B2C Companies Using Hibu in the UK: 108 Active Firms (2026)
B2C companies using this web platform sell directly to consumers through public websites in the UK market.
For B2C adopters in this page, the platform is less a software product than an outsourced web operating layer: site build, local discovery, enquiry capture and campaign hand-off sit in one managed arrangement. Adoption usually signals a consumer-facing business with enough turnover to care about inbound demand, but not necessarily an internal marketing operations team. The buying centre is often an owner-manager, local operations lead or outsourced marketing contact, especially in trades, construction services, clinics and vehicle retail. Engagements look closer to retained web-and-lead generation relationships than enterprise platform deployments, with conversion value tied to phone calls, quote requests and appointments.
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The detected UK cohort is small: 108 active B2C companies running the platform. Reported employment totals 1,092 people, giving the adoption picture a micro-business and small-employer bias rather than an enterprise one. Within detected marketing-automation stacks for the relevant sector, this system sits ninth, at 1.0% of usage across a denominator of 10,610. Regional skew is spread rather than London-centred: South East accounts for 16.7%, Wales 12.0%, West Midlands 10.2%, North West 10.2% and South West 9.3%. That pattern fits a local-service customer base, where website conversion is often tied to proximity, reviews and enquiry handling.
Use of a managed web platform shifts parts of hosting, maintenance and local-search workflow onto a third-party provider, but the consumer-facing business remains accountable for consent, cookies, enquiry forms and any call-back or appointment data collected through the site. GDPR and ICO guidance matter where form submissions, analytics tags or remarketing pixels are used. In field services, construction and healthcare-provider settings, the site often acts as a conversion layer rather than a checkout system, so lawful basis, retention practice and contractor access can matter more than formal software procurement. The vendor market also tends to bundle design, search and lead-handling services, which can blur the line between platform choice and agency dependency.
Adoption appears likely to remain concentrated among practical service businesses that want web presence, local search visibility and enquiry capture without building a specialist digital team. Migration pressure tends to come from mobile performance, consent management, booking expectations and the need to connect web enquiries with follow-up workflows. Managed platforms may retain firms that prefer outsourced web operations, while more digitally mature operators are likely to separate analytics, CRM and campaign tooling over time. The category therefore looks less like a pure software migration story and more like a trade-off between convenience, control and dependency on bundled service providers.
Adoption by company size
Adoption of Hibu varies by company size across the trading UK B2C companies in this cohort. 0.1% of the 54,825 companies with under 10 employees run Hibu (80 detected). 0.1% of the 26,843 companies with 10–50 employees run Hibu (25 detected). 0% of the 3,060 companies with over 50 employees run Hibu (1 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
108
Active firms
2026
1%
Of detected Marketing automation share
UK B2C
6
Median headcount
Filed accounts
207
Verified contacts
Across this cohort
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Key facts
About 1% of the trading cohort reports turnover above £5M (2 of 108 firms) — the rest sits below that revenue band.
The platform used by this cohort accounts for 1.0% (108) of 10,610 UK B2C companies with a detectable marketing automation system; the largest system accounts for 53.9% (5,720).
A second web-platform technology appears alongside the platform in 93.5% (101) of cases, while analytics and video tools each appear on 13.9% (15).
Registered offices are spread across the South East at 16.7% (18), Wales at 12.0% (13), the West Midlands at 10.2% (11), the North West at 10.2% (11), and the South West at 9.3% (10).
Field services and trades account for 59.3% (64) of the cohort, with construction overlapping at 31.5% (34); the mix points to local-service B2C rather than broad online retail.
Lead generation market share among UK B2C
Share of the 10,610 UK B2C with a detectable system. As of June 2026.
What else do Hibu-running B2C run?
Share of the 108 Hibu-running UK companies where each technology was also detected. As of June 2026.
