SaaS Companies Using Draftpress HFCM in the UK: 57 Active Firms (2026)
SaaS companies running web-management plugins sell subscription cloud applications through public websites in the UK market.
For SaaS suppliers, the detected web-management plugin usually sits between marketing operations and the public website, letting teams place analytics tags, consent-aware tracking, conversion pixels and product-education scripts without full release cycles. Companies running it tend to have a direct-channel sales posture: the site is not just a brochure, but a demand-generation and onboarding surface for subscription buyers. The pattern fits SaaS firms with enough marketing budget to test campaigns, but not necessarily a large internal web engineering team.
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UK adoption is a small, sector-specific slice rather than a mass-market SaaS pattern: 57 actively trading SaaS companies are running the detected plugin. Reported headcount across the cohort totals 971, so the employment footprint is visible but concentrated in small operating teams rather than large software employers. Within a SaaS denominator of 2,574, the plugin accounts for 2.2% of detected tag-manager usage, ahead of lower-share alternatives at 0.9% and 0.4%. Registered-office geography is London-skewed, with London at 45.6%, followed by the South East at 12.3%, the East of England at 10.5%, and the West Midlands and North West at 7.0% each.
SaaS suppliers running web-management plugins are not licensed as a sector, but the operating perimeter is defined by the ICO, UK GDPR and the Data Protection Act 2018 where tracking, forms and onboarding flows touch personal data. Script-management choices also sit inside procurement reviews: buyers often ask how tags are approved, who can add code to public pages, and how consent, security headers and audit trails are handled. Cloud dependence adds a market-structure angle. The CMA closed its UK public cloud infrastructure services case on 31 July 2025 after finding an adverse effect on competition and recommending strategic market status scrutiny for dominant infrastructure providers, without creating a SaaS licensing regime.
Adoption appears tied less to deep engineering preference than to the everyday friction of marketing websites: landing pages, lead forms, content experiments and compliance prompts all need changes faster than product-release cycles usually allow. For SaaS vendors, that keeps lightweight tag and code-management tooling useful, especially where marketing teams own pipeline targets but engineering capacity is reserved for the application itself. The pattern may become more governed rather than broader: procurement teams are asking sharper questions about tracking, consent and script ownership, while platform bundling could pull some usage into wider content-management or analytics suites. Smaller SaaS firms are likely to keep favouring low-admin tools until buying complexity or client assurance demands push them towards managed workflows.
Adoption by company size
Adoption of Draftpress HFCM rises with company size across the trading UK SaaS companies in this cohort. 0.1% of the 37,913 companies with under 10 employees run Draftpress HFCM (38 detected). 0.9% of the 1,886 companies with 10–50 employees run Draftpress HFCM (17 detected). 1.2% of the 166 companies with over 50 employees run Draftpress HFCM (2 detected). That is a 1.1% gap between the over 50 employees and under 10 employees bands.
57
Active firms
2026
2.2%
Of detected Tag manager share
UK SaaS
4
Median headcount
Filed accounts
132
Verified contacts
Across this cohort
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Key facts
About 10% of the trading cohort reports turnover above £5M (6 of 57 firms) — the rest sits below that revenue band.
8% of the cohort was incorporated since 2022 (5 firms), so a sizeable share is in its first few filing cycles.
Within SaaS firms with a detectable tag-management system, this plugin accounts for 2.2% (57) of 2,574 companies, ahead of two smaller detected systems at 0.9% (24) and 0.4% (10).
London accounts for 45.6% (26) of the SaaS cohort running this plugin, followed by the South East at 12.3% (7) and the East of England at 10.5% (6).
Stack overlap is fairly high: 75.4% (43) also run a second tag-management layer, while 64.9% (37) show an SEO plugin and the same share use an edge/network service.
UK SaaS suppliers are not generally licensed as a single sector; exposure usually comes through UK GDPR, the Data Protection Act 2018, cyber security, consumer/contract law and client-sector rules.
