Startup Companies Using Netlify in the UK: 76 Active Firms (2026)
UK startups running modern website deployment platforms publish fast, developer-managed public sites in a national early-stage business context.
For startup buyers, the stack usually sits with product and engineering rather than a central IT procurement team. Adoption tends to signal a company with in-house or retained developer capacity, a public site that changes often, and a preference for automated build, preview and deployment workflows over agency-managed release cycles. The buying centre is usually close to growth and product marketing too, because the public website often carries acquisition, documentation, investor and hiring workloads. Engagements are typically light-touch by enterprise-software standards: hosting, deployment, build tooling and domain workflow spend, with scope expanding as traffic, content operations and security review become harder to handle manually.
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UK adoption remains concentrated but visible: 76 actively trading startup-tagged companies are running this website deployment stack. They report 670 employees in total, with all firms reporting headcount, which points to a cohort weighted towards smaller operating teams rather than only pre-product shells. Within the startup platform-as-a-service comparison, the system ranks third, with 10.6% of a 719-company comparison group. The regional skew is familiar for developer-led startup formation: London accounts for 42.1% of the cohort, followed by the South East at 14.5%, the North West at 13.2%, the East of England at 9.2%, and Yorkshire and The Humber at 5.3%.
Startup status does not create a separate regulatory perimeter in the UK. Companies running this stack still sit under ordinary Companies House administration, including confirmation-statement filings and identity-verification requirements where they apply. The heavier questions come from the business model behind the site: regulated finance, energy supply, aviation, healthcare and data-intensive services can bring FCA, OFGEM, CAA, MHRA or ICO scrutiny. For the web stack itself, procurement due diligence usually centres on hosting geography, access control, cookie and analytics choices, incident response, and GDPR compliance where the public site collects personal information.
Adoption appears likely to remain tied to developer-led operating models rather than broad corporate infrastructure programmes. Early-commercial startups tend to value quick release cycles, preview workflows and low administration, while later-stage teams often face more formal review from security, finance and legal stakeholders. That creates some migration pressure: a stack chosen for speed can become a governance question as content ownership, customer acquisition and product documentation spread across teams. Bundling by larger cloud and marketing platforms may also narrow the room for independent deployment tools, though specialist use cases still look defensible where engineering teams want tight control over front-end release workflow.
Adoption by company size
Adoption of Netlify varies by company size across the trading UK startup companies in this cohort. 2.7% of the 1,979 companies with under 10 employees run Netlify (54 detected). 3.4% of the 586 companies with 10–50 employees run Netlify (20 detected). 0% of the 11 companies with over 50 employees run Netlify (0 detected). That is a 2.7% gap between the over 50 employees and under 10 employees bands.
76
Active firms
2026
10.6%
Of detected PaaS share
UK startup
6
Median headcount
Filed accounts
177
Verified contacts
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Key facts
About 1% of the trading cohort reports turnover above £5M (1 of 76 firms) — the rest sits below that revenue band.
18% of the cohort was incorporated since 2022 (14 firms), so a sizeable share is in its first few filing cycles.
The deployment platform ranks third by detected PaaS share among startup-tagged companies, at 10.6% (76) of 719 companies with a detectable system.
London accounts for 42.1% (32) of this cohort, followed by the South East at 14.5% (11) and the North West at 13.2% (10).
The most common companion website tool appears on 34.2% (26) of sites, with the next two companion tools both at 28.9% (22).
SaaS is the main overlapping tag after Startup, at 52.6% (40), while AI & Machine Learning appears on 21.1% (16).
Startup status does not create a separate UK permissions regime; regulated financial services, energy supply, aviation, healthcare or legal activity still needs the relevant regulator permissions.
Hosting & PaaS market share among UK Startup
Share of the 719 UK Startup with a detectable system. As of June 2026.
What else do Netlify-running Startup run?
Share of the 76 Netlify-running UK companies where each technology was also detected. As of June 2026.
Where Netlify Startup are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£418.7K
Median UK turnover
1.3%
Above £5M turnover
14
Incorporated since 2022
177 verified decision-maker contacts
across these 76 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Startup using Netlify
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsDevelops an open-source low‑code platform for building internal business applications and workflow automation. Enables users to create forms, admin panels, approval flows and management tools,…
Serves B2B and public-sector organisations, especially IT departments, engineers and technical support teams responsible for internal apps, portals, forms, admin panels and approval workflows.
