Insurance Companies Using Squarespace in the UK: 50 Active Firms (2026)
Insurance firms using hosted web CMS tools operate customer-facing sites for brokers, advisers or underwriters across the UK market.
For brokers, advisers and specialist underwriters, a managed website platform usually sits closer to marketing operations than core policy administration. The buying centre is often an owner-manager, marketing generalist or external web agency, with compliance review layered over product copy, quote forms and contact routes. Adoption tends to signal a lean operating model: enough budget for a maintained public site, but limited appetite for internal engineering or custom content infrastructure. The website's job is practical: explain cover, capture intent, route enquiries and reassure customers before a phone or broker-led process takes over.
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The UK insurance adoption cohort contains 50 actively trading companies running this hosted website stack. Reported employment covers all of them, with 391 staff recorded in total, so the footprint is mostly small-broker rather than enterprise insurer. Within the sector's detected CMS ranking, the platform sits fourth, with 3.3% share across a 1,530-company benchmark. London accounts for 24.0% of adopters, followed by the East of England at 14.0%, the South East at 12.0%, and the North East and East Midlands at 8.0% each.
For insurance adopters, website procurement is usually less about core underwriting functionality and more about managed publishing, agency support and forms that hand off to back-office systems. FCA expectations around financial promotions affect product descriptions, risk wording and calls to action, even where the website is mainly an enquiry channel. ICO and GDPR obligations still apply where quote requests, call-back forms, chat tools or analytics cookies collect personal information. The main market-structure issue is dependency on templates, plug-ins and third-party agencies rather than control over the whole web application stack.
Adoption appears likely to remain concentrated among insurance firms with simple direct-channel journeys, limited engineering capacity and a preference for agency-supported publishing. Larger broker groups and insurers tend to standardise web estates after acquisition, which can pull smaller brands away from standalone hosted sites. At the same time, smaller specialists may keep using managed platforms because content changes, local search and enquiry capture matter more than deep integration. Migration pressure is most likely where compliance review, cookie governance or lead-routing processes become too awkward to manage through templates.
Adoption by company size
Adoption of Squarespace varies by company size across the trading UK insurance companies in this cohort. 0.6% of the 7,314 companies with under 10 employees run Squarespace (41 detected). 1.9% of the 486 companies with 10–50 employees run Squarespace (9 detected). 0% of the 41 companies with over 50 employees run Squarespace (0 detected). That is a 0.6% gap between the over 50 employees and under 10 employees bands.
50
Active firms
2026
3.3%
Of detected CMS share
UK insurance
4
Median headcount
Filed accounts
105
Verified contacts
Across this cohort
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Key facts
About 4% of the trading cohort reports turnover above £5M (2 of 50 firms) — the rest sits below that revenue band.
6% of the cohort was incorporated since 2022 (3 firms), so a sizeable share is in its first few filing cycles.
The hosted CMS accounts for 3.3% (50) of 1,530 insurance firms with a detectable CMS, placing it fourth by detected share in the sector.
London is the largest registered-region cluster for the hosted-CMS insurance cohort at 24.0% (12), followed by the East of England at 14.0% (7) and the South East at 12.0% (6).
Analytics tagging is the most common detected companion technology, present on 42.0% (21) of the hosted-CMS insurance cohort.
The sector tagging overlaps with wealth management for 38.0% (19) of the cohort, consistent with broker and adviser websites serving adjacent financial-services audiences.
CMS market share among UK Insurance
Share of the 1,530 UK Insurance with a detectable system. As of June 2026.
What else do Squarespace-running Insurance run?
Share of the 50 Squarespace-running UK companies where each technology was also detected. As of June 2026.
Where Squarespace Insurance are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
4
Median headcount
£378K
Median UK turnover
4%
Above £5M turnover
3
Incorporated since 2022
105 verified decision-maker contacts
across these 50 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Insurance using Squarespace
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 4 filingsProvides pet insurance policies covering cats, dogs, horses, rabbits and exotic animals, with adjustable coverage levels. Also offers insurance products for pet-related businesses, including dog…
Serves UK pet owners with cats, dogs, horses, rabbits, birds, reptiles and exotic pets, plus pet-related businesses such as dog walkers, groomers, sitters, trainers, pet taxis and home boarders.
