Page builders Used by UK social care: Market Share (2026)

Detected page-builder use across 2,364 of 21,408 trading UK social care companies, with Elementor accounting for 54.5% of detections.

Among 21,408 trading UK social care companies, 2,364 have a detectable Page builders system. Elementor accounts for 54.5% of detected use, with 1,289 companies, followed by Divi at 12.8% (302) and wpBakery at 8.1% (191).

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The same system ranks first across all three employee bands: 52.2% among 621 companies under 10 employees, 55.9% among 1,232 companies with 10–50 employees, and 54.0% among 511 companies over 50 employees. Median headcount is close for Elementor, Divi and wpBakery, at 23, 23 and 24 respectively; Beaver Builder sits higher at 29, while 300 Media has a median of 18.

Below the three largest systems, MyWebsite covers 3.8% (89), Beaver Builder 3.3% (79), 300 Media 2.5% (60), SiteOrigin 1.7% (40) and Auctollo 1.5% (35). Another 61 systems cover 366 companies, leaving a broad long tail beneath the named systems.

2,364

social care with detected Page builders

Of 21,408 UK social care

11%

Detection rate

2026

69

Systems detected

In this category

54.5%

Leader share

Elementor

UK social care Page builders market share

Other (61 systems)

Share of the 2,364 UK social care with a detectable system. As of June 2026.

Page builders compared

SystemUK social careShareMedian headcountLondon shareTypical profile
Elementor1,28954.5%2321.9%23-headcount providers, majority share
Divi30212.8%2315.9%23-headcount providers, second-ranked share
wpBakery1918.1%2429.3%24-headcount providers, third-ranked share
MyWebsite893.8%2021.3%20-headcount providers, fourth-ranked share
Beaver Builder793.3%2919%29-headcount providers, fifth-ranked share
300 Media602.5%1816.7%18-headcount providers, sixth-ranked share
SiteOrigin401.7%View these companies in Firmbase →
Auctollo351.5%View these companies in Firmbase →
Oxygen311.3%View these companies in Firmbase →
LightTech291.2%View these companies in Firmbase →
Flipsnack281.2%View these companies in Firmbase →
Canva220.9%View these companies in Firmbase →
SurgeFactory210.9%View these companies in Firmbase →
WPMU DEV Hummingbird200.8%View these companies in Firmbase →
Avada160.7%View these companies in Firmbase →
Enfold150.6%View these companies in Firmbase →
BlockMark Technologies150.6%View these companies in Firmbase →
OSAM Websites150.6%View these companies in Firmbase →
Webfactory150.6%View these companies in Firmbase →
Bricks140.6%View these companies in Firmbase →
Themify Builder140.6%View these companies in Firmbase →
Common Ninja130.5%View these companies in Firmbase →
Zyro130.5%View these companies in Firmbase →
Thrive Architect120.5%View these companies in Firmbase →
Toolkit Websites120.5%View these companies in Firmbase →
Purple Bear120.5%View these companies in Firmbase →
Framer110.5%View these companies in Firmbase →
BaseKit110.5%View these companies in Firmbase →
Webador100.4%View these companies in Firmbase →
bOnline100.4%View these companies in Firmbase →
JouwWeb100.4%View these companies in Firmbase →
BoomTech90.4%View these companies in Firmbase →
Prositehosting90.4%View these companies in Firmbase →
123 Reg70.3%View these companies in Firmbase →
Ardalio70.3%View these companies in Firmbase →
Jamie King70.3%View these companies in Firmbase →
Qode Interactive70.3%View these companies in Firmbase →
WS Form70.3%View these companies in Firmbase →
VamTam60.3%View these companies in Firmbase →
OneDot9950.2%View these companies in Firmbase →
SITE12350.2%View these companies in Firmbase →
JP Web Solutions50.2%View these companies in Firmbase →
Iconnode50.2%View these companies in Firmbase →
Jupiter50.2%View these companies in Firmbase →
Nicepage40.2%View these companies in Firmbase →
Mono Solutions40.2%View these companies in Firmbase →
Mobirise40.2%View these companies in Firmbase →
RapidWeaver40.2%View these companies in Firmbase →
SeedProd40.2%View these companies in Firmbase →
SiteWizard40.2%View these companies in Firmbase →
Juniper Websites40.2%View these companies in Firmbase →
UENI40.2%View these companies in Firmbase →
CarrierZone40.2%View these companies in Firmbase →
Colibri WP30.1%View these companies in Firmbase →
The Camel30.1%View these companies in Firmbase →
WebsiteHome30.1%View these companies in Firmbase →
Bold Page Builder30.1%View these companies in Firmbase →
Lumifish20.1%View these companies in Firmbase →
Names.co.uk20.1%View these companies in Firmbase →
Volcanic20.1%View these companies in Firmbase →
Onyx Sites20.1%View these companies in Firmbase →
WPZOOM20.1%View these companies in Firmbase →
XTemos20.1%View these companies in Firmbase →
Unbounce10%View these companies in Firmbase →
YourCMS10%View these companies in Firmbase →
Pitchero10%View these companies in Firmbase →
Finsweet10%View these companies in Firmbase →
ICAAL10%View these companies in Firmbase →
Visual Composer10%View these companies in Firmbase →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

Under 10 employees

Elementor

52.2% of band

Among 621 companies in this band, Elementor ranks first on 52.2%. This is the smaller end of the social care market, where the rest of usage is spread across other Page builders rather than concentrated in one named alternative.

10–50 employees

Elementor

55.9% of band

This is the largest employee band, with 1,232 companies and Elementor on 55.9%. Mid-sized social care operators are slightly more concentrated around Elementor than the under-10 and over-50 bands.

Over 50 employees

Elementor

54% of band

There are 511 companies in this band, with Elementor at 54.0%. Larger providers do not move far from the overall pattern; Divi, wpBakery and the long tail sit below the same first-ranked system.

How Page builders usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK social care by Page builders

Related directories

Frequently asked questions

What is the most-used Page builders among UK social care companies?
Elementor is the most-detected Page builders among UK social care companies, with 54.5% share (1,289 of 2,364 companies with a detectable system), ahead of Divi (12.8%) and wpBakery (8.1%).
How many UK social care companies have a detectable Page builders?
2,364 of 21,408 actively-trading UK social care companies (11%) have a Page builders detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a Page builders?
A Page builders system is website-editing software that lets a company create and maintain pages without building each page directly in code. For UK social care companies, it supports public-facing content such as service information, contact routes, recruitment pages and local site updates.
How is Page builders usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK social care companies, Elementor or Divi?
Elementor: 1,289 detected companies versus 302 for Divi, of the 2,364 UK social care companies with a detectable Page builders.
What is the best Page builders for UK social care companies?
There is no single best Page builders system in these usage counts; the page reports adoption rather than product recommendations. Among the 2,364 UK social care companies with a detectable Page builders system, Elementor ranks first overall with 54.5% (1,289) and is also first in every employee band: 52.2% of 621 under 10 employees, 55.9% of 1,232 with 10–50 employees, and 54.0% of 511 over 50 employees.

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