B2B Companies Using JW Player in the UK: 53 Active Firms (2026)
B2B companies using embedded video on public websites publish product, training or marketing content for UK business audiences.
For business-to-business teams, a dedicated embedded-video player tends to sit between marketing operations, product education and customer support rather than inside a consumer media function. It is used where buying committees need demonstrations, recorded webinars, implementation explainers or training material before and after a sale. Adoption usually signals some direct-channel maturity: a public website with gated or trackable content, marketing operations capacity, and enough internal subject matter expertise to justify structured video libraries. The common buyer is mid-market rather than micro-business, although lean operating models can still run it when video supports high-consideration sales.
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UK adoption is small and concentrated: 53 companies are actively trading in this list. Employment reporting is unusually complete, with 50 of 50 firms disclosing headcount and 487 roles in total; the median reported team is 6. Within detected video-player usage, this stack sits fifth, at 0.3% of a 15,275-company benchmark, so it is a niche choice rather than the default option. Registered offices skew towards the West Midlands and London, each with 20.8% of the cohort, followed by the South East at 13.2%, and the South West and North West at 9.4% apiece.
Regulatory exposure comes less from the player itself than from the journeys wrapped around it. The UK does not license business-to-business activity as a single category; financial services, telecoms, professional services and data processing each bring their own rulebooks. Where video is tied to lead capture, behavioural tracking or email follow-up, UK GDPR applies to business-contact personal data. ICO guidance under PECR treats corporate subscribers differently from individual subscribers for electronic mail, but senders still need to identify themselves and provide a working opt-out route. Live marketing calls require CTPS and TPS screening, and businesses that have objected should not be called.
Adoption appears likely to remain selective rather than default. Many business-to-business sites can satisfy simple hosting needs with bundled website or social-video embeds, so a dedicated player tends to be retained where teams care about control, playback reliability, consent-aware tracking and reusable training assets. The cohort also looks more like an operationally mature content group than a wave of new incorporations, which points to replacement, consolidation and stack rationalisation rather than broad greenfield uptake. Procurement teams may keep pressing for fewer scripts, clearer data-processing terms and cleaner evidence that video engagement feeds the revenue or support workflow.
Adoption by company size
Adoption of JW Player rises with company size across the trading UK B2B companies in this cohort. 0% of the 76,784 companies with under 10 employees run JW Player (37 detected). 0% of the 31,788 companies with 10–50 employees run JW Player (13 detected). 0.1% of the 3,773 companies with over 50 employees run JW Player (3 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
53
Active firms
2026
0.3%
Of detected Video players share
UK B2B
6
Median headcount
Filed accounts
110
Verified contacts
Across this cohort
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Key facts
About 15% of the trading cohort reports turnover above £5M (8 of 53 firms) — the rest sits below that revenue band.
3% of the cohort was incorporated since 2022 (2 firms), so a sizeable share is in its first few filing cycles.
Among B2B sites where a video-player system is detectable, this player accounts for 0.3% of detected use; the largest option accounts for 95.5%.
The cohort is split between the West Midlands and London at 20.8% (11) each, followed by the South East at 13.2% (7).
Website stacks look marketing-led: 66.0% (35) also run a content-management system, 56.6% (30) run web analytics, and 47.2% (25) run tag-management tooling.
Sector tags overlap, but field services and trades account for 17.0% (9), advanced manufacturing for 13.2% (7), and SaaS and construction for 11.3% (6) each.
B2B marketing is governed by activity rather than a sector licence; the ICO says PECR covers direct marketing by live or automated calls, electronic mail and fax, while UK GDPR applies where personal data is processed.
Video hosting market share among UK B2B
Share of the 15,275 UK B2B with a detectable system. As of June 2026.
What else do JW Player-running B2B run?
Share of the 53 JW Player-running UK companies where each technology was also detected. As of June 2026.
Where JW Player B2B are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£693.2K
Median UK turnover
15.1%
Above £5M turnover
2
Incorporated since 2022
110 verified decision-maker contacts
across these 53 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2B using JW Player
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 4 filingsDevelops and provides a no‑code/low‑code SaaS platform for building and managing OTT streaming applications. Enables media companies and publishers to create, update and operate video apps across…
Serves B2B media and entertainment organisations, including broadcasters, sports rights holders, publishers, fitness and kids’ content brands, and OTT providers managing streaming businesses.
