Page builders Used by UK Accounting Companies: Market Share (2026)

Updated June 2026

Shows detected page builder market share across 1,513 of 35,921 trading UK accounting companies, with Elementor ahead at 38.7%.

Among 35,921 trading UK accounting companies, 1,513 have a detectable Page builders system. Elementor accounts for 38.7% (586) of those detections, ahead of Divi at 13.0% (197) and WPBakery at 8.9% (135).

Usage is concentrated in smaller practices, but the ordering is stable across the headcount bands. Elementor is first in Under 10 employees, with 38.7% of 1,071 companies, and also in 10–50 employees, with 38.7% of 426 companies; the Over 50 employees band is much thinner at 16 companies, where Elementor has 43.8%.

Behind the first three systems, InForm Management has 6.1% (93), GoDaddy Website Builder 6.0% (91), Your Firm Online 5.9% (89), PracticeWeb 3.0% (45), and Beaver Builder 2.9% (44). Another 44 systems cover 281 companies, so the long tail remains a material part of a 52-system market.

1,513

accounting with detected Page builders

Of 35,921 UK accounting

4.2%

Detection rate

2026

Systems detected

In this category

38.7%

Leader share

Elementor

UK Accounting Page builders market share

GoDaddy Website Builder

Your Firm Online

PracticeWeb

Beaver Builder

Other (44 systems)

Share of the 1,513 UK Accounting with a detectable system. As of June 2026.

Page builders compared

System	UK Accounting	Share	Median headcount	London share	Typical profile
Elementor	586	38.7%	7	29.7%	Small practices, 38.7% share
Divi	197	13%	7	19.3%	Small practices, 13.0% share
WPBakery	135	8.9%	7	23.7%	Small practices, 8.9% share
InForm Management	93	6.1%	7	19.4%	Small practices, 6.1% share
GoDaddy Website Builder	91	6%	6	37.4%	Micro practices, London-skewed usage
Your Firm Online	89	5.9%	8	9%	Small practices, lower London share
PracticeWeb	45	3%	—	—	Buy these companies as a spreadsheet →
Beaver Builder	44	2.9%	—	—	Buy these companies as a spreadsheet →
MyWebsite	41	2.7%	—	—	Buy these companies as a spreadsheet →
Slater	34	2.2%	—	—	Buy these companies as a spreadsheet →
Oxygen	34	2.2%	—	—	Buy these companies as a spreadsheet →
SiteOrigin	30	2%	—	—	Buy these companies as a spreadsheet →
Bricks	19	1.3%	—	—	Buy these companies as a spreadsheet →
Auctollo	14	0.9%	—	—	Buy these companies as a spreadsheet →
Spectra	13	0.9%	—	—	Buy these companies as a spreadsheet →
BlockMark Technologies	10	0.7%	—	—	Buy these companies as a spreadsheet →
LightTech	10	0.7%	—	—	Buy these companies as a spreadsheet →
Canva	9	0.6%	—	—	Buy these companies as a spreadsheet →
BaseKit	9	0.6%	—	—	Buy these companies as a spreadsheet →
Framer	8	0.5%	—	—	Buy these companies as a spreadsheet →
Thrive Architect	7	0.5%	—	—	Buy these companies as a spreadsheet →
Ardalio	7	0.5%	—	—	Buy these companies as a spreadsheet →
Zyro	7	0.5%	—	—	Buy these companies as a spreadsheet →
CarrierZone	7	0.5%	—	—	Buy these companies as a spreadsheet →
123 Reg	5	0.3%	—	—	Buy these companies as a spreadsheet →
OSAM Websites	5	0.3%	—	—	Buy these companies as a spreadsheet →
Otter Blocks	4	0.3%	—	—	Buy these companies as a spreadsheet →
Themify Builder	4	0.3%	—	—	Buy these companies as a spreadsheet →
SeedProd	4	0.3%	—	—	Buy these companies as a spreadsheet →
MyWebsiteBuilder	4	0.3%	—	—	Buy these companies as a spreadsheet →
Visual Composer	3	0.2%	—	—	Buy these companies as a spreadsheet →
Webador	3	0.2%	—	—	Buy these companies as a spreadsheet →
BoomTech	3	0.2%	—	—	Buy these companies as a spreadsheet →
JouwWeb	3	0.2%	—	—	Buy these companies as a spreadsheet →
The Camel	3	0.2%	—	—	Buy these companies as a spreadsheet →
JP Web Solutions	3	0.2%	—	—	Buy these companies as a spreadsheet →
UENI	3	0.2%	—	—	Buy these companies as a spreadsheet →
Verto	3	0.2%	—	—	Buy these companies as a spreadsheet →
Names.co.uk	2	0.1%	—	—	Buy these companies as a spreadsheet →
Bold Page Builder	2	0.1%	—	—	Buy these companies as a spreadsheet →
Finsweet	2	0.1%	—	—	Buy these companies as a spreadsheet →
Mobirise	2	0.1%	—	—	Buy these companies as a spreadsheet →
PageLayer	2	0.1%	—	—	Buy these companies as a spreadsheet →
Iconnode	1	0.1%	—	—	Buy these companies as a spreadsheet →
Nicepage	1	0.1%	—	—	Buy these companies as a spreadsheet →
OneDot99	1	0.1%	—	—	Buy these companies as a spreadsheet →
SITE123	1	0.1%	—	—	Buy these companies as a spreadsheet →
Jamie King	1	0.1%	—	—	Buy these companies as a spreadsheet →
Lumifish	1	0.1%	—	—	Buy these companies as a spreadsheet →
SquareKicker	1	0.1%	—	—	Buy these companies as a spreadsheet →
Easy Websites	1	0.1%	—	—	Buy these companies as a spreadsheet →
Colibri WP	1	0.1%	—	—	Buy these companies as a spreadsheet →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading Page builders system shifts with company size: among UK Accounting with under 10 employees, Elementor leads at 38.7% of the 1,071 with a detectable system; among UK Accounting with 10–50 employees, Elementor leads at 38.7% of the 426 with a detectable system; and among UK Accounting with over 50 employees, Elementor leads at 43.8% of the 16 with a detectable system.

