B2C Companies Using Zoho PageSense in the UK: 65 Active Firms (2026)
B2C companies using conversion analytics in the UK sell consumer products or services while testing web journeys and improving conversion.
For consumer-facing operators, a browser-based testing and conversion-analytics stack usually sits between marketing, product, and web operations rather than pure IT. It helps teams compare page variants, watch friction in checkout or booking journeys, and prioritise changes that affect paid-acquisition economics. Adoption usually signals a direct-channel business with enough traffic to learn from experiments, an owner for performance marketing or digital product, and some willingness to trade design preference for measured behaviour. The buyer is often a lean commercial team serving retail, education, health, travel, or local-service markets, with agency support filling gaps in analytics or front-end delivery.
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Across the UK, 65 actively trading consumer-facing companies are running this conversion-analytics system. Headcount reporting covers 56 firms, together employing 852 people. Across a category base of 1,847 A/B-testing detections in the sector, the system ranks fifth, accounting for 3.5%. Registered-office geography is London-skewed but not London-only: London accounts for 24.6% of users, followed by the South East at 16.9%, the North West at 13.8%, the South West at 12.3% and Wales at 7.7%.
Conversion testing touches the same controls as analytics, advertising tags and consent management. Consumer-facing adopters need to know whether session recording, heatmaps, form analytics or audience segmentation collect personal information, and whether consent is required before non-essential cookies fire. Procurement tends to be pragmatic rather than enterprise-led: the system often arrives through a marketing or web team, then draws in legal, security and agency partners once experiments affect checkout, booking or health-related journeys. Vendor choice also reflects stack fit, because these sites commonly run content management, tag management, bot-protection and search-optimisation tools alongside testing.
Adoption appears likely to remain selective rather than universal. Consumer-facing firms with paid acquisition, repeat booking, or subscription journeys tend to have the clearest case, because modest changes in funnel leakage can alter unit economics without adding more traffic. Smaller operators may keep experimentation inside agencies or general analytics tools, while more mature teams bring it closer to product management and trading routines. Privacy scrutiny and browser restrictions are likely to favour cleaner consent flows, server-side measurement where budgets allow, and fewer tags doing overlapping jobs. Consolidation also looks plausible as testing, analytics and customer-journey tooling continue to be bundled.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of Zoho PageSense varies by company size across the trading UK B2C companies in this cohort. 0.1% of the 54,825 companies with under 10 employees run Zoho PageSense (37 detected). 0.1% of the 26,843 companies with 10–50 employees run Zoho PageSense (25 detected). 0.1% of the 3,060 companies with over 50 employees run Zoho PageSense (4 detected).
65
Active firms
2026
3.5%
Of detected A/B Testing share
UK B2C
8
Median headcount
Filed accounts
144
Verified directors
Across this cohort
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Key facts
About 7% of the trading cohort reports turnover above £5M (5 of 65 firms) — the rest sits below that revenue band.
9% of the cohort was incorporated since 2022 (6 firms), so a sizeable share is in its first few filing cycles.
Within B2C companies with a detectable A/B Testing system, the profiled tool accounts for 3.5% of 1,847 companies; the largest competing system accounts for 70.7%.
Registered addresses are concentrated in London at 24.6% (16), followed by the South East at 16.9% (11) and the North West at 13.8% (9).
The stack is usually measurement-heavy: 76.9% (50) also run a web-analytics tag, 67.7% (44) run tag management and 50.8% (33) run a web-infrastructure layer.
Sector tags overlap, with Field Services & Trades at 21.5% (14), E-commerce at 12.3% (8), and Education & Training and Healthcare Provider both at 10.8% (7).
Financial-risk signals are mixed, with 9.2% (6) rated weak, 10.8% (7) distressed and 3.1% (2) carrying insufficient history.
A/B testing market share among UK B2C
Share of the 1,847 UK B2C with a detectable system. As of June 2026.
What else do Zoho PageSense-running B2C run?
