Travel Sector Companies Using Smush in the UK: 123 Active Firms (2026)
Travel sector companies running image-optimisation technology sell trips, accommodation or visitor services through UK websites where media performance matters.
Media-heavy acquisition funnels put pressure on page speed long before a customer reaches a booking form. Image-optimisation tools resize, compress and serve destination photography, room galleries and experience imagery so that search-led browsing and mobile itineraries feel less heavy. Use of this stack usually signals a direct-channel posture: marketing owns much of the website, content teams publish visual material regularly, and technical support is available but not necessarily in-house engineering. The fit is closer to mid-market operators and specialist visitor businesses than to purely offline venues, because the return depends on organic traffic, paid campaigns, referral partnerships and conversion discipline across a public site.
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UK adoption within travel is visible but niche: 123 active companies running the image-optimisation plugin sit in this list, with reported headcount of 1,399 across firms that disclose staffing. Within the travel website-plugin category, the system ranks sixth, present on 9.0% of a category denominator of 1,363. Registered-office geography is weighted towards London at 16.3%, followed by the South West at 13.8%, the South East at 11.4%, Scotland at 9.8% and the North West at 8.1%. That pattern fits a mixed travel base: capital-based agencies and visitor-service operators, alongside accommodation and experience providers in tourist regions.
Travel operators that sell flight-inclusive packages have a licensing question before a conversion-rate question: the CAA’s ATOL regime protects customer money if an operator stops trading, and package holidays sold in the UK must be ATOL protected. Website-stack procurement therefore tends to sit alongside evidence of trust, booking-path clarity and operational resilience rather than pure page-speed work. Accommodation and visitor-experience venues with alcohol sales face local licensing authority authorisation under the Home Office framework. ABTA and UKHospitality may shape policy and dispute-routing expectations, but membership is not a substitute for statutory permission.
Adoption appears tied less to experimental web work than to the upkeep of content-heavy booking sites. Travel teams with lean marketing functions tend to prefer plug-ins that sit inside an existing content system, particularly where destination guides, galleries and seasonal campaign pages need routine compression rather than custom engineering. Over time, image optimisation may be absorbed into broader performance, hosting and search-tool bundles, leaving standalone plug-ins to compete on ease of governance and compatibility. Smaller operators may keep using familiar tools until a site rebuild, while mid-market groups are more likely to rationalise their stack during booking-engine or analytics migrations.
Adoption by company size
Adoption of Smush rises with company size across the trading UK travel sector companies in this cohort. 0% of the 112,555 companies with under 10 employees run Smush (56 detected). 0.4% of the 14,926 companies with 10–50 employees run Smush (56 detected). 1% of the 1,150 companies with over 50 employees run Smush (11 detected). That is a 1% gap between the over 50 employees and under 10 employees bands.
123
Active firms
2026
9%
Of detected WordPress plugins share
UK travel sector
10
Median headcount
Filed accounts
238
Verified contacts
Across this cohort
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Key facts
About 2% of the trading cohort reports turnover above £5M (3 of 123 firms) — the rest sits below that revenue band.
12% of the cohort was incorporated since 2022 (15 firms), so a sizeable share is in its first few filing cycles.
The image-optimisation plugin is detected on 9.0% (123) of the 1,363 travel and hospitality companies with a detectable plugin system.
Stack overlap is concentrated around publishing and measurement: 100.0% also run the underlying content-management platform, 64.2% (79) also run a detected SEO plugin, and 59.3% (73) also run a detected analytics tag.
Registered addresses are spread across London 16.3% (20), the South West 13.8% (17), the South East 11.4% (14), Scotland 9.8% (12), and the North West 8.1% (10).
Package holidays sold in the UK must be ATOL protected under the CAA regime, with ATOL holders paying £2.50 per traveller into a trust fund.
ONS estimates put UK-resident overseas visits at 94.6 million in 2024, with £78.6 billion spent abroad, compared with 42.6 million inbound visits and £32.5 billion inbound spend.
WordPress plugins market share among UK Travel Sector
Share of the 1,363 UK Travel Sector with a detectable system. As of June 2026.
