B2C Companies Using WooCommerce in the UK: 5,513 Active Firms (2026)
B2C ecommerce adopters in the UK sell consumer goods or services online through hosted storefront and checkout infrastructure.
Merchandising, trading and performance-marketing teams are the main buying centres for companies running WooCommerce, with finance and operations pulled in where payments, tax and fulfilment have to reconcile cleanly. The stack tends to suit direct-to-consumer merchants that want catalogue control, frequent landing-page changes and checkout ownership without a long enterprise-commerce programme. Adoption usually signals an in-house web or agency-managed growth function, rather than a purely marketplace-led model. Engagements are often practical: theme work, plug-in maintenance, payment configuration, search visibility and conversion testing, with commercial teams using the site as core revenue infrastructure rather than a brochure.
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There are 5,513 actively trading UK B2C ecommerce adopters running WooCommerce. Reported employment totals 5,028 people, which points to a long tail of owner-managed and small-employer merchants alongside a smaller set of scaled retailers. Within detected ecommerce systems for this sector, WooCommerce ranks first with a 59.1% share, ahead of a much smaller set of alternative storefronts. Registered addresses lean towards London (16.7%) and the South East (13.1%), followed by the North West (10.7%), the South West (10.6%) and the East of England (9.8%).
Merchants using this stack in consumer ecommerce usually carry ordinary online-retail obligations rather than specialist platform regulation. The operational risk sits around consent capture, marketing tags, payment redirection, returns wording, age-restricted goods where relevant, and the handling of account and order histories. Procurement is also fragmented: many sites are maintained by small agencies or internal web teams, while payments, fulfilment and customer-service tools are added around the storefront. That makes version control, plug-in governance and audit trails more important than the initial storefront choice.
Adoption appears likely to remain concentrated among merchants that value content control, search-led acquisition and a relatively open plug-in model. Some scaled retailers will keep moving towards hosted commerce suites as merchandising teams ask for simpler support contracts and fewer maintenance decisions. At the same time, many B2C operators prefer the ability to adapt checkout, catalogue pages and campaign landing pages without joining a large implementation queue. The result is likely to be a mixed adoption pattern: steady use among agency-served merchants, selective migration by larger trading teams, and continuing pressure to keep privacy, payments and site performance under closer operational control.
Adoption by company size
Adoption of WooCommerce varies by company size across the trading UK B2C companies in this cohort. 6.5% of the 54,825 companies with under 10 employees run WooCommerce (3,539 detected). 6.8% of the 26,843 companies with 10–50 employees run WooCommerce (1,821 detected). 5.4% of the 3,060 companies with over 50 employees run WooCommerce (165 detected). That is a 1.1% gap between the over 50 employees and under 10 employees bands.
5,513
Active firms
2026
59.1%
Of detected Ecommerce share
UK B2C
7
Median headcount
Filed accounts
10,966
Verified contacts
Across this cohort
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Key facts
About 3% of the trading cohort reports turnover above £5M (175 of 5,513 firms) — the rest sits below that revenue band.
7% of the cohort was incorporated since 2022 (386 firms), so a sizeable share is in its first few filing cycles.
Among B2C firms with a detectable ecommerce system, this stack accounts for 59.1% (5,513) of detected use, ahead of the next-largest system at 29.0% (2,703).
London accounts for 16.7% (918) of the cohort, followed by the South East at 13.1% (723) and the North West at 10.7% (590).
Sector tags overlap, with E-commerce at 22.5% (1,242), Fashion & Retail at 17.1% (944) and Travel & Hospitality at 14.4% (794).
Stack co-occurrence is content-led: 99.9% (5,509) also run the associated content-management layer, while 52.8% (2,910) show search-optimisation tooling.
Financial-health classifications sit across the risk bands, with 25.0% (1,379) marked stable, 19.1% (1,054) marked weak and 8.4% (465) marked distressed.
Ecommerce market share among UK B2C
Share of the 9,323 UK B2C with a detectable system. As of June 2026.
What else do WooCommerce-running B2C run?
