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Most-Used Page builders by UK Companies (2026)

Detected across 57,326 UK companies, page builder market share is led by Elementor at 46.3%, ahead of Divi at 13.2% and WPBakery at 8.8%.

Among 2,066,481 trading UK companies, 57,326 have a detectable page builder. Elementor has the largest share at 46.3% (26,524 companies), followed by Divi at 13.2% (7,592), WPBakery at 8.8% (5,070) and GoDaddy Website Builder at 8.2% (4,721).

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Usage is tilted towards smaller employers: 37,393 companies sit under 10 employees, compared with 17,719 in the 10–50 employees band and 2,214 over 50 employees. Elementor is first in each band, at 46.1%, 46.3% and 48.2% respectively.

The long tail is sizeable, with 80 systems detected in total. After the first eight systems, 72 further systems cover 9,536 companies, while Beaver Builder, MyWebsite, SiteOrigin and Auctollo each sit below 4% of detected usage.

57,326

Companies with detected Page builders

Of 2,066,481 UK companies

2.8%

Detection rate

2026

80

Systems detected

In this category

46.3%

Leader share

Elementor

UK companies Page builders market share

Elementor
Divi
WPBakery
GoDaddy Website Builder
Beaver Builder
MyWebsite
SiteOrigin
Auctollo
Other (72 systems)

Share of the 57,326 UK companies with a detectable system. As of June 2026.

Page builders compared

SystemUK companiesShareMedian headcountLondon shareTypical profile
Elementor26,66946.5%620.5%Six-person firms, broadest share
Divi7,58113.2%714.1%Seven-person firms, second tier
WPBakery5,0728.8%619.7%Six-person firms, London-weighted usage
GoDaddy Website Builder4,7658.3%623.2%Six-person firms, London-skewed usage
Beaver Builder2,2543.9%613%Six-person firms, smaller share
MyWebsite1,4772.6%614.5%Six-person firms, low share
SiteOrigin9651.7%616.2%Six-person firms, niche share
Auctollo8951.6%719.2%Seven-person firms, niche share
Oxygen8021.4%616.2%Six-person firms, niche share
BlockMark Technologies7861.4%1018.8%Ten-person firms, niche share
LightTech7261.3%718.4%Seven-person firms, niche share
Canva6771.2%724.9%Seven-person firms, London-skewed usage
Framer5741%642.5%Six-person firms, London-heavy usage
Spectra5240.9%719.7%Seven-person firms, sub-1% share
Bricks4770.8%619.5%Six-person firms, sub-1% share
OSAM Websites3390.6%68.4%Six-person firms, lower London share
Themify Builder2930.5%617.1%Six-person firms, sub-1% share
BoomTech2770.5%1016.1%Ten-person firms, sub-1% share
BaseKit2690.5%616.5%Six-person firms, sub-1% share
CarrierZone2690.5%512.3%Five-person firms, sub-1% share
Otter Blocks2670.5%715.6%Seven-person firms, sub-1% share
Zyro2500.4%——Buy these companies as a spreadsheet →
SurgeFactory1540.3%——Buy these companies as a spreadsheet →
Ardalio1520.3%——Buy these companies as a spreadsheet →
OneDot991410.2%——Buy these companies as a spreadsheet →
123 Reg1390.2%——Buy these companies as a spreadsheet →
Jamie King1350.2%——Buy these companies as a spreadsheet →
Google Business Profile Websites1320.2%——Buy these companies as a spreadsheet →
JouwWeb1230.2%——Buy these companies as a spreadsheet →
Finsweet1230.2%——Buy these companies as a spreadsheet →
Get You Online1210.2%——Buy these companies as a spreadsheet →
SiteWizard1160.2%——Buy these companies as a spreadsheet →
Mono Solutions1160.2%——Buy these companies as a spreadsheet →
Lumifish1150.2%——Buy these companies as a spreadsheet →
bOnline1130.2%——Buy these companies as a spreadsheet →
MotaSoft1120.2%——Buy these companies as a spreadsheet →
Thrive Architect1120.2%——Buy these companies as a spreadsheet →
Mobirise1120.2%——Buy these companies as a spreadsheet →
Colibri WP1100.2%——Buy these companies as a spreadsheet →
SeedProd1100.2%——Buy these companies as a spreadsheet →
SquareKicker1090.2%——Buy these companies as a spreadsheet →
Webador1090.2%——Buy these companies as a spreadsheet →
Names.co.uk1070.2%——Buy these companies as a spreadsheet →
Iconnode1070.2%——Buy these companies as a spreadsheet →
Unbounce1070.2%——Buy these companies as a spreadsheet →
Project Peach1070.2%——Buy these companies as a spreadsheet →
MyWebsiteBuilder1030.2%——Buy these companies as a spreadsheet →
AMI Web1020.2%——Buy these companies as a spreadsheet →
JP Web Solutions1020.2%——Buy these companies as a spreadsheet →
Bold Page Builder980.2%——Buy these companies as a spreadsheet →
300 Media970.2%——Buy these companies as a spreadsheet →
The Camel960.2%——Buy these companies as a spreadsheet →
Toolkit Websites940.2%——Buy these companies as a spreadsheet →
InForm Management940.2%——Buy these companies as a spreadsheet →
67 Degrees920.2%——Buy these companies as a spreadsheet →
Your Firm Online910.2%——Buy these companies as a spreadsheet →
Onyx Sites860.2%——Buy these companies as a spreadsheet →
Slater840.1%——Buy these companies as a spreadsheet →
Visual Composer820.1%——Buy these companies as a spreadsheet →
UENI810.1%——Buy these companies as a spreadsheet →
SITE123800.1%——Buy these companies as a spreadsheet →
RapidWeaver790.1%——Buy these companies as a spreadsheet →
Phoenix FC760.1%——Buy these companies as a spreadsheet →
Shogun750.1%——Buy these companies as a spreadsheet →
Adobe Portfolio740.1%——Buy these companies as a spreadsheet →
Dentr730.1%——Buy these companies as a spreadsheet →
Childcare Marketing720.1%——Buy these companies as a spreadsheet →
ICAAL700.1%——Buy these companies as a spreadsheet →
Nicepage680.1%——Buy these companies as a spreadsheet →
PageLayer610.1%——Buy these companies as a spreadsheet →
Internet Consultancy600.1%——Buy these companies as a spreadsheet →
NetDirector570.1%——Buy these companies as a spreadsheet →
Verto570.1%——Buy these companies as a spreadsheet →
SourceFlow570.1%——Buy these companies as a spreadsheet →
Nice Team570.1%——Buy these companies as a spreadsheet →
PracticeWeb500.1%——Buy these companies as a spreadsheet →
Easy Websites460.1%——Buy these companies as a spreadsheet →
Spectre450.1%——Buy these companies as a spreadsheet →
Blue Sky Interactive450.1%——Buy these companies as a spreadsheet →
Juniper Websites370.1%——Buy these companies as a spreadsheet →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading Page builders system shifts with company size: among UK companies with under 10 employees, Elementor leads at 46.1% of the 37,393 with a detectable system; among UK companies with 10–50 employees, Elementor leads at 46.3% of the 17,719 with a detectable system; and among UK companies with over 50 employees, Elementor leads at 48.2% of the 2,214 with a detectable system.

