Turn this list into pipeline.
B2B Using Plausible in the UK: 358 Active Firms (2026)
B2B companies running privacy-focused web analytics sell products or services to other organisations across the UK market.
Buying centres usually sit between marketing, revenue operations and website owners, with compliance or legal teams close enough to shape the measurement policy. For business-to-business suppliers, privacy-focused analytics is less a generic traffic counter than a way to preserve campaign attribution while reducing reliance on intrusive tracking. Adoption tends to signal a company with a direct-channel pipeline, content-led acquisition and enough internal process to care about consent wording, opt-out handling and business-contact governance. Engagements are typically operational rather than strategic: website measurement, conversion reporting, lead-source hygiene and board-level performance packs, often overseen by small marketing teams or external agencies.
Read more
358 actively trading UK companies sit in this business-to-business adoption cohort, making privacy-focused analytics a small slice of analytics usage rather than a default stack choice. Reported employment totals 2,365 people. In the sector's analytics-tool ranking, the system sits eighth, with a detected share of 0.8%. London accounts for 30.4% of the cohort, followed by the South East at 15.4%, the East of England at 9.8%, the South West at 9.5% and the North West at 7.0%, so the registered-address skew remains southern but not exclusively London-based.
Business-to-business adoption does not create a single licensed perimeter in the UK. The relevant rules follow the activity: financial services, telecoms, data processing and professional services each bring their own obligations. For marketing operations, the ICO's PECR guidance covers live calls, automated calls, electronic mail and fax. The electronic-mail rule does not apply to corporate subscribers, so emails or texts to corporate bodies can be sent without PECR consent, but the sender must identify itself and provide a valid opt-out address. UK GDPR still applies when business-contact data contains personal data. Live marketing calls also require screening against CTPS and TPS, and must stop where a business has objected.
Adoption appears likely to remain selective rather than becoming the default for business-to-business websites. Buyers that rely on paid-media attribution may keep mixed analytics stacks, while firms with compliance-sensitive sales motions tend to value cleaner consent posture and simpler visitor measurement. Bundling pressure from broader website, hosting and marketing platforms may limit standalone adoption, especially among smaller teams that prefer tools already included in their stack. The more durable use cases appear to be content-led acquisition, public-sector or regulated-industry selling, and organisations where legal or security teams have a direct say in measurement choices.
358
Active firms
2026
0.8%
Of detected Analytics share
UK B2B
7
Median headcount
Filed accounts
897
Verified contacts
Across this cohort
Key facts
About 5% of the trading cohort reports turnover above £5M (21 of 358 firms) — the rest sits below that revenue band.
8% of the cohort was incorporated since 2022 (31 firms), so a sizeable share is in its first few filing cycles.
Among 45,573 B2B companies with a detectable analytics system, this analytics tool appears on 0.8% (358); the two largest alternatives appear on 89.4% (40,747) and 10.2% (4,657).
London accounts for 30.4% (109) of B2B firms running this analytics tool, followed by the South East at 15.4% (55) and the East of England at 9.8% (35).
The most common co-detected website technology appears on 39.9% (143) of this B2B cohort; the next appears on 35.5% (127).
Software-as-a-service tags account for 15.9% (57), field services and trades for 15.4% (55), and marketing agencies for 13.1% (47); the tags overlap.
For B2B electronic mail to corporate subscribers, PECR consent is not required, but senders must identify themselves and provide a valid opt-out address; UK GDPR can still apply to business-contact data.
Analytics market share among UK B2B
Share of the 45,573 UK B2B with a detectable system. As of June 2026.
What else do Plausible-running B2B run?
Share of the 358 Plausible-running UK companies where each technology was also detected. As of June 2026.
Where Plausible B2B are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£687k
Median UK turnover
5.9%
Above £5M turnover
31
Incorporated since 2022
897 verified decision-maker contacts
across these 358 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2B using Plausible
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
VENTRATA LTD
Financial sub-scores
Computed from 5 filingsDevelops and provides booking and ticketing software for tour operators, attractions, sightseeing tours and hop‑on hop‑off bus services. Platform includes online reservations, OTA integrations,…
Serves B2B operators in travel and visitor attractions globally, including hop-on hop-off and bus operators, sightseeing tour companies, observation decks, cultural venues, and leisure destinations.