Cloud-dependent SaaS sits within a competition-policy backdrop: the CMA closed its public cloud infrastructure services case on 31 July 2025 and reported an adverse effect on competition leading to remedies.
Tag manager market share among UK SaaS
Share of the 2,574 UK SaaS with a detectable system. As of June 2026.
What else do Draftpress HFCM-running SaaS run?
Share of the 57 Draftpress HFCM-running UK companies where each technology was also detected. As of June 2026.
Where Draftpress HFCM SaaS are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
4
Median headcount
£535.3K
Median UK turnover
10.5%
Above £5M turnover
5
Incorporated since 2022
132 verified decision-maker contacts
across these 57 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK SaaS using Draftpress HFCM
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsDevelops cloud contact centre software integrated with Salesforce. Provides AI agents and assistants to handle customer interactions across voice, SMS, WhatsApp and video, with features including…
Sells to businesses running contact centres, especially Salesforce-first sales and service teams. Targets roles such as contact centre leaders, sales operations and remote-working teams in sectors…
Financial Health
StableStable · Hiring · 3% CAGR over 4y
Location
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Computed from 3 filingsProvides a platform for businesses to manage and govern client communications across messaging apps such as WhatsApp, iMessage, SMS and WeChat. Captures conversations for compliance and…
Serves enterprise organisations with client-facing teams, compliance, risk and IT stakeholders, especially in regulated sectors where staff communicate with clients via messaging channels.
Financial Health
StableStable · Hiring · 30% CAGR over 2y
Location
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Provides cloud-based software for customer journey orchestration, automating contact centre interactions and cross‑channel communications. Platform includes conversational AI chatbots, IVR systems,…
Serves B2B and public-sector organisations with high-volume customer interactions, including retail and logistics firms, financial services providers, telecoms operators, utilities, regulators and…
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Computed from 5 filingsDevelops employee engagement software that gathers regular employee feedback, analyses sentiment using AI, and provides dashboards and insights to managers to identify workplace issues, improve…
Targets HR teams, people leaders and business managers at organisations ranging from startups to large enterprises, across sectors.
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Computed from 5 filingsDevelops cloud-based contact centre software integrated with Salesforce. Provides voice calling, SMS, WhatsApp and video channels, AI agents and assistants, call recording, payment processing and…
Serves Salesforce-first businesses with contact centres, sales operations and remote teams, especially in financial services, retail, recruitment and manufacturing.
Financial Health
DistressedDistressed · -16% CAGR over 4y
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Computed from 5 filingsDevelops cloud-based health and safety management software for workplaces. Provides tools and mobile apps for incident reporting, risk assessments, audits, inspections, action tracking, document…
Sells to B2B organisations managing workplace health and safety, especially safety, compliance and operations teams in construction, manufacturing, transport and logistics, entertainment and leisure,…
Financial Health
StrongStrong · Growing, Hiring · 18% CAGR over 5y
Location
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Computed from 5 filingsProvides accounts receivable automation software for finance teams. The platform centralises invoicing, collections, payment processing, cash application, reconciliation and credit risk management,…
Serves B2B finance teams, CFOs, credit controllers and collections teams at companies managing accounts receivable, payments, reconciliation and credit risk, including mid-market and enterprise…
Financial Health
HealthyHealthy · Hiring · 46% CAGR over 4y
Location
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Computed from 4 filingsProvides cloud-based fleet and driver compliance management software. Features include digital vehicle walkaround checks, defect reporting, maintenance scheduling, tachograph analysis, driver licence…
Serves B2B transport operators and organisations managing vehicle fleets and drivers, including logistics, construction, utilities, waste, taxis, food service and other fleet-intensive sectors…
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 3y
Location
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Computed from 5 filingsDevelops recruitment software built on the Salesforce platform, providing CRM and applicant tracking tools for agencies, including candidate and job management, client accounts, timesheets,…
Serves B2B recruitment businesses, including permanent, contract, temporary and fixed-term staffing firms, executive search agencies, and RPO/MSP providers using Salesforce.