Where Hibu B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£487.9K
Median UK turnover
1.9%
Above £5M turnover
0
Incorporated since 2022
207 verified decision-maker contacts
across these 108 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using Hibu
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides self‑drive vehicle hire including cars, vans, Luton vans, minibuses, people carriers, tippers, trucks and campervans. Offers short‑ and long‑term rentals, online booking, and optional extras…
Serves individuals, families and local businesses in the Norwich area needing short- or long-term vehicle hire, including cars, vans, minibuses, tippers, campervans and wedding or executive vehicles.
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsOperates registered nursing and residential care homes providing long‑term care, respite care, and support for elderly and dependent residents, including accommodation, nursing care, meals, and…
Serves older adults and people needing residential nursing or respite care, alongside families arranging care for loved ones in North and South Lanarkshire.
Financial Health
StableStable · Hiring · 118% CAGR over 5y
Location
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Computed from 5 filingsOperates a hotel offering guest accommodation and event venue services. Provides rooms for short stays, bar facilities, catering, and function spaces used for weddings, parties, conferences, and…
Serves consumers and businesses near Doncaster, including couples planning weddings, individuals booking parties or anniversaries, overnight hotel guests, and organisations arranging conferences or…
Financial Health
StableStable · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsSupplies and fits vehicle tyres for cars and vans, stocking major brands. Provides tyre fitting, wheel balancing, wheel alignment and puncture repair services, and supplies tyres to both retail…
Serves motorists in Southend-on-Sea, alongside trade and business customers including local taxi firms, hospital staff and corporate clients such as banks.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides optician services including eye examinations, NHS sight tests, contact lens consultations and children's eye care. Supplies prescription glasses, designer frames and contact lenses, with…
Serves local consumers and families in Hemsworth and surrounding Pontefract areas, including children, contact lens wearers, NHS eye test patients and people needing prescription eyewear.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides general and cosmetic dental services including routine check-ups, oral hygiene care, dental implants, smile makeovers and adult orthodontics. Offers consultations and preventative dental…
Serves private dental patients, including families and adults seeking general, hygiene, cosmetic, implant and orthodontic care, primarily in Shrewsbury, Shropshire and surrounding areas.
Financial Health
DistressedDistressed · -72% CAGR over 4y
Location
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Computed from 3 filingsOperates a garden centre retailing plants, flowers and gardening accessories. Sells new and used lawn mowers, garden sheds, paving and aquatic supplies, and provides gardening advice and local…
Sells to homeowners and garden enthusiasts in Basildon and nearby Essex towns, including Southend-on-Sea, Rayleigh, Canvey Island, Grays, Wickford, Brentwood and Billericay.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides domestic and commercial removals, relocation and storage services, including UK and international moves. Offers packing services, containerised and self‑storage, short‑term holdover storage,…
Serves homeowners, families and businesses moving locally, across the UK or overseas, with commercial customers ranging from small offices to larger organisations needing relocation, storage or…
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Computed from 5 filingsProvides vehicle maintenance and repair services including MOT checks, routine car servicing, tyre supply and fitting, exhaust repairs, air conditioning servicing, and diagnostics for private and…
Serves private car owners and fleet vehicle operators needing servicing, MOT checks, tyres, exhausts and air conditioning work, targeting customers across Devon including Okehampton, Exeter,…
Financial Health
WeakWeak · -12% CAGR over 3y
Location
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Computed from 5 filingsDispensing pharmacy providing NHS and private prescription services, supply of prescription and over‑the‑counter medicines, and health advice. Offers prescription collection and delivery, same‑day…
Serves individual patients in Central London, including Fitzrovia, Marylebone and Portland Place, with local residents, NHS and private prescription users, Harley Street patients, and international…
Financial Health
WeakWeak · -4% CAGR over 4y
Location
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Computed from 3 filingsProvides vehicle maintenance and repair services including tyre supply and fitting, brake replacement, wheel alignment, exhaust repairs, air conditioning servicing, diagnostics, battery replacement,…
Serves local motorists and vehicle owners in Chatham, Kent, including drivers seeking garage support, tyres and replacement car parts for their vehicles.