Share of the 65 Zoho PageSense-running UK companies where each technology was also detected. As of June 2026.
Where Zoho PageSense B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
8
Median headcount
£662.1K
Median UK turnover
7.7%
Above £5M turnover
6
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 106 companies, alongside financials and websites, in one Excel + CSV file.
Top UK B2C using Zoho PageSense
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsOperates an online doctor consultation and pharmacy service supplying prescription medications and home test kits for conditions including weight loss, sexual health, asthma, infections and general…
Sells direct to UK consumers seeking online doctor consultations, prescription treatments and pharmacy products, including adults managing everyday health conditions, sexual health, weight loss,…
Financial Health
StrongStrong · Growing, Hiring · 42% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides subscription-based home emergency and boiler cover plans for homeowners and landlords. Services include annual boiler servicing and repair callouts, with cover for central heating systems,…
Serves UK homeowners and landlords seeking subscription-based home emergency, boiler, heating, plumbing, electrics, drainage, pest and security cover for residential properties.
Financial Health
StableStable · -33% CAGR over 4y
Location
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Computed from 5 filingsOperates an online platform offering short‑term rentals of luxury villas and city apartments in international destinations. Provides travel planning and concierge services such as private chefs, maid…
Sells to affluent leisure travellers seeking luxury villa and city apartment rentals, including couples, families, large groups and wedding or event parties, across high-end holiday destinations and…
Financial Health
StrongStrong · Hiring · 28% CAGR over 4y
Location
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Computed from 2 filingsProvides extended vehicle warranty plans and GAP insurance for used cars, including electric vehicles. Policies cover repair costs for mechanical and electrical failures, including parts and labour,…
Serves UK consumers and drivers seeking extended car warranty or GAP insurance for used cars, including electric vehicles.
Financial Health
HealthyHealthy · Hiring · 37% CAGR over 1y
Location
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Computed from 5 filingsSupplies made-to-measure Venetian blinds for DIY installation, including wooden, faux wood, and aluminium models with 25–63mm slats. Offers Perfect Fit frame systems and free-hanging blinds sold…
Sells primarily to consumers, especially homeowners and DIY buyers seeking made-to-measure Venetian blinds for homes, windows and doors. Also serves some office buyers looking for blinds for home or…
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 4 filingsDevelops and sells household cleaning products including laundry detergent sheets, fabric conditioner sheets, dissolvable cleaning spray tablets, dishwasher tablets, refillable foaming hand soap, and…
Sells direct to UK consumers and households seeking eco-friendly, plastic-reducing alternatives for laundry, dishwashing, surface cleaning and hand soap through an online shop.
Financial Health
StableStable · Hiring · 19% CAGR over 3y
Location
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Computed from 4 filingsProvides academic summer schools and online courses for students aged 13–30, offering short programmes in subjects such as science, business, engineering and humanities, including research mentoring…
Serves secondary school and pre-university students globally, mainly ages 13–18, plus young adults up to 30, seeking university-level academic enrichment and subject exploration.
Financial Health
StrongStrong · 46% CAGR over 2y
Location
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Computed from 5 filingsProvides online design education courses covering graphic design, web and UX/UI design, interior design, motion graphics, and digital illustration. Offers live mentorship and recorded classes,…
Serves aspiring and early-career designers, career changers and freelancers seeking online training in graphic design, web/UX/UI, motion, illustration and interior design, with a worldwide student…
Financial Health
StrongStrong · Growing, Hiring · 9% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates an online grocery store selling Indian and Afro‑Caribbean food products, including fresh produce, spices, rice, lentils, snacks, meat, fish, frozen foods, and ready meals, along with…
Sells to UK consumers and households seeking Indian and Afro-Caribbean groceries, fresh produce, spices, snacks, meat and fish through online ordering and home delivery.