Share of the 5,513 WooCommerce-running UK companies where each technology was also detected. As of June 2026.
Where WooCommerce B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£502.1K
Median UK turnover
3.2%
Above £5M turnover
386
Incorporated since 2022
10,966 verified decision-maker contacts
across these 5,513 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using WooCommerce
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsOperates an online retail platform selling clothing, footwear, accessories, beauty products and lifestyle goods from multiple brands. Provides product listings, shopping features, and promotional…
Sells to consumers shopping online for fashion, beauty, accessories, home and lifestyle products, targeting women and men seeking international brands, seasonal offers and cross-border retail…
Financial Health
HealthyHealthy · Hiring · 14% CAGR over 4y
Location
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Computed from 3 filingsDesigns and sells skin care, hair care, shaving and body care products, including soaps, oils, sunscreen and grooming accessories. Offers products individually and via subscription through an online…
Sells direct to consumers buying personal care, grooming, shaving, sun care, kids’ products, home items and gift bundles, including one-off purchasers and subscription customers.
Financial Health
StrongStrong · Growing, Hiring · 37% CAGR over 2y
Location
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Computed from 3 filingsRetailer of domestic appliances and home electronics, including ovens, hobs, refrigerators, washing machines, dishwashers, vacuum cleaners, televisions and hi‑fi equipment. Also sells small kitchen…
Sells to consumers and households, including homeowners and renters, purchasing domestic appliances, TV and audio equipment, floorcare, small appliances, homewares, and heating or cooling products.
Financial Health
StableStable · -3% CAGR over 2y
Location
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Computed from 3 filingsRetailer of built-in and freestanding kitchen appliances, including ovens, hobs, cookers, refrigeration, dishwashers, washing machines and small appliances. Sells products from brands such as Miele,…
Sells primarily to UK household consumers and homeowners fitting out or replacing kitchen appliances, including buyers seeking individual items or multibuy purchases for kitchens and utility rooms.
Financial Health
StrongStrong · Profitable, Growing, Hiring · 12% CAGR over 2y
Location
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Computed from 5 filingsOperates an online retail store selling household furniture and furnishings, including beds, wardrobes, sofas, dining tables, cabinets, desks and storage units, along with lighting, outdoor furniture…
Sells to consumers and households shopping online for home furniture across bedroom, living room, dining, home office, outdoor and sofa categories.
Financial Health
HealthyHealthy · -11% CAGR over 4y
Location
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Computed from 5 filingsRetailer of farmhouse and artisan cheeses through an online shop and physical stores. Sells cheese selections, celebration cheese cakes, subscriptions, and accompaniments, and offers gift hampers and…
Sells to UK consumers buying artisan cheese online or in stores, including shoppers seeking cheese selections, subscriptions, gifts, accompaniments and celebration cakes.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling menswear and womenswear, including suits, blazers, coats, knitwear, trousers, shirts and shoes, alongside accessories such as wallets, belts and formal leather…
Targets UK consumers buying men’s and women’s fashion, including formalwear, knitwear, coats, shoes, jeans, and leather accessories through an online store.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling sporting goods and official club merchandise, including rugby, football and netball apparel, footwear, balls and teamwear. Also offers personalised sports…
Serves consumers and sports fans buying official merchandise for rugby league, rugby union, football, netball and ice hockey clubs, with ranges for men, women and children.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsRetailer of luxury watches, diamonds and fine jewellery, offering timepieces from brands such as Rolex, Patek Philippe and Cartier. Sells diamond pieces, jewellery and accessories, and provides watch…
Serves consumers, couples and watch collectors seeking luxury watches, diamonds, jewellery and accessories, with an emphasis on buyers in Manchester and customers looking to buy or sell premium…
Financial Health
HealthyHealthy · -3% CAGR over 6y
Location
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Computed from 5 filingsOperates holiday and caravan parks offering camping pitches, lodges and static caravan accommodation. Sells new and pre-owned holiday homes and provides short-stay holiday bookings through park…
Serves consumers and families looking to buy holiday homes or book short stays, camping, pods and lodge holidays at holiday parks across England and Scotland.