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 2y
Location
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Computed from 4 filingsProvides vehicle tyre supply and fitting services for cars, including puncture inspection and repair, tyre replacement, wheel balancing, and wheel alignment and tracking, offering while-you-wait…
Serves private motorists and car owners in Bristol and nearby areas including Bedminster, Keynsham, Fishponds and Clifton, covering drivers of all makes and models, including performance cars.
Financial Health
HealthyHealthy · Hiring · 26% CAGR over 3y
Location
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Computed from 3 filingsOperates a residential care home providing accommodation, 24‑hour care and support for elderly and disabled residents. Services include assistance with daily living, meals, organised activities, and…
Serves elderly people and disabled adults needing residential care in Coventry, as well as relatives arranging care home placements for family members.
Financial Health
StrongStrong · -2% CAGR over 2y
Location
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Computed from 5 filingsOperates dental practices providing NHS and private dental care, including routine check-ups, cosmetic dentistry, teeth whitening, crowns, bridges, root canal treatments, hygienist services, and…
Serves individual dental patients seeking NHS or private care across Oxford and Swindon, including adults, children, people eligible for NHS treatment, private cosmetic dentistry patients and nervous…
Financial Health
HealthyHealthy · -7% CAGR over 4y
Location
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Computed from 5 filingsRetail jeweller specialising in Asian jewellery, including 22 and 24 karat gold pieces, diamond engagement and wedding rings, bangles, necklaces, chains and bracelets. Also offers bespoke jewellery…
Serves consumers in Birmingham, particularly shoppers seeking Asian jewellery for weddings, engagements and gifts, as well as individuals wanting bespoke pieces, repairs, or to sell unwanted gold and…
Financial Health
HealthyHealthy · 0% CAGR over 6y
Location
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Computed from 4 filingsSupplies and fits tyres for cars, vans, trucks, agricultural and industrial vehicles. Provides vehicle maintenance and repair services including brakes, exhausts, wheel alignment, puncture repairs,…
Serves private motorists and local businesses across West Glamorgan, including car and van owners, truck operators, agricultural users, forklift fleets and industrial vehicle customers.
Financial Health
HealthyHealthy · Hiring · 14% CAGR over 3y
Location
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Computed from 3 filingsSupplies and installs double glazed windows, sash windows, sliding doors and conservatories for residential properties. Also designs, manufactures and fits bespoke kitchens and provides window and…
Serves homeowners seeking home improvements, particularly those needing replacement windows, doors, conservatories or bespoke kitchens, with local emphasis around Leeds and Huddersfield.
Financial Health
HealthyHealthy · Hiring · 32% CAGR over 2y
Location
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Computed from 4 filingsOperates a vehicle repair garage providing MOT testing, routine servicing, mechanical repairs and bodywork for cars and light commercial vehicles. Also offers 24‑hour breakdown recovery and van…
Serves motorists and light commercial vehicle owners in Northampton needing servicing, MOTs, repairs, bodywork and breakdown recovery, plus customers seeking van rental across a range of budgets and…
Financial Health
WeakWeak · -13% CAGR over 3y
Location
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Computed from 5 filingsProvides veterinary care for companion animals including dogs, cats, rabbits and other small pets. Offers health check-ups, diagnosis and treatment of illness or injury, long‑term care, vaccinations,…
Serves pet owners in Darlington and Newton Aycliffe, including owners of dogs, cats, rabbits and other small pets seeking companion animal veterinary care and related pet health support.
Financial Health
StableStable · Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsSupplies new and used car spare parts and accessories for a wide range of vehicle makes and models. Stocks replacement components and motoring accessories and sells parts directly to motorists and…
Sells to motorists and car owners in the Gwent area seeking spare parts and accessories for cars of all makes and models.
