Formula 1, endurance racing and electric…
Financial Health
StrongStrong · Hiring · 22% CAGR over 4y
Location
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Computed from 5 filingsDevelops mixed, augmented and virtual reality software for enterprise use. Products include remote visual support tools, 3D digital twin monitoring, immersive training environments, AI-based image…
Sells to businesses and education organisations, especially operational teams and frontline workforces in power and utilities, oil and gas, defence and aerospace, engineering and manufacturing, and…
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 3 filingsDevelops satellite‑based AI software for remote inspection and monitoring of infrastructure. Provides applications for vegetation management around power lines, pipeline and asset monitoring,…
Serves enterprise operators of geographically distributed critical infrastructure, including electric, gas, water and wastewater utilities, energy, mining and transportation companies, with buyers…
Financial Health
StrongStrong · Growing, Hiring · 100% CAGR over 2y
Location
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Computed from 2 filingsProvides health science communications and strategic consultancy to pharmaceutical and healthcare organisations, including medical communications, publications, medical affairs support, market access…
Serves B2B clients in pharmaceutical, biotech and life sciences organisations, particularly medical affairs, commercial, market access, HEOR, publications, patient engagement, AI and data science…
Financial Health
HealthyHealthy · 0% CAGR over 1y
Location
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Computed from 3 filingsProvides managed network and cybersecurity services including network infrastructure monitoring, threat detection and response, secure connectivity, and IT security operations. Also offers…
Serves businesses and public sector organisations needing network and cybersecurity support, including retail, local authorities, manufacturing, energy, and travel and tourism operators.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 3 filingsProvides contract research services for pharmaceutical and biotechnology companies, including clinical trial management (Phase I–IV), regulatory affairs, biostatistics and data management,…
Serves biotech and pharmaceutical companies, including clinical development, regulatory, medical affairs and pharmacovigilance teams managing early-stage through Phase II-IV therapy programmes across…
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 5 filingsDevelops AI-based decisioning software for insurance and banking, including rating engines, pricing optimisation, underwriting analytics, and product personalisation tools that support real-time…
Sells to B2B financial services organisations, including global insurers, brokers, MGAs, banks and lenders, particularly teams responsible for pricing, underwriting, rating, product design and…
Financial Health
StableStable · -58% CAGR over 4y
Location
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Computed from 3 filingsProvides cloud-based hosted desktop services delivering remote access to business applications and data. Offers managed IT services, Microsoft 365 and Azure support, VoIP telephony, web hosting,…
Serves businesses needing remote IT access and outsourced support, including multi-office organisations and sector pages for accountants, legal firms, recruitment agencies and charities.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 2y
Location
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Manufactures and distributes construction fixings, fasteners and building consumables, including anchors, screws, drill bits, sealants, tools and PPE. Supplies products through an online store and…
Sells primarily to B2B customers in the UK construction and infrastructure sector, including main contractors, civil engineering firms, specialist trades, builders and site procurement teams using…
Location
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Provides health science communications and strategic consultancy to pharmaceutical and healthcare organisations, including medical communications, publications, medical affairs support, health…
Serves healthcare and life sciences organisations, particularly pharmaceutical and biotech teams across medical affairs, market access, HEOR, publications, patient engagement and commercial…
Location
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Financial sub-scores
Computed from 5 filingsProvides digital marketing services including strategy development, search engine optimisation, paid and organic social media management, Google Ads, content marketing, digital PR, branding, and web…
Sells primarily to in-house marketing teams and brands seeking digital growth support. Serves B2B organisations across sectors including hospitality, legal, technology and healthcare, with training…
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Computed from 4 filingsProvides media buying and advertising services, planning and purchasing advertising space and airtime across print, broadcast, digital and direct marketing channels, and coordinating media schedules,…
Serves B2B clients, in-house marketers and client-appointed agencies commissioning media buying across print, broadcast, direct and digital advertising channels.
Financial Health
StrongStrong · Hiring · 122% CAGR over 3y
Location
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Computed from 4 filingsProvides marketing and consulting services for Amazon and other online marketplaces, including media planning and advertising management, product listing optimisation, content creation, retail and…
Serves B2B consumer brands and challenger brands selling through Amazon, global marketplaces and social commerce platforms, including teams focused on ecommerce, retail media and marketplace growth.