Financial Health
HealthyHealthy
Location
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Computed from 3 filingsDevelops software for banks and financial institutions to manage asset‑liability positions, treasury operations, regulatory reporting and hedge accounting. Provides cloud‑based analytics platforms,…
Serves banks and other financial institutions, particularly treasury, asset-liability management, risk, regulatory reporting and finance teams.
Financial Health
StableStable · Hiring · 5% CAGR over 2y
Location
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Computed from 4 filingsDevelops and supplies time and attendance tracking software and clocking-in systems for businesses, including employee self-service portals, absence and holiday management, job costing, HR tools,…
Serves businesses and organisations managing employee attendance, including manufacturing, hospitality, education, logistics, medical and NHS services, and retail, typically targeting HR, operations,…
Financial Health
StableStable · Hiring · 4% CAGR over 3y
Location
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Computed from 5 filingsDevelops legal matter management software providing client intake portals, workflow automation, and collaboration tools. The platform helps legal teams track requests, manage contracts and compliance…
Sells to B2B in-house legal and compliance teams, especially general counsel and legal operations leaders managing high volumes of internal business requests and collaboration with clients, suppliers…
Financial Health
DistressedDistressed · -67% CAGR over 4y
Location
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Computed from 5 filingsDevelops cloud-based communication software for businesses. Provides the MultiLine platform enabling secure voice calls, SMS, and messaging on employee mobile devices, including Microsoft Teams…
Sells mainly to businesses needing secure employee-client communications, especially firms in financial services, healthcare/pharma, education, construction and field services,…
Financial Health
StableStable · -51% CAGR over 5y
Location
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Develops AI-based claims management software for the insurance industry. Offers a cloud platform and a multi‑agent AI system that automates tasks such as claim intake, triage, document processing,…
Serves B2B insurance claims organizations, including P&C carriers, MGAs, TPAs, reinsurers, mutuals and self-insured firms, targeting claims leaders and adjuster teams using or replacing claims…
Financial Health
N/AN/A
Location
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Develops identity and access management software focused on strong authentication. Provides credential management systems, multi-factor authentication, password security and PKI-based digital…
Serves enterprise and public-sector security teams in aerospace and defence, energy and utilities, finance and banking, government, national critical infrastructure, and US federal organisations.
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Computed from 2 filingsDevelops cloud-based software for clinical and real-world research, providing electronic clinical outcome assessment (eCOA), electronic patient‑reported outcome (ePRO), and eConsent tools to collect…
Serves clinical trial sponsors, research sites and life sciences organisations running clinical and real-world studies, including teams responsible for patient engagement, consent and participant…
Financial Health
DistressedDistressed · 0% CAGR over 1y
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Computed from 3 filingsDevelops and supplies cloud-based EPOS and restaurant management software for hospitality operators. Systems include ordering, tableside and QR ordering, delivery integration, inventory, kitchen…
Serves B2B hospitality operators, including restaurants, pubs, bars and multi-site foodservice brands, with customers ranging from independent venues to larger UK and international chains.
Financial Health
DistressedDistressed · -2% CAGR over 2y
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Computed from 2 filingsDevelops and provides web‑based patient medication record (PMR) software for community pharmacies. Platform supports prescription dispensing, stock management, ordering from wholesalers, reporting,…
Serves independent community pharmacies and enterprise pharmacy groups, including multi-branch head office teams and pharmacy teams supporting patients and care homes.