Financial Health
HealthyHealthy · -73% CAGR over 4y
Location
Engaging Networks
Financial sub-scores
Computed from 5 filingsDevelops and provides a digital engagement platform for nonprofit organisations, offering tools for online fundraising, donation pages, advocacy campaigns, email and SMS marketing, peer‑to‑peer…
Serves nonprofit organisations, charities, advocacy groups and membership teams that engage supporters, donors and campaign audiences, including lean fundraising and advocacy teams.
Financial Health
StrongStrong · Hiring · 9% CAGR over 4y
Location
SHUFTI PRO LIMITED
Financial sub-scores
Computed from 5 filingsProvides digital identity verification and compliance software for businesses. Offers KYC, KYB and AML screening, document and face verification, liveness checks, transaction monitoring, and fraud…
Serves B2B organisations with online customer onboarding and compliance needs, including banks, fintechs, crypto exchanges, forex platforms, gaming operators, gig-economy firms, marketplaces and…
Financial Health
StrongStrong
Location
BOOKINGLAB LIMITED
Financial sub-scores
Computed from 5 filingsDevelops and provides online booking and scheduling software for public sector organisations, including councils, government departments and NHS services. Platform supports appointment booking, event…
Serves UK public sector organisations, including local councils, central government departments and NHS teams that manage citizen-facing appointments, events, facilities and internal workspace…
Financial Health
HealthyHealthy · -65% CAGR over 4y
Location
WORKFORCE HCM LIMITED
Financial sub-scores
Computed from 5 filingsDevelops and provides cloud-based workforce management software for hourly workforces, including employee scheduling, shift planning, time and attendance tracking, payroll processing, HR records,…
Serves B2B organisations with hourly workforces, especially restaurants, hospitality, hotels, retail and social care, targeting HR, operations, finance, payroll teams, and business owners or…
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 4y
Location
JUMPCLOUD UK LIMITED
Financial sub-scores
Computed from 3 filingsDevelops and provides a cloud-based platform for identity, access and device management. Software enables organisations to manage user identities, single sign-on, multi-factor authentication,…
Serves IT teams and leaders at businesses managing mixed Windows, Apple, Linux and Android environments, plus MSPs, value-added resellers, distributors and technology partners supporting client…
Financial Health
StrongStrong
Location
Measurelab Limited
Financial sub-scores
Computed from 3 filingsProvides data analytics consulting focused on Google Cloud and Google Marketing Platform. Designs and implements data infrastructure, tracking and analytics solutions that integrate marketing,…
Serves complex businesses and leading brands with fragmented digital channels and customer journeys, especially marketing, product and data teams using Google Cloud and Google Marketing Platform.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 2y
Location
Financial sub-scores
Computed from 4 filingsDevelops Dradis, a penetration testing management platform that helps security teams manage engagements, collaborate on findings, generate reports, maintain issue libraries, track remediation, and…
Serves B2B penetration testing and information security teams, including security consultancies, corporate security departments and enterprise teams managing client engagements, QA, remediation and…
Financial Health
HealthyHealthy · Hiring · 26% CAGR over 3y
Location
Financial sub-scores
Computed from 5 filingsProvides cyber security consulting and risk management services, including cyber risk assessments, quantified risk analysis, security programme improvement, and cyber due diligence. Also develops a…
Serves B2B organisations seeking cyber risk governance support, targeting CIOs, CTOs, CISOs, CEOs and board directors. Also works with private equity and venture capital firms, portfolio companies,…
Financial Health
StrongStrong · Growing, Hiring · 53% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsProvides insurance brokerage services for small businesses, freelancers, sole traders, charities and community groups. Offers policies including professional indemnity, public liability, employers’…
Serves UK small businesses, freelancers, sole traders, contractors, limited companies, charities, not-for-profits, clubs and community groups across professional, creative, care, retail, trades and…
Financial Health
HealthyHealthy
Location
Financial sub-scores
Computed from 5 filingsDevelops cybersecurity software and services for managing cyber risk. Provides attack surface management, vulnerability scanning, digital risk protection, penetration testing, and threat intelligence…
Sells to B2B security, IT and risk teams at organisations needing cyber risk management, attack surface visibility, application security testing, threat intelligence and PCI compliance support.