Financial Health
HealthyHealthy · -31% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsProvides analytics and testing software for telecommunications networks, including solutions for roaming, network performance, fraud and risk management, 5G and eSIM enablement, and data intelligence…
Serves telecom operators, cable/MSOs, MVNOs, mobile money providers, wholesalers, OTTs, enterprises with IoT/private network needs, MSSPs, connected-car and industrial sectors, plus governments and…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 2y
Location
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Financial sub-scores
Computed from 2 filingsProvides online financial modelling and finance training courses including valuation, LBO, DCF, accounting and Excel. Offers self‑study programmes, instructor‑led boot camps, certification courses,…
Serves finance professionals, students and corporate teams in investment banking, private equity, valuation, FP&A, real estate, equity research, accounting and Excel.
Financial Health
StableStable · Hiring · 66% CAGR over 1y
Location
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Financial sub-scores
Computed from 3 filingsActs as a holding company managing and protecting intellectual property rights associated with B2B media brands, digital publishing platforms, conferences, and industry events focused on financial…
Serves B2B marketers, advertisers and event sponsors in financial services, enterprise technology and business sustainability, targeting business professionals in investment, wealth management,…
Financial Health
DistressedDistressed
Location
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Financial sub-scores
Computed from 2 filingsDevelops software for building and managing over‑the‑top (OTT) video streaming services, providing tools for app creation, content management, monetisation, analytics integrations, and deployment of…
Serves B2C streaming service operators, media companies and broadcasters, with hospitality businesses also addressed; customers range from brands running OTT services to enterprises needing global…
Financial Health
DistressedDistressed · -76% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides online continuing professional development (CPD) training through on‑demand courses, webinars and masterclasses. Offers subscription access to professional education content, downloadable…
Serves solicitors, legal practitioners and law firm compliance and management teams, including COLPs, COFAs, trainees and professionals working across regulation, litigation, data protection and…
Financial Health
StrongStrong · Growing, Hiring · 24% CAGR over 4y
Location
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Computed from 5 filingsDevelops secure communications software enabling encrypted voice, messaging, video and conferencing on smartphones, tablets and desktop devices. Provides cloud and on‑premises platforms, mobile apps,…
Serves government bodies, financial services firms and enterprises with higher-assurance communication needs, including regulated organisations handling sensitive data and remote employees using…
Financial Health
DistressedDistressed · -12% CAGR over 4y
Location
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Computed from 3 filingsProduces and delivers video content for television and online platforms. Provides live streaming and webcasting of events including sports competitions, award ceremonies and conferences, and hosts…
Serves B2B clients including sports event organisers, governing bodies, awards ceremony producers and conference organisers, plus audiences accessing advertised live-streamed events on its platform.
Financial Health
HealthyHealthy · -18% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides compliance and financial crime training for the financial services sector, including e‑learning modules, public and in‑house courses, and CPD programmes covering anti‑money laundering, fraud…
Serves financial services firms and regulated institutions, especially in the MENA/DIFC market, targeting compliance and financial crime teams, front and back office staff, senior management and…
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsSupplies industrial and commercial floor cleaning equipment including scrubber-dryers, sweepers, vacuums and robotic cleaners. Provides equipment sales, rental, parts and consumables, and maintenance…
Sells to B2B and public sector buyers needing industrial and commercial floor cleaning equipment, including cleaning professionals, government institutions, municipalities, and organisations in…
Financial Health
HealthyHealthy · Hiring · 39% CAGR over 2y
Location
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Designs and manufactures vacuum-based sanitation systems, including vacuum toilets, pumps, piping, and wastewater treatment solutions. Supplies systems for ships, buildings, healthcare facilities,…
Serves B2B and public-sector customers in maritime, buildings, healthcare, mobile/event, defence and aquaculture markets, including ship operators, yacht builders, navies, hospitals, supermarkets,…
Financial Health
N/AN/A
Location
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Computed from 5 filingsDevelops and supplies eye‑tracking technology including hardware, software and analytics that measure gaze and attention. Provides research consultancy, data studies, and integration of eye‑tracking…
Serves a mix of B2B, academic and consumer markets: researchers and universities, automotive and medical-device manufacturers, XR/PC/headset makers, retailers and industrial teams, plus streamers,…
Financial Health
StableStable · -7% CAGR over 4y
Location
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Computed from 4 filingsSupplies and installs machinery for the dairy and food industries, including equipment for cheese production, cutting and portioning lines, packaging machines, and process technology for milk and…
Serves UK dairy and food manufacturers, especially cheese producers and dairies, plus food and non-food producers needing industrial cutting, packaging and process machinery.
