Companies Using Qualtrics in Southampton: 79 Active Firms (2026)
Companies using customer-experience tools in Southampton collect web feedback and survey responses as part of local digital operations.
Adoption usually sits with customer insight, marketing operations, service improvement or employee-experience teams rather than a pure IT buying centre. Companies running this customer-experience platform tend to have a public web estate, repeat customer or user interactions, and a reason to turn feedback into operational action: complaint handling, satisfaction tracking, course evaluation, booking journeys or post-service follow-up. Engagements look more like departmental software budgets than enterprise-wide platform programmes, although procurement can widen when survey responses feed service dashboards, CRM workflows or HR processes. The signal is therefore less about company size than about process maturity: someone inside the organisation is responsible for structured feedback, response quality and acting on trends.
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Southampton has 79 trading companies running this customer-experience and survey stack. Reported headcount across the employers that publish staff numbers totals 300, which points to a local adoption pattern led by small operating teams rather than large local campuses. Sector overlap is concentrated in service-heavy categories: field services and trades account for 32.9% of the cohort, travel and hospitality for 17.7%, and construction for 12.7%. That mix fits a city-region user base where customer contact, bookings, site visits and after-service feedback create recurring reasons to collect structured responses.
Survey and customer-experience deployments sit close to GDPR, ICO guidance and internal retention policies because response text can include complaints, employee comments, service incidents and other personal information. Procurement is often shared between marketing, people, service operations and IT, especially where feedback tools sit alongside HR, learning, payment or web-security systems. Buyers will usually care less about the questionnaire interface than about consent wording, role-based access, deletion processes, data residency, and whether exports move into analytics or case-management workflows. Public-facing operators also have to consider accessibility and audit trails when feedback becomes part of complaint handling or service-quality monitoring.
Adoption appears likely to deepen where feedback is already tied to service recovery, customer retention or staff-experience programmes, rather than spreading evenly across every local employer. Smaller users may stay with template-led surveys and limited integration, while mid-market operators tend to push responses into case management, workflow and analytics environments. Vendor consolidation and bundled suites may make standalone survey tools harder to justify, but regulated or public-facing teams still need auditable consent, retention and escalation processes. The market therefore looks incremental: fewer speculative pilots, more attention to governance, integration ownership and measurable changes in operating practice.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of Qualtrics varies by company size across the trading companies in this cohort. 0% of the 22,390 companies with under 10 employees run Qualtrics (0 detected). 0% of the 1,070 companies with 10–50 employees run Qualtrics (0 detected). 0% of the 90 companies with over 50 employees run Qualtrics (0 detected).
79
Active firms
2026
1
Above £5M turnover
Trading firms
6
Median headcount
Filed accounts
136
Verified directors
Across this cohort
Top companies using Qualtrics in Southampton
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsDevelops and provides software that blocks access to online gambling websites and applications across devices. The app includes tools that track time and money saved and supports individuals seeking…
Serves consumers seeking help with gambling addiction, including individuals trying to stop online gambling and people supporting someone with a gambling problem.
Financial Health
WeakWeak · Hiring · 2% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides port terminal services supporting roll-on/roll-off shipping and vehicle logistics, including handling, storage and processing of cars, trucks, heavy equipment and breakbulk cargo as part of…
Serves automotive, truck, heavy equipment and breakbulk manufacturers needing global distribution for vehicles, rolling cargo and other large freight.
Financial Health
DistressedDistressed · -80% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
StableStable · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · -24% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · -7% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
StrongStrong · Growing, Hiring · 11% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · Hiring · 4% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Growing, Hiring · 8% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsProvides medical assessment and treatment for back and neck pain, offering clinical evaluation and management of spinal conditions through specialist consultations, rehabilitation, and non-surgical…
Financial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides recruitment advertising services, helping employers plan and manage job advertising campaigns. Offers media planning, campaign management, social media recruitment marketing, and design…
Serves UK employers recruiting staff, including education providers, charities and businesses across industries, targeting hiring managers and HR teams.
Financial Health
WeakWeak · 2% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · -59% CAGR over 5y
Location
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Financial sub-scores
Computed from 4 filingsOperates a professional membership network for people working in safety‑critical systems. Organises conferences, seminars and working groups, publishes newsletters and journals, and runs an online…
Serves a mix of individual safety practitioners and employers in safety-critical sectors, including safety engineers, consultants, auditors, managers and companies recruiting systems safety talent.
Financial Health
StableStable · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 2 filingsFinancial Health
StableStable · 0% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · -6% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a tapas restaurant serving Spanish-style small plates and dishes for dine-in customers, offering a menu of tapas items and accompanying food and drink service.
Financial Health
DistressedDistressed · -18% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · -24% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsFinancial Health
DistressedDistressed · -33% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 4% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides access to tax‑efficient investment opportunities, including Enterprise Investment Scheme (EIS), Seed Enterprise Investment Scheme (SEIS), and Venture Capital Trust (VCT) funds. Supplies…
Serves financial professionals and advisers seeking EIS, SEIS and VCT investment offers for their clients; not aimed at private investors or retail clients.
Financial Health
HealthyHealthy
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · Hiring · 8% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 39% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · Hiring · 25% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 14% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · Hiring · 20% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsFinancial Health
StableStable · Hiring · 100% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · -70% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
DistressedDistressed · -93% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
HealthyHealthy · Growing · 0% CAGR over 2y
Location
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The complete list in one Excel/CSV file — company details, websites and key data. Yours to download and use.
Financial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · 0% CAGR over 4y
Location
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96 more companies and their verified directors are in the file
You’re seeing the top 35. Buy the list to get all 131 with directors, websites and financials.
Key facts
About 1% of the trading cohort reports turnover above £5M (1 of 79 firms) — the rest sits below that revenue band.
12% of the cohort was incorporated since 2022 (10 firms), so a sizeable share is in its first few filing cycles.
Customer-experience platform use in Southampton skews towards operational service businesses: field services and trades make up 32.9% of the cohort, while travel and hospitality accounts for 17.7%.
Three adjacent workforce, learning and marketing platforms are each detected across 94.9% of the cohort, so feedback tooling appears to sit inside broader operational software stacks.
Payments tooling appears in 78.5% of detected stacks, indicating that feedback collection is often present near transactional web journeys rather than only informational pages.
Sector tags overlap, but construction appears at 12.7%, beauty and personal care at 7.6%, and wholesale and distribution at 6.3%.
Financial risk markers are uneven: 20.3% are in the highest band, 16.5% are in the distressed band and 2.5% have insufficient history.
What else do Qualtrics users run?
Share of the 79 Qualtrics-running UK companies where each technology was also detected. As of June 2026.
Who runs Qualtrics in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£461.6K
Median UK turnover
1.3%
Above £5M turnover
10
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 131 companies, alongside financials and websites, in one Excel + CSV file.
How Qualtrics usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Qualtrics is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
How many companies in Southampton use Qualtrics?
How is Qualtrics usage detected?
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What do Qualtrics users in Southampton also run?
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