Companies Using Google Ads in Newcastle upon Tyne: 108 Active Firms (2026)
Companies using paid search in Newcastle upon Tyne buy search-led traffic and track website conversions across the city’s metropolitan economy.
Running paid search with conversion tracking usually points to a company with a defined acquisition budget, commercial landing pages and someone responsible for measuring enquiries, bookings, sales or sign-ups. In Newcastle upon Tyne, likely users sit across owner-managed services, local retail, hospitality, trades, automotive retail and business-to-business specialists rather than a single software or media niche. The buying centre is normally marketing, finance or the owner-manager, with agencies often handling campaign build and reporting. Engagements tend to be testable and outcome-led: keyword spend is justified through tracked form fills, calls, basket events or account creation rather than general brand exposure.
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Newcastle upon Tyne has 108 companies running paid-search conversion tracking, a small but visible adoption base inside the city’s metropolitan economy. Reported employment sums to 1,567 people, so the footprint is not just micro-businesses with landing pages; it also includes employers large enough to connect campaign spend to sales operations. Only 5 have turnover above £5M, while 7 were incorporated since 2022, which points to a local user base weighted towards established smaller firms rather than newly formed ad-testing ventures.
UK digital advertising runs through law and self-regulation rather than a single licence. The ASA enforces the Advertising Codes written by CAP, and the CAP Code covers paid-for digital space as well as marketer-controlled online spaces. For companies running paid-search conversion tracking, the legal risk sits as much in measurement as in ad copy: cookies, tags, call tracking and remarketing lists bring ICO and PECR duties around transparency and consent. The CMA and trading standards matter where claims, prices or scarcity messages in ads and landing pages become misleading or aggressive.
Adoption appears likely to become more operational and less campaign-by-campaign. Many Newcastle upon Tyne users look like commercial SMEs with enough web traffic to justify tracking but limited in-house marketing depth, so agencies and finance-led scrutiny should keep shaping spend decisions. Attribution is likely to get messier as browser controls, consent banners and bundled analytics tools absorb more of the measurement stack. That tends to favour companies with cleaner landing pages, clearer enquiry handling and the patience to reconcile advertising reports with actual orders, bookings or sales conversations.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of Google Ads rises with company size across the trading companies in this cohort. 0.3% of the 21,337 companies with under 10 employees run Google Ads (73 detected). 2.6% of the 1,292 companies with 10–50 employees run Google Ads (34 detected). 1.3% of the 154 companies with over 50 employees run Google Ads (2 detected). That is a 1% gap between the over 50 employees and under 10 employees bands.
108
Active firms
2026
5
Above £5M turnover
Trading firms
7
Median headcount
Filed accounts
229
Verified directors
Across this cohort
Top companies using Google Ads in Newcastle upon Tyne
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides serviced apartment accommodation for short and extended stays, primarily for business travellers, contractors and relocations. Manages and lets furnished apartments and offers property…
Serves business and leisure guests needing short- or long-term stays in Newcastle and the North East, including professionals, contractors, relocating employees, corporate travel teams, groups,…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsDesigns, supplies and installs fitted kitchens, bedrooms and bathrooms. Provides bespoke design consultations, showroom displays, quartz worktops, and project management from planning to…
Serves homeowners and domestic renovation customers in and around Newcastle planning kitchen, bedroom, bathroom or worktop projects, including those seeking showroom consultations and finance options.
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsSells used cars through an online showroom and dealership, offering vehicles from multiple manufacturers. Provides vehicle finance brokerage through partner lenders, part‑exchange purchasing, vehicle…
Sells to private motorists looking for used cars, including buyers needing vehicle finance, part exchange, delivery or warranty options. Also targets people looking to sell their current car.
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides business telecommunications and IT services including telephone systems, hosted VoIP and SIP, business mobile plans, broadband connectivity, managed IT support, cybersecurity monitoring, and…
Serves B2B customers in Newcastle and across the North East, targeting businesses that need a single supplier for telecoms, connectivity, mobiles and IT support.
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 4y
Location
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Computed from 2 filingsOperates a network of care homes providing residential, nursing and respite care for older people, and specialist support for young adults with physical disabilities. Services include accommodation,…
Serves older adults, young adults with physical disabilities, and families or caregivers seeking nursing, residential or respite care in the North East.
Financial Health
WeakWeak · Hiring · 15% CAGR over 1y
Location
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Computed from 5 filingsOnline retailer of automotive detailing and car care products, including shampoos, snow foams, waxes, ceramic coatings, polishing compounds, microfibre cloths, brushes, pressure washer accessories…
Serves a mix of UK consumers and trade buyers, including car enthusiasts, professional valeters, detailers, and automotive retailers seeking car care and detailing supplies.