What else do Smush-running Travel Sector run?
Share of the 123 Smush-running UK companies where each technology was also detected. As of June 2026.
Where Smush Travel Sector are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
10
Median headcount
£496.8K
Median UK turnover
2.4%
Above £5M turnover
15
Incorporated since 2022
238 verified decision-maker contacts
across these 123 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Travel Sector using Smush
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsDesigns and arranges tailor‑made holidays focused on wellness and active travel. Offers packages including spa and fitness retreats, yoga and detox programmes, family activity holidays, and adventure…
Serves leisure consumers seeking active, health and wellness-focused holidays, including solo travellers, couples, families and groups of friends planning retreats or activity-led trips across…
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsOperates a multi‑hotel leisure resort comprising four hotels with accommodation, restaurants and bars, spa, gym and swimming pools. Provides holiday breaks, family entertainment, event and wedding…
Serves leisure travellers, families, couples and special-interest groups visiting Torquay, plus local leisure/spa members and organisers of weddings, private functions, conferences and Christmas…
Financial Health
StrongStrong
Location
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Computed from 3 filingsDesigns and arranges tailor‑made holidays and travel itineraries worldwide. Provides booking and planning services for hotels, tours, cruises, ski trips, golf and safari travel, and offers corporate…
Serves affluent leisure travellers seeking luxury tailor-made holidays, including cruises, safaris, ski, golf and destination-led trips, plus corporate clients using concierge travel services.
Financial Health
WeakWeak · Hiring · 41% CAGR over 2y
Location
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Computed from 5 filingsOperates a leisure hotel resort comprising four hotels offering accommodation, restaurants and bars, spa, gym and swimming pool facilities, and organised entertainment. Provides venues and services…
Serves UK leisure travellers visiting Torquay, including families, couples, spa and activity break guests, dance and bowls groups, plus wedding parties, event organisers and business…
Financial Health
StableStable · Hiring · 67% CAGR over 5y
Location
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Computed from 3 filingsOperates sightseeing boat trips and private skippered boat hire, offering scheduled river cruises and themed experiences such as afternoon tea, dining, cocktail, and picnic cruises, with optional…
Serves leisure consumers, tourists and local residents seeking Oxford river experiences, including couples, families and private groups booking sightseeing trips, dining cruises, celebrations, hen…
Financial Health
HealthyHealthy · -21% CAGR over 2y
Location
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Operates luxury self‑catering holiday accommodation, including serviced apartments and holiday homes for short stays. Manages and markets restored historic properties and provides online booking for…
Serves leisure travellers, couples and groups seeking luxury self-catering stays in Scotland, particularly in Edinburgh and the Highlands.
Financial Health
N/AN/A
Location
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Computed from 5 filingsOperates an agency marketing and booking self‑catering holiday cottages for short stays. Provides an online property search and reservation service and offers holiday‑let management for property…
Serves consumers seeking self-catering holiday cottages in North Norfolk, including families, couples, groups and dog owners, and targets local holiday-home owners looking for rental management…
Financial Health
StableStable · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsOrganises adult weekend events and group activities including skittles competitions, darts tournaments, stag and hen parties, spa breaks and corporate team‑building events. Provides event planning,…
Serves adults over 18 planning stag, hen, birthday, spa, skittles and party weekends, plus skittles leagues, sports teams and businesses seeking corporate events or team-building in the South West.
Financial Health
StableStable
Location
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Computed from 5 filingsOrganises small‑group adventure travel and charity challenge trips worldwide, including trekking, swimming and community project itineraries. Provides bespoke and open challenges for individuals,…
Serves individual adventure travellers, charity fundraisers, schools, companies and private groups seeking small-group overseas challenges, treks, swim trips and community project travel.