Under 10 employees

Elementor

46.1% of band

Among 37,393 companies with under 10 employees, Elementor accounts for 46.1%. Divi, WPBakery and GoDaddy Website Builder form the next named tier in the wider market, with many smaller systems also present.

10–50 employees

Elementor

46.3% of band

The 10–50 employees band covers 17,719 companies, with Elementor at 46.3%. The pattern remains concentrated at the top, but not closed: 80 systems appear across the full page builder market.

Over 50 employees

Elementor

48.2% of band

Over 50 employees is the smallest detected band, at 2,214 companies. Elementor has its highest band share here at 48.2%, leaving the rest of usage split across the same broad field of page builders.

How Page builders usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK companies by Page builders

Companies Using Elementor in the UKCompanies Using Divi in the UKCompanies Using wpBakery in the UKCompanies Using GoDaddy Website Builder in the UKCompanies Using MyWebsite in the UKCompanies Using SiteOrigin in the UKCompanies Using Auctollo in the UKCompanies Using Oxygen in the UKCompanies Using BlockMark Technologies in the UKCompanies Using LightTech in the UKCompanies Using Canva in the UKCompanies Using Framer in the UKCompanies Using Spectra in the UKCompanies Using Bricks in the UKCompanies Using OSAM Websites in the UKCompanies Using Themify Builder in the UKCompanies Using BoomTech in the UKCompanies Using BaseKit in the UKCompanies Using CarrierZone in the UKCompanies Using Otter Blocks in the UKCompanies Using Zyro in the UK

Related directories

Page builders Used by UK B2B Companies: Market Share (2026)Page builders Used by UK B2C Companies: Market Share (2026)Page builders Used by UK Field Services Companies: Market Share (2026)Page builders Used by UK Construction Companies: Market Share (2026)Page builders Used by UK Wholesale Companies: Market Share (2026)

Frequently asked questions

What is the most-used Page builders among UK companies?
Elementor is the most-detected Page builders among UK companies, with 46.3% share (26,524 of 57,326 companies with a detectable system), ahead of Divi (13.2%) and WPBakery (8.8%).
How many UK companies have a detectable Page builders?
57,326 of 2,066,481 actively-trading UK companies (2.8%) have a Page builders detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a Page builders?
A page builder is software used to assemble and edit website pages, usually through templates, visual layout tools and reusable content blocks. For UK companies, it is often the layer that lets smaller teams publish and maintain marketing pages without relying on a fully custom build for every change.
How is Page builders usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK companies, Elementor or Divi?
Elementor: 26,524 detected companies versus 7,592 for Divi, of the 57,326 UK companies with a detectable Page builders.
What is the best Page builders for UK companies?
This page publishes usage data rather than recommendations, so there is no single “best” page builder implied by the ranking. Elementor has the largest detected share overall at 46.3% (26,524 companies) and also leads each employee band: 46.1% among 37,393 companies under 10 employees, 46.3% among 17,719 companies with 10–50 employees, and 48.2% among 2,214 companies over 50 employees.

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