Financial Health
WeakWeak · 0% CAGR over 2y
Location
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Computed from 3 filingsProvides fertility assessment and assisted reproduction treatments including IVF, ICSI, intrauterine insemination, embryo transfer, and genetic testing. Also offers egg, sperm, and embryo freezing,…
Serves private patients seeking fertility support, including individuals and couples facing infertility, previous IVF failure or miscarriage, people preserving fertility, and intended parents using…
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 2y
Location
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Computed from 5 filingsSupplies and installs hot tubs, swim spas, saunas, and cold plunge baths for residential and holiday‑let use. Also sells pergolas, spa covers, water treatment chemicals, filters and accessories, and…
Sells primarily to UK homeowners and families seeking home wellness/leisure upgrades, plus holiday-let and Airbnb property owners, with options segmented by household size, budget and available space.
Financial Health
WeakWeak · -3% CAGR over 4y
Location
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Computed from 5 filingsProvides online higher education courses and study resources, including Pearson HNC and HND qualifications in engineering and business, with tutoring, bridging maths courses and recognition of prior…
Serves individual learners and employer sponsors seeking flexible online higher education, particularly adults pursuing engineering, business, leadership and management qualifications, including…
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
Location
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Computed from 4 filingsDesigns and arranges tailor‑made safari holidays across Southern and East Africa. Plans custom itineraries including lodges, wildlife safaris, beach stays, and activities, and manages bookings while…
Serves leisure travellers and travel agents arranging African safari holidays, including families, honeymooners, solo travellers, golfers, divers and wildlife-focused clients seeking trips across…
Financial Health
StrongStrong · Hiring · 14% CAGR over 3y
Location
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Computed from 5 filingsPlans and arranges customised African safari holidays, providing travel consultancy, itinerary design, and booking of lodges, guided wildlife safaris, rail journeys and related tourism experiences…
Serves individual consumers and private travel groups seeking African safari holidays, including seasoned travellers, families, solo travellers, couples, romance seekers and groups of friends.
Financial Health
StrongStrong · -47% CAGR over 3y
Location
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Computed from 2 filingsProvides undergraduate, postgraduate and executive education programmes focused on the sports industry, including sports management and business courses delivered online and at stadium-based…
Serves prospective undergraduate, postgraduate and executive education students seeking careers or advancement in the global sports industry, including athletes, graduates and sports professionals…
Financial Health
StrongStrong · Hiring · 43% CAGR over 1y
Location
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Computed from 5 filingsProvides private medical consultations and diagnostic services across multiple specialties including gynaecology, paediatrics, dermatology, cardiology, psychiatry, and surgery. Also offers health…
Serves private healthcare patients, especially Italian-speaking families, professionals, local residents and international patients in London, as well as employers seeking corporate health checks.
Financial Health
HealthyHealthy
Location
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Computed from 5 filingsSells new and used Yamaha motorcycles and scooters through a dealership showroom. Provides motorcycle servicing and repairs via a workshop, and sells parts, clothing and riding accessories. Also…
Serves individual Yamaha motorcycle and scooter riders, including commuters, delivery riders and motorcycle enthusiasts across London, as well as buyers seeking new or pre-owned bikes, finance,…
Financial Health
StableStable · -7% CAGR over 4y
Location
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Computed from 3 filingsProvides foreign exchange and international money transfer services for individuals moving funds abroad, particularly for overseas property purchases or sales. Offers spot transfers, forward…
Serves individuals buying or selling property overseas who need to transfer money internationally, including people making one-off large payments, regular overseas payments, future-dated transfers,…
Financial Health
StableStable · Hiring · 7% CAGR over 2y
Location
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Computed from 5 filingsProvides online tax and accounting services including self‑assessment tax return filing, CIS tax rebate claims, UTR and CIS registration, PAYE rebate claims, VAT registration, and bookkeeping,…
Serves UK individuals rather than businesses, especially self-employed workers, sole traders and construction subcontractors needing UTR/CIS registration, self-assessment returns, CIS refunds, PAYE…
Financial Health
StableStable
Location
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Computed from 2 filingsProvides medical assessment and treatment for varicose veins through specialist clinics. Services include consultation, ultrasound diagnosis, endovenous laser ablation, foam sclerotherapy, and…
Serves adults seeking private care for varicose veins, including self-paying patients and members of insurers such as Bupa, Vitality, WPA, Healix, Saga and National Friendly.