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides communications and public relations services for life sciences and pharmaceutical companies, including corporate and financial communications, media relations, marketing and social media…
Serves life sciences and pharmaceutical businesses, including biotech, therapeutics, diagnostics, precision medicine and CDMO companies, plus life sciences investment funds targeting investors,…
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
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Computed from 3 filingsProvides IT infrastructure solutions including servers, storage systems and network infrastructure. Delivers data centre design, deployment and management, hyper‑converged and software‑defined…
Sells to B2B organisations with in-house IT infrastructure needs, including businesses managing data centres, enterprise networks, hybrid cloud environments and distributed workforces.
Financial Health
StrongStrong · Growing, Hiring · 96% CAGR over 2y
Location
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Computed from 5 filingsProvides energy management and building energy management system (BEMS) services for commercial buildings, including cloud-based monitoring, data analysis, system design and installation,…
Serves businesses and organisations operating commercial buildings and facilities, targeting facilities, energy and sustainability teams responsible for BEMS, utility costs, compliance and net-zero…
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
Location
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Computed from 4 filingsProvides custom software development and IT services including artificial intelligence and machine learning solutions, data science and analytics, automation and robotic process automation, cloud…
Serves businesses and startups across healthcare, finance and banking, retail/e-commerce, education, manufacturing, logistics, real estate, energy, media, automotive, hospitality and fintech.
Financial Health
HealthyHealthy · Hiring · 44% CAGR over 3y
Location
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Computed from 3 filingsDevelops enterprise software for workflow and operations management, including tools for works management, digital evidence capture, document authentication, qualification tracking, and AI‑based…
Serves enterprises and process-heavy businesses in utilities, construction, logistics and insurance, especially operations, compliance and workforce teams moving from manual or fragmented workflows.
Financial Health
HealthyHealthy · -6% CAGR over 2y
Location
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Computed from 5 filingsDevelops virtual and augmented reality education and training software. Provides immersive learning programmes, virtual environments and AI‑supported assessment tools used by education providers and…
Serves education providers, employers, awarding organisations and workforce development teams seeking training and assessment resources for students, learners, employees and reskilling programmes.
Financial Health
StrongStrong · Hiring · 41% CAGR over 5y
Location
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Computed from 3 filingsProvides outsourced IT support and managed network services for businesses and property environments. Services include infrastructure management, connectivity, cloud solutions, cybersecurity…
Serves commercial and residential property owners/managers, SMEs and professional services firms needing outsourced IT support, managed networks and cybersecurity, with onsite coverage in central…
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 2y
Location
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Computed from 4 filingsProvides IT services and infrastructure solutions for hospitality and leisure businesses, including 24/7 service desk support, IT consultancy, network design, cybersecurity, disaster recovery,…
Serves B2B customers in the hospitality and leisure sector, including hotel groups, resorts and luxury venues operating multi-site environments across international markets.
Financial Health
StableStable · 0% CAGR over 3y
Location
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Computed from 5 filingsProvides consultancy and implementation services for NetSuite ERP and Microsoft Dynamics NAV systems, including project management, system configuration reviews, custom development, and user training…
Serves businesses of all sizes and industries using or adopting NetSuite ERP/CRM or Microsoft Dynamics NAV, especially finance, inventory, supply chain and warehouse teams.
Financial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsProvides offshore recruitment services, sourcing and placing experienced personnel for contract and permanent roles in offshore energy and related projects. Also offers contractor support, training,…
Serves offshore energy and marine project clients needing contract or permanent personnel, alongside offshore contractors seeking project-based roles.
Financial Health
WeakWeak · Hiring · 8% CAGR over 4y
Location
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Computed from 5 filingsProvides culture change consultancy and communications services to businesses, focusing on workplace safety, employee wellbeing and sustainability. Develops strategy, branding, campaigns and…
Serves B2B organisations and senior leaders across multiple sectors, particularly those responsible for workplace culture, employee safety, wellbeing and sustainability.