Financial Health
HealthyHealthy · -68% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling electronic cigarette products, including vape kits, e‑liquids, nicotine salts, shortfills and prefilled pods. Also supplies DIY e‑liquid mixing ingredients…
Sells to adult UK consumers who vape, including beginners buying starter kits, experienced vapers buying devices and accessories, and DIY e-liquid mixers.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsOnline retailer of professional power tools, hand tools and accessories. Stocks brands such as Milwaukee, Makita, DeWalt and Bosch, selling drills, saws, laser levels, batteries, workwear and…
Serves UK trade and professional tool buyers, including builders, electricians, plumbers, joiners, mechanics, landscapers and workshop users, plus DIY consumers buying branded tools online.
Financial Health
StableStable · -13% CAGR over 4y
Location
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Computed from 3 filingsRetailer of pet supplies and animal care products, including food, treats, bedding, toys, collars, healthcare items and habitats for dogs, cats, small animals, birds, fish, reptiles, horses and…
Sells to consumers and animal owners buying supplies for pets, horses, poultry, farm animals, pond and aquarium fish, reptiles, caged birds, wild birds and wildlife.
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 2y
Location
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Computed from 5 filingsOperates an online retail store selling electronic cigarettes, vaping kits, disposable vapes, e‑liquids, and related accessories such as tanks, coils, batteries, and chargers. Also offers refill…
Sells to adult UK consumers, including existing vapers and smokers seeking cigarette or menthol cigarette alternatives, through an online retail channel.
Financial Health
HealthyHealthy · -69% CAGR over 4y
Location
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Computed from 3 filingsRetailer of new and pre-owned jewellery through an online store and showroom. Offers gold, platinum, diamond and gemstone rings, chains, bracelets, earrings, pendants and necklaces for men, women and…
Sells to consumers shopping for new and pre-owned jewellery for men, women and children, including buyers of gold, platinum, diamond and gemstone pieces online or in-store in Birmingham.
Financial Health
StrongStrong · Growing, Hiring · 25% CAGR over 2y
Location
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Computed from 5 filingsSells kitchen cabinets, doors and related units through an online store and showroom. Offers ranges including shaker, handleless, gloss and solid wood kitchen units in various colours and finishes…
Sells mainly to consumers and DIY buyers planning kitchen refurbishments, including homeowners seeking kitchen units and replacement doors online or through a showroom.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsSupplies radiators and heating products through an online store, including designer, column, electric and towel radiators. Also sells radiator valves, pipe kits and accessories, along with composite…
Sells primarily to UK homeowners and residential renovators buying designer radiators, towel rails, composite fencing and related home heating accessories online.
Financial Health
StrongStrong · Hiring · 117% CAGR over 4y
Location
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Computed from 5 filingsProduces and sells handmade soaps and bath products, including glycerine and botanical soap bars, bath bombs, salts, shower gels and body care items. Also offers fragrances, candles and gift sets…
Sells mainly to UK consumers buying bath, body, fragrance and gifting items online or in stores, including shoppers seeking gifts for women, men, children, weddings and seasonal occasions.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 5y
Location
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Computed from 3 filingsOperates an online store selling dietary supplements and natural health products, including ionic mineral liquids, vitamins, bee pollen, mushroom and superfood powders, nootropic blends, and protein…
Sells directly to health-conscious UK consumers shopping online for natural wellbeing, mineral, supplement, nootropic, protein and superfood products.
Financial Health
HealthyHealthy · Hiring · 41% CAGR over 2y
Location
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Computed from 4 filingsOperates an online retail store selling consumer electronics and technology products, including smartphones, digital cameras, laptops, gaming consoles, drones, e‑bikes, audio devices, and…
Sells online to consumers and small businesses seeking electronics, gadgets, mobile devices, cameras, gaming consoles, e-bikes, drones, medical equipment and related accessories.