Financial Health
StableStable · Hiring · 22% CAGR over 4y
Location
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Computed from 5 filingsProvides security services including SIA-licensed manned guarding, mobile patrols, keyholding and alarm response for commercial sites. Also installs CCTV and access control systems and supplies…
Serves businesses and property owners in North East England, including retail, construction, events, hotels, industrial and warehouse sites, commercial premises, and some residential customers.
Financial Health
DistressedDistressed · -24% CAGR over 4y
Location
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Provides financial advice and wealth management services, including investment portfolios, ISAs, pensions, retirement planning and tax planning. Offers an online platform and adviser support for…
Serves consumers seeking financial advice and wealth management, including savers, investors, pension holders, retirees and families planning for tax, inheritance, ISAs and pensions.
Location
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Financial sub-scores
Computed from 5 filingsOnline retailer of diamond jewellery including engagement rings, wedding rings, earrings, pendants and bracelets. Offers pieces in gold, platinum and silver with various diamond shapes and gemstones,…
Sells direct to consumers shopping online for engagement rings, wedding rings and diamond or gemstone jewellery, including couples, gift buyers and individuals seeking bespoke or finance-funded…
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides building maintenance and property repair services for commercial and residential clients, including electrical, gas and plumbing work, internal repairs, refurbishments, landscaping, and…
Serves landlords, property developers and businesses across the North East and beyond, including healthcare, hospitality, industrial, office, leisure and veterinary sites, plus some residential…
Financial Health
StrongStrong · Growing, Hiring · 97% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling running shoes, clothing, and accessories from sports brands. Offers road and trail footwear, technical running apparel, hydration packs, nutrition products,…
Serves individual runners, trail and fell runners, road racers, walkers and outdoor fitness consumers, including men, women and children shopping online in the UK.
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides serviced office space, meeting rooms and virtual office services for businesses. Offers flexible workspace with short‑term licences, reception support, high‑speed internet, and bookable…
Serves SMEs, growing businesses, established teams and remote or occasional office users seeking flexible workspace, meeting facilities or a credible NE1 business address in Newcastle city centre.
Financial Health
StableStable · Hiring · 19% CAGR over 4y
Location
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Computed from 4 filingsSupplies horticultural and gardening products to home gardeners and trade customers through an online store, including plant pots, seed trays, propagation equipment, baskets and liners, garden fleece…
Serves home gardeners, trade buyers and businesses throughout the UK seeking horticultural and gardening supplies, including wholesale customers.
Financial Health
WeakWeak · -18% CAGR over 3y
Location
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Computed from 5 filingsSupplies commercial slush drink equipment and ingredients, including slush machines, flavoured syrups and beverage consumables. Also sells cups, straws, bubble tea supplies, spare parts and related…
Sells primarily to UK businesses such as retailers, convenience stores, cafés, leisure venues and other operators that sell slush drinks, with some products also aimed at home consumers.
Financial Health
WeakWeak · -72% CAGR over 4y
Location
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Computed from 3 filingsSupplies medical products and clinical consumables including PPE, wound care dressings, diagnostic devices, surgical instruments, first aid supplies, and healthcare equipment to care homes, GP…
Serves care homes, clinics, GP practices, healthcare professionals, home carers and private buyers across the UK, with trade accounts for organisational customers and ordering options for individuals.
Financial Health
DistressedDistressed · -24% CAGR over 2y
Location
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Computed from 5 filingsOnline retailer of printer consumables, selling compatible, remanufactured and original inkjet and laser toner cartridges for multiple printer brands, along with photo paper, ink refill kits and…
Serves UK consumers, home offices and small businesses that buy replacement inkjet and laser printer consumables, photo paper and media for major printer brands.
Financial Health
WeakWeak · -4% CAGR over 4y
Location
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Computed from 5 filingsProvides financial advice and wealth management services to individuals and businesses. Offers investment planning, retirement and pension advice, protection and insurance planning, mortgages and…
Serves individual private clients and families seeking wealth management, investment, retirement, protection and mortgage advice, as well as some business clients needing corporate services,…
Financial Health
StrongStrong · Growing, Hiring · 9% CAGR over 4y
Location
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Computed from 5 filingsOperates an auction house selling antiques, jewellery, watches, art, books, comics, silver and household items through live and online auctions. Provides valuation services, estate and probate sales,…
Serves a mix of private buyers and sellers, collectors, homeowners, executors, probate solicitors and insurance firms across the North of England, Yorkshire and the Scottish Borders.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 4 filingsProvides English language education courses including general English, IELTS preparation, business and academic English. Offers intensive classes, one‑to‑one tuition, and junior summer camps, with…
Serves international and UK-based English learners, including adults seeking General English, IELTS, business or academic English courses, plus juniors attending summer camps.