Financial Health
StableStable · Hiring · 6% CAGR over 4y
Location
Parasoft UK Limited
Financial sub-scores
Computed from 5 filingsDevelops automated software testing and quality assurance tools covering the software development lifecycle, including static code analysis, unit testing, API and UI test automation, service…
Sells to software development and QA teams in regulated embedded and enterprise organisations, including automotive, aviation, medical devices, defense, rail, finance, healthcare, public sector,…
Financial Health
StrongStrong · Hiring · 8% CAGR over 5y
Location
BENCHMARK MINERAL INTELLIGENCE LIMITED
Financial sub-scores
Computed from 5 filingsProvides market intelligence, price assessments, forecasts and supply chain data for lithium, cobalt, nickel, graphite and battery materials. Offers subscription research platforms, analyst access,…
Serves businesses across the battery and critical minerals supply chain, including miners, raw material processors, battery and EV manufacturers, energy storage and charging firms, traders, and…
Financial Health
StrongStrong · Hiring · 84% CAGR over 4y
Location
Research in Finance Limited
Financial sub-scores
Computed from 5 filingsProvides market research and consultancy focused on financial services and investment markets. Conducts surveys and panel research, publishes industry reports and insights, and supplies market data…
Serves B2B clients in financial services, including asset managers, investment firms, ETF providers, wealth/advisory businesses and institutional market participants.
Financial Health
HealthyHealthy · Hiring · 19% CAGR over 4y
Location
ClickThrough Marketing Limited
Financial sub-scores
Computed from 5 filingsProvides digital marketing services including paid media management, search engine optimisation, content marketing, link building, conversion rate optimisation, web analytics, and digital strategy…
Serves B2C and B2B brands with established online channels, including retail, ecommerce, automotive, healthcare and payments businesses, targeting marketing and digital teams.
Financial Health
StableStable · -4% CAGR over 4y
Location
TRANSITION PATHWAY INITIATIVE LIMITED
Financial sub-scores
Computed from 4 filingsProvides research, data and assessment tools evaluating companies, banks and sovereigns on their preparedness for the transition to a low‑carbon economy, including analysis of carbon performance,…
Serves institutional investors and asset owners globally, plus users of climate-transition assessment data covering corporates, bond issuers, banks and sovereigns, particularly in emissions-intensive…
Financial Health
HealthyHealthy · 0% CAGR over 3y
Location
Financial sub-scores
Computed from 4 filingsProvides cloud-based brewery management software for craft breweries. Platform supports production planning, inventory and raw material tracking, sales and CRM, distribution management, container…
Serves brewery businesses, including craft breweries, with buyers and users such as owners, head brewers, sales directors, finance directors, distribution managers, and taproom or shop managers.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 3y
Location
LEAN TECHNOLOGIES DEVELOPMENT (UK) LIMITED
Financial sub-scores
Computed from 5 filingsDevelops open banking infrastructure and APIs that enable banks and fintechs to access financial account data, verify identities, aggregate transactions, and integrate bank payments. Provides tools…
Serves banks, fintechs and financial services platforms across MENA, including neobanks, lenders, personal finance, digital accounting, e-commerce and payment operations teams building or expanding…
Financial Health
StrongStrong · Hiring · 30% CAGR over 4y
Location
AXSCEND LIMITED
Financial sub-scores
Computed from 3 filingsProvides telematics and fleet management technology for commercial vehicle operators, including trailer tracking, compliance monitoring and data integration platforms that connect vehicles, drivers…
Serves B2B commercial vehicle fleet operators, particularly transport and logistics companies managing vehicles, trailers, drivers and compliance, including large UK operators with sizeable asset…
Financial Health
StrongStrong · -4% CAGR over 2y
Location
Financial sub-scores
Computed from 3 filingsDevelops bakery management software used by retail and wholesale bakeries to manage orders, production planning, recipes, inventory, invoicing and deliveries. The system integrates with POS,…
Serves B2B customers including retail and wholesale bakeries of all sizes, plus supermarkets and other retailers with in-store bakeries or fresh food counters.
