Booking & POS Used by UK B2C Companies: Market Share (2026)
Among 84,728 trading UK B2C companies, 283 have a detectable Booking & POS; Phorest is the detected market leader with 58.7%.
Across 84,728 trading UK B2C companies, 283 have a detectable Booking & POS system. Three systems are detected: Phorest has 58.7% (166), Roller has 23.3% (66), and CampManager has 18.0% (51).
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Phorest has the highest share in the two smaller employee bands. It has 62.7% of the 126 companies in Under 10 employees, and 61.0% of the 141 companies in 10–50 employees.
Roller takes over in Over 50 employees, with 56.3% of a 16-company band. The long tail is short here: the detected market resolves to three systems, with median headcounts of 10 for Phorest, 18 for Roller, and 9 for CampManager.
283
B2C with detected Booking & POS
Of 84,728 UK B2C
0.3%
Detection rate
2026
3
Systems detected
In this category
58.7%
Leader share
Phorest
UK B2C Booking & POS market share
Booking & POS compared
| System | UK B2C | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| Phorest | 166 | 58.7% | 10 | 15.7% | Small operators, 10 median employees |
| Roller | 66 | 23.3% | 18 | 9.1% | Larger operators, 18 median employees |
| CampManager | 51 | 18% | 9 | 2% | Small operators, 9 median employees |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
The leading Booking & POS system shifts with company size: among UK B2C with under 10 employees, Phorest leads at 62.7% of the 126 with a detectable system; among UK B2C with 10–50 employees, Phorest leads at 61% of the 141 with a detectable system; and among UK B2C with over 50 employees, Roller leads at 56.3% of the 16 with a detectable system.
Under 10 employees
62.7% of band
Under 10 employees contains 126 companies, with Phorest on 62.7%. This band sits close to the median profiles for Phorest at 10 employees and CampManager at 9 employees.
10–50 employees
61% of band
10–50 employees is the largest band, with 141 companies. Phorest has the highest share here too, at 61.0%.
Over 50 employees
56.3% of band
Over 50 employees is a small band of 16 companies, and Roller has the highest share at 56.3%. Roller also has the highest median headcount among the three systems, at 18 employees.
How Booking & POS usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
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UK B2C by Booking & POS
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Frequently asked questions
What is the most-used Booking & POS among UK B2C companies?
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