Financial Health
HealthyHealthy · Hiring · 36% CAGR over 4y
Location
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Computed from 5 filingsDevelops and maintains OpenFaaS, a serverless functions platform for Kubernetes. Provides software, enterprise editions, and support for building, deploying and scaling event‑driven functions and…
Sells to B2B engineering and platform teams using Kubernetes, especially SaaS, e-commerce, industrial IoT, data/ML and product companies needing production serverless workloads, multi-tenancy or…
Financial Health
StableStable · -68% CAGR over 4y
Location
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Develops an open-source API management platform including an API gateway, event management, access control and developer portal tools. Software enables organisations to design, secure, publish and…
Serves enterprise B2B and public-sector technology teams managing API ecosystems, including organisations in financial services, fintech, insurance, government, travel, hospitality, software and…
Financial Health
N/AN/A
Location
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Provides a cloud platform for building, managing and operating GraphQL APIs. Offers API orchestration, schema management, developer tools, connectors for REST services, performance monitoring, and…
Serves B2B software engineering, platform and API teams at enterprises building AI agents, web and mobile apps, especially organizations managing GraphQL/REST API estates and Kubernetes environments.
Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 4 filingsProvides a data platform and developer tools for building collaborative and multi‑agent applications, including Postgres database synchronisation, real-time durable data streams, reactive client data…
Serves software developers and engineering teams at businesses building collaborative, multi-user or AI agent applications, especially teams using Postgres, web frameworks, real-time data sync and…
Financial Health
StrongStrong
Location
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Computed from 3 filingsProvides a configurable data platform for go-to-market teams to map target markets, enrich company and contact data, define personas, prioritise accounts, segment prospects, and sync data with sales…
Sells to commercial, revenue operations and sales development leaders at B2B companies, particularly teams running account-based, SDR-led or programmatic go-to-market strategies from startup to IPO…
Financial Health
StrongStrong · Hiring · 98% CAGR over 2y
Location
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Computed from 5 filingsOperates a digital platform and mobile app that funds global tree‑planting projects. Allows individuals to plant trees by viewing advertisements or making contributions, and provides businesses with…
Serves businesses and brands seeking sustainability programmes and integrations, plus individual consumers in the UK and Europe using its app. Also targets advertisers wanting access to its UK app…
Financial Health
HealthyHealthy · Hiring · 46% CAGR over 4y
Location
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Computed from 4 filingsDevelops and operates a mobile financial management application that aggregates users’ bank accounts, tracks spending and saving behaviour, and provides tools for budgeting, savings planning, and…
Serves individual consumers and business customers in the UK seeking app-based financial management, savings and wealth services.
Financial Health
StrongStrong · Profitable, Hiring · 26% CAGR over 3y
Location
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Computed from 3 filingsDevelops AI software that analyses sales calls and customer interactions to generate insights, automate CRM data entry, score deals, prepare call briefs, and provide coaching feedback to help sales…
Serves B2B revenue teams, including sales leaders, RevOps teams and account executives, at companies managing sales pipelines, CRM processes, forecasting, coaching and customer conversation data.
Financial Health
StrongStrong · Hiring · 66% CAGR over 2y
Location
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Computed from 5 filingsDevelops AI software for recruitment teams, including tools for candidate sourcing and search, automated outreach, interview recording and transcription, AI‑generated interview notes and reports, and…
Sells to B2B recruiting teams, talent acquisition leaders, hiring managers, and recruiting operations staff at companies actively sourcing, interviewing, and hiring candidates.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides a software platform that enables businesses to integrate environmental impact actions into products and customer experiences, including funding tree planting, plastic recovery and carbon…
Serves B2B brands, product teams and employers seeking customer or workforce sustainability engagement, alongside consumers and families buying personal climate-action plans.
Financial Health
WeakWeak
Location
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Computed from 5 filingsProvides a platform-as-a-service for launching and managing video streaming services. Offers applications for multiple devices, content management tools, payment integration, analytics, and support…
Serves media companies, sports rights holders, broadcasters and other content owners with video libraries that want to launch and monetise direct-to-consumer streaming services globally.
Financial Health
StableStable · Hiring · 5% CAGR over 4y
Location
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Provides an open banking payment platform enabling businesses to accept and send real-time account-to-account payments. Offers pay‑by‑bank checkout, payouts, refunds, virtual IBAN accounts, and cash…
Sells to businesses needing real-time account-to-account payments, especially online merchants and enterprises in retail, travel, wealthtech, gaming and crypto, plus partners embedding payment…
Financial Health
N/AN/A
Location
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Computed from 2 filingsProvides a platform that aggregates data from 150+ providers and AI research agents to identify companies and contacts, enrich CRM records, track buying signals, and automate go‑to‑market workflows…
Serves B2B growth, sales, marketing and GTM operations teams at startups and enterprises, including companies running outbound, ABM, CRM enrichment, inbound and territory-planning workflows.
