Sport & Leisure Companies Using AddToAny in the UK: 56 Active Firms (2026)
UK sport and leisure organisations using web sharing tools publish activity, venue and membership content with shareable calls to action.
For sport and leisure operators, a web-sharing widget usually sits close to programme listings, venue pages, membership offers and event write-ups rather than inside back-office systems. Adoption points to an organisation with enough direct-channel marketing to maintain fresh public content, but not necessarily a large digital team. The buying centre tends to be marketing, participation, venue management or community engagement, with technical ownership often resting with an external web agency or a part-time internal administrator. The commercial signal is modest but useful: these operators care about referral reach, local campaign visibility and booking journeys, while keeping the website stack simple enough for lean teams to manage.
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Sport and leisure adoption in the UK is a 56-company cohort, with these organisations reporting 911 staff between them. Within Sport & Leisure’s detected social-media-share tools, the technology ranks seventh, present in 8.7% of a 643-company sector benchmark. The registered-address skew is away from a purely London pattern: South East accounts for 17.9% of the cohort, followed by South West at 16.1%, West Midlands at 12.5%, London at 10.7%, and Yorkshire and The Humber at 8.9%. That spread fits a venue and participation market in which regional operators, clubs, activity providers and visitor-facing businesses all need local reach.
Sport and leisure is not a single licensed industry; duties vary by activity, venue and participant group. HSE guidance makes health and safety law relevant to employers and the self-employed in leisure activities, including protection of volunteers, club members, visiting teams and spectators from work-related risks. Safeguarding sits alongside that duty where children or adults may be at risk of harm. For companies running sharing widgets, the market note is less about tool-specific authorisation and more about public promotion meeting participant welfare: event pages, junior activity content, visitor photography and enquiry forms can sit in the same journey, so privacy notices and content approval processes matter.
Further adoption appears tied to ordinary website refresh cycles rather than a separate software-buying motion. Operators with regular events, membership drives and venue content tend to keep share functions where they support community reach without adding much operational burden. The tool is unlikely to define the operating model on its own, and may be replaced where booking, analytics and social publishing are bundled into broader site-management arrangements. The cohort’s lean-team profile suggests replacement decisions will often be agency-led, with privacy handling, page load, maintenance effort and content governance carrying more weight than marginal feature differences.
Adoption by company size
Adoption of AddToAny rises with company size across the trading UK Sport & Leisure companies in this cohort. 0.1% of the 52,020 companies with under 10 employees run AddToAny (39 detected). 0.3% of the 3,159 companies with 10–50 employees run AddToAny (11 detected). 1.8% of the 334 companies with over 50 employees run AddToAny (6 detected). That is a 1.7% gap between the over 50 employees and under 10 employees bands.
56
Active firms
2026
8.7%
Of detected Social media share
UK Sport & Leisure
5
Median headcount
Filed accounts
180
Verified contacts
Across this cohort
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Key facts
About 10% of the trading cohort reports turnover above £5M (6 of 56 firms) — the rest sits below that revenue band.
1% of the cohort was incorporated since 2022 (1 firms), so a sizeable share is in its first few filing cycles.
Among sport and leisure organisations with a detectable social media system, this web-sharing tool appears on 8.7% (56 of 643), seventh by detected share.
South East accounts for 17.9% (10) of the cohort, followed by South West at 16.1% (9), West Midlands at 12.5% (7) and London at 10.7% (6).
Co-detected website infrastructure points to content-led publishing: 76.8% (43) also run a content-management platform, 57.1% (32) use bot-checking and 55.4% (31) host video embeds.
DCMS estimated sport characteristic and connected activity at £99.6 billion of direct UK output in 2021, with £53.6 billion of direct GVA and roughly 1.25 million jobs by headcount.
HSE guidance applies health and safety law to employers and the self-employed in leisure activities, including work-related risks to volunteers, club members, visiting teams and spectators.
Social media market share among UK Sport & Leisure
Share of the 643 UK Sport & Leisure with a detectable system. As of June 2026.
What else do AddToAny-running Sport & Leisure run?
Share of the 56 AddToAny-running UK companies where each technology was also detected. As of June 2026.
