Page builders Used by UK Recruitment Companies: Market Share (2026)

Detected page builders across 1,932 of 26,468 trading UK recruitment companies, with Elementor accounting for 51.3% of detections.

Among 26,468 trading UK recruitment companies, 1,932 have an identifiable page builder. The market is concentrated at the top: Elementor accounts for 51.3% (992), ahead of Divi at 10.4% (200), WPBakery at 9.7% (188) and GoDaddy Website Builder at 8.3% (160).

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Elementor leads each employee band, with 52.5% among Under 10 employees, 50.9% among 10–50 employees and 47.3% among Over 50 employees. That pattern points to a category split less by company size than by web build preference, although larger recruiters leave a little more room for alternatives.

The long tail is sizeable: 55 systems appear in total, with 47 further systems covering 291 companies. After the four largest systems, the next named group is smaller, with Beaver Builder at 3.0% (58), SourceFlow at 2.9% (56), 300 Media at 2.8% (55) and Canva at 2.0% (39).

What’s in the file

One row per company, 14 columns. The contact columns unlock when you get the list.

Included

Company name
Website
City & address
Companies House no.
Incorporation year
Turnover (£)
Employees
Headcount growth (YoY)
Financial-health score
Sales-readiness score

Unlock the contact columns

Decision-maker name
Role / title
Verified email
LinkedIn URL

1,932

recruitment with detected Page builders

Of 26,468 UK recruitment

7.3%

Detection rate

2026

55

Systems detected

In this category

51.3%

Leader share

Elementor

UK Recruitment Page builders market share

Other (47 systems)

Share of the 1,932 UK Recruitment with a detectable system. As of June 2026.

Page builders compared

SystemUK RecruitmentShareMedian headcountLondon shareTypical profile
Elementor99251.3%825.9%Small recruiters, median 8 employees
Divi20010.4%926.5%Small recruiters, median 9 employees
WPBakery1889.7%732.4%Small recruiters, median 7 employees
GoDaddy Website Builder1608.3%1026.3%Small recruiters, median 10 employees
Beaver Builder583%627.6%Smaller recruiters, median 6 employees
SourceFlow562.9%925%Small recruiters, median 9 employees
300 Media552.8%1918.2%Larger recruiters, median 19 employees
Canva392%Get these companies as a spreadsheet →
SurgeFactory331.7%Get these companies as a spreadsheet →
BlockMark Technologies321.7%Get these companies as a spreadsheet →
Oxygen291.5%Get these companies as a spreadsheet →
MyWebsite271.4%Get these companies as a spreadsheet →
Auctollo241.2%Get these companies as a spreadsheet →
LightTech211.1%Get these companies as a spreadsheet →
SiteOrigin211.1%Get these companies as a spreadsheet →
Framer191%Get these companies as a spreadsheet →
BoomTech150.8%Get these companies as a spreadsheet →
Spectra150.8%Get these companies as a spreadsheet →
The Camel130.7%Get these companies as a spreadsheet →
Bricks120.6%Get these companies as a spreadsheet →
Zyro100.5%Get these companies as a spreadsheet →
Otter Blocks80.4%Get these companies as a spreadsheet →
Visual Composer70.4%Get these companies as a spreadsheet →
BaseKit60.3%Get these companies as a spreadsheet →
Bold Page Builder60.3%Get these companies as a spreadsheet →
Jamie King50.3%Get these companies as a spreadsheet →
Themify Builder50.3%Get these companies as a spreadsheet →
SeedProd40.2%Get these companies as a spreadsheet →
Lumifish40.2%Get these companies as a spreadsheet →
SquareKicker40.2%Get these companies as a spreadsheet →
JouwWeb40.2%Get these companies as a spreadsheet →
123 Reg40.2%Get these companies as a spreadsheet →
PageLayer40.2%Get these companies as a spreadsheet →
Unbounce40.2%Get these companies as a spreadsheet →
Finsweet30.2%Get these companies as a spreadsheet →
CarrierZone30.2%Get these companies as a spreadsheet →
Webador30.2%Get these companies as a spreadsheet →
Names.co.uk30.2%Get these companies as a spreadsheet →
SITE12320.1%Get these companies as a spreadsheet →
Get You Online20.1%Get these companies as a spreadsheet →
MyWebsiteBuilder20.1%Get these companies as a spreadsheet →
Nicepage20.1%Get these companies as a spreadsheet →
Onyx Sites20.1%Get these companies as a spreadsheet →
SiteWizard20.1%Get these companies as a spreadsheet →
Ardalio20.1%Get these companies as a spreadsheet →
Thrive Architect20.1%Get these companies as a spreadsheet →
UENI20.1%Get these companies as a spreadsheet →
Adobe Portfolio10.1%Get these companies as a spreadsheet →
Toolkit Websites10.1%Get these companies as a spreadsheet →
Iconnode10.1%Get these companies as a spreadsheet →
RapidWeaver10.1%Get these companies as a spreadsheet →
Colibri WP10.1%Get these companies as a spreadsheet →
bOnline10.1%Get these companies as a spreadsheet →
OSAM Websites10.1%Get these companies as a spreadsheet →
Google Business Profile Websites10.1%Get these companies as a spreadsheet →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading Page builders system shifts with company size: among UK Recruitment with under 10 employees, Elementor leads at 52.5% of the 1,033 with a detectable system; among UK Recruitment with 10–50 employees, Elementor leads at 50.9% of the 698 with a detectable system; and among UK Recruitment with over 50 employees, Elementor leads at 47.3% of the 201 with a detectable system.

Under 10 employees

Elementor

52.5% of band

Micro and small recruitment firms account for 1,033 page-builder users in this band. Elementor holds 52.5%, with the remainder spread across the other named systems and the long tail.

10–50 employees

Elementor

50.9% of band

Mid-sized recruitment companies account for 698 page-builder users in this band. Elementor holds 50.9%, leaving Divi, WPBakery, GoDaddy Website Builder and smaller systems competing for the rest.

Over 50 employees

Elementor

47.3% of band

Larger recruitment companies account for 201 page-builder users in this band. Elementor still leads at 47.3%, but its lower share leaves more room for alternative systems than in the smaller bands.

How Page builders usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Recruitment by Page builders

Related directories

Frequently asked questions

What is the most-used Page builders among UK recruitment companies?
Elementor is the most-detected Page builders among UK recruitment companies, with 51.3% share (992 of 1,932 companies with a detectable system), ahead of Divi (10.4%) and WPBakery (9.7%).
How many UK recruitment companies have a detectable Page builders?
1,932 of 26,468 actively-trading UK recruitment companies (7.3%) have a Page builders detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a Page builders?
A page builder is a website editing system that lets recruitment teams create and amend web pages without coding each page from scratch. For UK recruitment companies, it typically supports landing pages, sector pages, consultant profiles and campaign pages used for candidate and client acquisition.
How is Page builders usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK recruitment companies, Elementor or Divi?
Elementor: 992 detected companies versus 200 for Divi, of the 1,932 UK recruitment companies with a detectable Page builders.
What is the best Page builders for UK recruitment companies?
Observed usage is not the same as a recommendation, so “best” is treated here as a market-share question. Elementor leads all three bands: Under 10 employees at 52.5% of 1,033 companies, 10–50 employees at 50.9% of 698 companies, and Over 50 employees at 47.3% of 201 companies.

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