Financial Health
StrongStrong · Hiring · 13% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsArranges specialist insurance for owners of historic houses, castles and stately homes. Provides access to policies from partner insurers and offers risk improvement contributions and…
Serves custodians and owners of castles, stately homes and historic houses, including private estates and heritage property members seeking specialist insurance for high-value rural properties.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsArranges motor insurance policies specialising in modified cars and vans. Offers cover for performance and standard vehicles, SORN or laid‑up vehicles, short‑term insurance and track day cover…
Serves consumers who own modified cars and vans, performance or hot hatch vehicles, campers and motorhomes, stored SORN vehicles, or need temporary cover, including vehicle enthusiasts and US…
Financial Health
StableStable
Location
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Financial sub-scores
Computed from 5 filingsProvides insurance brokerage and advisory services arranging personal and business protection policies, including life insurance, income protection, critical illness cover, private medical insurance,…
Serves business owners, company directors and SMEs seeking business protection policies, as well as individuals and families looking for personal life, income protection, critical illness or private…
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsArranges commercial and specialist insurance policies for organisations and individuals, including church, charity, community hall, sports club, cyber, fine art and private client cover. Also…
Serves churches, charities, community halls, heritage organisations, sports clubs, child contact centres, commercial businesses, private clients and private road owners.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides insurance brokerage services, arranging commercial insurance policies and risk management advice for organisations. Specialises in cover for charities, professional services firms and…
Serves charities, social enterprises, not-for-profits, professional firms, technology businesses from start-ups to established companies, and regulated or asset-heavy organisations across the North…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides specialist yacht insurance for small to medium-sized pleasure and charter vessels, including motor and sailing yachts. Offers tailored policies covering physical damage to vessels and…
Serves owners and operators of small-to-medium pleasure and charter yachts worldwide, including motor and sailing craft.
Financial Health
DistressedDistressed · -13% CAGR over 2y
Location
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Acts as an insurance broker providing advice and arranging cover for real estate, commercial businesses, and private clients. Offers policy placement, risk management guidance, and claims handling…
Serves UK commercial enterprises, especially real estate, construction, freeholder and property management companies, alongside businesses needing commercial cover and private clients with homes,…
Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 3 filingsProvides vehicle protection and insurance products including mechanical breakdown warranties, GAP insurance, cosmetic repair cover, alloy wheel and tyre insurance, and excess protection. Also offers…
Serves UK vehicle owners, plus motor dealers and warranty providers that offer vehicle warranty and related insurance products to their customers.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsProvides insurance brokerage services connecting clients with Lloyd’s and international insurance markets. Specialises in SME programme business, coverholder arrangements, and reinsurance placements,…
Serves business insurance clients, coverholders and reinsurance market participants seeking access to Lloyd’s, London and international insurance markets, including SME programme business.
Financial Health
WeakWeak · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsActs as an insurance broker arranging commercial insurance policies for businesses. Assesses client risks, advises on cover, and sources policies from multiple insurers, including specialist products…
Serves UK businesses needing commercial insurance advice and cover, including organisations with medical malpractice risks, across varied sectors and company sizes.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsArranges insurance policies for businesses and private clients, including commercial risk cover for sectors such as agriculture, construction, hospitality, manufacturing, property and motor fleets,…
Serves business and private clients across the North East, including small businesses, large organisations, manufacturers, farms, construction firms, hospitality operators, property owners, shops,…
Financial Health
WeakWeak · -70% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides litigation and legal expenses insurance, including after‑the‑event (ATE) cover, for law firms and claimants involved in commercial disputes and insolvency matters. Underwrites policies and…
Serves the B2B legal disputes market: law firms, litigators, insolvency practitioners, litigation funders and claimants involved in commercial litigation and class actions in the UK, Europe and…
Financial Health
StrongStrong · Hiring · 31% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides insurance brokerage services, arranging commercial and personal insurance policies including landlord and retail business cover. Offers advice and quotations for a range of business sectors…
Serves businesses and consumers, including commercial clients across sectors, first-time and established landlords with multiple properties, and retail businesses such as shops, cafes and salons.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsActs as an insurance broker arranging business, personal, and specialist insurance policies. Provides advice and access to cover for businesses, trades, property owners, and individuals, including…
Serves a mix of B2B and B2C clients, including Essex-based businesses, private clients, specialist trades, and industries across London and the Home Counties seeking insurance advice.