Where AddToAny Sport & Leisure are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
5
Median headcount
£639.9K
Median UK turnover
10.7%
Above £5M turnover
1
Incorporated since 2022
180 verified decision-maker contacts
across these 56 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Sport & Leisure using AddToAny
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsOperates a family theme park featuring rollercoasters, rides, themed areas including Peppa Pig World, animal exhibits, gardens, live shows, and play areas. Sells day tickets, annual passes and…
Serves families with children and leisure visitors, including Peppa Pig fans, plus school groups, group organisers, coach operators and businesses seeking corporate hospitality, staff discounts,…
Financial Health
DistressedDistressed · -90% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOperates a lakeside leisure attraction offering water‑based activities including an aquapark, paddleboard and paddlesports hire, open water swimming and training courses. Also hosts events, school…
Serves families, leisure visitors, dog walkers and outdoor swimming/watersports enthusiasts, plus schools seeking day or residential trips and groups or businesses hiring lakeside venues for events…
Financial Health
HealthyHealthy · -10% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a professional football club, organising competitive matches and league participation. Sells match tickets and season tickets, provides live match coverage, and offers merchandise,…
Serves football supporters and matchgoers, season ticket holders, merchandise buyers, commercial sponsors and partners, plus hospitality and venue hire customers connected to the club.
Financial Health
WeakWeak · -55% CAGR over 5y
Location
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Financial sub-scores
Computed from 3 filingsOperates an outdoor adventure and mountain biking centre offering waymarked biking, trail running and walking trails. Provides bike hire, skills areas and courses, and runs an on-site shop, workshop…
Serves consumers visiting forest trails, including mountain bikers, trail runners, walkers and regular outdoor visitors, from beginners needing bike hire to experienced riders buying kit and…
Financial Health
StableStable · 2% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsNational governing body for cycle sport that manages memberships, supports affiliated clubs, organises races and championships, develops youth and performance programmes, and provides resources,…
Serves cyclists of all ages and abilities in Scotland, from beginners and school participants to club riders, volunteers and competitive athletes across BMX, track, road, mountain bike and other…
Financial Health
DistressedDistressed · -65% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a professional football club, organising men’s, youth and ladies teams, competitive matches and league participation. Provides club news and media content, and sells match tickets,…
Serves football supporters and local fans buying tickets, merchandise and club media, alongside local businesses and commercial partners seeking match, ball or player sponsorship opportunities.
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 3 filingsOperates a shooting sports and events venue offering clay pigeon shooting, air rifle and pistol ranges, axe throwing and archery. Provides facilities for private parties, corporate events and…
Sells to consumers and groups seeking shooting-sports experiences, parties and private events, and to businesses booking corporate hospitality, team-building and away days. Serves casual…
Financial Health
StableStable · Hiring · 63% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a motorsport stadium hosting stock car, banger racing, and stunt events on a tarmac oval track. Sells event tickets and merchandise, and provides spectator facilities including grandstands,…
Serves families, tourists and motorsport fans attending stock car, banger and stunt events, plus racing drivers, teams, and groups seeking hospitality or track/venue hire near Skegness and…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOrganises sports tours and festivals for club, school, university and military teams, including rugby, football, cricket, hockey and netball. Arranges travel, accommodation, fixtures and activities…
Serves sports clubs, schools and colleges, university teams, armed forces teams, and supporter groups involved in rugby, football, cricket, hockey, netball and other sports across UK, European and…
Financial Health
StableStable · -13% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a swimming centre providing swimming lessons for children and adults, including parent-and-child and private sessions. Offers aqua aerobics classes, holiday swim activities, fun swim…
Serves local consumers in Rayleigh, including parents of young children, school-age swimmers, adults, over-65s, families planning parties or holiday activities, and SEN swim participants.
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a members’ sports club offering indoor and outdoor tennis courts, squash courts, and gym and studio facilities. Provides coaching programmes, social and competitive play, court bookings,…
Serves local families, adults, children, individual members, public users, community groups and schools seeking sports, fitness and social club facilities in the Letchworth area.
Financial Health
HealthyHealthy · -3% CAGR over 4y
Location
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Computed from 5 filingsOperates an indoor curling rink offering ice hire, group curling experiences, beginner courses, club memberships, leagues and competitions, and retail sales of curling equipment, accessories, and…
Serves individuals interested in curling, local clubs and members, schools and youth groups, and organisations booking group experiences or hospitality, primarily around Edinburgh and the Lothians.
Financial Health
StrongStrong
Location
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Computed from 5 filingsOrganises off-road motorcycle enduro practice events and training sessions, including small-group coaching and adventure or rally bike practice days. Provides track-based riding experiences, online…
Serves adult off-road motorcyclists, including novice enduro riders, competitive riders seeking practice, and adventure/rally bike riders looking for training and practice events.
Financial Health
DistressedDistressed · -4% CAGR over 4y
Location
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Computed from 5 filingsOperates a waterski club offering facilities for waterskiing and related water sports, along with member services. Also markets and sells lakeside holiday homes and lodges within the club’s grounds.