Financial Health
StrongStrong
Location
PORTF.IO LIMITED
Financial sub-scores
Computed from 3 filingsDevelops portfolio monitoring software for private equity, venture capital and institutional investors. The platform aggregates data from accounting and business systems, automates data collection…
Serves private markets investment firms, including private equity, venture capital and institutional investors, targeting portfolio monitoring, operations and reporting teams managing multi-company…
Financial Health
StrongStrong · Hiring · 53% CAGR over 2y
Location
Mentat Technology Ltd
Financial sub-scores
Computed from 4 filingsDevelops artificial intelligence and blockchain software for enterprise use, including data analytics, anomaly detection, streaming classification, and distributed ledger applications. Also builds…
Serves enterprise and public-sector buyers, including UK intelligence and government bodies, global investment banks, hedge funds, fintechs, telecoms operators, industrial companies and blockchain…
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 3y
Location
EXTRAC AI LIMITED
Financial sub-scores
Computed from 2 filingsDevelops an AI-driven intelligence platform that aggregates and analyses curated data on crime, conflict, and geopolitical events. Combines domain experts with machine learning tools to produce risk…
Serves organisations whose leaders, decision-makers and analysts monitor geopolitical, security, crime, conflict and reputation risks, including teams responsible for protecting people, places and…
Financial Health
StrongStrong · Growing, Hiring · 172% CAGR over 1y
Location
Hippo Digital
Financial sub-scores
Computed from 5 filingsProvides digital transformation consulting and delivery services including user research and design, product and delivery management, agile software engineering, cybersecurity, data management, and…
Serves government departments, healthcare organisations, private-sector businesses and third sector organisations, particularly teams responsible for digital identity, cyber, data, AI and service…
Financial Health
StrongStrong · Hiring · 55% CAGR over 4y
Location
Financial sub-scores
Computed from 3 filingsProvides an online platform for creating and managing investment vehicles such as SPVs and venture funds. Offers fund structuring, capital calls, investor onboarding, legal and tax documentation,…
Serves B2B private market participants: founders raising capital, angel syndicate leads, and fund managers/VC firms that pool investments and manage investors, including users collecting capital…
Financial Health
StrongStrong · Hiring · 47% CAGR over 2y
Location
Financial sub-scores
Computed from 5 filingsDevelops and operates a cloud-based platform for B2B organisations to create branded online communities and knowledge hubs. The software enables publishing resources, hosting discussions and events,…
Serves B2B brands, particularly revenue, retention and customer engagement teams, that need to educate and engage customers across the customer lifecycle. Targets companies with customer communities,…
Financial Health
WeakWeak · -12% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsProvides cyber security and data protection advisory services to family offices and privately held businesses. Uses a proprietary Risk 360 platform to assess, prioritise and manage cyber risks,…
Serves family offices and closely held private businesses, targeting board and C-suite decision-makers responsible for cyber security, data protection, risk, compliance and asset protection.
Financial Health
StrongStrong · Hiring · 32% CAGR over 4y
Location
ONLY CONNECT PARTNERS LTD
Financial sub-scores
Computed from 5 filingsProvides ticketing platforms and related services for event brands, including system design, technology integration, customer data management, commercial support, and customer service to enable…
Serves B2B event brands, producers and organisations that sell tickets to audiences across multiple venues and want to manage direct customer relationships and repeat attenders.
