firmbase

Page builders Used by UK IT Services Companies: Market Share (2026)

Page builders are detectable at 1,953 of 121,886 trading UK IT services companies, with Elementor first at 52.4% of detected usage.

Among 121,886 trading UK IT services companies, 1,953 have a detectable page builder. The detected market spans 58 systems, but Elementor accounts for 52.4% with 1,024 companies, ahead of Divi at 11.6% (226), BlockMark Technologies at 10.0% (196), WPBakery at 8.4% (164) and GoDaddy Website Builder at 7.0% (136).

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Size does not change the top slot. Elementor is first in all three employee bands: 52.3% of 1,280 companies under 10 employees, 52.1% of 624 companies with 10–50 employees, and 59.2% of 49 companies over 50 employees.

A long tail remains: 50 further systems cover 230 companies. Beaver Builder, Auctollo and Canva sit below the five largest named systems at 2.6% (50), 1.5% (29) and 1.4% (28) respectively.

1,953

IT services with detected Page builders

Of 121,886 UK IT services

1.6%

Detection rate

2026

58

Systems detected

In this category

52.4%

Leader share

Elementor

UK IT Services Page builders market share

Elementor
Divi
BlockMark Technologies
WPBakery
GoDaddy Website Builder
Beaver Builder
Auctollo
Canva
Other (50 systems)

Share of the 1,953 UK IT Services with a detectable system. As of June 2026.

Page builders compared

SystemUK IT ServicesShareMedian headcountLondon shareTypical profile
Elementor1,02452.4%627.1%Small IT services firms, majority share
Divi22611.6%719%Small IT services firms, secondary share
BlockMark Technologies19610%815.8%Small IT services firms, third share
WPBakery1648.4%618.3%Small IT services firms, mid-table share
GoDaddy Website Builder1367%630.9%Small firms, London-skewed smaller share
Beaver Builder502.6%814%Small firms, niche detected share
Auctollo291.5%——View these companies in Firmbase →
Canva281.4%——View these companies in Firmbase →
Spectra271.4%——View these companies in Firmbase →
SiteOrigin261.3%——View these companies in Firmbase →
Framer221.1%——View these companies in Firmbase →
Bricks211.1%——View these companies in Firmbase →
Oxygen180.9%——View these companies in Firmbase →
LightTech140.7%——View these companies in Firmbase →
Finsweet120.6%——View these companies in Firmbase →
MyWebsite90.5%——View these companies in Firmbase →
Zyro90.5%——View these companies in Firmbase →
Otter Blocks90.5%——View these companies in Firmbase →
Colibri WP80.4%——View these companies in Firmbase →
Themify Builder70.4%——View these companies in Firmbase →
CarrierZone60.3%——View these companies in Firmbase →
Visual Composer50.3%——View these companies in Firmbase →
Bold Page Builder50.3%——View these companies in Firmbase →
Thrive Architect50.3%——View these companies in Firmbase →
SurgeFactory40.2%——View these companies in Firmbase →
Lumifish40.2%——View these companies in Firmbase →
BaseKit40.2%——View these companies in Firmbase →
Ardalio40.2%——View these companies in Firmbase →
123 Reg30.2%——View these companies in Firmbase →
Google Business Profile Websites30.2%——View these companies in Firmbase →
Iconnode30.2%——View these companies in Firmbase →
Names.co.uk30.2%——View these companies in Firmbase →
OneDot9930.2%——View these companies in Firmbase →
Onyx Sites30.2%——View these companies in Firmbase →
Slater30.2%——View these companies in Firmbase →
Toolkit Websites30.2%——View these companies in Firmbase →
Unbounce30.2%——View these companies in Firmbase →
Jamie King20.1%——View these companies in Firmbase →
SeedProd20.1%——View these companies in Firmbase →
bOnline20.1%——View these companies in Firmbase →
Mobirise20.1%——View these companies in Firmbase →
SquareKicker20.1%——View these companies in Firmbase →
Webador20.1%——View these companies in Firmbase →
Shogun20.1%——View these companies in Firmbase →
BoomTech20.1%——View these companies in Firmbase →
JouwWeb20.1%——View these companies in Firmbase →
OSAM Websites10.1%——View these companies in Firmbase →
Nicepage10.1%——View these companies in Firmbase →
RapidWeaver10.1%——View these companies in Firmbase →
PageLayer10.1%——View these companies in Firmbase →
SITE12310.1%——View these companies in Firmbase →
MotaSoft10.1%——View these companies in Firmbase →
SourceFlow10.1%——View these companies in Firmbase →
JP Web Solutions10.1%——View these companies in Firmbase →
The Camel10.1%——View these companies in Firmbase →
Your Firm Online10.1%——View these companies in Firmbase →
Verto10.1%——View these companies in Firmbase →
Get You Online10.1%——View these companies in Firmbase →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading Page builders system shifts with company size: among UK IT Services with under 10 employees, Elementor leads at 52.3% of the 1,280 with a detectable system; among UK IT Services with 10–50 employees, Elementor leads at 52.1% of the 624 with a detectable system; and among UK IT Services with over 50 employees, Elementor leads at 59.2% of the 49 with a detectable system.