Financial Health
HealthyHealthy · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsActs as an independent insurance broker and consultant, arranging insurance coverage and providing advisory services. Sources and places policies through Lloyd’s and the wider insurance market, and…
Financial Health
StableStable · -7% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides parental leave insurance for employers, enabling businesses to offer enhanced parental leave pay to staff while managing and budgeting for the financial risk associated with extended…
Targets UK employers, particularly SMEs and growing businesses, that want to offer enhanced parental leave benefits to attract and retain staff while managing budget risk.
Financial Health
WeakWeak · Hiring · 15% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsActs as a Lloyd’s insurance and reinsurance broker arranging specialist coverage including marine, yacht, aviation, transportation, sports, bloodstock, liability, product recall and personal accident…
Serves businesses and private clients in specialist risk markets, including marine and yacht owners/operators, transportation firms, sports and contingency clients, bloodstock interests, reinsurers…
Financial Health
StableStable
Location
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Financial sub-scores
Computed from 4 filingsActs as a Lloyd’s insurance and reinsurance broker, arranging coverage for sectors including marine, aviation, transportation, sports, bloodstock, yachts, liability and product recall, and providing…
Serves businesses, insurers/reinsurers and private clients across specialist risk sectors including marine, aviation, transport, technology, sports, bloodstock, yachts, product recall, contingency,…
Financial Health
DistressedDistressed
Location
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Financial sub-scores
Computed from 5 filingsProvides insurance brokerage services for personal and commercial clients, arranging policies including home, car, van, landlord, blocks of flats, commercial property, motor fleet, business and…
Serves UK consumers and businesses, including homeowners, private clients, car and van owners, landlords, commercial property owners, blocks of flats, and organisations operating motor fleets.
Financial Health
StrongStrong · Hiring · 46% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsActs as an insurance broker arranging specialist property insurance for historic houses, castles and stately homes. Provides access to policies including first‑loss cover through a partner insurer…
Serves owners and custodians of historic houses, castles and stately homes, targeting members of an underserved specialist property-insurance market with suitable heritage properties.
Financial Health
HealthyHealthy · Hiring · 20% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides marine insurance underwriting as a managing general agent, designing bespoke risk transfer products for maritime and trade‑related risks and supporting brokers with underwriting, risk…
Serves Lloyd’s and specialist insurance brokers working with commercial marine clients, including businesses with complex, trade-specific or challenging maritime risk profiles.
Financial Health
HealthyHealthy · -62% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsArranges and advises on business insurance policies for companies, including professional indemnity, cyber insurance, commercial combined, liability, contractors’ cover, motor fleet, business travel…
Serves businesses across varied sectors in Scotland, including professional services firms, contractors, medical organisations and companies needing liability, cyber, fleet, travel or business…
Financial Health
StrongStrong · Growing, Hiring · 26% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsActs as a managing general agent and Lloyd’s coverholder underwriting specialty insurance risks on behalf of Lloyd’s syndicates and insurers. Provides underwriting for classes including aviation,…
Serves insurance brokers and their global clients seeking specialty risk cover, particularly in aviation, marine, political violence, terrorism and space, while working with Lloyd’s syndicates and…
Financial Health
StrongStrong · Growing, Hiring · 46% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsActs as a wholesale insurance broker specialising in cover for moving, self‑storage and relocation businesses. Provides retail insurance brokers with access to international insurance markets through…
Sells to retail insurance brokers serving the moving, self-storage and relocation sectors, giving them access to international insurance markets.