Financial Health
StableStable · -77% CAGR over 3y
Location
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Computed from 5 filingsDesigns and manufactures patient transfer and care equipment for hospitals and healthcare facilities, including stretchers, transfer chairs, treatment and surgical chairs, examination couches and…
Sells to hospitals, NHS Supply Chain buyers and other medical-sector care providers, addressing procurement teams, caregivers and clinical departments involved in patient transfer, examination,…
Financial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Provides facilities management and building support services for businesses and public sector organisations, including cleaning, security guarding, engineering maintenance, energy management,…
Serves large UK businesses and public sector organisations, including financial services, manufacturing, telecoms, pharmaceuticals, retail, transport, utilities, central and local government,…
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Financial sub-scores
Computed from 5 filingsProvides discretionary managed portfolio services for financial advisers. Designs and manages risk‑profiled investment portfolios using fund research, offering model portfolios across active,…
Serves financial advice businesses, financial advisers and other investment professionals looking to support client investment portfolios; not aimed at private investors.
Financial Health
WeakWeak
Location
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Computed from 5 filingsProvides video production services for businesses, including corporate videos, promotional and advertising content, explainer and animated videos, location filming, and video editing. Produces…
Serves B2B clients, including brands, corporates, agencies and marketing or communications teams needing campaign, promotional, corporate, explainer and social media video content.
Financial Health
WeakWeak · -23% CAGR over 4y
Location
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Computed from 3 filingsDevelops and supplies library, archive and museum management software, including library management systems, collections management, discovery and digital preservation tools. Also provides system…
Serves libraries, archives, museums and organisations with specialist information centres or knowledge bases, including corporate and cultural institutions worldwide that manage collections, records…
Financial Health
StableStable · 0% CAGR over 2y
Location
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Provides interdealer brokerage and market infrastructure services for energy and commodity markets, including price discovery, trade execution and post‑trade processing, and supplies OTC pricing…
Serves institutional participants in wholesale financial, energy and commodities markets, including banks, brokers, asset managers, hedge funds, trading firms and corporates.
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Financial sub-scores
Computed from 5 filingsProvides independent investment fund research and ratings for financial advisers, including analysis of funds and asset managers. Also offers managed portfolio service ranges, market insights,…
Serves professional financial advisers and advice businesses that make investment decisions for retail clients, including firms seeking fund ratings, research support, managed portfolio options,…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
Location
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Computed from 5 filingsProvides software that analyses marketing and social media video content using AI to identify visual, narrative and audio elements affecting performance. Generates insights, predictive scores,…
Serves B2B marketing teams at brands and agencies, including media buyers, influencer and creator teams, social teams, and e-commerce brands producing video ads, UGC, influencer and social content.
Financial Health
StrongStrong · Hiring · 32% CAGR over 4y
Location
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Computed from 5 filingsProvides telecommunications infrastructure and system integration services, including 5G and small cell installations, fibre and BTS deployment, managed services, and supply of telecom equipment and…
Serves telecom operators, network infrastructure owners, and organisations in the telecom, IT, cybersecurity, smart systems and data centre sectors across Europe, Asia and the Middle East-Africa…
Financial Health
StrongStrong · Growing, Hiring · 128% CAGR over 4y
Location
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Computed from 5 filingsProvides marketing, PR and digital services including brand strategy, social media campaigns, creative content production, and online platform development. Also invests in digital ventures and…
Serves B2B clients and brand owners across fashion, entertainment, technology, health, fitness and corporate sectors, including businesses seeking global audiences and direct-to-consumer growth.
Financial Health
HealthyHealthy
Location
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Operates a diversified group of industrial and technology businesses producing fuels, chemicals, fertilizers, building materials, fibres and electronic components, and providing energy, commodity…
Serves a broad mix of B2B industrial and commercial customers across sectors including energy, agriculture, manufacturing, construction, transportation, electronics and enterprise software, alongside…
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Computed from 5 filingsProvides independent distribution of electronic components, sourcing parts from manufacturers and suppliers. Offers procurement support, shortage and obsolescence sourcing, vendor‑managed inventory,…
Serves B2B buyers and procurement teams needing electronic components, including manufacturers and operators in aerospace and defense, automotive, computing, data centers, medical, oil and gas,…
Financial Health
HealthyHealthy · -2% CAGR over 4y
Location
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Provides software and services for libraries including patron communication tools via SMS, email and phone, automated borrower notifications and renewals, overdue material and fine recovery, virtual…
Serves libraries of any size, including library administrators and staff responsible for patron communications, borrower support, material recovery, and operational efficiency.
