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Page builders Used by UK Media Companies: Market Share (2026)

Among 969 UK media companies with a detectable page builder, Elementor is the detected leader at 41.8% (405 companies), ahead of 48 other systems.

Among 93,030 trading UK media companies, 969 have a detectable page builder. The market is concentrated around Elementor, which accounts for 41.8% (405), followed by WPBakery at 11.7% (113) and Divi at 9.9% (96).

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Smaller employers make up most of the observed market: 712 companies sit under 10 employees, compared with 241 in the 10–50 employee band and 16 over 50 employees. Elementor leads each band, with 42.7%, 38.2% and 56.3% respectively.

Beyond the first three systems, GoDaddy Website Builder has 7.3% (71), Canva 4.6% (45), Beaver Builder 4.0% (39), Auctollo 3.0% (29) and bOnline 2.7% (26). The long tail is sizeable: 41 further systems cover 185 companies.

What’s in the file

One row per company, 14 columns. The contact columns unlock when you get the list.

Included

Company name
Website
City & address
Companies House no.
Incorporation year
Turnover (£)
Employees
Headcount growth (YoY)
Financial-health score
Sales-readiness score

Unlock the contact columns

Decision-maker name
Role / title
Verified email
LinkedIn URL

969

media with detected Page builders

Of 93,030 UK media

1%

Detection rate

2026

49

Systems detected

In this category

41.8%

Leader share

Elementor

UK Media Page builders market share

Elementor
WPBakery
Divi
GoDaddy Website Builder
Canva
Beaver Builder
Auctollo
bOnline
Other (41 systems)

Share of the 969 UK Media with a detectable system. As of June 2026.

Page builders compared

SystemUK MediaShareMedian headcountLondon shareTypical profile
Elementor40541.8%530.9%41.8% share, median 5 staff
WPBakery11311.7%531%11.7% share, median 5 staff
Divi969.9%629.2%9.9% share, median 6 staff
GoDaddy Website Builder717.3%545.1%7.3% share, median 5 staff
Canva454.6%——Get these companies as a spreadsheet →
Beaver Builder394%——Get these companies as a spreadsheet →
Auctollo293%——Get these companies as a spreadsheet →
bOnline262.7%——Get these companies as a spreadsheet →
LightTech252.6%——Get these companies as a spreadsheet →
Framer222.3%——Get these companies as a spreadsheet →
SiteOrigin171.8%——Get these companies as a spreadsheet →
Oxygen111.1%——Get these companies as a spreadsheet →
Bricks111.1%——Get these companies as a spreadsheet →
MyWebsite101%——Get these companies as a spreadsheet →
BlockMark Technologies101%——Get these companies as a spreadsheet →
Adobe Portfolio101%——Get these companies as a spreadsheet →
Spectra90.9%——Get these companies as a spreadsheet →
Otter Blocks80.8%——Get these companies as a spreadsheet →
Unbounce70.7%——Get these companies as a spreadsheet →
BoomTech70.7%——Get these companies as a spreadsheet →
Themify Builder70.7%——Get these companies as a spreadsheet →
Jamie King50.5%——Get these companies as a spreadsheet →
SurgeFactory50.5%——Get these companies as a spreadsheet →
Colibri WP40.4%——Get these companies as a spreadsheet →
BaseKit40.4%——Get these companies as a spreadsheet →
Google Business Profile Websites40.4%——Get these companies as a spreadsheet →
Mobirise40.4%——Get these companies as a spreadsheet →
Names.co.uk40.4%——Get these companies as a spreadsheet →
RapidWeaver40.4%——Get these companies as a spreadsheet →
SquareKicker40.4%——Get these companies as a spreadsheet →
CarrierZone30.3%——Get these companies as a spreadsheet →
MyWebsiteBuilder20.2%——Get these companies as a spreadsheet →
Lumifish20.2%——Get these companies as a spreadsheet →
Thrive Architect20.2%——Get these companies as a spreadsheet →
Bold Page Builder20.2%——Get these companies as a spreadsheet →
Visual Composer20.2%——Get these companies as a spreadsheet →
PageLayer20.2%——Get these companies as a spreadsheet →
Nice Team20.2%——Get these companies as a spreadsheet →
SeedProd20.2%——Get these companies as a spreadsheet →
Ardalio20.2%——Get these companies as a spreadsheet →
Iconnode10.1%——Get these companies as a spreadsheet →
Shogun10.1%——Get these companies as a spreadsheet →
Juniper Websites10.1%——Get these companies as a spreadsheet →
Slater10.1%——Get these companies as a spreadsheet →
Onyx Sites10.1%——Get these companies as a spreadsheet →
Zyro10.1%——Get these companies as a spreadsheet →
Finsweet10.1%——Get these companies as a spreadsheet →
The Camel10.1%——Get these companies as a spreadsheet →
Nicepage10.1%——Get these companies as a spreadsheet →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading Page builders system shifts with company size: among UK Media with under 10 employees, Elementor leads at 42.7% of the 712 with a detectable system; among UK Media with 10–50 employees, Elementor leads at 38.2% of the 241 with a detectable system; and among UK Media with over 50 employees, Elementor leads at 56.3% of the 16 with a detectable system.

Under 10 employees

Elementor

42.7% of band

Under 10 employees contains 712 media companies, making it the largest employee band here. Elementor accounts for 42.7%, with the remainder spread across WPBakery, Divi, GoDaddy Website Builder and smaller systems.

10–50 employees

Elementor

38.2% of band

10–50 employees contains 241 media companies. Elementor still leads at 38.2%, while other systems compete for a more fragmented remainder.

Over 50 employees

Elementor

56.3% of band

Over 50 employees is a thin segment, with 16 media companies. Elementor has 56.3%, so the remaining share is split among relatively few deployments.

How Page builders usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Media by Page builders

Media Companies Using Elementor in the UKMedia Companies Using wpBakery in the UKMedia Companies Using Divi in the UKMedia Companies Using GoDaddy Website Builder in the UK

Related directories

Most-Used Page builders by UK Companies (2026)Page builders Used by UK B2B Companies: Market Share (2026)Page builders Used by UK B2C Companies: Market Share (2026)Page builders Used by UK Field Services Companies: Market Share (2026)Page builders Used by UK Construction Companies: Market Share (2026)Media in the UK

Frequently asked questions

What is the most-used Page builders among UK media companies?
Elementor is the most-detected Page builders among UK media companies, with 41.8% share (405 of 969 companies with a detectable system), ahead of WPBakery (11.7%) and Divi (9.9%).
How many UK media companies have a detectable Page builders?
969 of 93,030 actively-trading UK media companies (1%) have a Page builders detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a Page builders?
A page builder is a website authoring system used to create and edit page layouts without hand-coding every page. For UK media companies, it typically supports article pages, landing pages, campaign pages and commercial site sections where publishing speed and layout control matter.
How is Page builders usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK media companies, Elementor or WPBakery?
Elementor: 405 detected companies versus 113 for WPBakery, of the 969 UK media companies with a detectable Page builders.
What is the best Page builders for UK media companies?
This page publishes usage data rather than recommendations, so it does not identify a single best page builder for every UK media company. Usage splits by company size: Elementor leads under 10 employees at 42.7% of 712 companies, 10–50 employees at 38.2% of 241 companies, and over 50 employees at 56.3% of 16 companies; overall it has 41.8% (405) of the 969 detected companies, ahead of WPBakery at 11.7% (113), Divi at 9.9% (96) and GoDaddy Website Builder at 7.3% (71).

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