Financial Health
StrongStrong · Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsProvides public relations, communications and marketing consultancy. Develops communication strategies, stakeholder and community engagement programmes, branding, media relations and campaigns for…
Serves schools and academy trusts, built environment developers, renewable energy and sustainability organisations, nonprofits, local foundations, government bodies and development partners.
Financial Health
WeakWeak · -69% CAGR over 4y
Location
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Computed from 5 filingsProvides accountancy and advisory services including audit, tax compliance, cross-border accounting and tax planning, corporate finance, forensic accounting, restructuring and insolvency advice,…
Serves businesses across the UK and Ireland, especially SMEs and companies operating cross-border. Also targets organisations needing audit, tax, corporate finance, restructuring, forensic support,…
Financial Health
HealthyHealthy · -59% CAGR over 4y
Location
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Computed from 5 filingsDevelops software systems for managing personal insolvency processes, including IVAs, debt management plans, and protected trust deeds. Provides case management tools with automated workflows,…
Serves B2B insolvency practitioners, case management teams and personal debt solution providers across the UK, including firms handling IVAs, debt management plans and Protected Trust Deeds.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides strategic advisory services to businesses, philanthropists and civil society organisations, including policy analysis, political insight, strategic communications, digital outreach and…
Serves future-focused businesses, philanthropists and civil society organisations seeking policy, market or perception change, with partners across the UK, Europe, US, Latin America and Africa.
Financial Health
WeakWeak · Hiring · 60% CAGR over 4y
Location
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Computed from 5 filingsProvides sustainability, environmental and engineering consultancy for construction and infrastructure projects, including energy audits, carbon and net‑zero strategy, environmental impact…
Serves developers, building owners, contractors and public/private-sector organisations in the built environment, including real estate, infrastructure and construction clients across the Middle…
Financial Health
WeakWeak · -42% CAGR over 5y
Location
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Computed from 5 filingsProvides B2B marketing and public relations consultancy. Services include strategic PR, content creation, brand communications, marketing planning, and campaign support to help businesses communicate…
Serves B2B brands and businesses in the UK, targeting marketing and communications teams that need external PR, content, brand communications, or virtual marketing support.
Financial Health
HealthyHealthy · Hiring · 19% CAGR over 4y
Location
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Computed from 2 filingsProvides direct mail marketing services including campaign planning, print and mailing, customer acquisition and retention communications, billing and statements, and personalised mail packs. Also…
Serves B2B organisations and charities across sectors, including retail, automotive, housing, betting, ecommerce and fundraising teams seeking customer acquisition, retention, supporter…
Financial Health
StrongStrong · -9% CAGR over 2y
Location
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Computed from 3 filingsProvides recruitment services for employers and job seekers, placing permanent, temporary and contract staff. Recruits across sectors including finance and accounting, administration and office…
Serves employers and job seekers across Surrey and the South East, covering junior to senior permanent, temporary and contract roles in finance, admin, sales, legal, HR, IT support and marketing.
Financial Health
DistressedDistressed · 0% CAGR over 2y
Location
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Computed from 4 filingsProvides professional development training and apprenticeship programmes for individuals and employers. Offers courses in early years education, business services and leadership, along with short…
Serves employers and individual learners across the UK, particularly organisations seeking apprenticeship and workforce development routes in early years, business services, leadership and…
Financial Health
WeakWeak · -6% CAGR over 3y
Location
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Computed from 4 filingsProvides recruitment and staffing services for the construction, property services, and facilities management sectors. Sources and places blue‑collar and white‑collar roles including engineers,…
Serves construction, property services and facilities management employers, including contractors, specialist subcontractors and local authorities, plus blue- and white-collar candidates in related…
Financial Health
StableStable · -85% CAGR over 3y
Location
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Computed from 3 filingsProvides learning and development consultancy services, designing and delivering leadership and management training programmes, coaching, e‑learning and psychometric-based development. Uses…
Serves businesses and organisations investing in leaders, managers and teams, particularly HR and learning-and-development buyers seeking leadership, culture, wellbeing and team performance…
Financial Health
StableStable · -18% CAGR over 2y
Location
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Computed from 4 filingsDesigns and manufactures custom product packaging, including boxes, labels, pouches, tags and molded packaging. Provides packaging design, engineering and production services for retail products such…