Financial Health
WeakWeak · -4% CAGR over 4y
Location
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Operates a multi-hotel leisure resort offering accommodation, restaurants and bars, spa and gym facilities, swimming pools, and entertainment. Provides holiday breaks, family activities, spa…
Sells mainly to leisure travellers and consumers seeking UK short breaks, especially families, couples, dancers, bowlers and spa guests. Also serves groups, wedding parties, event organisers and…
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Financial sub-scores
Computed from 3 filingsProvides travel planning and tour operator services, including group tours, tailor‑made itineraries and shore excursions. Organises cultural, educational and experiential travel programmes across…
Serves travel agents, tour operators, cruise lines and educational institutions seeking group, FIT, shore excursion, event and educational travel programmes in Asia and Europe.
Financial Health
StableStable · Hiring · 6% CAGR over 2y
Location
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Organises guided travel experiences and tours, including Galapagos expedition cruises, island‑hopping trips, and itineraries across Ecuador and South America. Also represents expedition cruise…
Serves leisure travellers and travel agents seeking active nature, culture and adventure trips in the Galapagos, Ecuador and South America, with emphasis on responsible, slower travel.
Financial Health
N/AN/A
Location
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Computed from 4 filingsOperates themed serviced apartments available for short stays, featuring self‑service smartphone check‑in and keyless entry. Provides furnished accommodation with kitchens and amenities, bookable…
Serves leisure visitors, business travellers and companies needing short-stay staff accommodation in Liverpool city centre, including guests seeking self-service serviced apartments.
Financial Health
StrongStrong · Hiring · 26% CAGR over 3y
Location
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Computed from 5 filingsProvides travel agency services including flight and hotel bookings, holiday packages, and Umrah pilgrimage packages. Offers travel promotions and customer assistance with trip planning, as well as…
Serves individual travellers and families seeking leisure holidays, Umrah travel, flight and hotel deals, vacation packages and visa guidance, with customers including holidaymakers and pilgrims.
Financial Health
StrongStrong · Hiring · 15% CAGR over 4y
Location
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Computed from 3 filingsProvides short‑term self‑catering holiday homes and serviced accommodation for leisure and business travellers. Lists and manages rental properties with options for families, groups and pet‑friendly…
Serves holidaymakers and business travellers seeking self-catering short-term lets in Hampshire, including families, dog owners, hen and bachelor groups, sailing groups, plus landlords with holiday…
Financial Health
WeakWeak · Hiring · 12% CAGR over 2y
Location
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Computed from 3 filingsOperates a rural estate offering self‑catering holiday accommodation and outdoor sporting activities. Provides house rentals along with guided salmon and trout fishing on estate rivers and lochs, and…
Serves private leisure guests and small groups seeking Hebridean estate stays, including self-catering or catered holidaymakers, anglers, wildlife visitors and field sports customers interested in…
Financial Health
WeakWeak · 0% CAGR over 2y
Location
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Computed from 5 filingsOperates guided small‑group sightseeing tours and private excursions. Provides driver‑guide day trips to scenic, cultural and heritage attractions, along with bespoke touring, charter transport,…
Sells to leisure travellers and visitors seeking small-group or private tours of Northern England and North Wales, including individuals, couples, groups, and wedding transport customers. Also serves…
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Computed from 3 filingsOperates a holiday park offering pitches, seasonal lodges and winterised holiday homes for short stays and ownership. Also sells new and used caravans and provides on-site facilities including a bar,…
Serves consumers seeking quiet holiday stays and private holiday-home ownership, including families and caravan or lodge buyers looking for seasonal or all-season accommodation in Galloway.
Financial Health
HealthyHealthy · Growing, Hiring · 5% CAGR over 2y
Location
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Operates and manages a portfolio of branded hotels, primarily Holiday Inn Express properties, providing short‑stay accommodation for business and leisure travellers, including guest rooms, breakfast…
Serves business and leisure travellers across the UK, including corporate guests, airport users, city-centre visitors and tourists near major attractions.
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Financial sub-scores
Computed from 2 filingsOperates a travel website offering guided tours and excursions across Thailand, including city tours, bicycle tours, cooking classes, jungle trekking, snorkeling and multi‑day trips. Provides booking…
Serves leisure travellers, families and tourists planning trips in Thailand, including visitors seeking private tours, excursions, bicycle tours, cooking classes, jungle trekking and snorkelling…
Financial Health
DistressedDistressed · -25% CAGR over 1y
Location
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Computed from 5 filingsOperates treehouse holiday accommodation for short stays and romantic breaks. Offers self‑contained treehouse lodges with kitchens, hot tubs and outdoor areas, with optional extras including hampers,…
Sells directly to consumers seeking romantic leisure breaks, especially couples booking treehouse stays, mini-moons, weddings, vow renewals and gift experiences in Wales.