Under 10 employees

Elementor

38.7% of band

The Under 10 employees band contains 1,071 companies with detectable Page builders usage, so most of the identifiable market sits among small accounting practices. Elementor is first here at 38.7%, while Divi, WPBakery and the smaller named systems divide much of the remainder.

10–50 employees

Elementor

38.7% of band

The 10–50 employees band has 426 companies, with Elementor again at 38.7%. Divi and WPBakery remain visible competitors, while the rest of the market is split across specialist and general page builders.

Over 50 employees

Elementor

43.8% of band

Only 16 companies appear in the Over 50 employees band, so individual installations move share. Elementor has 43.8%, with the rest spread across other systems rather than forming a clear second bloc.

How Page builders usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

Sources

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Accounting by Page builders

Accounting Companies Using Elementor in the UK Accounting Companies Using Divi in the UK Accounting Companies Using wpBakery in the UK Accounting Companies Using InForm Management in the UK Accounting Companies Using GoDaddy Website Builder in the UK Accounting Companies Using Your Firm Online in the UK

Related directories

Most-Used Page builders by UK Companies (2026)Page builders Used by UK B2B Companies: Market Share (2026)Page builders Used by UK B2C Companies: Market Share (2026)Page builders Used by UK Field Services Companies: Market Share (2026)Page builders Used by UK Construction Companies: Market Share (2026)Accounting in the UK

Frequently asked questions

What is the most-used Page builders among UK accounting companies?

Elementor is the most-detected Page builders among UK accounting companies, with 38.7% share (586 of 1,513 companies with a detectable system), ahead of Divi (13%) and WPBakery (8.9%).

How many UK accounting companies have a detectable Page builders?

1,513 of 35,921 actively-trading UK accounting companies (4.2%) have a Page builders detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.

What is a Page builders?

A Page builders system lets an accounting company create and maintain website pages through templates, blocks or visual editing rather than writing each page by hand. For UK accounting companies, it typically supports service pages, enquiry pages and campaign pages on the firm’s public website.

How is Page builders usage detected?

Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.

Which has more UK accounting companies, Elementor or Divi?

Elementor: 586 detected companies versus 197 for Divi, of the 1,513 UK accounting companies with a detectable Page builders.

What is the best Page builders for UK accounting companies?

This page publishes observed usage rather than recommendations, so there is no single best Page builders system here. Elementor is the most-used system overall at 38.7% (586 of 1,513), and it is also first in Under 10 employees at 38.7% of 1,071, 10–50 employees at 38.7% of 426, and Over 50 employees at 43.8% of 16. The next largest overall systems are Divi at 13.0% (197) and WPBakery at 8.9% (135), followed by InForm Management at 6.1% (93), GoDaddy Website Builder at 6.0% (91) and Your Firm Online at 5.9% (89).

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