Financial Health
StableStable · Hiring · 75% CAGR over 1y
Location
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Computed from 5 filingsDesigns, supplies and installs fitted kitchens in styles including modern, traditional, handleless and shaker. Provides kitchen design consultations, virtual design tools, showroom displays, and…
Serves homeowners and families planning kitchen upgrades across Greater Manchester and Lancashire, including Manchester, Bury, Bolton, Oldham, Preston, Blackpool, Rossendale and Rawtenstall.
Financial Health
WeakWeak · 2% CAGR over 4y
Location
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Computed from 3 filingsInstalls and maintains residential renewable and heating systems, including air source heat pumps, solar PV and solar thermal panels, gas boilers, and underfloor heating. Provides system design,…
Serves homeowners and residential property owners seeking lower-energy heating and power systems, including people replacing boilers, installing heat pumps or solar panels, or building and renovating…
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 1y
Location
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Computed from 5 filingsDesigns, supplies and installs bespoke fitted kitchens, offering interior design, planning and project-managed installation. Provides custom kitchen layouts, cabinetry and kitchen packages, with…
Serves homeowners and domestic renovators in Glasgow, Edinburgh, Ayr, Stirling and nearby areas, particularly consumers planning fitted kitchen or bathroom projects and seeking showroom-based design…
Financial Health
StrongStrong · 0% CAGR over 5y
Location
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Computed from 5 filingsDesigns and installs solar photovoltaic (PV) systems for residential, commercial and community properties. Provides battery energy storage, EV charging points, solar carports and ground‑mounted…
Serves homeowners, businesses and community projects across the UK, including manufacturers, public sector bodies, wholesalers and distributors, universities, schools, office buildings, residential…
Financial Health
StrongStrong · Hiring · 22% CAGR over 4y
Location
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Computed from 5 filingsInstalls solar photovoltaic systems for residential and commercial properties, including roof‑mounted, in‑roof and ground‑mounted arrays. Supplies battery storage systems such as Tesla Powerwall,…
Sells to UK homeowners and businesses seeking solar energy systems, including commercial property owners and residential customers interested in solar panels, battery storage, EV charging and related…
Financial Health
HealthyHealthy · Hiring · 22% CAGR over 5y
Location
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Computed from 3 filingsProvides international education programmes including English and French language courses, vocational diplomas in areas such as digital marketing and business, university pathway and exam preparation…
Serves international students and young adults seeking study-abroad, language, vocational career preparation and university pathway options, plus teachers looking for professional training.
Financial Health
WeakWeak · Hiring · 10% CAGR over 2y
Location
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Computed from 5 filingsProvides taxi and private hire transport booking services, including airport transfers, cruise port transfers, local and long‑distance journeys, group travel, school transport, and corporate travel.…
Serves UK and international travellers needing airport, cruise, taxi, group and tour transfers, plus corporate travel buyers, schools, travel agents and destination management companies seeking…
Financial Health
DistressedDistressed
Location
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Computed from 4 filingsInstalls solar photovoltaic panel systems and battery storage for residential and commercial properties. Provides system design, supply and installation, inverter repairs, and remote surveys,…
Serves UK homeowners and businesses seeking residential or commercial solar PV and battery storage, including customers comparing fixed-size panel systems or needing inverter repair support.
Financial Health
DistressedDistressed · -43% CAGR over 3y
Location
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Computed from 5 filingsSupplies and installs made‑to‑measure window shutters and blinds for residential properties, including plantation shutters, motorised blinds, roof blinds, Venetian, Roman, honeycomb and insect…
Sells to homeowners seeking made-to-measure shutters and blinds for residential properties, including new-build, period, converted, Victorian and modernised homes, primarily across the South of…
Financial Health
StableStable · -8% CAGR over 4y
Location
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Computed from 4 filingsProvides visa application support for international travel, including tourist, business, cruise and working holiday visas. Assists with document preparation, submission and processing for multiple…
Serves UK-based consumers and businesses, including holidaymakers, cruise passengers, business travellers, working-holiday applicants and media professionals travelling internationally.