Under 10 employees

Elementor

52.3% of band

Under 10 employees contains 1,280 detected companies, mostly small IT services firms. Elementor accounts for 52.3%, leaving Divi, BlockMark Technologies, WPBakery, GoDaddy Website Builder and smaller systems to divide the rest.

10–50 employees

Elementor

52.1% of band

10–50 employees covers 624 detected companies, where Elementor remains first at 52.1%. The competing set looks similar to the overall market, with Divi, BlockMark Technologies, WPBakery and GoDaddy Website Builder forming the next named layer.

Over 50 employees

Elementor

59.2% of band

Over 50 employees is a much smaller detected band at 49 companies. Elementor’s share rises to 59.2%, so alternative systems compete for a narrower remainder.

How Page builders usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK IT Services by Page builders

IT Services Companies Using Elementor in the UKIT Services Companies Using Divi in the UKIT Services Companies Using BlockMark Technologies in the UKIT Services Companies Using wpBakery in the UKIT Services Companies Using GoDaddy Website Builder in the UKIT Services Companies Using Beaver Builder in the UK

Related directories

Most-Used Page builders by UK Companies (2026)Page builders Used by UK B2B Companies: Market Share (2026)Page builders Used by UK B2C Companies: Market Share (2026)Page builders Used by UK Field Services Companies: Market Share (2026)Page builders Used by UK Construction Companies: Market Share (2026)IT Services in the UK

Frequently asked questions

What is the most-used Page builders among UK IT services companies?
Elementor is the most-detected Page builders among UK IT services companies, with 52.4% share (1,024 of 1,953 companies with a detectable system), ahead of Divi (11.6%) and BlockMark Technologies (10%).
How many UK IT services companies have a detectable Page builders?
1,953 of 121,886 actively-trading UK IT services companies (1.6%) have a Page builders detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a Page builders?
A page builder is a website authoring system used to create and edit web pages without building every layout directly in code. For UK IT services companies, it typically supports marketing sites, service pages, landing pages and client-facing content workflows.
How is Page builders usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK IT services companies, Elementor or Divi?
Elementor: 1,024 detected companies versus 226 for Divi, of the 1,953 UK IT services companies with a detectable Page builders.
What is the best Page builders for UK IT services companies?
This page reports detected usage rather than product recommendations. Elementor is the most used system overall at 52.4% (1,024 of 1,953 detected companies) and is first in every size band: 52.3% of 1,280 under 10 employees, 52.1% of 624 with 10–50 employees, and 59.2% of 49 over 50 employees. Divi follows at 11.6% (226), then BlockMark Technologies at 10.0% (196), WPBakery at 8.4% (164) and GoDaddy Website Builder at 7.0% (136).

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