Financial Health
StrongStrong · -2% CAGR over 3y
Location
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Computed from 5 filingsDevelops and sells nutritional supplements including multivitamins, individual vitamins (B, C, D, E), minerals, fish oil and digestive products. Offers formulations such as calcium with vitamin D and…
Sells direct to consumers, primarily health-conscious adults and the general public buying vitamins, minerals, specialised oils and digestive supplements online.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 4 filingsSupplies aftermarket and OEM motorcycle parts and accessories through an online store, including brake components, master cylinders, drive kits, batteries, grips and service kits, stocking brands…
Serves motorcycle owners, riders and enthusiasts buying aftermarket and OEM hard parts and accessories, primarily online, with delivery within the UK and overseas.
Financial Health
StableStable · 0% CAGR over 3y
Location
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Computed from 5 filingsBrews a range of craft beers including IPAs, pilsners, stouts and low‑alcohol beers, packaged in cans, kegs and casks. Sells beer online and operates taprooms and pubs, alongside brewery tours, mixed…
Serves UK craft beer consumers buying online or visiting taprooms and pubs, plus trade customers such as bars, pubs, bottle shops and hospitality venues stocking canned, keg and cask beer.
Financial Health
HealthyHealthy · Hiring · 21% CAGR over 4y
Location
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Computed from 5 filingsManufactures and retails cosmetic and personal care products, including hand sanitiser gels, alcohol hand rubs, antibacterial hand wash, and other cosmetic ranges such as vegan makeup and face paint,…
Serves consumers and trade buyers seeking cosmetics, hand sanitiser and antibacterial wash, including UK online shoppers, bulk purchasers, export markets and retail stockists such as health, beauty…
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 5y
Location
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Computed from 5 filingsSells aftermarket automotive performance parts and accessories via an online store, including intercoolers, brake cooling ducts, silicone hoses, turbo components, body styling parts and tuning…
Serves car enthusiasts, owners and trade installers seeking aftermarket parts for Ford performance models and selected Toyota GR, Mustang, Cosworth, Ranger and Transit vehicles, with worldwide…
Financial Health
StrongStrong · Growing, Hiring · 9% CAGR over 4y
Location
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Computed from 5 filingsSupplies and retails caviar and luxury food products through an online shop, including sturgeon caviar, smoked salmon, fish roe, confectionery, oils, preserves and gourmet hampers, alongside…
Sells to UK consumers and gift buyers seeking luxury food and drink, with an online shop aimed at private buyers purchasing caviar, hampers, confectionery, champagne and fine larder items.
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling vaping products including e‑liquids, disposable vapes, vape kits, mods, tanks, coils and accessories, as well as DIY e‑liquid ingredients such as nicotine…
Serves adult consumers aged 18+ who vape or smoke and buy vaping products online, including beginners, disposable vape users and advanced mod users.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
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Computed from 5 filingsRetailer of bathroom and plumbing products through an online shop, including bathroom furniture, suites, baths, showers, enclosures, toilets, basins, taps and designer radiators, as well as plumbing…
Serves homeowners, DIY renovators and plumbing/heating trades seeking bathroom, plumbing and boiler-related products, with West Yorkshire explicitly highlighted.
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsManufactures hairbrushes using boar bristle and nylon designs in multiple sizes, along with combs. Also produces haircare products including shampoos, conditioners, leave‑in conditioner, and hair…
Sells primarily to consumers buying hairbrushes, combs and haircare for all hair types, with additional distribution through UK, US and global retail stockists.
Financial Health
StableStable · -67% CAGR over 4y
Location
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Computed from 5 filingsOnline retailer of Christmas decorations and seasonal products, including artificial trees, baubles, tinsel, wreaths, garlands, lighting, ornaments, crackers, and village displays. Sells decorative…
Sells primarily to UK consumers and households shopping online for seasonal Christmas decorations, trees, lighting and festive home accessories.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 5y
Location
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Computed from 5 filingsSupplies composite outdoor building products including decking boards, fencing systems, cladding, balustrades and garden screens, along with installation accessories such as joists, fixings and…
Sells online to UK homeowners and DIY garden renovators planning outdoor decking, fencing, cladding, screens and balustrade projects, with sample packs and direct delivery.