Financial Health
DistressedDistressed · -25% CAGR over 1y
Location
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Computed from 4 filingsProvides AI-powered messaging software for automotive dealerships. The platform centralises customer conversations across WhatsApp, SMS and other channels, automates responses, manages leads, runs…
Serves B2B automotive businesses, including car dealerships, garages, leasing companies and manufacturers, with a focus on sales and aftersales teams in the UK, Ireland and beyond.
Financial Health
DistressedDistressed · -75% CAGR over 3y
Location
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Computed from 5 filingsDevelops workflow software for commodity traders and brokers, providing a platform for market data management, broker forward curves, price discovery and real-time collaboration, with connectivity to…
Serves commodity traders, brokers and enterprise trading teams in energy and commodities markets, including risk, compliance, asset management and technology functions.
Financial Health
HealthyHealthy · Hiring · 68% CAGR over 4y
Location
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Computed from 5 filingsProvides a cloud-based business planning platform for retail and merchandising teams. Software supports sales analysis, financial planning and analysis (FP&A), range planning, inventory planning, and…
Serves B2B merchandising and finance teams at retailers and inventory-led businesses, including users responsible for sales analysis, FP&A, range planning, inventory planning, forecasting and…
Financial Health
StableStable · Hiring · 38% CAGR over 4y
Location
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Computed from 5 filingsProvides a fintech platform for the film, TV and digital media industries that collects revenues from distributors, allocates payments to rights holders using smart contracts, tracks income sources,…
Serves film, TV and digital media businesses, especially producers, rights holders, collection account signatories and other project stakeholders involved in managing content revenues.
Financial Health
WeakWeak
Location
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Computed from 5 filingsDevelops and operates an online platform that uses artificial intelligence to generate eBooks, storybooks, colouring books and illustrated content, enabling users to create, design and export…
Serves businesses and individual users seeking AI book-writing tools, including authors, publishers, Amazon KDP users, and parents creating children’s storybooks or colouring books.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Provides a cloud-based content management and digital experience platform. Enables teams to create, manage and deliver modular content across websites, apps and channels, with tools for…
Serves enterprise and mid-market businesses with marketing, content, web and product teams managing multi-channel, multi-brand digital experiences, including ecommerce and global websites.
Financial Health
N/AN/A
Location
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Computed from 5 filingsOperates an online platform and mobile app that connects schools with temporary education staff, including teachers, teaching assistants and cover supervisors. Uses AI-based matching to advertise…
Serves schools seeking temporary education staff, alongside teachers, teaching assistants, cover supervisors, nursery staff and non-classroom staff looking for supply work, primarily in UK education.
Financial Health
WeakWeak · -11% CAGR over 4y
Location
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Computed from 5 filingsProvides software platform and APIs for managing and orchestrating last‑mile delivery operations, enabling businesses to integrate with delivery fleets, route orders, and monitor delivery status…
Sells to businesses that need to manage last-mile delivery operations, likely including e-commerce, retail and logistics teams using software and APIs to coordinate deliveries.
Financial Health
DistressedDistressed · -35% CAGR over 4y
Location
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Computed from 5 filingsProvides a digital health platform and mobile app offering virtual consultations, at‑home diagnostic testing, symptom tracking, and personalised care plans. Services support fertility, menopause,…
Sells to employers and HR or benefits teams seeking inclusive employee wellbeing support, particularly for underserved health journeys such as fertility, menopause, men’s health, parent support and…
Financial Health
DistressedDistressed · -20% CAGR over 4y
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Computed from 3 filingsOperates a digital learner profile platform used by schools and students to record skills, achievements and personal development beyond exam grades, enabling educators to assess progress and allowing…
Serves schools, colleges and educators across the UK, plus employers seeking early engagement with student talent pipelines; young people use the platform for education and career opportunities.
Financial Health
WeakWeak · -91% CAGR over 2y
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Computed from 5 filingsOperates an online platform that connects businesses and agencies with student micro‑influencers to run Instagram marketing campaigns. Provides tools to create campaign briefs, review influencer…
Serves SMEs, startups, brands and marketing agencies seeking Instagram micro-influencer campaigns, particularly those targeting local student audiences in London and Cambridge.