Financial Health
StrongStrong · Hiring · 32% CAGR over 4y
Location
NORBIT LIMITED
Financial sub-scores
Computed from 5 filingsDevelops and manufactures technology products including multibeam sonar systems and subsea monitoring equipment for maritime and defence uses, provides secure wireless communication solutions, and…
Serves B2B and public-sector customers in global maritime, defence and security, connectivity, tolling/automotive and IoT asset-management markets, plus organisations needing R&D and contract…
Financial Health
StrongStrong · Growing, Hiring · 9% CAGR over 4y
Location
Financial sub-scores
Computed from 3 filingsDevelops sales enablement and customer onboarding software. Provides digital sales room workspaces where sales teams share content, proposals, quotes and action plans with buyers, track engagement…
Serves B2B revenue teams, including BDR/SDR teams, account executives, customer success, account management, CROs and partnerships managers involved in sales, onboarding, account management and…
Financial Health
StrongStrong · Growing, Hiring · 78% CAGR over 2y
Location
Digi Gbox Limited
Financial sub-scores
Computed from 5 filingsProvides digital advertising management services, planning and running paid campaigns on platforms including Google Ads, Meta, LinkedIn, Microsoft, TikTok and Amazon, alongside campaign optimisation,…
Serves businesses and marketing teams seeking paid advertising support across search, social and marketplace ad platforms.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsDevelops workforce management software for shift‑based organisations, providing tools for employee scheduling, time and attendance tracking, mobile clock‑in, payroll data export, incident reporting,…
Serves shift-based organisations with hourly workforces, including live events venues, security firms, temporary staffing agencies and fire departments, targeting shift, operations, finance and HR…
Financial Health
StrongStrong · Hiring · 7% CAGR over 4y
Location
NOMIOS UK&I LIMITED
Financial sub-scores
Computed from 4 filingsProvides cybersecurity and network infrastructure services including managed detection and response, network management, security assessments, and design and integration of enterprise networking and…
Serves enterprises, service providers and public-sector organisations across industries including finance, healthcare, education, government, energy, retail, technology, telecommunications,…
Financial Health
HealthyHealthy · -39% CAGR over 6y
Location
ROUGH AGENDA USA LTD
Financial sub-scores
Computed from 3 filingsOrganises digital marketing conferences, industry events and professional training courses. Runs events including brightonSEO, Hero Conf, MeasureFest and Affiliate Huddle, bringing marketing…
Serves digital marketing professionals, agency and in-house marketing teams, and specialists in SEO, PPC, paid social, affiliate and analytics seeking industry learning and networking in the UK and…
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
Somerford Associates Limited
Financial sub-scores
Computed from 3 filingsProvides IT security, data analytics and cloud technology solutions, partnering with vendors such as Splunk, Cisco and Okta. Offers consulting, system design, implementation, migration, and support…
Sells mainly to large organisations and public sector bodies needing cloud, security and data solutions, including government departments, defence, local councils, and enterprises in retail,…
Financial Health
StrongStrong · Profitable, Growing · 3% CAGR over 2y
Location
Financial sub-scores
Computed from 2 filingsProvides demand generation and marketing services for B2B software companies, including campaign strategy, live event and webinar marketing, multi‑channel outreach, social content creation, data…
Serves B2B software companies globally, targeting growth, marketing and revenue teams that need support reaching target accounts, generating demand and scaling customer acquisition.
Financial Health
StrongStrong · Growing, Hiring · 225% CAGR over 1y
Location
Financial sub-scores
Computed from 5 filingsDevelops digital pre‑operative assessment software used by healthcare providers to screen and prepare patients for surgery. The MyPreOp platform collects patient health information, supports clinical…
Serves NHS trusts and healthcare providers, particularly pre-operative assessment teams, clinicians and elective surgery services managing surgical patients and waiting lists.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
CloudSecure Ltd
Financial sub-scores
Computed from 5 filingsProvides cloud engineering and software development services, including bespoke web and mobile application development, DevSecOps engineering, and secure collaboration environments for organisations…
Serves defence, national security and other mission-critical organisations, including public sector bodies and companies whose technical teams operate in high-assurance, security-sensitive…
Financial Health
StrongStrong · Growing, Hiring · 106% CAGR over 4y
Location
ROUGHAGENDA LTD
Financial sub-scores
Computed from 4 filingsOrganises digital marketing conferences, events and training courses for marketing professionals. Runs industry events including brightonSEO, Hero Conf, MeasureFest and Affiliate Huddle, and provides…
Serves digital marketing professionals and teams, including SEO, PPC, paid social, affiliate and analytics specialists, through conferences and training in the UK and US.
