Sport & Leisure Companies Using Smash Balloon Instagram Feed in the UK: 158 Active Firms (2026)
Sport and leisure companies using social feed tools operate venues, clubs, classes and events with social content embedded on UK websites.
For clubs, venues, fitness operators and event organisers, an embedded social-feed plugin turns off-site community content into website content that supports bookings, memberships and event discovery. Adoption usually points to a direct-channel posture: someone is maintaining the site, curating visual material, and trying to convert interest without relying solely on external listing platforms. These users tend to be small to mid-market sport and leisure operators with visible customer communities, repeat attendance patterns and enough marketing budget to maintain a public website. It also implies some operational maturity, because live social content needs moderation, permissions and coordination between marketing, coaching and venue teams.
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Across the UK, 158 sport and leisure companies are actively trading and running this social-feed plugin on their websites. The group reports 3,148 employees in total, making adoption visible beyond owner-managed micro-sites. Within sport and leisure website-plugin categories, this tool ranks fourth by share, at 15.8% against a sector base of 999. Registered-address skew is clear rather than overwhelming: London accounts for 19.0%, followed by the South West at 16.5%, the South East at 14.6%, the North West at 10.8% and the East of England at 9.5%.
Sport and leisure does not operate under a unified licence, so compliance sits close to the activity being promoted: coached sessions, venue hire, competitions, classes or events. HSE guidance applies health and safety law to employers and the self-employed in leisure activities, including duties towards volunteers, club members, visiting teams and spectators where work-related risks arise. Sport England also treats safeguarding as a sector duty, particularly where children and adults take part in physical activity. For companies running a social-feed plugin, that pushes website governance beyond marketing: moderation, image permissions, privacy notices and escalation routes matter when community posts appear beside bookings, memberships and event information.
Adoption appears to sit with operators that already treat the website as a sales and retention channel, not just an online noticeboard. The pattern tends to favour organisations with regular events, seasonal programming and user-generated visual content, where fresh social proof can reduce maintenance work for small marketing teams. Future use is likely to be shaped less by new functionality than by consolidation inside website-build and booking stacks, plus greater caution over consent and safeguarding. Some operators may move towards simpler native embeds or managed agency templates, while others keep plugin-based feeds because they are familiar to local administrators and easy to audit.
Adoption by company size
Adoption of Smash Balloon Instagram Feed rises with company size across the trading UK Sport & Leisure companies in this cohort. 0.2% of the 52,020 companies with under 10 employees run Smash Balloon Instagram Feed (88 detected). 1.9% of the 3,159 companies with 10–50 employees run Smash Balloon Instagram Feed (60 detected). 3% of the 334 companies with over 50 employees run Smash Balloon Instagram Feed (10 detected). That is a 2.8% gap between the over 50 employees and under 10 employees bands.
158
Active firms
2026
15.8%
Of detected WordPress plugins share
UK Sport & Leisure
8
Median headcount
Filed accounts
396
Verified contacts
Across this cohort
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Key facts
About 1% of the trading cohort reports turnover above £5M (3 of 158 firms) — the rest sits below that revenue band.
8% of the cohort was incorporated since 2022 (13 firms), so a sizeable share is in its first few filing cycles.
Among sport and leisure firms with a detectable website plug-in, the profiled social-feed plug-in ranks fourth by detected share at 15.8% (158) out of 999, behind three larger plug-in cohorts at 23.7% (237), 17.5% (175) and 16.6% (166).
Co-detection points to marketing-led website use: 65.2% (103) also run an SEO plug-in, 63.9% (101) use analytics tagging, and 47.5% (75) show bot-filtering checks.
Commerce functionality appears on 38.6% (61) of the cohort, consistent with sport and leisure operators selling tickets, classes or merchandise through their websites.
Registered offices skew towards southern English regions, with London at 19.0% (30), the South West at 16.5% (26) and the South East at 14.6% (23).
DCMS estimated direct sport-related output at £99.6 billion in 2021, equivalent to 2.5% of UK output, with direct sport-related GVA of £53.6 billion.
Social media market share among UK Sport & Leisure
Share of the 999 UK Sport & Leisure with a detectable system. As of June 2026.