Serves consumers interested in waterskiing, club membership and Cotswold lakeside holidays, including holidaymakers and buyers of static or lodge holiday homes.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 4 filingsOperates a women’s football club competing in league competitions. Organises football matches, manages first-team players and coaching staff, publishes match reports and club news, and provides…
Serves football supporters and first-time fans attending women’s football matches, plus prospective female players seeking trials and businesses interested in club partnerships or sponsorships.
Financial Health
StrongStrong · Hiring · 8% CAGR over 3y
Location
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Computed from 5 filingsOperates a golf club providing an 18‑hole course, memberships, green fees, golf lessons and custom fitting. Also runs a clubhouse with restaurant and bar, and hosts golf days, events, conferences and…
Serves individual golfers and club members, corporate golf day organisers, wedding couples, conference and meeting planners, and local diners/event guests in Somerset and the South West.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsOperates a non‑league football club, organising men’s and youth teams and competing in regional leagues. Manages match fixtures, ticket sales, club sponsorship, hospitality, merchandise and supporter…
Sells to local football supporters and matchday attendees, plus businesses seeking sponsorship or hospitality opportunities connected to a non-league football club.
Financial Health
DistressedDistressed · -66% CAGR over 4y
Location
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Computed from 5 filingsOperates a visitor farm attraction offering animal encounters, tractor rides, play areas, and educational farm activities. Produces and sells farm products including milk, ice cream, bakery items,…
Serves families with children, school and group visitors, and birthday party organisers, plus local households buying farm produce and businesses purchasing wholesale dairy or farm products.
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
Location
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Computed from 2 filingsGoverning body for the sport of fencing, organising competitions and rankings, managing national team programmes, and providing memberships, coaching education, referee training, safeguarding…
Serves UK fencing participants and organisations: individual fencers and parents, clubs, coaches, referees, volunteers, event organisers, schools, teachers, leisure centres, and community groups.
Financial Health
HealthyHealthy · 4% CAGR over 1y
Location
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Computed from 5 filingsOperates a golf club with course and practice facilities, offering play for members and visitors. Provides clubhouse hospitality including café, bar and dining, and hosts events such as conferences,…
Serves golfers and non-golfers, including club members, casual visitors, local diners, private event organisers, wedding and funeral reception parties, and businesses seeking small conference or…
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsOperates a health club offering squash courts, gym facilities, fitness classes and wellness amenities. Provides personal training, squash coaching, yoga and Pilates studios, strength and functional…
Serves individual consumers in London, especially local adults seeking gym membership, squash courts and coaching, fitness classes, yoga, pilates, wellness facilities and community health club access.
Financial Health
WeakWeak · -2% CAGR over 4y
Location
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Computed from 5 filingsOperates an indoor laser tag arena offering team-based games using Laserforce equipment. Provides sessions and event bookings for parties, families, youth groups, schools, and corporate groups, with…
Serves consumers and groups seeking laser tag sessions, including families, children and adults over 6, birthday parties, youth groups, schools, and corporate/VIP groups.
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Computed from 5 filingsOrganises football tryouts, showcase tours and agency services that connect players with professional clubs. Facilitates player trials and contract opportunities and runs academy and club development…
Serves aspiring and unsigned soccer players seeking professional contracts, particularly players targeting clubs in Europe, MLS and the wider US soccer market.
Financial Health
StableStable
Location
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Computed from 3 filingsOperates an amateur rugby union club running senior, youth and veterans teams, including boys’ and girls’ age groups. Organises league matches and training, and manages a clubhouse and pitches used…
Serves local children, young people, adults and veterans seeking rugby participation, plus parents/carers and community groups using clubhouse space for meetings, yoga, Brownies and local events.
Financial Health
HealthyHealthy · Hiring · 25% CAGR over 2y
Location
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Computed from 3 filingsOperates a marina providing yacht and boat moorings and pontoon berthing. Offers marina facilities including shore power, Wi‑Fi, showers and a clubhouse, along with yard services, boat brokerage, and…
Serves private yacht and boat owners, berth holders and visiting boaters using the Swale and Medway waterways, including families looking for marina facilities and clubhouse access.
Financial Health
StrongStrong · -6% CAGR over 2y
Location
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Computed from 5 filingsOperates hospitality venues including hotels, restaurants, bars, spa and leisure facilities, and a golf centre. Provides accommodation, dining, wedding venues, conference and events hosting, and…
Serves leisure consumers, couples planning weddings, diners, spa and golf visitors, hotel guests, and business or event organisers seeking hospitality venues in Ayrshire.