Financial Health
WeakWeak · -5% CAGR over 4y
Location
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Computed from 3 filingsSupplies and delivers solid fuels including coal, smokeless fuel, peat briquettes, compressed logs, firewood, kindling, and charcoal. Imports and wholesales restaurant-grade charcoal and distributes…
Serves households and businesses needing heating fuels across Essex, London, Home Counties, Surrey and Kent, plus UK wholesalers buying restaurant charcoal by pallet or container.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides 24-hour vehicle breakdown recovery and roadside assistance using a fleet of recovery trucks. Also offers garage services including MOT testing, vehicle servicing and repairs, mobile battery…
Serves private motorists, car and motorcycle owners, van and truck operators, and breakdown-assistance providers such as Call Assist across Brighton, East Sussex, the South East and South Coast.
Financial Health
DistressedDistressed · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsProvides private hire taxi services including local and long-distance journeys, airport transfers, event transport for stag and hen parties, and sightseeing tours. Operates 24/7 with licensed drivers…
Serves consumers, groups and business account customers in the North East of England, including airport passengers, stag and hen parties, tourists visiting Northumberland and Hadrian’s Wall, and…
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsManufactures, supplies and installs window blinds for residential and commercial properties. Offers a range including roller, Roman, vertical, pleated and skylight blinds, with measuring, delivery,…
Serves homeowners, first-time buyers and office customers across Northern Ireland, including Ballymena, Belfast, Lisburn and nearby towns.
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides domestic and commercial removals including house moves, office relocations, and long‑distance or overseas moves. Offers secure storage, self‑storage and vehicle storage, packing services,…
Serves a mix of households and businesses needing domestic moves, office relocations, packing, and storage, primarily across North Wales, Chester and the Wirral, with customers also moving elsewhere…
Financial Health
WeakWeak · -10% CAGR over 4y
Location
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Computed from 5 filingsProvides vehicle maintenance and repair services including MOT testing, diagnostics, air conditioning servicing, brake and clutch work, exhausts, batteries, steering and suspension repairs, timing…
Serves private motorists and small business vehicle owners needing a garage or MOT test centre, including customers seeking routine servicing, repairs and vehicle diagnostics.
Financial Health
StrongStrong · Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsProvides and delivers coal, smokeless fuels, kiln-dried logs and firewood for open fires, stoves, cookers and boilers. Also supplies galvanised steel fuel bunkers and offers fuel advice to domestic…
Serves homeowners and businesses with stoves, open fires, cookers or boilers, including pubs, restaurants, garden centres and shops, across Castleford, Wakefield, the Five Towns, and parts of Leeds…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsSupplies and installs residential windows and doors, bespoke conservatories and garden rooms. Provides design and installation services and also installs wood, tile and vinyl flooring for home…
Serves homeowners and residential property owners across North Norfolk, including Sheringham, Cromer, Fakenham, Holt, North Walsham and Wells-next-the-Sea.
Financial Health
StrongStrong · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsSupplies and installs carpets and flooring for residential properties, including vinyl and laminate options. Provides measuring, estimates, delivery and fitting services, and sells carpet remnants…
Serves local homeowners, tenants and property owners in and around Dagenham seeking carpets, vinyl, laminate or remnant flooring for rooms or properties.
Financial Health
DistressedDistressed · -12% CAGR over 4y
Location
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Computed from 5 filingsProvides plumbing and heating services including installation, repair and servicing of gas boilers and gas‑fired central heating systems. Also conducts safety inspections and maintenance for…
Serves homeowners, landlords and property developers in the Furness area, including Barrow-in-Furness, Ulverston, Grange-over-Sands, Millom, Haverigg, Dalton-in-Furness and Haverthwaite.