What else do Smash Balloon Instagram Feed-running Sport & Leisure run?
Share of the 158 Smash Balloon Instagram Feed-running UK companies where each technology was also detected. As of June 2026.
Where Smash Balloon Instagram Feed Sport & Leisure are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
8
Median headcount
£470.9K
Median UK turnover
1.9%
Above £5M turnover
13
Incorporated since 2022
396 verified decision-maker contacts
across these 158 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Sport & Leisure using Smash Balloon Instagram Feed
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 4 filingsOperates a professional basketball club competing in British leagues, organising men’s and women’s teams, league fixtures and events. Sells match tickets and merchandise, and runs basketball…
Serves basketball fans, families and groups buying match tickets and game-night packages, plus corporate sponsors and hospitality buyers. Also reaches young players, coaches and community…
Financial Health
StrongStrong · Growing · 3% CAGR over 3y
Location
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Computed from 5 filingsOperates a professional netball club competing in the Netball Super League. Organises matches and fan events, sells tickets and merchandise, and runs netball camps, training sessions and athlete…
Serves netball fans, members and merchandise buyers, aspiring players joining camps, pathway and sessions, and commercial partners connected to elite netball, particularly in North West England.
Financial Health
StableStable · -6% CAGR over 4y
Location
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Computed from 4 filingsOperates a rugby league football club competing in league competitions, organising team matches and related sporting activities. Generates revenue through match tickets, season memberships,…
Serves rugby league fans, matchday spectators and members, plus families, community supporters, merchandise buyers, and businesses seeking corporate partnerships or matchday hospitality.
Financial Health
HealthyHealthy · Hiring · 20% CAGR over 3y
Location
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Computed from 3 filingsOperates a racquets and fitness club offering tennis, squash and padel courts, gyms and fitness studios. Provides coaching, leagues, court bookings, fitness classes and personal training, and hosts…
Serves individuals and families in South Manchester seeking racquets and fitness memberships, including juniors, adults, under-25/30s and competitive or social players, plus private and corporate…
Financial Health
StrongStrong · Growing · 3% CAGR over 2y
Location
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Computed from 5 filingsOperates a sports and fitness club offering a gym, squash and racketball courts, fitness and dance studio classes, and an outdoor training area. Also provides physiotherapy services, a sports shop,…
Serves local consumers in Harrogate and North Yorkshire, including gym users, squash and racketball players of all ages, fitness class participants, running/cycling club members, and people hiring…
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 4y
Location
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Computed from 3 filingsOperates a holiday park providing short‑stay accommodation including lodges, log cabins, geodesic domes, glamping pods and touring pitches. Facilities include a wakeboard and aqua park, lakeside café…
Serves B2C leisure travellers, including families, couples, groups, pet owners and touring holidaymakers seeking countryside accommodation and short breaks near Blackpool and the Fylde Coast.
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates an indoor adventure and climbing attraction offering activities including a climbing wall, aerial Skypark course, drop jump and large indoor slide. Sells timed activity sessions, birthday…
Serves consumers, families, children aged 7+, thrill seekers, birthday party organisers and groups seeking indoor adventure activities and days out in Glasgow and west/central Scotland.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates a semi-professional football club organising men’s, women’s, junior and youth teams, league fixtures and matchday events. Runs community football programmes, coaching sessions, holiday…
Serves local football supporters, adult men’s and women’s players, junior and youth teams, schools, disability and deaf football participants, holiday club attendees, sponsors and organisations…
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsOperates a leisure and holiday park offering glamping accommodation, kayak and paddleboard hire, and a café. Hosts events and group activities and provides watersports equipment rental and riverside…
Sells to consumers seeking leisure visits, short-stay accommodation and watersports, including families, groups and event bookers. Serves café visitors, holidaymakers and people booking celebrations…
Financial Health
StableStable · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsOperates a golf club with an 18‑hole championship links course and a 9‑hole course. Provides tee bookings for members and visitors, golf tuition, junior programmes, a pro shop, clubhouse dining and…
Serves golf club members, visiting golfers, golf societies and international visitors, with specific programmes for juniors, women new to golf, and guests seeking stay-and-play breaks.