Financial Health
HealthyHealthy · -66% CAGR over 4y
Location
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Computed from 3 filingsOperates holiday parks offering lodge, caravan, cottage and apartment accommodation for short breaks and holidays. Also sells holiday homes and provides holiday home ownership within its parks, with…
Serves UK consumers and families looking for holiday park stays in Wales and Somerset, including caravan, lodge, cottage and apartment breaks, plus pet owners, anglers, golfers and buyers considering…
Financial Health
StableStable · Hiring · 17% CAGR over 2y
Location
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Computed from 3 filingsOperates a country house hotel and resort offering guest rooms and self‑catering lodges. Provides hospitality services including restaurants and bars, spa treatments, golf course access, outdoor…
Serves B2C leisure guests seeking luxury country hotel stays, including families, couples, friends, dog owners, golfers, spa visitors, diners and buyers of gift vouchers for Dartmoor breaks.
Financial Health
StableStable · -89% CAGR over 2y
Location
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Computed from 5 filingsTrains and manages racehorses for competitive racing. Provides racehorse ownership opportunities through sole ownership, partnerships and syndicates, and operates training facilities including…
Serves racehorse owners and prospective owners, including individuals, corporate owners, syndicates and partnerships, seeking participation in UK and Irish horse racing and ownership experiences.
Financial Health
StableStable · 1% CAGR over 4y
Location
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Computed from 5 filingsOperates live escape room games where groups solve puzzles and complete themed missions within a time limit. Offers multiple themed rooms and online escape games, with ticket booking and gift…
Serves consumers and small groups of 2–8 people in Cumbria buying leisure tickets and vouchers for social outings, alongside remote players purchasing online game access.
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Computed from 5 filingsActs as the governing body for target shooting in Wales, coordinating clubs and associations, organising competitions and championships, supporting athlete development, and providing information,…
Serves target shooting participants in Wales, from beginners to elite athletes, alongside shooting clubs, grounds, associations, volunteers and organisers involved in airgun, clay target, rifle and…
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 4 filingsMembership organisation for owners and enthusiasts of Aston Martin and Aston Martin Lagonda cars. Produces magazines and publications, runs member forums and classifieds, and organises motoring…
Targets consumers: Aston Martin owners and marque enthusiasts worldwide, including individuals interested in classic and modern cars, motoring communities, motorsport, concours, tours and club…
Financial Health
StableStable · -5% CAGR over 3y
Location
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Computed from 4 filingsGoverns and administers the sport of korfball, organising national and regional leagues, competitions and events, supporting clubs, and providing coaching courses, development programmes, and…
Serves korfball players, fans, coaches, referees, volunteers and clubs in England, including youth participants, local and regional teams, and members seeking competitions, coaching, club support and…
Financial Health
WeakWeak · -81% CAGR over 3y
Location
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Computed from 5 filingsProvides governance and administration for oval circuit stock car racing formulas. Publishes rules and technical regulations, manages championships and event calendars, and issues communications and…
Serves the oval motorsport community, including banger racing drivers, teams, event promoters, officials and spectators following rules, technical updates and championship information.
Financial Health
WeakWeak · -3% CAGR over 4y
Location
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Computed from 3 filingsOperates a cinema screening new film releases, classic films and special events. Provides online ticket booking, membership programmes, private hire for screenings and events, and an on-site…
Serves local cinema-goers, film fans, diners, members and gift-voucher buyers in Bury St Edmunds, plus groups and organisations seeking private cinema hire or event screenings.
Financial Health
WeakWeak · -7% CAGR over 2y
Location
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Computed from 3 filingsOperates a rural estate hosting guided tours, public events and visitor experiences. Provides accommodation including campsite and lodge stays, and sells estate-produced goods such as grass‑fed beef,…
Serves consumers visiting the Lincolnshire Wolds, including holidaymakers, campsite guests, estate tour attendees and food and drink buyers, plus businesses seeking corporate gifts or rural…
Financial Health
DistressedDistressed · -94% CAGR over 2y
Location
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Computed from 5 filingsOperates a live music venue hosting ticketed concerts, open‑mic nights and special performances. Provides food and drink service, event listings and online ticket sales, and offers venue hire for…
Serves live music audiences and gig-goers in London/Camden, plus musicians seeking performance opportunities and organisations or private groups hiring a small music venue.
Financial Health
StableStable
Location
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Computed from 4 filingsProvides personal training and fitness coaching for adults, offering guided strength and exercise sessions, personalised assessments, and structured training programmes designed to build strength,…
Financial Health
WeakWeak · 0% CAGR over 3y
Location
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How AddToAny usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. Sport & Leisure companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of Sport & Leisure companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
AddToAny is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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