Financial Health
WeakWeak · -7% CAGR over 1y
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Computed from 4 filingsProvides a cloud-based business communication platform for sending and managing SMS and email messages. Offers bulk messaging, two-way texting, campaign automation, a shared inbox for multiple…
Serves B2B teams that communicate with customers at scale, including healthcare, education, professional services, technology, insurance, hospitality, beauty and wellness, entertainment, finance and…
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsDevelops software tools for online platforms to verify users’ age and identity and moderate user‑generated content. Provides API-based age estimation, ID and face‑match checks, email or phone…
Serves B2B online platforms needing age, identity and content compliance, including social media, adult entertainment, online video gaming, marketplaces, dating sites, user-generated content services…
Financial Health
StrongStrong · Growing, Hiring · 20% CAGR over 4y
Location
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Computed from 3 filingsDevelops artificial intelligence software for generating videos with digital avatars and voice from text or images. Provides tools, APIs and applications for creating multilingual avatar videos,…
Serves B2B enterprises and teams in marketing, sales, customer experience, learning and development, and content creation, plus developers and platforms needing API access.
Financial Health
WeakWeak · 0% CAGR over 2y
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Computed from 5 filingsDevelops cloud-based accounts payable automation software. The platform captures and processes supplier invoices, performs purchase order matching, reconciles supplier statements, tracks price…
Serves business owners, finance teams, accounts payable staff, accountants and C-level buyers in B2B organisations across retail, hospitality, healthcare, pharmacies, manufacturing, professional…
Financial Health
HealthyHealthy · Hiring · 13% CAGR over 4y
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Develops housing management software for social housing providers. Offers modules for asset management, repairs and maintenance, tenant and tenancy management, regulatory reporting, payments and…
Sells B2B to social housing providers and landlords, particularly organisations managing housing stock, residents, repairs, compliance reporting, service charges and contractors.
Financial Health
N/AN/A
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Computed from 3 filingsProvides a buyer enablement software platform for B2B sales teams to create interactive product presentations, manage sales and marketing content, personalise buyer experiences, and track prospect…
Serves B2B marketing and business development teams in industrial, healthcare, MedTech and advanced technology companies, especially those selling complex solutions through multi-stakeholder buying…
Financial Health
DistressedDistressed · -11% CAGR over 2y
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Computed from 5 filingsProvides production accounting software and payroll SaaS for film and television productions, including budgeting, purchase orders, accounts payable, digital forms, e-signatures, timecards, and…
Serves B2B customers in film and television production, especially production accountants, production finance teams and freelance crew, with separate Australia and UK resources.
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 4y
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Computed from 5 filingsProvides AI-powered software platform for public transport planning and operations, including route planning, vehicle and crew scheduling, driver rostering, fleet monitoring, passenger information,…
Serves public transportation authorities, city transit agencies, private and public operators, mobility consultancies, and workforce shuttle providers.
Financial Health
DistressedDistressed
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Computed from 5 filingsProvides an online event ticketing and booking platform for attractions, venues and seasonal events. Software manages ticket sales, reservations, visitor self‑service, integrations and marketing…
Sells to B2B operators of visitor attractions, event venues, activity providers and seasonal events, including farms, science centres, ice rinks and other experience-based businesses.
Financial Health
StrongStrong · Hiring · 41% CAGR over 4y
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Computed from 5 filingsDevelops and provides a decision intelligence and business analytics software platform that enables data preparation, modelling, visualization, dashboards, and AI‑driven analysis, with integrations…
Sells to mid-market and enterprise organisations, targeting data teams, business users, executives and operations teams that need governed analytics across cloud, SAP and data warehouse environments.
Financial Health
StrongStrong · Hiring · 36% CAGR over 4y
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Computed from 5 filingsDevelops software systems for managing personal insolvency processes, including IVAs, debt management plans, and protected trust deeds. Provides case management tools with automated workflows,…
Serves B2B insolvency practitioners, case management teams and personal debt solution providers across the UK, including firms handling IVAs, debt management plans and Protected Trust Deeds.
