Widgets Used by UK Sport & Leisure Companies: Market Share (2026)
Detected widget usage across 515 UK sport and leisure companies, with POWR holding the largest share at 39.8% of detections.
Among 55,513 trading UK Sport & Leisure companies, Widgets usage is detectable at 515 companies. The market is concentrated at the front: POWR accounts for 39.8% (205), followed by Elfsight at 28.3% (146) and Embedly at 16.9% (87).
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POWR is ahead in every employee band: 39.9% of the 308 detected companies under 10 employees, 40.5% of the 195 companies with 10–50 employees, and 25.0% of the 12 companies over 50 employees. The over-50 band is small enough that the ranking is more exposed to single-company movements.
The remainder is a tail of smaller systems: EmbedPlus and WeatherWidget.io each have 4.3% (22), Purple Bear has 3.9% (20), Common Ninja has 2.7% (14), and EmbedPress has 1.4% (7). A further 7 systems cover 20 companies, bringing the detected total to 15 systems.
515
Sport & Leisure with detected Widgets
Of 55,513 UK Sport & Leisure
0.9%
Detection rate
2026
15
Systems detected
In this category
39.8%
Leader share
POWR
UK Sport & Leisure Widgets market share
Share of the 515 UK Sport & Leisure with a detectable system. As of June 2026.
Widgets compared
| System | UK Sport & Leisure | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| POWR | 205 | 39.8% | 8 | 11.2% | Small operators, median 8 employees |
| Elfsight | 146 | 28.3% | 8 | 14.4% | Small operators, median 8 employees |
| Embedly | 87 | 16.9% | 6 | 18.4% | Micro operators, median 6 employees |
| EmbedPlus | 22 | 4.3% | — | — | View these companies in Firmbase → |
| WeatherWidget.io | 22 | 4.3% | — | — | View these companies in Firmbase → |
| Purple Bear | 20 | 3.9% | — | — | View these companies in Firmbase → |
| Common Ninja | 14 | 2.7% | — | — | View these companies in Firmbase → |
| EmbedPress | 7 | 1.4% | — | — | View these companies in Firmbase → |
| Sketchfab | 5 | 1% | — | — | View these companies in Firmbase → |
| Widgetic | 4 | 0.8% | — | — | View these companies in Firmbase → |
| Buttonizer | 3 | 0.6% | — | — | View these companies in Firmbase → |
| CALCONIC | 3 | 0.6% | — | — | View these companies in Firmbase → |
| WordPress Popular Posts | 3 | 0.6% | — | — | View these companies in Firmbase → |
| Yoshki | 1 | 0.2% | — | — | View these companies in Firmbase → |
| TradingView | 1 | 0.2% | — | — | View these companies in Firmbase → |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
The leading Widgets system shifts with company size: among UK Sport & Leisure with under 10 employees, POWR leads at 39.9% of the 308 with a detectable system; among UK Sport & Leisure with 10–50 employees, POWR leads at 40.5% of the 195 with a detectable system; and among UK Sport & Leisure with over 50 employees, POWR leads at 25% of the 12 with a detectable system.
Under 10 employees
39.9% of band
With 308 detected companies, this is the largest employee band for Widgets usage in UK Sport & Leisure. POWR is ahead at 39.9%, while the remaining share is split across other systems.
10–50 employees
40.5% of band
The 10–50 employee band contains 195 companies with detectable Widgets use, and POWR is ahead at 40.5%. That is close to the under-10 band, suggesting similar usage patterns among smaller operators.
Over 50 employees
25% of band
Only 12 companies sit in this band, so POWR’s 25.0% share should be treated as a small-count reading. Other systems account for the rest of a limited over-50 market.
How Widgets usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.
UK Sport & Leisure by Widgets
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Frequently asked questions
What is the most-used Widgets among UK Sport & Leisure companies?
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