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 4 filingsProvides insurance underwriting services to brokers on behalf of multiple insurers. Offers property and liability products including general liability, property owners, commercial combined,…
Serves the insurance broker market, including large and small intermediaries, new broker agencies, scheme operators, delegated authority partners, and digital distribution channels such as online…
Financial Health
StableStable · Hiring · 6% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsActs as an independent Lloyd’s insurance and reinsurance broker arranging coverage for sectors including marine, transportation, aviation, sports, yachts, bloodstock, product recall and commercial…
Serves businesses, insurers and private clients needing Lloyd’s insurance or reinsurance across specialist sectors including marine, transport, aviation, technology, sports, yachts, bloodstock,…
Financial Health
HealthyHealthy
Location
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Financial sub-scores
Computed from 3 filingsUnderwrites and manages specialised insurance products including personal accident and life cover, kidnap and ransom, war and terrorism risk, contingency and event cancellation, and policies for…
Serves employer and affinity groups, expatriates, business travellers, executives, business owners, entertainment professionals, professional athletes and associations needing specialist risk…
Financial Health
StableStable · -29% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides specialty insurance services, including warranty and indemnity (W&I) insurance and management of directors and officers (D&O) runoff policies and related claims. Works with brokers and…
Serves brokers and their corporate clients in the international specialty insurance market, particularly buyers of W&I insurance and D&O runoff and claims services.
Financial Health
DistressedDistressed · -88% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides outsourced motor insurance claims management services, specialising in taxi accident aftercare. Arranges replacement licensed vehicle hire after accidents and offers insurance add‑on…
Serves insurers, insurance brokers, fleet operators and taxi companies in the motor insurance sector, especially those handling taxi, Hackney cab and accessible-vehicle accident claims and…
Financial Health
StrongStrong · Hiring · 32% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides insurance intermediary services for insurtech companies, supporting insurance distribution and operations. Uses data analysis, modelling and A/B testing to evaluate performance, refine…
Sells B2B to insurtech companies, including digital insurance platforms and technology-led insurance businesses seeking an FCA-regulated intermediary partner.
Financial Health
HealthyHealthy · Hiring · 19% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsProvides insurance products covering risks in carbon credit and natural capital projects, including non‑delivery, counterparty, political and buffer depletion risks. Also offers risk assessment, due…
Serves B2B clients active in carbon and natural capital markets, including carbon credit buyers, project investors, upstream financiers, project developers, and insurance brokers.
Financial Health
StrongStrong · Hiring · 44% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsProvides claims management services for drivers involved in non‑fault motor accidents, assisting with recovery of uninsured losses such as personal injury claims, replacement vehicles, vehicle…
Serves motorists involved in non-fault road accidents, including private drivers, taxi drivers and chauffeur drivers seeking support with uninsured loss claims after a collision.
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides insurance claim surveying, validation and management services, and carries out property repair and reinstatement works. Employs tradespeople and construction professionals to scope, manage…
Serves insurers managing residential property claims, alongside affected homeowners and policyholders, and works with approved suppliers such as contents, drying, asbestos and specialist contractors.
Financial Health
WeakWeak · -65% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides insurance brokerage and financial advisory services to businesses and individuals, including business and personal insurance policies, investment advice, pension planning, life assurance,…
Serves businesses, directors, partners, employees, families and individuals seeking insurance, pensions and investment advice, including landlords, hospitality venues, offices, retailers and…
Financial Health
WeakWeak · -68% CAGR over 4y
Location
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Computed from 4 filingsProvides independent motor vehicle assessment services specialising in classic and performance cars, including inspections, valuations and insurance reports. Also assesses repair costs and manages…
Serves classic and performance car owners and collectors, alongside high-net-worth motor insurers, insurance brokers, police forces and automotive manufacturers.
Financial Health
DistressedDistressed · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsProvides employee benefits consultancy and administration, designing and managing workplace benefit schemes such as group life assurance and flexible benefits. Also offers HR support, payroll…
Serves employers and HR or reward decision-makers in businesses seeking support for staff benefits, workplace pensions, payroll and flexible benefits schemes.