Financial Health
StableStable · Hiring · 52% CAGR over 3y
Location
Ten 4 Design Limited
Financial sub-scores
Computed from 5 filingsProvides digital research, strategy, design and development services. Designs and builds websites, digital products and platforms, including membership systems, CRM integrations and web applications,…
Serves B2B and nonprofit organisations, including charities, visitor attractions and growth-focused companies with revenue, membership, donation, ticketing or operational needs.
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
Location
Parker Russell Limited
Financial sub-scores
Computed from 3 filingsProvides chartered accountancy, audit and assurance, tax planning and compliance, and corporate finance advisory. Services include company formation, mergers and acquisitions support, due diligence,…
Serves SMEs, growth companies and private clients, including fintechs, banks, professional practices, property and construction firms, manufacturers, retailers, nonprofits, travel, ecommerce,…
Financial Health
StrongStrong · Growing, Hiring · 29% CAGR over 2y
Location
Financial sub-scores
Computed from 4 filingsProvides a managed platform for running client‑specific market data workloads, executing and orchestrating data ingestion, processing and distribution. Operates runtime infrastructure that manages…
Serves B2B clients that rely on market data, particularly financial services and capital markets teams needing managed operation of client-specific data flows.
Financial Health
StrongStrong
Location
Equin Limited
Financial sub-scores
Computed from 5 filingsProvides data analysis and reporting tools for schools, offering an online portal that helps education staff interpret and manage school performance and operational data insights.
Serves schools, selling to education providers that need help interpreting and using their data.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsProvides creative agency services including paid digital advertising, video production, graphic design, and website design and development. Works with clients on marketing campaigns, digital content,…
Serves businesses and organisations seeking creative agency support for marketing and digital communications.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
PAXTON ACCESS LIMITED
Financial sub-scores
Computed from 5 filingsDesigns, manufactures and supplies electronic access control systems for buildings, including door controllers, credentials, wireless door handles, door entry panels and management software, with…
Sells primarily B2B to security installers, systems integrators and approved distributors, as well as facilities and property teams in organisations needing building access and site security.
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
Location
THE ONE KITCHEN LIMITED
Financial sub-scores
Computed from 2 filingsProvides kitchen management services for care home kitchens, including compliance documentation, health and safety audits, menu planning, nutrition guidance, staff training, and an online portal for…
Serves care home operators, home managers and catering leads responsible for resident dining, kitchen compliance and nutrition in care home kitchens.
Financial Health
StrongStrong
Location
MAJOR DIGITAL LTD
Financial sub-scores
Computed from 3 filingsProvides brand strategy, website design and development, and digital architecture services. Works with organisations to redesign websites, clarify brand messaging, and improve content structure, user…
Serves B2B organisations and complex institutions, including technology, transport, healthcare, education and membership bodies, typically marketing and leadership teams managing brand, product or…
Financial Health
StableStable · 0% CAGR over 2y
Location
World Liner Data Limited
Financial sub-scores
Computed from 3 filingsCollects, processes and analyses container shipping trade data, including TEU volumes and freight price indices. Operates a web‑based statistics database, produces market reports, and sells access to…
Serves B2B customers in the global container shipping sector, including shipping lines, logistics operators, shippers, consultancies, analysts and banks seeking container trade market data.
Financial Health
StrongStrong
Location
Financial sub-scores
Computed from 3 filingsProvides data and analytics consultancy, helping organisations design and modernise data warehouse, business intelligence and reporting platforms using Microsoft Azure, Azure Synapse Analytics and…
Serves B2B customers globally, from ambitious scale-ups to teams within global brands, especially CxOs and small technical/data teams responsible for data, analytics and Microsoft Azure platforms.
Financial Health
StableStable · -7% CAGR over 2y
Location
Unlock all 358 leads
Showing 49 of 358 — +309 more with verified decision-maker contacts, live data, and CRM sync.
How Plausible usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2B companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2B companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Plausible is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2B by Analytics
Other B2B technology
Related directories
Frequently asked questions
How many UK B2B companies use Plausible?
What share of UK B2B companies run Plausible?
How is Plausible usage detected?
What size B2B companies use Plausible in the UK?
What do Plausible-running B2B companies also run?
Can I get contact details for these companies?
Push these 358 companies into your pipeline.
Find the right decision-makers, see verified company data, and export your list in seconds.