Financial Health
HealthyHealthy · 0% CAGR over 4y
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Computed from 5 filingsProvides software platforms for systems integration, low‑code application development, and business process automation, including tools for connecting enterprise applications, managing data, EDI…
Serves IT and operations teams in enterprise and mid-market organisations, especially in manufacturing, retail, healthcare and finance, plus public-sector bodies with integration, automation and data…
Financial Health
StableStable · -70% CAGR over 4y
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Computed from 5 filingsDevelops employee advocacy software that enables organisations to distribute approved content to staff who can share it on social media. Provides content feeds, analytics, gamification, AI post…
Serves marketing, social media, employer branding, talent acquisition and communications teams at larger businesses across finance, software, healthcare, legal, manufacturing, retail, energy and…
Financial Health
StableStable · Hiring · 16% CAGR over 3y
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Computed from 5 filingsProvides an online learning management system and eLearning course library for charities and nonprofit organisations. Offers training on compliance, safeguarding, GDPR, health and safety, fundraising…
Serves charities, nonprofits and third-sector organisations, including small charities and established L&D teams responsible for staff and volunteer development.
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StableStable · -67% CAGR over 4y
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Computed from 4 filingsDevelops technology platforms for customer loyalty and rewards programmes, enabling businesses to let customers redeem points for purchases, gift cards and travel, and providing analytics, fulfilment…
Serves B2B clients running consumer loyalty programmes, including financial services, retail/consumer, B2B and digital companies with large or global customer bases.
Financial Health
WeakWeak · -7% CAGR over 3y
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Computed from 5 filingsDevelops and provides an AI‑driven adaptive learning platform used by enterprises and training organisations to deliver personalised digital training, assess learner knowledge and confidence, and…
Sells to enterprises and professional training providers, including L&D teams, associations, qualification bodies and training organisations managing workforce or learner development programmes.
Financial Health
StableStable · -62% CAGR over 4y
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Computed from 5 filingsDevelops transport and warehouse management software for haulage operators, including transport management systems, warehouse management systems, digital waste transfer note tools, and integrated…
Serves B2B haulage, transport and warehousing operators, including general and bulk hauliers, waste movers, and fleet-based logistics firms across the UK and Ireland.
Financial Health
StableStable · -63% CAGR over 4y
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Computed from 2 filingsDevelops cloud-based video software for hosting webinars, virtual events, video portals and virtual classrooms. Provides video content management, streaming platforms and AI tools for creating,…
Serves enterprises, higher education institutions, media and telecom companies, publishers, and corporate marketing, sales, communications, and learning teams reaching external audiences, employees,…
Financial Health
HealthyHealthy · Hiring · 21% CAGR over 1y
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Computed from 5 filingsDevelops software platforms and provides services for clinical trials using real‑world healthcare data. Offers trial feasibility and design support, patient identification and recruitment tools,…
Serves clinical trial sponsors in the life sciences sector, including pharmaceutical, biotech and healthcare research organisations seeking support with study design, patient recruitment, trial…
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
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Computed from 5 filingsProvides white‑label travel loyalty platforms and booking engines that enable brands, membership organisations and financial institutions to run travel rewards programmes and book flights, hotels,…
Serves B2B brands running loyalty, rewards or member benefit programmes, including financial services, cruise, hotel, resort and travel companies, affinity groups, and employers seeking employee…
Financial Health
StableStable
Location
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Computed from 5 filingsDevelops AI-powered supplier discovery and market intelligence software for procurement teams. The platform searches and analyses global supplier data, maps vendor landscapes by category and…
Serves B2B procurement professionals, category managers and sourcing teams in organisations researching suppliers, markets and product categories across geographies.
Financial Health
WeakWeak · Hiring · 25% CAGR over 4y
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Computed from 5 filingsDevelops digital twin software and data visualisation tools for buildings, campuses and city infrastructure. Integrates spatial scans and operational data into a web‑based platform to model assets,…
Serves B2B and public-sector organisations managing existing buildings, campuses and cities, including property owners, facilities teams, asset managers and city authorities needing building…
Financial Health
StableStable
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Computed from 5 filingsDevelops software for social care providers to manage compliance, quality assurance, and service improvement. Its platform combines audit management, feedback collection, analytics, and AI‑driven…
Serves B2B social care providers, including care leaders, frontline teams, single-service operators and multi-site care groups needing compliance, quality oversight and inspection readiness.