Financial Health
StrongStrong · Hiring · 33% CAGR over 4y
Location
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Computed from 3 filingsRetailer of new, pre-owned and clearance jewellery including gold, silver and diamond rings, necklaces, bracelets, bangles and earrings for men, women and children. Also buys gold from customers and…
Sells to consumers buying new, pre-owned and clearance jewellery, including men’s, women’s and children’s gold, silver and diamond rings, necklaces, bracelets, earrings and related items.
Financial Health
StrongStrong · 0% CAGR over 1y
Location
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Computed from 3 filingsSells new and pre‑owned luxury wristwatches from independent watchmakers through an online retail platform. Curates and offers timepieces from specialist brands alongside accessories such as watch…
Serves luxury watch collectors and enthusiasts worldwide, especially connoisseurs interested in independent artisanal watchmakers, limited-edition timepieces, pre-owned high-end watches, and related…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 2y
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Computed from 5 filingsDevelops and sells organic skincare and home fragrance products through an online store, including reed diffusers, candles, wax melts, room and pillow mists, perfumes, and hand and body care items…
Sells primarily to consumers shopping online for personal wellness, home and occasion gifts, including gifts for women, men, mothers, grandparents, friends and teachers. Also addresses potential…
Financial Health
StrongStrong · Hiring · 23% CAGR over 4y
Location
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Computed from 5 filingsDesigns and sells pole fitness and aerial equipment, including removable dance poles, freestanding stages, aerial hoops, A‑frame rigs, and accessories. Products are engineered for home users,…
Sells to consumers and professional users in pole and aerial fitness, including beginners, home users, performers, instructors and pole studios seeking poles, stages and aerial equipment.
Financial Health
HealthyHealthy · 1% CAGR over 5y
Location
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Computed from 4 filingsRetailer of garden machinery and groundcare equipment, including lawnmowers, chainsaws, hedge trimmers, blowers, robotic mowers and compact tractors. Also sells tools, parts, accessories and…
Sells to UK consumers and professional users buying garden machinery, tools and accessories online, including homeowners, gardeners, landscapers, groundcare contractors and forestry users seeking…
Financial Health
HealthyHealthy · 3% CAGR over 3y
Location
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Computed from 4 filingsOperates an online retail store selling 9K and 14K gold jewellery, offering products such as rings, necklaces, bracelets, and other gold accessories through an e‑commerce platform with shopping cart…
Sells to consumers shopping online for 9K and 14K gold jewellery, including first-time retail buyers reached through its ecommerce site and social media channels.
Financial Health
HealthyHealthy
Location
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Computed from 5 filingsOperates an online store selling home and garden furniture, including reclining chairs, bed frames and rattan sets, along with fitness equipment such as treadmills, weight benches and cross trainers,…
Sells to UK consumers shopping online for home, garden, fitness and furniture products, and to wholesale or bulk-buy customers seeking imported household goods.
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates Green Motion car and van rental franchises at Heathrow and Gatwick airports, providing short‑term vehicle hire including cars, minibuses and vans, and managing customer booking…
Serves leisure and business travellers, local residents and businesses needing car or van hire at Heathrow and Gatwick airport locations, including customers managing current or previous rentals.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
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Computed from 3 filingsSells human hair extensions and related hair products through an online store, including tape, nano tip, stick tip, weft, and nail tip extensions, along with hairpieces, application tools, aftercare…
Sells primarily to UK retail consumers aged 18+ buying hair extensions, hair pieces, aftercare products, accessories and fitting tools online.