Financial Health
HealthyHealthy · Hiring · 24% CAGR over 4y
Location
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Operates and manages a portfolio of branded hotels, primarily as a franchisee of Holiday Inn Express. Provides short‑stay accommodation with guest rooms, breakfast service and facilities for business…
Serves business and leisure travellers, corporate bookers and tourists seeking branded hotel stays in UK city centres, airports, business parks and near major attractions.
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Financial sub-scores
Computed from 5 filingsOperates a visitor attraction combining a historical museum of rural and farming life with an amusement park and animal petting areas. Provides indoor and outdoor play areas, vintage vehicle…
Serves families and leisure visitors seeking all-weather days out in Devon, alongside schools, playgroups, nurseries, birthday parties and coach tour groups booking educational or group visits.
Financial Health
StableStable · Hiring · 15% CAGR over 4y
Location
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Computed from 5 filingsProvides tour operator services for cruise and expedition travel companies, organising shore excursions, guided expeditions, private tours, and pre‑ and post‑cruise overland itineraries, as well as…
Serves premium cruise and tour operators in the luxury and expedition travel market, including cruise lines bringing guests to the British Isles.
Financial Health
StrongStrong · Growing, Hiring · 18% CAGR over 4y
Location
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Computed from 5 filingsOperates an outdoor adventure park featuring inflatable water‑based obstacle courses on lakes and a land mud‑trail assault course. Provides recreational activities and bookings for events, parties,…
Serves families, groups of friends, children’s birthday parties, adult party groups, schools and companies seeking outdoor adventure days in Dorset.
Financial Health
HealthyHealthy · Hiring · 20% CAGR over 4y
Location
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Provides travel agency services, arranging and booking holidays, cruises, flights, city breaks and honeymoon trips. Offers travel deals, quotes and customer support for leisure travel, including…
Serves leisure travellers, couples and families in Clevedon, Winscombe, North Somerset and Bristol seeking holidays, cruises, flights, city breaks, exotic trips and honeymoon travel.
Financial Health
N/AN/A
Location
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Operates and manages branded hotels, primarily Holiday Inn Express properties, providing short‑stay accommodation with guest rooms and amenities for business and leisure travellers as part of a…
Serves business and leisure travellers, including corporate guests needing city-centre, airport and business-park locations, and consumers visiting major UK attractions.
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Financial sub-scores
Computed from 3 filingsOperates a castle estate providing luxury accommodation and hospitality. Offers organised salmon and sea trout fishing, deer stalking and shooting, guided outdoor activities, and estate-based stays,…
Serves leisure consumers and private groups seeking luxury castle stays, salmon and sea trout fishing, deer stalking, walked-up shooting, walking and wildlife holidays in the Outer Hebrides.
Financial Health
WeakWeak · -12% CAGR over 2y
Location
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Computed from 2 filingsOperates a country estate and visitor attraction offering event venues, weddings, retail and food outlets, accommodation, and leisure activities. Manages parkland including farming, conservation and…
Targets leisure visitors and families, couples planning weddings, private function clients, event organisers, and schools or groups seeking educational visits, primarily those planning visits or…
Financial Health
WeakWeak · -9% CAGR over 1y
Location
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Computed from 4 filingsOperates a holiday park offering holiday apartments, hired holiday homes, caravan and motorhome touring pitches, and tent camping areas. Also sells holiday homes and provides on-site facilities…
Serves consumers seeking holiday accommodation in Aberdeenshire, including families, campers, caravan and motorhome owners, holiday home buyers, and guests renting holiday homes or apartments.