Financial Health
StableStable · Hiring · 9% CAGR over 3y
Location
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Computed from 3 filingsDevelops and supplies business productivity software applications, including tools for asset and inventory management, staff time and attendance, delivery management, inspections and compliance,…
Serves B2B organisations across wholesale, ecommerce, supermarket and food and drink sectors, plus facilities, maintenance and field-service teams managing staff, assets, deliveries and compliance.
Financial Health
WeakWeak · Hiring · 123% CAGR over 2y
Location
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Computed from 4 filingsOperates care homes providing residential, nursing and dementia care for older adults. Services include respite and short‑term stays, rehabilitation, end‑of‑life care, and personalised care packages,…
Serves older adults and their families seeking care home placements, including residential, nursing, dementia, respite, rehabilitation and end-of-life care needs.
Financial Health
DistressedDistressed · -77% CAGR over 3y
Location
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Computed from 5 filingsProvides recruitment and staffing services for scientific and clinical sectors, including chemical, pharmaceutical and biotechnology industries. Connects employers with candidates for technical,…
Serves hiring organisations and jobseekers in the chemical, pharmaceutical, biotechnology, clinical and wider science sectors across the UK and beyond.
Financial Health
WeakWeak
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Computed from 5 filingsProvides commercial printing and graphic design services. Produces business cards, flyers, brochures, posters, booklets, banners, signage, stickers, menus, stationery, exhibition displays and other…
Serves businesses and organisations across the UK, including schools, restaurants and takeaways, event and exhibition organisers, retailers, and teams ordering stationery, brochures or promotional…
Financial Health
WeakWeak · Hiring · 12% CAGR over 5y
Location
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Computed from 5 filingsImplements and supports cloud accounting and financial planning software, particularly Sage Intacct, for education organisations and other sectors. Provides system integration, consulting, budgeting…
Serves UK education organisations, including multi-academy trusts, schools, colleges, nurseries and higher education, plus finance teams in nonprofits, waste management, drug development and SaaS…
Financial Health
WeakWeak · -60% CAGR over 4y
Location
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Computed from 5 filingsProvides financial advice and wealth management services, including investment planning, retirement planning, protection planning, mortgages, specialist banking and corporate financial services.…
Serves private individuals, retirees, women, business owners and company directors seeking support with personal and business financial goals.
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 4y
Location
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Computed from 5 filingsProvides dyslexia assessments, flexi‑schooling and alternative education provision for students with special educational needs. Also delivers workplace needs assessments, neurodiversity training, and…
Serves parents and learners needing SEN or dyslexia support, plus schools, academies, local authorities and employers seeking alternative provision, SEND guidance, workplace adjustments and…
Financial Health
StableStable · -55% CAGR over 4y
Location
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Operates a network of care homes providing residential, nursing and dementia care for older adults. Services include respite and short‑term stays, rehabilitation support, end‑of‑life care, and…
Serves older adults and people with care needs, plus their families, seeking residential, nursing, dementia, respite, rehabilitation, bespoke or end-of-life care in care home settings.
Financial Health
N/AN/A
Location
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Operates care homes providing residential, nursing and dementia care for older adults, along with respite, rehabilitation and end-of-life care. Services include personalised care plans,…
Serves older adults and people needing residential, nursing, dementia, respite, rehabilitation or end-of-life care, along with families choosing care homes for themselves or loved ones.
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Operates a group of care homes providing residential, nursing and dementia care for older adults. Services include respite stays, rehabilitation support, end‑of‑life care, accommodation, meals,…
Serves older adults and their families seeking care home placements, including people needing residential, nursing, dementia, respite, rehabilitation or end-of-life support.
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Computed from 5 filingsProvides chartered building surveying and property consultancy services including commercial building surveys, technical due diligence, party wall surveying, contract administration, dilapidations…
Serves B2B commercial property owners, developers, landlords and occupiers, plus residential property buyers and owners needing chartered surveying advice.