Financial Health
StrongStrong · Hiring · 13% CAGR over 2y
Location
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Computed from 5 filingsOperates an online store selling natural health products including herbal supplements, vitamins, teas, skincare items, and nutritional foods, with products aimed at sleep support, immunity, pain…
Sells direct to consumers seeking natural health, wellness and skincare products, including people managing weight, diabetes, pain, sleep, immunity and hormonal concerns, plus elderly people,…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
Location
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Computed from 3 filingsOperates a destination spa offering residential spa breaks and day packages with access to pools, thermal facilities and fitness classes. Provides beauty and holistic treatments, dining services, and…
Serves consumers seeking luxury spa days, overnight spa breaks, treatments and gift vouchers, including couples, friends and family groups looking for wellbeing and relaxation experiences.
Financial Health
HealthyHealthy · Profitable, Hiring · 8% CAGR over 2y
Location
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Computed from 5 filingsRetailer of household furniture and home furnishings, selling living room, dining room and bedroom furniture, flooring, soft furnishings and nursery products. Offers products through an online shop…
Sells to consumers and households in West Cumbria, including homeowners and families furnishing living rooms, dining rooms, bedrooms, nurseries and flooring through online and showroom channels.
Financial Health
StableStable · -2% CAGR over 4y
Location
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Computed from 5 filingsDesigns and sells bathroom fixtures and furnishings, including vanity units, brassware, lighting, mirrors, cabinets, baths, showers, basins, and accessories. Provides product collections, project…
Serves private homeowners undertaking bathroom projects and trade buyers specifying luxury residential bathrooms.
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
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Computed from 5 filingsDesigns, manufactures and sells children’s toys, games and play products, including licensed character toys, sensory toys and family board games. Also supplies toy brands to retailers and sells…
Sells to parents, families and gift buyers buying children’s toys and games, with shopping by brand, category and age. Also addresses toy retailers and distributors through distribution and…
Financial Health
StableStable · -58% CAGR over 5y
Location
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Financial sub-scores
Computed from 3 filingsSells spices, herbs, curry mixes, seasoning blends, salts and dried ingredients through an online shop. Also offers spice blends, superfood powders, gift boxes, and kitchen accessories such as…
Sells to consumers, home cooks and food enthusiasts buying spices, herbs, curry blends, seasonings, pantry ingredients and cooking accessories online, with worldwide shipping offered.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 2y
Location
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Computed from 5 filingsImports and retails wines through an online store and retail shop, offering red, white, rosé and sparkling wines from international producers. Sells mixed cases, wine gift boxes, personalised wine…
Sells to consumers buying wine online and in-store, including local retail customers, gift buyers and corporate customers seeking personalised boxes, gift cards and case deals.
Financial Health
HealthyHealthy · Growing, Hiring · 5% CAGR over 4y
Location
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Computed from 4 filingsRetailer of equestrian equipment and apparel through an online and in‑store saddlery. Sells riding clothing, boots, helmets and body protectors, saddles and tack, horse rugs, grooming products, feed…
Sells to B2C equestrian customers, including women, men and children who ride, plus horse owners buying tack, rider clothing, footwear, safety gear, feed supplements and stable essentials.
Financial Health
HealthyHealthy · -81% CAGR over 3y
Location
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Computed from 3 filingsRetailer of diamond and gemstone jewellery, including rings, earrings, pendants and bracelets featuring natural and lab‑grown diamonds. Sells pre-owned Rolex watches and precious metal bullion coins…
Sells to consumers seeking diamond jewellery, pre-owned Rolex watches, bullion, and gold or silver buying and part-exchange services. Targets retail buyers of men’s and women’s luxury watches,…
Financial Health
HealthyHealthy · -6% CAGR over 2y
Location
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Showing 49 of 5,513 — +5,464 more with verified decision-maker contacts, live data, and CRM sync.
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Showing 49 of 5,513 — +5,464 more with verified decision-maker contacts, live data, and CRM sync.
How WooCommerce usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
WooCommerce is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2C by Ecommerce
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Frequently asked questions
How many UK B2C companies use WooCommerce?
What share of UK B2C companies run WooCommerce?
How is WooCommerce usage detected?
What size B2C companies use WooCommerce in the UK?
What do WooCommerce-running B2C companies also run?
Can I get contact details for these companies?
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