Financial Health
StableStable · -66% CAGR over 4y
Location
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Computed from 4 filingsOperates a horse racing venue staging National Hunt races over hurdles and steeplechase fences, selling raceday tickets, hospitality packages and annual memberships, and hosting race meetings and…
Serves racegoers, families, social groups and work colleagues seeking horse racing days out in Scotland, plus corporate hospitality buyers, annual members, racehorse owners and trainers.
Financial Health
StableStable · Hiring · 3% CAGR over 3y
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Computed from 5 filingsOperates a non‑league football club competing in the Northern Premier League, running men’s, women’s and junior teams. Organises matches and club events, provides youth academy programmes, and offers…
Serves football supporters, local community members and youth players, alongside individuals or groups booking 3G pitches, event hirers, and local businesses seeking sponsorship opportunities.
Financial Health
WeakWeak · Hiring · 35% CAGR over 4y
Location
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Computed from 4 filingsOperates a semi‑professional football club competing in the Highland League, managing a first team and coaching staff. Organises football matches and fixtures, sells match and season tickets, and…
Serves Highland League football supporters and matchgoers, families buying tickets and mascot packages, and businesses or individuals seeking sponsorship, hospitality and club shop purchases.
Financial Health
HealthyHealthy · 10% CAGR over 2y
Location
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Computed from 3 filingsOperates a golf and leisure resort offering an 18‑hole golf course, driving range and lessons, health club with gym and swimming pool, racket sports courts, restaurant and bar, and self‑catering…
Serves leisure consumers in North Cornwall, including holidaymakers, golfers, fitness club members, diners, wedding and private-hire groups, and buyers or owners of holiday cabins.
Financial Health
WeakWeak
Location
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Computed from 5 filingsOperates a golf club providing an 18‑hole course, memberships, green fees, golf lessons and custom fitting. Also runs a clubhouse with restaurant and bar, and hosts golf days, events, conferences and…
Serves individual golfers and club members, corporate golf day organisers, wedding couples, conference and meeting planners, and local diners/event guests in Somerset and the South West.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
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Computed from 3 filingsOperates a private members’ golf club featuring an 18‑hole course, clubhouse dining and hospitality facilities. Provides golf coaching and club fitting through a golf academy and hosts tournaments,…
Serves private golf club members, their invited guests, golfers entering open tournaments, and non-member individuals or organisations seeking private celebrations, events, or business membership in…
Financial Health
HealthyHealthy · Growing, Hiring · 8% CAGR over 2y
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Computed from 5 filingsOperates an indoor climbing centre offering themed climbing wall challenges for children and adults. Provides supervised climbing sessions, birthday parties, group bookings for schools and…
Sells direct to consumers, especially families with children, plus adults seeking fitness and leisure activities. Also serves group organisers booking parties, schools, scout and guide groups, SEN…
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 3 filingsOperates indoor climbing centres offering climbing walls and bouldering facilities for adults and children. Provides instruction, beginner courses, youth sessions, clubs, birthday parties and…
Serves consumers of all ages and abilities, including children, families, beginners and experienced climbers, plus schools, youth groups, charities and corporate teams seeking group activities in…
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 2y
Location
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Computed from 4 filingsOperates a gymnastics club providing coached classes and training for children and adults, including preschool sessions, school‑age recreational and competitive squads, SEND sessions, family play…
Serves children, teenagers, adults and families seeking gymnastics classes, preschool play sessions, SEND sessions, competitive squads and holiday camps, with options from beginners to advanced…
Financial Health
StrongStrong · Hiring · 9% CAGR over 3y
Location
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Computed from 4 filingsOperates a spa and leisure venue offering outdoor swimming pool access, sauna, steam room and hot tub facilities, massage treatments, and a restaurant. Sells memberships, swim and dining packages,…
Serves consumers seeking leisure, wellness and dining experiences, including swimmers, spa and massage guests, restaurant diners, members, event attendees and gift voucher buyers in Reading.