Financial Health
WeakWeak · Hiring · 129% CAGR over 3y
Location
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Computed from 4 filingsOperates a hotel and spa offering guest accommodation, restaurant and bar dining, leisure facilities, and wellness treatments. Provides hotel rooms, suites and a self‑catering house, along with spa…
Serves leisure consumers visiting the Bannau Brycheiniog/Brecon Beacons, including couples, families and small groups seeking hotel stays, spa breaks, dining and self-catering accommodation.
Financial Health
WeakWeak · -1% CAGR over 4y
Location
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Computed from 5 filingsOperates passenger boat services and sightseeing cruises in Cardiff Bay, including bay tours, island trips, and a city centre–to–bay ferry. Provides private boat hire for parties, events, school…
Sells mainly to consumers and groups seeking leisure boat trips in Cardiff Bay, including families, tourists, school groups, hen and birthday parties, and rugby or concert attendees. Also serves…
Financial Health
StrongStrong · Hiring · 78% CAGR over 4y
Location
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Computed from 5 filingsOperates and manages a portfolio of branded hotels, primarily Holiday Inn Express franchises, providing accommodation and hospitality services for business and leisure travellers. Runs hotels in city…
Sells to business and leisure travellers seeking hotel stays, including corporate guests using city-centre, airport and business-park locations, plus visitors staying near major UK attractions.
Financial Health
StableStable · Hiring · 11% CAGR over 4y
Location
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Computed from 3 filingsOperates sporting estates offering holiday accommodation in castles, lodges and cottages, alongside organised fishing, deer stalking and other field sports. Manages estate land and facilities and…
Serves leisure travellers, fishing and field-sports guests, and small private groups seeking exclusive castle, lodge or cottage stays in the Outer Hebrides.
Financial Health
StableStable
Location
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Computed from 5 filingsOperates a boutique hotel offering individually designed guest bedrooms in a restored historic property. Provides accommodation with ensuite facilities, in-room amenities, breakfast hampers, and an…
Sells primarily to leisure travellers and short-stay visitors to Bath seeking boutique hotel accommodation, including couples and city-break guests. Also serves non-residents visiting its café and…
Financial Health
WeakWeak · -2% CAGR over 4y
Location
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Computed from 4 filingsOperates a downhill and freeride mountain bike park offering maintained riding trails for intermediate to advanced riders. Sells day passes, uplift transport to trailheads, evening riding sessions,…
Serves consumer mountain bikers, from intermediate to professional riders, including standard bike and e-bike riders, women’s day participants, and gift voucher buyers visiting Wales.
Financial Health
StrongStrong · Growing, Hiring · 24% CAGR over 3y
Location
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Computed from 5 filingsOperates a country hotel offering guest accommodation, a restaurant and bar, and venue hire for weddings, conferences and events. Provides dining services, hotel rooms, and function spaces within…
Serves consumers seeking hotel stays, meals and event venues, including leisure travellers, diners, and couples planning weddings or receptions. Also targets businesses and groups booking conferences…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates a website promoting and representing a portfolio of city and country house hotels and destination management companies. Provides information on hotel accommodation, tours, transfers,…
Serves travel trade buyers, event planners, and travellers looking for boutique city and country hotels and destination management partners across the UK, Europe, Morocco and New York.
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides short‑term serviced accommodation and property management for landlords. Lists and manages fully furnished apartments and houses for business travellers, contractors, and holiday guests,…
Serves business travellers, contractors, holidaymakers, families and groups seeking short-term serviced accommodation, plus landlords and property owners looking for managed short-let rentals across…
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates holiday accommodation including coastal cottages and a caravan for short stays. Also runs a caravan and camping site with related services, including caravan sales, gas supply, and an…
Targets B2C leisure travellers looking for year-round Scottish coastal breaks, including couples, families, pet owners, honeymooners and groups planning gatherings, romantic retreats or short seaside…
Financial Health
HealthyHealthy · Hiring · 9% CAGR over 4y
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Computed from 3 filingsOperates a hotel providing guest accommodation with around 30 bedrooms, along with an on-site restaurant and bar serving breakfasts, lunches, afternoon teas and dinners. Also offers self-catering…
Serves leisure travellers, walkers and tourists visiting Fort William, Glen Nevis and Ben Nevis, plus local diners and guests booking special occasions, hotel breaks, self-catering stays and…
Financial Health
StableStable · 2% CAGR over 2y
Location
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Computed from 5 filingsOperates bus and coach transport services, including scheduled bus routes, private coach hire, school transport, and organised day trips and tours. Also provides chartered coaches for events, group…
Serves consumers and community passengers in Kent, plus schools, event organisers, couples and organisations needing group travel for trips, events, races and daily routes in the UK and abroad.