Financial Health
StableStable · 2% CAGR over 4y
Location
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Computed from 5 filingsProvides software technology consultancy and contract staffing, supplying developers, testers and agile delivery teams to support software development and IT projects. Offers on-site or remote…
Serves public and private sector organisations needing software technology consultants, including businesses in banking, healthcare and utilities with project delivery or skills-gap needs.
Financial Health
StrongStrong · Growing, Hiring · 111% CAGR over 4y
Location
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Computed from 4 filingsProvides energy management and sustainability consultancy services, including energy procurement, monitoring and auditing, carbon footprint assessment, net zero and decarbonisation planning,…
Serves organisations across the UK and Europe, including construction, energy, finance, hospitality, life sciences, logistics, multi-academy trusts, manufacturing, private equity, public sector, real…
Financial Health
StableStable · Hiring · 37% CAGR over 3y
Location
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Computed from 3 filingsFinancial Health
HealthyHealthy · -11% CAGR over 2y
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Computed from 5 filingsDesigns and sells baby and toddler products including feeding bottles, breast pumps, sterilisers, cups, weaning tableware, teethers, bath toys, nursery accessories and developmental toys, supplied…
Sells directly to UK parents, expectant parents and caregivers of babies and toddlers, as well as gift buyers shopping for newborns, weaning infants, first birthdays and children up to around age two.
Financial Health
DistressedDistressed · -68% CAGR over 4y
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Computed from 5 filingsOperates an online travel booking platform offering package holidays, city breaks, hotel stays and travel deals. Enables users to search destinations, compare holiday options, and book flights and…
Sells to consumers seeking low-cost leisure travel, including families, couples and groups booking package holidays, city breaks, UK breaks, Disneyland Paris trips, hotels and ferries, primarily for…
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates an online platform that connects customers with suppliers for private and corporate events, offering bookable services such as catering, mobile bars, entertainers, musicians, DJs, party…
Serves UK consumers planning private celebrations, birthdays, small weddings and proms, alongside corporate event planners and companies arranging staff or client events.
Financial Health
DistressedDistressed · 2% CAGR over 4y
Location
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Computed from 3 filingsOperates franchised motor dealerships selling new and used cars, vans and pickups from brands including Peugeot, Citroën, Suzuki, Fiat, Isuzu and Maxus. Provides vehicle servicing, MOT testing,…
Serves private motorists, Motability customers and businesses in Durham, Newcastle and the North East seeking new or used cars, vans and pickups, plus servicing and repairs.
Financial Health
StableStable · -90% CAGR over 2y
Location
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Computed from 4 filingsOperates a Ford vehicle dealership selling new and used cars and trucks. Provides vehicle financing, trade‑ins and fleet sales, and offers automotive services including maintenance, repairs, parts…
Sells to consumers buying new and used Ford vehicles, plus vehicle owners seeking servicing, parts and body work. Also serves business buyers through commercial and fleet sales, with financing…
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 3y
Location
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Computed from 5 filingsOperates a dealership selling used cars from multiple manufacturers. Lists vehicles online, provides showroom sales, vehicle finance options, and car purchasing services for customers wishing to sell…
Serves private motorists and car buyers in Gateshead and Tyne and Wear seeking used vehicles across mainstream and premium brands, including customers needing finance or selling a car.
Financial Health
StrongStrong · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsProvides self-storage units for personal and business use, including student storage, document storage and records management, and offsite media storage. Operates secure storage facilities with…
Serves both consumers and businesses needing storage in the North East, including homeowners, students, and organisations requiring document storage or offsite media storage, with a clear emphasis on…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsSupplies and installs double glazed windows, uPVC and composite doors, porches, conservatories, and warm roof systems for residential properties. Provides home surveys, quotations, and installation…
Serves homeowners in Sunderland and the North East seeking domestic window, door, porch and conservatory improvements, with direct enquiries from local residents planning home upgrades.
Financial Health
WeakWeak · -5% CAGR over 4y
Location
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Computed from 3 filingsProvides residential and commercial estate agency services including property sales, lettings and property management. Markets new homes, land and auction properties, and offers related services such…
Serves residential property buyers, sellers, landlords and tenants in North East England, plus developers, landowners and commercial property buyers, sellers and renters.