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 3y
Location
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Computed from 4 filingsOperates boutique fitness studios offering reformer Pilates, barre, yoga, strength and mat classes. Also provides massage and facial treatments, breathwork and recovery sessions, and small-group…
Serves individual consumers in London seeking boutique fitness and wellness, from beginners to advanced clients, including those interested in group classes, recovery treatments, personal training,…
Financial Health
HealthyHealthy
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Computed from 5 filingsOperates an association football club running senior, reserve, under‑18 and youth teams competing in regional leagues. Organises matches and fixtures, and offers club memberships, sponsorship…
Serves football supporters, local players and youth participants, plus businesses and private individuals seeking sponsorship, matchday experiences, club membership, venue hire, and event space.
Financial Health
StableStable · Hiring · 39% CAGR over 4y
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Computed from 3 filingsOperates a water-based leisure park offering wakeboarding via cable systems, an inflatable aqua park, kayak and stand‑up paddleboard hire, open water swimming, and woodland camping pitches. Provides…
Serves consumers seeking outdoor leisure activities, including families, friends, groups, campers, swimmers, paddleboarders, kayakers and wakeboarding users of varying abilities.
Financial Health
StableStable · -12% CAGR over 2y
Location
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Computed from 5 filingsOperates a membership-based health club offering gym facilities, fitness classes, and swimming pools. Provides cardio and weights areas, group exercise sessions, sauna and steam room access, and a…
Serves individual consumers, families and local employers seeking corporate memberships for fitness, swimming and wellness access.
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 3y
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Computed from 5 filingsOperates a fitness centre offering gym memberships, cardio and strength training equipment, group exercise classes, and personalised training programmes. Provides fitness and lifestyle assessments,…
Serves individual consumers seeking gym memberships, fitness classes and personalised training support, including beginners wanting an unintimidating environment, regular exercisers and class…
Financial Health
StableStable · Hiring · 73% CAGR over 4y
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Computed from 5 filingsOperates outdoor mini golf courses offering pay‑to‑play rounds and online booking. Also hosts children’s, corporate and private parties, and provides food and drink services alongside its mini golf…
Serves families, children’s party organisers, corporate groups and private event bookers at mini golf locations in London and Essex.
Financial Health
StrongStrong · Hiring · 13% CAGR over 4y
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Computed from 4 filingsOrganises cheerleading and dance competitions and events, including seasonal and national championships. Provides education resources, competition rules and scoring guidelines, and sells spectator…
Serves UK cheerleading and dance clubs, all-star programmes, university squads, coaches, athletes and spectators, with a mix of B2B team buyers and individual consumers.
Financial Health
StrongStrong · Growing, Hiring · 18% CAGR over 3y
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Computed from 5 filingsProvides outdoor education and adventure activities through an indoor activity centre and mobile facilities. Organises sessions for schools, youth groups and corporate teams, including climbing,…
Serves schools, youth groups and clubs, employers seeking team-building activities, and parents booking children’s birthday parties or holiday clubs. Targets group organisers, teachers, youth leaders…
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 5y
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Computed from 5 filingsProvides sports coaching and physical education services for primary schools, including PPA cover and curriculum PE. Runs after-school sports clubs, football training programmes, holiday camps, and…
Serves primary schools needing PE/PPA cover and after-school clubs, plus parents of children aged 4-12 in Essex and Suffolk seeking holiday camps, sports parties and football development programmes.
Financial Health
StrongStrong · Hiring · 70% CAGR over 4y
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Computed from 5 filingsOperates a golf club with course and practice facilities, offering play for members and visitors. Provides clubhouse hospitality including café, bar and dining, and hosts events such as conferences,…
Serves golfers and non-golfers, including club members, casual visitors, local diners, private event organisers, wedding and funeral reception parties, and businesses seeking small conference or…
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
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Computed from 5 filingsOperates a roller skating venue and roller disco nightclub offering public skating sessions, themed club nights, family skate events and skating lessons, with bar and dining facilities and spaces for…
Serves London consumers and groups, including friends, couples, families, hen parties, event organisers and private-hire customers seeking social skating experiences.