Financial Health
StableStable · -68% CAGR over 4y
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Computed from 3 filingsOperates caravan parks offering pitches and holiday homes for purchase, including static caravans and lodges. Provides landscaped park facilities for residents and offers sales options such as…
Sells to consumers seeking holiday homes, static caravans, lodges or plots in caravan parks around Carnforth and Morecambe Bay, including families, couples and individuals looking for countryside…
Financial Health
StableStable · -13% CAGR over 2y
Location
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Computed from 2 filingsOperates bars, pubs, restaurants and hotels, providing food, drink and accommodation services. Manages a portfolio of leisure and hospitality venues and operates customer loyalty schemes. Also leases…
Sells to consumers seeking hospitality and leisure experiences, including bar and restaurant diners, pub-goers, hotel guests, and repeat local customers using its loyalty scheme.
Financial Health
WeakWeak · 10% CAGR over 1y
Location
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Computed from 5 filingsProvides self‑catered holiday accommodation including treehouses, beach cabins and a cottage. Offers short‑stay lodging with facilities such as wood‑burning stoves, BBQ and campfire areas, and hosts…
Sells to leisure travellers seeking self-catered holiday stays, especially families and couples wanting beachside breaks. Also serves event customers booking weddings, birthdays and corporate events.
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 3 filingsOperates a holiday park offering static caravans, lodges and holiday homes for sale. Provides year‑round park pitches and facilities for holiday stays and property ownership, with booking and support…
Serves consumers and families seeking holiday homes, luxury lodges and static caravans in Kent, including buyers wanting year-round coastal or countryside retreats near Deal, Dover and Canterbury.
Financial Health
DistressedDistressed · -16% CAGR over 2y
Location
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Computed from 3 filingsOperates a hotel providing guest accommodation alongside facilities for weddings, private celebrations, and corporate events. Offers event hosting, function spaces, and overnight stays for leisure…
Serves wedding couples, leisure guests, business travellers, corporate event organisers, and people hosting private celebrations in the Derbyshire/Leicestershire area, including visitors to Donington…
Financial Health
WeakWeak · -23% CAGR over 2y
Location
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Computed from 5 filingsOperates a caravan and holiday home park set within private woodland. Provides pitches for static caravans, sells new and used holiday homes to owners, and offers on-site facilities including a…
Serves consumers seeking holiday caravan ownership, particularly mature owners, nature lovers and history enthusiasts looking for a quiet rural retreat in Northumberland and the North East of England.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
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Operates and manages a portfolio of branded hotels, primarily under the Holiday Inn Express franchise. Provides short-stay accommodation and related hospitality services for business and leisure…
Serves business and leisure travellers, including corporate bookers and individual guests, seeking hotel stays in UK city centres, airport areas, business parks and near major attractions.
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Computed from 4 filingsOperates a hotel providing guest accommodation, serviced self‑catering apartments, and on‑site dining through a restaurant and cocktail lounge. Also offers facilities for meetings, conferences,…
Serves leisure and business travellers visiting Orkney, including families and self-catering guests, plus local diners and organisations booking meetings, conferences, private dinners and catered…
Financial Health
StableStable · 1% CAGR over 3y
Location
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How Smush usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. travel sector companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of travel sector companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Smush is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Travel Sector by WordPress plugins
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Frequently asked questions
How many UK travel sector companies use Smush?
What share of UK travel sector companies run Smush?
How is Smush usage detected?
What size travel sector companies use Smush in the UK?
What do Smush-running travel sector companies also run?
Can I get contact details for these companies?
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