Form builder Used by UK Healthcare Companies: Market Share (2026)

Detected Form builder market share across 3,808 UK healthcare companies, with Contact Form 7 leading at 53.3% (2,029 companies).

Among 122,331 trading UK healthcare companies, 3,808 have a detectable Form builder. Contact Form 7 accounts for 2,029 of them, or 53.3%, while Gravity Forms has 894 companies and 23.5%.

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The next tier is much smaller: Jotform has 269 companies and 7.1%, WPForms 266 and 7.0%, Ninja Forms 177 and 4.6%, Fluent Forms 125 and 3.3%, Cognito Forms 88 and 2.3%, and Typeform 80 and 2.1%. Across 22 systems detected, 14 further systems cover 186 companies, so the tail is broad but thin.

Employee size does not change the first-place system. Contact Form 7 has the largest share in Under 10 employees at 54.3% of 1,610 companies, 10–50 employees at 52.6% of 1,678 companies, and Over 50 employees at 52.3% of 520 companies.

3,808

healthcare with detected Form builder

Of 122,331 UK healthcare

3.1%

Detection rate

2026

22

Systems detected

In this category

53.3%

Leader share

Contact Form 7

UK Healthcare Form builder market share

Other (14 systems)

Share of the 3,808 UK Healthcare with a detectable system. As of June 2026.

Form builder compared

SystemUK HealthcareShareMedian headcountLondon shareTypical profile
Contact Form 72,02953.3%1220.5%Small healthcare employers, 53.3% share
Gravity Forms89423.5%1220%Small healthcare employers, 23.5% share
Jotform2697.1%1421.2%Small healthcare employers, median 14 staff
WPForms2667%1619.5%Small healthcare employers, median 16 staff
Ninja Forms1774.6%1224.9%Small healthcare employers, median 12 staff
Fluent Forms1253.3%1318.4%Small healthcare employers, median 13 staff
Cognito Forms882.3%1219.3%Small healthcare employers, median 12 staff
Typeform802.1%833.8%Micro healthcare employers, median 8 staff
Google Forms772%1218.2%Small healthcare employers, 2.0% share
123FormBuilder601.6%1716.7%Small healthcare employers, median 17 staff
Formspree250.7%Buy these companies as a spreadsheet →
Wufoo240.6%Buy these companies as a spreadsheet →
Caldera Forms210.6%Buy these companies as a spreadsheet →
Magic Form Builder150.4%Buy these companies as a spreadsheet →
Formstack110.3%Buy these companies as a spreadsheet →
WS Form110.3%Buy these companies as a spreadsheet →
Getsitecontrol70.2%Buy these companies as a spreadsheet →
Zoho Forms60.2%Buy these companies as a spreadsheet →
Paperform60.2%Buy these companies as a spreadsheet →
FormSubmit50.1%Buy these companies as a spreadsheet →
Basin30.1%Buy these companies as a spreadsheet →
Powerful Form10%Buy these companies as a spreadsheet →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading Form builder system shifts with company size: among UK Healthcare with under 10 employees, Contact Form 7 leads at 54.3% of the 1,610 with a detectable system; among UK Healthcare with 10–50 employees, Contact Form 7 leads at 52.6% of the 1,678 with a detectable system; and among UK Healthcare with over 50 employees, Contact Form 7 leads at 52.3% of the 520 with a detectable system.

Under 10 employees

Contact Form 7

54.3% of band

Under 10 employees is a small-employer band with 1,610 UK healthcare companies using a detectable Form builder. Contact Form 7 has 54.3%, leaving Gravity Forms and the smaller systems to compete across the remaining installations.

10–50 employees

Contact Form 7

52.6% of band

10–50 employees is the largest band by count, with 1,678 UK healthcare companies. Contact Form 7 has 52.6%, with Gravity Forms, Jotform and WPForms forming the main alternatives.

Over 50 employees

Contact Form 7

52.3% of band

Over 50 employees covers 520 UK healthcare companies, so the detected market is thinner than in the two smaller bands. Contact Form 7 still has 52.3%, leaving the rest of the 22-system field fragmented.

How Form builder usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Healthcare by Form builder

Related directories

Frequently asked questions

What is the most-used Form builder among UK healthcare companies?
Contact Form 7 is the most-detected Form builder among UK healthcare companies, with 53.3% share (2,029 of 3,808 companies with a detectable system), ahead of Gravity Forms (23.5%) and Jotform (7.1%).
How many UK healthcare companies have a detectable Form builder?
3,808 of 122,331 actively-trading UK healthcare companies (3.1%) have a Form builder detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a Form builder?
A Form builder is software for creating and publishing structured forms, usually without writing custom code. For UK healthcare companies, it collects and routes enquiries, registrations, contact details and other structured submissions from websites or internal pages.
How is Form builder usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK healthcare companies, Contact Form 7 or Gravity Forms?
Contact Form 7: 2,029 detected companies versus 894 for Gravity Forms, of the 3,808 UK healthcare companies with a detectable Form builder.
What is the best Form builder for UK healthcare companies?
The rankings are usage data rather than recommendations, so there is no single “best” Form builder named for all UK healthcare companies. Among the 3,808 companies with a detectable Form builder, Contact Form 7 has the largest overall share at 53.3% (2,029 companies), followed by Gravity Forms at 23.5% (894 companies). It also has the largest share in every employee band: Under 10 employees at 54.3% of 1,610 companies, 10–50 employees at 52.6% of 1,678 companies, and Over 50 employees at 52.3% of 520 companies.

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