Companies Using Qualtrics in Sheffield: 119 Active Firms (2026)
Companies in and around Sheffield running customer-experience software use website feedback and survey workflows to measure customer, visitor and employee sentiment.
Adoption usually sits with customer-experience, marketing operations, HR or service teams rather than IT alone. The software captures web feedback, structured surveys and sentiment signals, then routes results into reporting and workflow tools. For a Sheffield-area adopter, running this stack tends to signal a business with recurring digital touchpoints, some budget for licensed SaaS, and enough operational maturity to treat feedback as a managed process. The buying centre is often lower mid-market: not enterprise research infrastructure, but more formal than ad hoc web forms.
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Sheffield has 119 actively trading companies running this customer-experience and survey stack on their public websites. Reported employment across those adopters totals 337 people, which points to a fairly small-company adoption base rather than a concentration among large local employers. The sector mix also leans practical: field services and trades, construction, travel and hospitality, FMCG, fashion and retail all appear, fitting a pattern where feedback is tied to service delivery, bookings, product response or employee engagement.
Feedback and survey deployments usually bring GDPR and ICO considerations into day-to-day operations, especially where responses can be linked to customers, employees or job applicants. Consent language, privacy notices, retention periods and subject-access processes matter more than the survey form itself. The Sheffield cohort’s frequent overlap with HR, marketing-automation and payments tooling suggests feedback is often embedded in operational systems, so procurement teams need to check data-processing terms, international transfers and access controls before responses start moving between platforms.
Adoption appears likely to become less about stand-alone questionnaires and more about connecting feedback to service, HR and revenue workflows. Smaller adopters tend to start with website forms and post-interaction surveys, then add routing, dashboards and closed-loop follow-up once teams have someone accountable for customer or employee insight. Vendor consolidation and bundle pricing may pull some users toward broader workplace or marketing suites, while regulated or consumer-facing operators will keep specialist tooling where auditability, consent capture and survey design matter.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of Qualtrics varies by company size across the trading companies in this cohort. 0% of the 26,261 companies with under 10 employees run Qualtrics (0 detected). 0% of the 1,304 companies with 10–50 employees run Qualtrics (0 detected). 0% of the 185 companies with over 50 employees run Qualtrics (0 detected).
119
Active firms
2026
0
Above £5M turnover
Trading firms
6
Median headcount
Filed accounts
215
Verified directors
Across this cohort
Top companies using Qualtrics in Sheffield
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · Hiring · 12% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · Hiring · 19% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 2 filingsFinancial Health
WeakWeak · Hiring · 25% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 5% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · Hiring · 3% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · Growing · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · Growing · 2% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 5% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsServes B2C customers, primarily adult pub and bar patrons, including individuals and social groups using an on-premise hospitality venue.
Financial Health
HealthyHealthy
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · Hiring · 4% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 5% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · -61% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsSupplies Middle Eastern and Kurdish food products wholesale to retail shops and restaurants, including spices, herbs, rice, pulses, oils, pickles, confectionery, tea and drinks. Operates an online…
Sells wholesale to UK retail shops and Middle Eastern restaurants, serving buyers needing Kurdish and Middle Eastern ingredients, spices, grocery lines, drinks, catering items and household supplies.
Financial Health
StableStable · Hiring · 53% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · -68% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsFinancial Health
HealthyHealthy · Hiring · 44% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
StableStable · -29% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · -4% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · -71% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · -8% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Financial sub-scores
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WeakWeak · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsFinancial Health
WeakWeak · Hiring · 19% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · Hiring · 11% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · -2% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · -5% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsFinancial Health
StrongStrong · Hiring · 8% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · -6% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
WeakWeak · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · -5% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
StrongStrong · 697% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · Hiring · 4% CAGR over 4y
Location
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177 more companies and their verified directors are in the file
You’re seeing the top 43. Buy the list to get all 220 with directors, websites and financials.
Key facts
10% of the cohort was incorporated since 2022 (12 firms), so a sizeable share is in its first few filing cycles.
Field Services & Trades is the largest sector tag at 37.8% (45), followed by Construction at 12.6% (15); tags overlap, so the split should not be read as mutually exclusive.
Travel & Hospitality appears in 10.1% (12) of the Sheffield-area cohort, where survey workflows tend to sit close to visitor feedback and service recovery.
Three adjacent workforce, finance or marketing tools are each detected across 99.2% (118) of the cohort, so the customer-experience layer usually sits inside a wider operations stack.
Payments tooling is also visible at 84.9% (101), which fits a cohort containing Field Services & Trades, Travel & Hospitality, FMCG, and Fashion & Retail users.
Financial risk is not uniform: 20.2% (24) sit in the weak band and 7.6% (9) in the distressed band.
What else do Qualtrics users run?
Share of the 119 Qualtrics-running UK companies where each technology was also detected. As of June 2026.
Who runs Qualtrics in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£411.5K
Median UK turnover
0%
Above £5M turnover
12
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 220 companies, alongside financials and websites, in one Excel + CSV file.
How Qualtrics usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Qualtrics is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
How many companies in Sheffield use Qualtrics?
How is Qualtrics usage detected?
What kinds of companies use Qualtrics in Sheffield?
What do Qualtrics users in Sheffield also run?
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