Financial Health
HealthyHealthy · Hiring · 29% CAGR over 2y
Location
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Computed from 5 filingsProvides independent mortgage brokerage and insurance advice. Assists clients in comparing and arranging residential and buy-to-let mortgages, refinancing and related protection insurance products…
Serves consumers, couples, homeowners, first-time buyers, self-employed borrowers and buy-to-let property investors seeking mortgage and insurance advice.
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides consulting and outsourced administration for employee benefit programmes, including plan design, implementation, regulatory compliance, cost management, benchmarking, and employee…
Serves UK employers, particularly multinational hi-tech organisations, with HR and finance teams responsible for employee benefit programmes and workforce benefits compliance.
Financial Health
StableStable · 4% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides software and support services that help financial services firms identify, assess and manage vulnerable customers, including vulnerability management platforms, reporting tools, and…
Sells to B2B organisations in financial services and utilities, especially UK and Ireland life insurers, finance companies, compliance teams and customer support teams managing vulnerable customers.
Financial Health
WeakWeak · -84% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides mortgage brokerage and financial advice services, helping clients arrange residential and buy‑to‑let mortgages, remortgages, bridging and specialist lending. Also advises on equity release…
Serves UK consumers including first-time buyers, movers, remortgagers, buy-to-let landlords, high-net-worth clients, professionals, self-employed workers, contractors and retirees; also businesses…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides mortgage advice and brokerage services for homebuyers and property owners, including residential and buy‑to‑let mortgages and equity release. Also advises on protection and insurance…
Serves consumers across the UK, including first-time buyers, homeowners, property buyers, and people seeking mortgage, equity release, or personal protection advice.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Provides independent financial advice to individuals and businesses, including financial planning, savings and investment advice, retirement planning, mortgages, insurance and protection products,…
Serves UK-based consumers and businesses seeking independent financial advice, including individuals planning savings, investments, retirement, mortgages or family protection, and employers needing…
Location
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Financial sub-scores
Computed from 4 filingsProvides insurance and reinsurance brokerage services, advising corporate and institutional clients on risk transfer, policy placement and capital markets solutions. Connects clients with insurers…
Serves corporate clients, insurers, reinsurers, and local insurance producers or partners with complex risk requirements across multiple industry sectors and international markets.
Financial Health
WeakWeak · Hiring · 7% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsProvides independent financial advisory and consultancy services covering corporate employee benefits, workplace pensions and auto‑enrolment schemes, group risk insurance, and healthcare benefits,…
Serves employers managing staff benefits, pensions and workplace insurance, as well as individuals seeking independent financial advice for life events, retirement, tax and estate planning.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides mortgage brokerage and financial advice, helping clients arrange mortgages for first-time buyers, remortgaging, buy‑to‑let, self‑build and shared ownership. Also advises on protection…
Serves UK consumers including first-time buyers, movers, remortgagers, self-employed borrowers, landlords, over-55s and families, plus small business owners seeking protection cover.
Financial Health
StableStable · Hiring · 4% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsDevelops and manages recurring revenue products for financial institutions, retailers and membership organisations. Services include insurance add‑ons, extended warranty programmes, buy‑now‑pay‑later…
Targets B2B buyers at financial institutions, retailers and membership organisations, especially teams responsible for customer, member, policyholder or cardholder revenue and loyalty programmes.
Financial Health
WeakWeak · -14% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsDevelops actuarial and risk modelling software for insurance companies and provides consultancy and training on financial, regulatory and risk analysis, including IFRS 17 implementation,…
Serves B2B insurance companies globally, particularly actuarial, finance, risk and regulatory teams dealing with IFRS 17, ALM, LDTI and related reporting requirements.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsDevelops telematics software and data platforms that collect and analyse vehicle and smartphone data. Provides analytics, operational management tools, and consulting to insurers and automotive…
Serves insurers and other automotive-related businesses, including teams responsible for telematics, claims, data analytics and operational management.
Financial Health
StableStable · -65% CAGR over 4y
Location
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How Squarespace usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. insurance companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of insurance companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Squarespace is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
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What do Squarespace-running insurance companies also run?
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