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides early learning and childcare services for children aged 0–5. Operates nursery rooms including baby, toddler and pre‑school, delivering play‑based education, outdoor play, forest school…
Serves parents and carers of children aged 0–5 in Livingston and West Lothian, including families seeking funded early learning places for 3–5 year olds and eligible 2 year olds.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides domiciliary care services for adults, including personal care, medication support, meal preparation, housekeeping, companionship, and assistance with mobility and daily activities. Also…
Serves adults in Bradford and West Yorkshire who need homecare, including people with mental health, physical or learning disabilities, hospital aftercare or terminal care needs, plus families…
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsProvides skip hire and waste management services, including mini, midi and builders’ skips, large waste containers, enclosed skips, rubbish clearance, and waste removal for domestic, commercial, and…
Serves domestic, commercial and industrial customers across Essex, including homeowners, small builders and major property developers in areas such as Billericay, Brentwood, Chelmsford, Chigwell,…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 3 filingsSupplies and fits new and part‑worn tyres for cars and light vehicles. Provides wheel alignment, mobile tyre fitting, and vehicle mechanical repairs, along with performance tuning services including…
Serves local vehicle owners and motorists in Hounslow and surrounding areas, including customers seeking tyre fitting, routine vehicle maintenance, mobile tyre support, and performance-related…
Financial Health
HealthyHealthy · 4% CAGR over 2y
Location
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Computed from 5 filingsProvides NHS and private dental services, offering general dentistry including check-ups, preventative care, fillings, and emergency appointments, serving adults and children, such as routine…
Serves individual dental patients and families in London, including children, seeking NHS or private dental care and emergency appointments.
Financial Health
StrongStrong · Hiring · 8% CAGR over 4y
Location
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Computed from 4 filingsProvides residential building and renovation services including new house builds, property refurbishments, home extensions and loft conversions. Also undertakes roofing, landscaping, interior…
Serves homeowners and residential property owners with building projects in Sutton Coldfield and nearby West Midlands areas including Four Oaks, Aldridge, Streetly and Walmley.
Financial Health
HealthyHealthy · 0% CAGR over 3y
Location
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Computed from 3 filingsOperates a retail hardware and homeware shop selling DIY tools, paint, fixings, timber and plumbing supplies, along with kitchenware, cookware, household goods, garden tools, seeds, compost, and pet…
Serves local consumers and DIY customers in Royal Wootton Bassett, including homeowners, gardeners, pet owners and household cooks seeking hardware, homewares, kitchenwares, garden supplies and…
Financial Health
StableStable · -6% CAGR over 2y
Location
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Computed from 5 filingsProvides skip hire, waste clearance and waste disposal services for domestic and commercial customers. Also hires plant and transport equipment including grab lorries, tippers, low loaders, diggers…
Serves businesses and individuals in Birmingham and the Midlands needing waste disposal, site clearance, skip hire, and plant or equipment hire.
Financial Health
StableStable · -5% CAGR over 4y
Location
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Computed from 5 filingsProvides residential and commercial building and property maintenance services, including home extensions, garage and loft conversions, kitchen and bathroom installation, refurbishment, plastering,…
Serves homeowners, landlords and commercial property owners or occupiers in north, east and central London.
Financial Health
WeakWeak
Location
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Computed from 3 filingsSupplies and installs wood and multifuel stoves, fireplaces, gas and electric fires, and wood, multifuel and oil cookers. Provides domestic heating appliances and installation services using products…
Serves homeowners in Yorkshire and the Humber seeking domestic heating products, including stoves, fires, fireplaces and cookers.
Financial Health
WeakWeak · 0% CAGR over 2y
Location
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Computed from 3 filingsProvides residential and domiciliary care services, including respite and short-term stays, post-operative support, and care for people with physical disabilities, learning disabilities, and…
Serves individuals and families in Leicester seeking residential or domiciliary care, including older people, younger adults, people with disabilities or dementia, and those needing respite,…
Financial Health
DistressedDistressed
Location
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Computed from 4 filingsOperates a vehicle garage providing MOT testing for motorcycles, cars, minibuses and motorhomes. Also offers vehicle servicing and repairs, tyre fitting, wheel tracking and balancing, and inspection…
Serves local motorists and vehicle owners in Port Talbot/South Wales, including private car and motorbike owners, van and minibus operators, and caravan or motorhome owners.