Financial Health
WeakWeak · -6% CAGR over 3y
Location
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Computed from 4 filingsProvides mortgage brokerage and property finance advisory services, arranging residential and buy‑to‑let mortgages, large and complex loans, bridging finance, and property development funding through…
Serves UK property buyers, investors and developers, including executives, professionals, self-employed people, contractors, expats, foreign nationals, business owners and clients with large or…
Financial Health
StrongStrong · Growing, Hiring · 52% CAGR over 3y
Location
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Computed from 5 filingsInstalls residential renewable energy and energy‑efficiency systems, including solar photovoltaic panels, air source heat pumps and insulation. Provides system surveys, design and installation…
Serves UK homeowners and residential property occupants, including private customers and households reached through Warm Homes, social housing and local grant schemes.
Financial Health
StrongStrong · Growing, Hiring · 27% CAGR over 4y
Location
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Computed from 5 filingsSupplies and applies exterior wall coating systems for residential and commercial buildings. Products create waterproof yet breathable protective layers on brick, render and other surfaces as an…
Serves homeowners, competent DIYers and independent painting specialists across the UK, with an additional commercial offer for property owners or managers needing exterior wall treatments.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsOperates Lebanese restaurants offering dine‑in, takeaway and delivery food services. Serves dishes such as shawarma, falafel, hummus and mixed grills, with vegan and gluten‑free options, and provides…
Serves B2C restaurant customers across its North East venues, including dine-in guests, families, vegan and gluten-free diners, and local takeaway or delivery customers within each branch’s delivery…
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Computed from 5 filingsProvides sixth form education and private tuition, offering A‑level and GCSE courses, retake programmes, revision courses, and gap year study. Delivers teaching through small-group or one‑to‑one…
Serves secondary and sixth-form students and their parents seeking GCSE and A-level study, retakes, revision, private tuition, examinations and gap-year options, including in-person and online…
Financial Health
StableStable · Hiring · 11% CAGR over 6y
Location
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Computed from 5 filingsOperates passenger canal boat trips offering sightseeing cruises and dining experiences, including afternoon tea, fish and chip, and dinner cruises. Provides themed events, seasonal trips, private…
Serves leisure consumers, tourists, families, couples, schools or groups seeking canal outings, dining experiences, seasonal trips, celebrations and wedding receptions, with options for coach…
Financial Health
StableStable · Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsProvides cyber security training courses for businesses, individuals, and cyber security professionals. Offers staff awareness training, skills development programmes, learning resources, and exam…
Serves businesses seeking staff cyber security training, individuals starting a cyber security learning path, and existing cyber security professionals looking to develop and validate their skills.
Financial Health
DistressedDistressed · -64% CAGR over 4y
Location
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Computed from 4 filingsAdvises clients on purchasing and investing in international real estate. Markets and sells new residential developments including chalets, villas and apartments, and provides property search and…
Sells to individual property buyers and investors seeking prime residential and commercial real estate abroad, particularly in France, Portugal, Switzerland, Turkey and Brazil.