Financial Health
StableStable · Hiring · 11% CAGR over 4y
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Computed from 3 filingsOperates a country hotel offering guest accommodation, an on-site restaurant and bar, leisure club and spa with wellness treatments, and facilities for conferences, weddings, corporate meetings and…
Serves leisure travellers and couples/families visiting Dorset, spa and leisure club users, wedding and private-function organisers, hen parties, and local/regional businesses needing off-site…
Financial Health
HealthyHealthy · 4% CAGR over 2y
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Computed from 4 filingsPromotes live music events including national tours and concerts, operates music venues and nightclubs, organises music festivals, and provides artist management and ticketing services for live…
Sells to music fans and live event audiences across the UK, plus artists and performers needing management, touring, ticketing and venue partnerships. Serves both consumers (B2C) and music industry…
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
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Computed from 5 filingsOperates an outdoor go‑karting track offering kart racing sessions for adults and children. Provides group bookings, birthday parties, stag and corporate events, race series, junior driver training…
Serves Isle of Wight consumers and visitors, including families with drivers aged 8+, juniors, adults, locals and regular racers, plus groups for birthdays, stag and hen events, Christmas parties and…
Financial Health
StableStable · 1% CAGR over 5y
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Computed from 5 filingsOperates a parachuting and skydiving centre offering tandem skydives, accelerated freefall (AFF) training courses, and solo jump instruction. Provides charity jumps, skydiving events, video and…
Serves individual consumers aged 16+, gift buyers and charity fundraisers, plus aspiring and licensed skydivers using courses, events and facilities across Greater East Anglia and nearby counties.
Financial Health
HealthyHealthy · Hiring · 24% CAGR over 4y
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Operates an indoor laser tag entertainment venue offering laser quest games, gaming arcade activities, and party packages. Provides bookings for birthday parties, group events, corporate…
Serves consumers and groups seeking leisure activities, especially families with children aged 6+, birthday party organisers, adult social groups, kids’ clubs, and businesses booking corporate or…
Financial Health
N/AN/A
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Computed from 5 filingsOperates a golf and country club providing golf courses, a driving range and lessons, gym and fitness classes, spa and swimming facilities, and a clubhouse bar and restaurant. Also hosts weddings,…
Serves consumers and local businesses: golf and health club members, visiting golfers and societies, diners, wedding and event guests, and corporate clients seeking memberships or conference venues…
Financial Health
StableStable · -3% CAGR over 4y
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Computed from 3 filingsOperates a members’ golf club with an 18‑hole course, practice range and golf academy. Provides tee time bookings, memberships and open competitions, and hosts corporate or society golf days. Also…
Serves individual golfers, families, seniors and young players seeking membership or visitor tee times, plus golf societies, corporate groups and private customers booking events or parties.
Financial Health
StableStable · 0% CAGR over 2y
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Computed from 3 filingsOperates an outdoor adventure and mountain biking centre offering waymarked biking, trail running and walking trails. Provides bike hire, skills areas and courses, and runs an on-site shop, workshop…
Serves consumers visiting forest trails, including mountain bikers, trail runners, walkers and regular outdoor visitors, from beginners needing bike hire to experienced riders buying kit and…
Financial Health
StableStable · 2% CAGR over 2y
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Computed from 3 filingsOperates a cycling community and club focused on women riders, organising group rides, cycling events, training resources and cycling holiday trips (“escapes”). Also sells branded cycling merchandise…
Serves women cyclists, from beginners to experienced riders, seeking community, support and cycling experiences. Targets individual consumers globally through its free collective, club, events,…
Financial Health
WeakWeak · -11% CAGR over 2y
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Computed from 5 filingsOperates a gymnastics and trampolining club offering classes for children from infancy to 18 years. Provides preschool sessions, recreational and squad training, holiday camps, parties, and…
Serves parents and guardians seeking gymnastics and trampolining classes for children aged 9 months to 18 years, including preschool, SEND and squad options, plus local schools and families booking…
Financial Health
HealthyHealthy · Hiring · 9% CAGR over 4y
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Computed from 3 filingsManages commercial leisure activities at a reservoir visitor site, including boat hire, fishing permits, canoe, kayak and paddleboard launching, sailing access, and trip boat cruises. Also provides…
Serves consumers and visitor groups seeking outdoor leisure in the Staffordshire Moorlands, including families, walkers, anglers, canoeists, paddleboarders, sailors, cyclists and day-trip visitors.