Financial Health
DistressedDistressed
Location
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Computed from 3 filingsProvides skip hire and waste management services for households and trade customers. Delivers 4–10 yard skips for construction and domestic projects, collects and processes waste, operates a licensed…
Serves trade and public customers in Gateshead, Newcastle, Sunderland, Durham and surrounding areas, including builders, kitchen and bathroom fitters, landscape gardeners, plumbers, joiners,…
Financial Health
HealthyHealthy · Hiring · 14% CAGR over 2y
Location
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Computed from 5 filingsDesigns, supplies and installs fitted kitchens, bathrooms, bedrooms and study rooms for residential properties. Provides project management, cabinetry, appliances, flooring and fittings, with…
Serves homeowners in the North East of England seeking kitchen, bathroom, bedroom, flooring and study room projects, including showroom visitors and households planning home interior renovations.
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 5 filingsDesigns and installs electronic security and electrical systems, including intruder alarms, CCTV, security lighting, door access control systems, and fire safety equipment, with system design,…
Serves B2C homeowners and residential property owners around Newcastle upon Tyne and the wider North East within a 30-mile radius; the site also references property customers needing door access and…
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides installation, monitoring and maintenance of fire and security systems for commercial premises. Services include fire alarms, extinguishers, emergency lighting, public address and voice…
Serves UK businesses across sectors, particularly managers and directors responsible for staff, customer and visitor safety, compliance and site security, including multi-site operators and…
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 5y
Location
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Computed from 5 filingsInstalls, repairs and maintains garage doors and roller security shutters for residential and commercial properties. Supplies insulated roller garage doors, heavy‑duty security shutters, motors and…
Serves homeowners and businesses across the North East, including domestic garage owners and commercial premises needing garage door, roller shutter and security shutter support.
Financial Health
StableStable · Hiring · 4% CAGR over 4y
Location
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Computed from 3 filingsSupplies mobility equipment including mobility scooters, powerchairs, wheelchairs, walking aids, rise and recliner chairs, stairlifts and adjustable beds. Also offers Motability scheme products,…
Serves consumers with mobility or independent-living needs, including older and disabled people, Motability customers and their carers, across Newcastle and the North East.
Financial Health
StableStable · Hiring · 21% CAGR over 2y
Location
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Computed from 5 filingsProvides recruitment services focused on placing former UK Armed Forces engineers and technical personnel into civilian roles. Connects ex‑military candidates with employers in engineering,…
Serves UK engineering and technical employers of all sizes seeking ex-military engineers and technicians, alongside Royal Navy, British Army and RAF veterans moving into commercial roles.
Financial Health
StableStable · Hiring · 6% CAGR over 4y
Location
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Computed from 3 filingsProvides online and distance‑selling pharmacy services including NHS and private prescriptions, repeat prescription ordering and delivery, flu vaccinations, emergency contraception, minor ailments…
Serves individual patients, especially those registered with GP surgeries across Sunderland, seeking NHS or private pharmacy services, repeat prescription support, consultations, vaccinations and…
Financial Health
WeakWeak · Hiring · 145% CAGR over 2y
Location
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Key facts
About 4% of the trading cohort reports turnover above £5M (5 of 108 firms) — the rest sits below that revenue band.
6% of the cohort was incorporated since 2022 (7 firms), so a sizeable share is in its first few filing cycles.
Web analytics tags appear alongside paid-search tracking on 86.1% of the Newcastle upon Tyne cohort, while tag-management tooling appears on 54.6%, suggesting attribution set-up is a routine part of the stack.
E-commerce is the largest sector grouping at 14.8%, followed by field services and trades at 10.2% and automotive retail at 8.3%; tags overlap rather than forming exclusive categories.
The ASA applies the CAP Code to paid-for digital advertising and marketer-controlled online spaces, while ICO data-protection and PECR rules shape how conversion-tracking consent is handled.
UK digital advertising reached £40.5 billion in 2025, up 10% year on year, with video investment reaching £9.3 billion.
Within the Newcastle upon Tyne cohort, 26.9% sit in the weak financial-health band and 10.2% in the distressed band, so paid-search adoption is not limited to low-risk balance sheets.
What else do Google Ads users run?
Share of the 108 Google Ads-running UK companies where each technology was also detected. As of June 2026.
Who runs Google Ads in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£444.1K
Median UK turnover
4.6%
Above £5M turnover
7
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 165 companies, alongside financials and websites, in one Excel + CSV file.
How Google Ads usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Google Ads is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
Google Ads elsewhere
Frequently asked questions
How many companies in Newcastle upon Tyne use Google Ads?
How is Google Ads usage detected?
What kinds of companies use Google Ads in Newcastle upon Tyne?
What do Google Ads users in Newcastle upon Tyne also run?
How fresh is this data?
Can I get contact details for these companies?
Buy all 165 companies as a spreadsheet.
One Excel/CSV file with company details, websites and key data — yours to download and use.