Financial Health
StableStable · Hiring · 50% CAGR over 4y
Location
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Computed from 5 filingsDevelops conversational AI software that enables organisations to build and operate AI agents and chatbots. The platform provides tools for natural language understanding, dialogue management, API…
Sells to enterprises and public sector organisations needing AI agents for customer support, sales, and operations, especially in finance, retail, government, insurance, healthcare, telecoms, and…
Financial Health
WeakWeak · Hiring · 24% CAGR over 4y
Location
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Computed from 5 filingsProvides a gradual homeownership service that purchases residential properties with funding partners and sells an initial share to occupants. Residents pay rent on the remaining share and can buy…
Targets renters and aspiring homebuyers with good credit and household income from £24,000 who can afford rent but lack the deposit or mortgage eligibility for traditional home purchase.
Financial Health
StrongStrong
Location
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Computed from 4 filingsDevelops a mobile photo‑sharing application that turns an iPhone into a disposable‑style camera and creates a private, friends‑only photo journal. Enables users to capture photos, save them to their…
Serves consumers, particularly iPhone users aged 13+ who want private, friends-only photo sharing and social journaling rather than follower-based social media.
Financial Health
StrongStrong · Hiring · 37% CAGR over 3y
Location
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Computed from 5 filingsProvides at-home health testing kits including blood, stool and breath tests for screening conditions such as bowel cancer, coeliac disease, diabetes and gut disorders. Results are analysed with…
Serves individual consumers seeking preventative health checks and answers to specific concerns, including gut symptoms, hormone and metabolic health, diabetes, coeliac disease, bowel cancer and…
Financial Health
StrongStrong
Location
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Computed from 5 filingsDevelops cloud-based software for transport planning and analysis. The platform enables creation of multimodal transport network models, accessibility and connectivity analysis, parametric…
Serves transport and development planning teams in consultancies, local transport authorities and airports, including planners, engineers, policymakers and stakeholder engagement groups involved in…
Financial Health
StrongStrong · Hiring · 11% CAGR over 5y
Location
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Computed from 5 filingsProvides a digital analytics platform that captures and analyses user interactions on websites and mobile apps. Offers session replay, product analytics, in‑app surveys, and AI‑driven insights to…
Serves B2B digital product, data, support, IT and marketing teams at retail/ecommerce, travel, gaming, SaaS, food and beverage, and financial services companies.
Financial Health
StrongStrong · Hiring · 91% CAGR over 4y
Location
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Computed from 5 filingsDevelops a software platform that provides data, monitoring and financial management tools for physical assets such as vehicles, energy infrastructure and equipment, supporting pay‑per‑use finance,…
Serves institutional funders, asset operators and suppliers in transport, energy, agriculture and construction, including fleet operators, charging and storage providers, hydrogen projects and…
Financial Health
StableStable · Hiring · 57% CAGR over 4y
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Develops and launches software products through an in‑house product lab, designing and building new digital applications and tools and bringing early‑stage software concepts, such as the product…
Financial Health
N/AN/A
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Computed from 5 filingsProvides a digital health platform offering personalised behaviour change programmes addressing mental health, chronic conditions and workplace wellbeing, using clinically informed tools and digital…
Serves employers and healthcare or public health organisations supporting staff or patients with mental health, chronic condition and workplace wellbeing needs.
Financial Health
StableStable · Hiring · 82% CAGR over 4y
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Computed from 3 filingsDevelops software tools for heat‑pump installers, utilities and lenders to assess homes for low‑carbon heating. Platform collects property energy data, checks funding eligibility, estimates system…
Serves installers, energy retailers, utilities and lenders handling residential heat pump enquiries, plus partners in local energy projects such as councils and network operators.
Financial Health
HealthyHealthy · Hiring · 145% CAGR over 2y
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Computed from 4 filingsDevelops and operates a mobile health app for teenagers that tracks menstrual cycles, moods, and symptoms, and provides educational content on puberty, sexual health and wellbeing, with anonymous…
Serves B2C users, primarily teenage girls and young people navigating periods, puberty, mood, and wellbeing, with parents as an influencing audience.