Financial Health
HealthyHealthy · -23% CAGR over 2y
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Computed from 5 filingsOperates a community rugby union club, organising men’s, women’s and junior teams, training sessions and competitive fixtures. Provides coaching and youth development programmes, membership…
Serves local rugby players of all ages, from juniors to senior men’s and women’s teams, plus families, volunteers, supporters, local sponsors and people seeking community venue hire.
Financial Health
StableStable · Hiring · 35% CAGR over 4y
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Computed from 3 filingsProvides one-to-one private swimming lessons through professional coaches, offering programmes for adults and children including beginner instruction and support for overcoming water phobia, with…
Serves UK consumers seeking private swimming lessons, including adults, children, beginners, improvers and people with water phobia, across a wide network of local towns and cities.
Financial Health
StrongStrong · Growing, Hiring · 23% CAGR over 2y
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Computed from 2 filingsOperates an indoor children’s role‑play and soft play centre featuring themed mini‑town areas such as a police station, farm shop and fire station. Offers booked play sessions, SEN sessions, birthday…
Serves parents and carers of children from walking age to around 7, including families seeking play sessions, birthday parties and SEN-friendly sessions near Wolverhampton.
Financial Health
HealthyHealthy · Hiring · 17% CAGR over 1y
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Computed from 5 filingsOrganises children's holiday camps and school-based clubs offering sports, games, swimming and inflatable activities for ages 4–14. Also runs breakfast and after-school childcare programmes and…
Serves parents and carers of children aged 4–14 seeking school-holiday childcare, plus London schools and community organisations needing breakfast, after-school or activity programmes.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 5y
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Computed from 5 filingsOperates a public sauna spa offering wood‑fired sauna sessions, cold plunge pools and ice baths. Provides bookable sauna experiences, memberships and events, with optional in‑sauna body treatments…
Serves consumers seeking sauna, wellness and social bathing experiences on Brighton Beach, including local residents, visitors, members, gift voucher buyers and groups booking events or private…
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 5y
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Computed from 3 filingsProvides junior football coaching sessions for children from pre-school to secondary school age, including technical skills training, goalkeeper coaching, girls’ sessions and school holiday football…
Serves parents and carers of boys and girls aged 2.5 to Year 11 seeking children’s football sessions and holiday camps in Nailsea, Backwell and Portishead, including girls-only and goalkeeper groups.
Financial Health
StrongStrong · Hiring · 53% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOperates a family farm attraction offering animal encounters, indoor and outdoor play areas, and themed activity trails. Provides seasonal events, educational school and nursery visits, birthday…
Serves families with children, parents, grandparents and carers, plus schools, nurseries, home educators, SEND groups and birthday party organisers seeking farm-based visits and activities in Surrey.
Financial Health
StrongStrong · Profitable, Growing, Hiring · 15% CAGR over 2y
Location
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Computed from 5 filingsOperates an indoor bouldering climbing facility offering climbing sessions, route setting and events for different ability levels. Also runs an on-site café and bar serving coffee, beer and homemade…
Serves consumers in York, including beginner and experienced boulderers, people seeking climbing sessions, competitions and social events, plus visitors using its cafe, bar and pizza offering for…
Financial Health
StrongStrong · 18% CAGR over 3y
Location
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Showing 50 of 158 — +108 more with verified decision-maker contacts, live data, and CRM sync.
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Showing 50 of 158 — +108 more with verified decision-maker contacts, live data, and CRM sync.
How Smash Balloon Instagram Feed usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. Sport & Leisure companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of Sport & Leisure companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Smash Balloon Instagram Feed is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Sport & Leisure by Social media
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Frequently asked questions
How many UK Sport & Leisure companies use Smash Balloon Instagram Feed?
What share of UK Sport & Leisure companies run Smash Balloon Instagram Feed?
How is Smash Balloon Instagram Feed usage detected?
What size Sport & Leisure companies use Smash Balloon Instagram Feed in the UK?
What do Smash Balloon Instagram Feed-running Sport & Leisure companies also run?
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