Financial Health
StrongStrong
Location
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Computed from 3 filingsProvides RICS‑qualified residential property surveying services including Home Surveys (Level 2), Building Surveys (Level 3), property valuations, party wall advice, and commercial surveying,…
Targets private residential property buyers and sellers across England and Wales, including flat and house purchasers, homeowners, leaseholders/freeholders and clients needing property valuations;…
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 2y
Location
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Computed from 3 filingsDesigns and builds bespoke and pre-designed outdoor saunas for residential and commercial use. Manufactures sauna structures using timber and other materials, offering custom projects, signature…
Serves private homeowners and commercial organisations seeking bespoke or built-to-order outdoor saunas, with buyers focused on wellness, outdoor living and sustainable materials.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 2y
Location
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Computed from 5 filingsDesigns, supplies and installs bathrooms, shower rooms and cloakrooms. Operates showrooms displaying bathroom suites, furniture, tiles and accessories, and provides interior design consultation,…
Serves homeowners seeking bathroom projects across central Scotland, especially around Glasgow, Edinburgh, Ayr and Stirling, with showroom appointments and at-home design support.
Financial Health
HealthyHealthy · Hiring · 41% CAGR over 6y
Location
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Computed from 5 filingsProvides overseas education consultancy services, advising students on studying in the UK, USA, Canada, Australia and Europe. Assists with university selection, applications, scholarship guidance,…
Serves prospective international students and their families seeking university study in the UK, USA, Canada, Australia and Europe, including applicants from Bangladesh, Nigeria, Pakistan, Ghana and…
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides financial advisory and brokerage services including residential, buy‑to‑let and commercial mortgages, insurance policies, investment products, pensions and retirement planning. Also arranges…
Serves individuals, homeowners, landlords and property buyers, plus local businesses needing commercial mortgages, insurance or employer pension advice, primarily in Dorset and nearby areas.
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsOperates an online store selling magic tricks, instructional books, ebooks, video downloads, playing cards, and magic props. Produces and publishes original magic products and educational content,…
Serves amateur and professional magicians, mentalists, card performers, close-up and stage performers, children’s entertainers, and magic learners worldwide, from beginners to working performers.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides chiropractic care and musculoskeletal treatment, including corrective chiropractic, physiotherapy, sports therapy, scoliosis bracing, shockwave therapy, and clinical Pilates. Treats…
Serves individual patients in London’s Chiswick, Croydon and Blackfriars areas, including adults seeking private care for back, neck and joint pain, sports injuries, posture problems, scoliosis and…
Financial Health
WeakWeak · -4% CAGR over 4y
Location
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Computed from 5 filingsSupplies and installs made-to-measure window shutters and blinds for residential properties. Offers plantation shutters in various styles and materials, and provides home consultations, measurement,…
Serves homeowners in Oxfordshire and surrounding areas seeking made-to-measure window shutters, blinds and door coverings, with home consultations and installation.
Financial Health
DistressedDistressed · -61% CAGR over 5y
Location
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Computed from 5 filingsProvides optician services including eye examinations, contact lens fittings, and myopia management. Sells prescription glasses, sunglasses, and ZEISS spectacle lenses, and offers frame styling…
Serves consumers and families seeking eye tests, glasses, sunglasses and contact lenses, including men, women, children, teenagers and style-conscious buyers of premium eyewear.
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides financial planning and wealth management services to individuals and businesses, including retirement and investment planning, estate planning, mortgage and equity release advice, and…
Serves a mix of B2C and B2B clients: individuals, families, business owners and SMEs, including start-ups and established family businesses with personal, tax, mortgage, protection and wealth…
Financial Health
HealthyHealthy · Hiring · 32% CAGR over 2y
Location
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Computed from 5 filingsProvides independent financial advice and planning services, including investment management, pensions and retirement planning, wealth management, protection insurance, and financial planning for…
Serves individuals and families across the UK, including people approaching retirement, building or passing on wealth, young families and busy entrepreneurs; also works through professional…
Financial Health
StableStable · -8% CAGR over 5y
Location
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Computed from 5 filingsProvides off-road motorcycle training courses for licensed riders, including beginner and advanced off‑road skills programmes, women-only sessions, and adventure motorcycle maintenance workshops.…
Sells to individual motorcycle riders, primarily consumers with full motorcycle licences seeking off-road training. Serves beginners, returning adventure riders and women riders through targeted…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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How Zoho PageSense usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Zoho PageSense is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2C by A/B testing
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Frequently asked questions
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