Financial Health
DistressedDistressed · -77% CAGR over 3y
Location
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Computed from 5 filingsInstalls and maintains security systems for residential and commercial properties, including intruder alarms, CCTV, access control, gate automation and door entry systems. Also installs fire…
Serves homeowners, workplaces and property owners across Nottinghamshire, Derbyshire, Lincolnshire and Leicestershire needing security, fire alarm, CCTV, access control or nurse call systems.
Financial Health
DistressedDistressed · -29% CAGR over 4y
Location
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Computed from 5 filingsProvides early years childcare and education for children aged 0–5, including baby, toddler and pre‑school nursery rooms. Delivers play‑based learning programmes, funded early learning places,…
Serves parents and carers in Livingston/West Lothian seeking early learning and childcare for children aged 0–5, including funded places for 3–5 year olds and eligible 2 year olds in partnership with…
Financial Health
StrongStrong · Growing, Hiring · 20% CAGR over 4y
Location
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Computed from 4 filingsOperates a vehicle garage providing MOT testing, mechanical repairs, routine servicing, tyre replacement and key coding for cars, light commercial vehicles and fleet vehicles. Also offers vehicle…
Serves car owners and light commercial/fleet vehicle operators in Dartford and across Kent, including local car dealers, taxi operators, bodyshops and local businesses.
Financial Health
StableStable · -5% CAGR over 3y
Location
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Computed from 4 filingsOperates a Montessori preschool and day nursery providing childcare and early years education for children from birth to school age. Offers full and sessional day care with structured learning…
Serves parents and guardians in Chichester and West Sussex seeking full or sessional weekday childcare for children from birth to school age, including families using council free entitlement or…
Financial Health
DistressedDistressed · 3% CAGR over 3y
Location
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Computed from 5 filingsProvides vehicle bodywork and accident repair services, including panel repairs and full resprays for cars, vans and lorries. Also carries out commercial vehicle body repairs and vehicle recovery…
Serves retail motorists, commercial vehicle operators and contract customers with cars, vans and lorries within a 40-mile radius of Launceston, including Okehampton, Tavistock, Plymouth, Exeter,…
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
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Computed from 5 filingsOperates boarding kennels and a cattery providing short-term accommodation for dogs and cats while owners are away. Also offers professional dog grooming services and supervised pet care with on-site…
Serves dog and cat owners in Morpeth, Ashington, Blyth, Whitley Bay and surrounding Northumberland areas who need pet boarding or dog grooming.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides vehicle maintenance and repair services including diagnostics, servicing and mechanical repairs, and operates a registered MOT test centre for cars and light commercial vehicles (Class 4 and…
Serves private car owners and light commercial vehicle operators in Broxburn, Uphall and surrounding West Lothian areas, covering all makes and models.
Financial Health
HealthyHealthy
Location
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Computed from 4 filingsRetailer of school uniforms and children’s clothing, including uniforms for primary and secondary schools, Brownies, Guides, Beavers, Cubs and Scouts. Also supplies dancewear and communion outfits,…
Serves parents and carers of school-age children in the Manchester area, including pupils at listed primary and high schools, plus families involved in Girlguiding, Scouts, dance and communion.
Financial Health
WeakWeak · -6% CAGR over 3y
Location
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Showing 50 of 108 — +58 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 108 leads
Showing 50 of 108 — +58 more with verified decision-maker contacts, live data, and CRM sync.
How Hibu usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Hibu is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2C by Lead generation
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Frequently asked questions
How many UK B2C companies use Hibu?
What share of UK B2C companies run Hibu?
How is Hibu usage detected?
What size B2C companies use Hibu in the UK?
What do Hibu-running B2C companies also run?
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