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Computed from 4 filingsSupplies powered air‑purifying respirator (PAPR) systems and related components, including helmets, hoods, filters, batteries and accessories. Products are used in healthcare, surgical, laboratory,…
Serves B2B and public-sector organisations in healthcare, surgery centres, EMS, dental practices, sterile processing, bio-research and laboratory settings, plus restoration and nuclear/industrial…
Financial Health
DistressedDistressed · -78% CAGR over 3y
Location
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Designs and manufactures engineered components and systems for aerospace, defence, energy and industrial markets, including actuators, valves, pumps, embedded computing hardware, sensors, and flight…
Serves defence and aerospace primes, naval and ground military programmes, commercial aerospace manufacturers, nuclear power and process operators, and industrial businesses.
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Designs and manufactures engineered components and systems including actuation systems, valves, pumps, embedded computing hardware, sensors, and surface treatment coatings for aerospace, defense,…
Serves B2B and government customers in defense, commercial aerospace, nuclear power, process and industrial markets, including naval, aerospace and ground-defense operators, power plant operators and…
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Computed from 2 filingsManufactures commercial cooking equipment for professional kitchens, including gas and electric ranges, griddles, grills, broilers, ovens, and countertop appliances. Supplies heavy‑duty cooking…
Sells to commercial foodservice buyers, including chefs, restaurant operators and restaurateurs, via dealers and distributors. Serves professional kitchens needing heavy-duty cooking equipment, from…
Financial Health
DistressedDistressed · -38% CAGR over 1y
Location
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Computed from 5 filingsDevelops lighting design software used by engineers and designers to plan street and area lighting schemes. Provides tools for photometric calculations, design visualisation, reporting, and access to…
Sells to B2B users in street and area lighting design, especially lighting designers. Also serves lighting manufacturers as data partners seeking to reach designers and provide photometric product…
Financial Health
StrongStrong · -3% CAGR over 4y
Location
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Computed from 4 filingsDesigns, produces and supplies liquid fuels including renewable diesel (HVO), biodiesel, renewable heating oil and marine gas oil. Provides fuels for road transport, heating, marine and off‑road…
Serves UK businesses and fuel distributors needing liquid fuels for road transport, heating oil/boilers, marine operations and off-road plant/NRMM, including organisations seeking renewable or…
Financial Health
StableStable · -73% CAGR over 3y
Location
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Computed from 5 filingsDesigns, manufactures and installs modular healthcare buildings for hospitals and clinics, including operating theatres, wards, diagnostic imaging units and other specialist clinical facilities.…
Serves NHS trusts, health boards, private hospital providers and healthcare organisations across the UK and Europe, including clinical teams needing hospital, diagnostic, surgical and specialist…
Financial Health
WeakWeak · -66% CAGR over 4y
Location
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Computed from 5 filingsDistributes diagnostic and life science research reagents and laboratory supplies, including antibodies, ELISA and PCR kits, recombinant proteins, biological samples, genome editing tools,…
Sells to life science and diagnostics organisations, including research laboratories, biotech and pharma teams, and clinical or diagnostic labs needing reagents, assays, biological samples, molecular…
Financial Health
StableStable · 2% CAGR over 4y
Location
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Computed from 4 filingsDevelops and supplies high‑durability textile fabrics and fabric technologies used in workwear, outdoor apparel, footwear, luggage and military equipment. Provides branded fabric materials and…
Serves B2B apparel, footwear and equipment brands, including workwear, outdoor gear and military/defence suppliers, as well as organisations specifying fabrics for protective and performance products.
Financial Health
DistressedDistressed · -6% CAGR over 3y
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Computed from 5 filingsDevelops and supplies SkillStation, an online competency management system used to track employee skills, training and assessment records, certifications and retraining. Also provides tools for…
Serves B2B organisations needing workforce competency, training and appraisal oversight, particularly HR, L&D, compliance, operations managers and team leaders responsible for skills records,…
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 4y
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Computed from 5 filingsDesigns, manufactures and distributes machinery for firewood, kindling and biomass production. Supplies firewood processors, log splitters, conveyors, bagging systems and other forestry equipment,…
Serves B2B dealers and commercial end users in forestry, arboriculture, woodland management and tree surgery, including firewood, kindling, woodfuel and biomass producers from small operators to…
Financial Health
HealthyHealthy · -64% CAGR over 4y
Location
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Computed from 5 filingsProvides insurance broking, claims support and risk management services. Arranges commercial and specialist insurance programmes for sectors including construction, retail, manufacturing, transport…
Serves corporate and global businesses, SMEs and private clients, including high-net-worth individuals, across sectors such as food and drink, retail, leisure, construction, life sciences,…
Financial Health
StableStable · -67% CAGR over 4y
Location
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Computed from 5 filingsManufactures and exports nutraceutical and food supplement products including vitamins, minerals, herbal and amino‑acid formulations. Provides private‑label and contract manufacturing services…
Serves B2B customers in the nutraceutical sector, including supplement brands, distributors and pharmacies seeking private-label or own-label food supplement ranges for UK and international markets.