Financial Health
DistressedDistressed
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Computed from 5 filingsDevelops software for clinical trial documentation and setup. Its platform automates protocol drafting, amendments and document updates using AI, with templates, audit trails and collaborative…
Serves organisations involved in clinical trials, including clinical trial units, medical writing firms and research teams managing trial set-up, amendments and documentation workflows.
Financial Health
WeakWeak · -68% CAGR over 4y
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Computed from 5 filingsDevelops cybersecurity software for risk and vulnerability management. Provides the ESOF platform offering vulnerability assessment, application security testing, PCI ASV scanning, and cyber risk…
Serves large enterprises, Fortune 500 companies and government organisations globally, with customers across technology, financial services, healthcare/pharmaceuticals, manufacturing and public…
Financial Health
StableStable · -13% CAGR over 4y
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Computed from 3 filingsProvides software for monitoring and testing unified communications and contact centre systems. The platform analyses voice, video and chat performance across networks, carriers and endpoints, using…
Serves B2B organisations with contact centres and unified communications environments, including IT, operations and customer experience teams managing hybrid workforces, cloud migrations,…
Financial Health
DistressedDistressed · -13% CAGR over 2y
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Computed from 3 filingsProvides cloud-based no-code software platform for digitalising operational workflows in industrial environments, including shift management, inspections, performance tracking, quality and safety…
Sells to B2B operations teams in industrial and manufacturing businesses, including plant managers, directors and shop-floor operators. Targets companies seeking digital operations, safety, quality,…
Financial Health
StableStable · 0% CAGR over 2y
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Computed from 5 filingsDevelops software-as-a-service platforms and analytics for water utilities, including tools for pressure management, demand forecasting, acoustic leak detection analysis, and network data…
Serves major UK water companies and utilities, particularly network operations, leakage, pressure management and data teams responsible for clean water distribution performance.
Financial Health
StrongStrong · Hiring · 6% CAGR over 4y
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Computed from 5 filingsDevelops cloud‑based yard management software for the automotive supply chain. Provides telematics vehicle tracking, real‑time inventory and asset visibility, workflow automation, reporting and…
Sells to businesses in the automotive supply chain, including OEMs, vehicle yards, logistics operators and multi-site yard operations managing vehicle movement from production to dealer or consumer…
Financial Health
StrongStrong · Growing, Hiring · 50% CAGR over 4y
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Computed from 4 filingsDevelops and publishes psychological and behavioural assessment tools and software platforms used by clinicians, educators, and employers to measure mental health, emotional intelligence, and…
Serves B2B and public-sector professionals including clinicians, schools, justice and public safety agencies, and workplace talent teams needing psychological, educational, offender management, and…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 3y
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Computed from 3 filingsDevelops trading technology for forex and CFD brokers and traders, including copy trading and trade execution software. Provides trade copier systems, risk management tools, and white‑label platform…
Sells to B2B and B2C customers in financial trading: forex and CFD brokers, financial institutions needing white-label trading tools, and individual traders seeking copy trading, execution, hosting,…
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StableStable · 0% CAGR over 2y
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Computed from 3 filingsDevelops software platform for sports organisations to manage athlete data, recruiting, roster and personnel operations, performance monitoring, communication, scheduling and analytics, supporting…
Sells B2B to elite sports organisations, including professional teams, collegiate athletic departments, leagues, governing bodies, Olympic and national governing bodies, and military or tactical…
Financial Health
StrongStrong · Hiring · 44% CAGR over 3y
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How Draftpress HFCM usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. SaaS companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of SaaS companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Draftpress HFCM is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
How many UK SaaS companies use Draftpress HFCM?
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