Financial Health
WeakWeak · Hiring · 19% CAGR over 3y
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Computed from 5 filingsDevelops cybersecurity software that integrates security and asset data into a unified knowledge graph to provide exposure management. The platform identifies attack surfaces, prioritises…
Sells to B2B cybersecurity and IT security teams in organisations managing complex digital assets, identities, cloud environments and attack surfaces, particularly buyers responsible for risk…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Develops software for glass installers, processors, and hardware suppliers, including design modules for flat glass products, quoting and estimating tools, job scheduling, project management,…
Serves B2B glass businesses, including glass installers, glass shops, processors/fabricators and hardware suppliers working on showers, shopfronts, partitions, splashbacks, balustrades and other…
Financial Health
N/AN/A
Location
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Computed from 5 filingsDevelops and deploys AI software agents that monitor business data such as campaigns, inventory, pricing and competitors, and automate actions including revenue forecasting, operational decisions,…
Serves B2B enterprise teams in revenue, operations, data and commerce functions, particularly organisations managing campaigns, inventory, pricing, competitors and digital commerce across large-scale…
Financial Health
WeakWeak · -65% CAGR over 4y
Location
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Computed from 5 filingsDevelops online psychometric and skills assessment software used by employers to evaluate job candidates and employees. Platform provides cognitive, personality and job‑specific tests, behavioural…
Serves businesses and organisations, particularly HR, talent acquisition and people teams, needing candidate assessment and employee development insights for recruitment, workforce performance,…
Financial Health
WeakWeak · -3% CAGR over 4y
Location
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Develops cloud software for finance and accounting operations. Provides tools to automate financial close, account reconciliations, journal entries, intercompany accounting, and invoice‑to‑cash…
Serves B2B finance and accounting teams, CFOs, controllers and shared service organisations at companies managing complex record-to-report, intercompany and invoice-to-cash operations.
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Computed from 2 filingsDevelops hardware sensors and a software platform that monitor noise levels, occupancy, smoking, and indoor climate in rental properties. Provides real-time alerts, analytics, and integrations to…
Sells to B2B property operators and hosts managing rental portfolios, including vacation rental managers, aparthotels and hotels, student accommodation providers, and multifamily residential managers.
Financial Health
HealthyHealthy
Location
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Computed from 5 filingsDevelops people intelligence software for analysing workforce data and supporting organisational and HR decision‑making, providing analytics tools that help organisations interpret employee‑related…
Serves organisations and HR/people teams seeking people intelligence and HR analytics technology to support workforce and organisational decision-making.
Financial Health
WeakWeak · -34% CAGR over 4y
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Computed from 5 filingsDevelops audio processing software and hardware that apply AI algorithms for real-time noise cancellation, voice isolation and audio enhancement. Provides embedded devices, SDKs and desktop…
Serves B2B customers in communications-intensive sectors, including contact centres, CX teams, VoIP platforms, motorsport, aviation and mission-critical environments needing clear voice communication…
Financial Health
DistressedDistressed · 0% CAGR over 4y
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Computed from 2 filingsOperates an online peer-to-peer car sharing platform that enables private vehicle owners to list cars for short-term rental and allows drivers to book nearby vehicles. Provides insurance cover,…
Serves UK consumers needing short-term car access, private car owners wanting to list vehicles, and businesses or organisations requiring car hire or account-based access for staff travel.
Financial Health
WeakWeak · Hiring · 7866% CAGR over 1y
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Computed from 5 filingsProvides performance management software and tools that help organisations set objectives and key results (OKRs), align goals, and track progress. Also offers planning templates, resources, and…
Sells to businesses and their leadership, HR, and management teams seeking structured performance management, OKR planning, productivity improvement, and business growth support.
Financial Health
DistressedDistressed · -5% CAGR over 4y
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Computed from 5 filingsDevelops AI-based audio processing and noise‑cancellation technology. Provides embedded hardware, software SDKs and desktop applications that enhance voice communications, remove background noise and…
Serves B2B customers with mission-critical communications needs, including contact centres, CX teams, communications platform providers, motorsport teams, aviation, defence and other high-noise…
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 4y
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Computed from 5 filingsDevelops and provides a digital experience platform and headless content management system used to create, manage and deliver content across websites, apps and portals, with tools for integrations,…
Sells to global enterprises and digital teams—marketers, developers and content teams—across manufacturing, pharma and biotech, financial services, insurance, commerce and retail, media and…
Financial Health
WeakWeak · -2% CAGR over 4y
Location
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Computed from 5 filingsProvides a platform that connects businesses with nature‑based climate projects. Offers carbon and biodiversity credits, tree planting and project investment through a marketplace, subscriptions and…
Serves businesses worldwide seeking nature-based climate and biodiversity investments, including companies of varying sizes and industries with carbon reduction, sustainability, employee, customer…
Financial Health
StrongStrong · Hiring · 73% CAGR over 4y
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Computed from 5 filingsDevelops and sells sensor devices and software for property monitoring. Platform tracks noise levels, occupancy, smoking, and indoor climate in rental properties, providing real-time alerts,…
Sells to B2B property professionals managing rental portfolios, including vacation rental hosts and managers, aparthotel and hotel operators, student accommodation providers, and multifamily…
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
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How Netlify usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. startup companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of startup companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Netlify is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
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