Financial Health
StableStable · -68% CAGR over 4y
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Computed from 5 filingsDesigns and manufactures custom inflatable structures for events, advertising and sports, including blimps, helium balloons, inflatable arches, games and promotional shapes. Provides design, project…
Serves businesses, charities, sports clubs, venues, event organisers, government bodies, and TV/film or theatre production teams needing event, advertising, sports, promotional, and production assets.
Financial Health
DistressedDistressed · -10% CAGR over 4y
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Computed from 5 filingsDesigns, develops and integrates renewable energy systems including solar PV, battery storage, EV charging and heat pumps. Provides EPC and project delivery services, energy efficiency upgrades, and…
Serves businesses and public-sector organisations across the UK, including airports, facilities management teams, offices, warehouses, schools and commercial property owners seeking renewable energy…
Financial Health
HealthyHealthy · -14% CAGR over 4y
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Computed from 5 filingsProvides training, courses, and educational resources for early years practitioners. Offers accreditation programmes, events, downloadable materials, books, and an online resource platform to support…
Serves early years education professionals and settings, including nurseries, childminders, practitioners and educators, plus parents interested in locating or understanding Curiosity Approach…
Financial Health
WeakWeak · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsProvides training courses and consultancy in systems engineering and business process improvement. Services cover systems thinking, lean organisation, Six Sigma and change leadership, helping…
Serves businesses and UK public-sector organisations seeking staff training and consultancy in systems engineering, lean, Six Sigma, systems thinking and change leadership.
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 4y
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Computed from 3 filingsSupplies compatible imaging products and parts for printers, copiers and multifunction devices, including toner, photoreceptors, consumables, accessories and remanufactured printers. Also provides…
Serves UK imaging businesses, office equipment dealers, managed print providers and service technicians buying copier/MFP and printer consumables, parts and accessories.
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 3 filingsSupplies marking paints and line‑marking equipment for construction, road maintenance, warehouses and sports fields. Also offers floor marking tapes, stencils, technical sprays, asphalt repair…
Sells to B2B and public-sector buyers in construction, public works, road maintenance, industrial sites and warehouses, plus forestry operators, sports grounds and event organisers.
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides engineering and construction services using rope access techniques to reach difficult locations. Services include fabrication and coded welding, pipe fitting and pipeline work, surface…
Serves B2B industrial, engineering and construction organisations with difficult-access sites, including asset owners, contractors and project teams in pipelines, structural inspection, civil…
Financial Health
HealthyHealthy · -52% CAGR over 5y
Location
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Manufactures chemical additives and materials for lead‑acid battery production, including expanders, treated additives, oxides, and specialty chemicals. Supplies formulations and technical support…
Sells to B2B lead-acid battery manufacturers serving automotive, industrial, energy storage, UPS, telecoms and motive power applications, with customers across global battery supply chains.
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Provides institutional asset management and investment services, deploying capital in special situations through private investments, structured finance and asset‑backed strategies. Invests across…
Serves businesses and institutional counterparties seeking capital in special situations, including companies, real estate ventures and public-private partnerships across sectors such as healthcare,…
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Computed from 5 filingsProvides occupational health services to employers, including employee health assessments, sickness absence management, pre-employment screening, health surveillance, workplace medicals, counselling…
Serves UK employers, from SMEs to large single- and multi-site organisations, across private and public sectors, including schools, academies, colleges, care providers, manufacturing, processing,…
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
Location
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Provides brokerage services for oil and energy commodity markets, facilitating OTC and futures trading in crude oil and petroleum products. Serves oil companies, refiners, trading houses, banks and…
Serves B2B and public-sector participants in oil markets, including major oil companies, independent refiners and producers, shipping companies, government agencies, trading houses, banks and…
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How JW Player usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2B companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2B companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
JW Player is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2B by Video hosting
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Frequently asked questions
How many UK B2B companies use JW Player?
What share of UK B2B companies run JW Player?
How is JW Player usage detected?
What size B2B companies use JW Player in the UK?
What do JW Player-running B2B companies also run?
Can I get contact details for these companies?
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