Serves B2B retail brands and product companies of all sizes, including jewellery, accessories, clothing, pet products, tools, hardware, wine and e-commerce sellers, with emphasis on large retailers…
Financial Health
DistressedDistressed · -3% CAGR over 5y
Location
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Computed from 3 filingsManufactures and wholesales office furniture for trade customers, including office chairs, desks, storage units, soft seating, bistro seating and acoustic panels. Also provides product catalogues,…
Sells B2B to trade customers, including office furniture dealers, resellers and commercial workspace suppliers needing wholesale ranges, dropship delivery, installation support and marketing…
Financial Health
StrongStrong · Profitable, Growing · 1% CAGR over 2y
Location
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Computed from 5 filingsProvides recruitment and staffing services for temporary and permanent roles across logistics, warehousing, transport, manufacturing, hospitality, automotive, and commercial sectors. Matches…
Serves Midlands-based businesses needing temporary or permanent staff, from large retailers to small family-run firms, across logistics, warehousing, hospitality, automotive, commercial and…
Financial Health
WeakWeak · -29% CAGR over 4y
Location
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Computed from 5 filingsProvides cloud-based software and platform services including secure messaging and secure email, along with managed testing services. Supports public sector digital transformation through…
Targets UK public sector organisations, including government bodies running digital transformation programmes and technology teams requiring security-cleared suppliers aligned to Cloud First policy.
Financial Health
StableStable · -3% CAGR over 4y
Location
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Computed from 5 filingsProvides marketing analytics and business economics consulting, analysing marketing and commercial data to inform strategy. Offers services including demand modelling, performance metrics analysis,…
Serves B2B brand owners and marketing teams, particularly UK and European companies seeking marketing analytics, commercial insight and practical data training.
Financial Health
StrongStrong · Growing, Hiring · 111% CAGR over 4y
Location
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Computed from 5 filingsSupplies corporate, promotional and workwear clothing including T‑shirts, polos, hoodies, jackets, PPE, headwear and bags. Provides garment branding services such as embroidery, DTF and screen…
Sells to businesses and organisations buying branded corporate clothing, promotional apparel and workwear, including employers needing PPE and uniforms, hospitality teams, sports groups, schools and…
Financial Health
HealthyHealthy · Growing, Hiring · 9% CAGR over 4y
Location
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Computed from 5 filingsProvides event planning and production services, including venue sourcing, AV and technical production, conference set builds, exhibition stands, themed décor, large‑format printing, and management…
Serves businesses and organisations buying event services, including marketing, communications and account teams, charities, and corporate clients needing conferences, product launches, employee…
Financial Health
HealthyHealthy · -64% CAGR over 5y
Location
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Computed from 3 filingsProvides engineering services for building energy management systems (BEMS), integrating and consolidating building management systems across multiple sites. Develops control strategies, centralised…
Serves B2B organisations with large multi-property estates, especially facilities, energy and BMS/BEMS teams managing HVAC-controlled buildings across multiple sites.
Financial Health
StableStable · Hiring · 10% CAGR over 2y
Location
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Computed from 5 filingsSupplies new and refurbished conveyor systems and material handling equipment, including belt, powered roller, gravity roller, flexible and vehicle loading conveyors. Also sells used conveyor…
Sells to businesses in the UK and abroad that handle materials or packaging, including firms needing conveyor systems for purchase, lease, or short- to long-term hire.
Financial Health
StableStable · 0% CAGR over 6y
Location
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Computed from 2 filingsProvides building and development consultancy services including rights of light and daylight assessments, party wall and neighbourly matters advice, measured surveys, wind microclimate analysis, and…
Serves B2B clients in commercial real estate, including property developers, owners, investors and project teams involved in planning, development and built-environment schemes.
Financial Health
StableStable · 4% CAGR over 1y
Location
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How Tagembed usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2B companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2B companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Tagembed is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2B by Content curation
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Frequently asked questions
How many UK B2B companies use Tagembed?
What share of UK B2B companies run Tagembed?
How is Tagembed usage detected?
What size B2B companies use Tagembed in the UK?
What do Tagembed-running B2B companies also run?
Can I get contact details for these companies?
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