Sport & Leisure Companies Using MonsterInsights in the UK: 155 Active Firms (2026)
Sport and leisure organisations using web analytics run clubs, venues, events and participation services across the UK.
For clubs, venues and event operators, the analytics plug-in usually sits between the public website and the commercial teams that own bookings, memberships, ticketing and course registration. The main buyers tend to be owner-managers, marketing staff, participation leads and administrators rather than enterprise analytics teams. Adoption signals a content-management-centred web estate, a need to attribute content and campaigns to actual enquiries, and a budget profile suited to small or mid-market operators. The tool is less about deep data science than routine measurement: which pages prompt registrations, which campaigns fill events, and where visitors drop out before paying or joining.
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Across the UK, 155 actively trading sport and leisure organisations are detected running this analytics plug-in. It sits fourth in detected analytics share within the sector, at 4.7%, behind more widely deployed general analytics and tag-management options. Reported employment totals 1,924 people, so the adoption picture is tilted towards modestly staffed operators rather than large venue groups. Regional distribution is not only a London story: the South West accounts for 16.1% of the cohort, followed by the South East at 14.8%, London at 12.9%, Yorkshire and The Humber at 12.3% and the North West at 11.0%.
Licensing and oversight vary by activity, venue and sport. HSE guidance places health and safety duties on employers and the self-employed in leisure settings, including reasonably practicable steps to protect volunteers, club members, visiting teams and spectators from work-related risks. Safeguarding also sits close to digital operations: online registrations, junior participation content and community communications all need governance beyond campaign reporting. DCMS, sports councils and national governing bodies shape policy, funding and sport-specific standards, while technology procurement often remains local, pragmatic and constrained by part-time administration.
Adoption appears likely to remain practical and website-led rather than analytics-led. Many operators have enough digital complexity to care about attribution, abandoned booking journeys and content performance, but not enough internal capacity to maintain heavier analytics stacks. Bundled plug-ins and hosted website packages may keep this kind of tooling in use among clubs and venues that want familiar reporting inside their site administration flow. Pressure is likely to come from privacy expectations, safeguarding processes and the gradual consolidation of membership, booking and payment systems, which can move measurement closer to operational software.
Adoption by company size
Adoption of MonsterInsights rises with company size across the trading UK Sport & Leisure companies in this cohort. 0.2% of the 52,020 companies with under 10 employees run MonsterInsights (107 detected). 1.4% of the 3,159 companies with 10–50 employees run MonsterInsights (44 detected). 2.1% of the 334 companies with over 50 employees run MonsterInsights (7 detected). That is a 1.9% gap between the over 50 employees and under 10 employees bands.
155
Active firms
2026
4.7%
Of detected Analytics share
UK Sport & Leisure
6
Median headcount
Filed accounts
442
Verified contacts
Across this cohort
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Key facts
About 1% of the trading cohort reports turnover above £5M (2 of 155 firms) — the rest sits below that revenue band.
6% of the cohort was incorporated since 2022 (10 firms), so a sizeable share is in its first few filing cycles.
Within Sport & Leisure, the analytics plugin sits at 4.7% detected share (155) across 3,268 organisations with a detectable analytics system, behind three larger systems at 88.2% (2,881), 9.7% (317) and 6.2% (201).
The cohort is content-site oriented: 100.0% (155) also run a content management system, 94.8% (147) also run another analytics tag, and 58.1% (90) also run an SEO plugin.
Regional distribution is weighted towards the South West at 16.1% (25), followed by the South East at 14.8% (23), London at 12.9% (20), Yorkshire and The Humber at 12.3% (19), and the North West at 11.0% (17).
HSE guidance applies health and safety law to employers and self-employed leisure operators, covering reasonably practicable protection for volunteers, club members, visiting teams and spectators.
DCMS’s 2024 Sport Satellite Account estimated sport characteristic and connected activity at £99.6 billion of direct UK output in 2021, equivalent to 2.5% of total UK output.
Analytics market share among UK Sport & Leisure
Share of the 3,268 UK Sport & Leisure with a detectable system. As of June 2026.
What else do MonsterInsights-running Sport & Leisure run?
Share of the 155 MonsterInsights-running UK companies where each technology was also detected. As of June 2026.
Where MonsterInsights Sport & Leisure are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£395.2K
Median UK turnover
1.3%
Above £5M turnover
10
Incorporated since 2022
442 verified decision-maker contacts
across these 155 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Sport & Leisure using MonsterInsights
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsOperates an indoor climbing centre offering bouldering and roped climbing walls. Provides taster sessions, coaching, adult courses, kids clubs, group sessions and parties, with online booking and an…
Serves children, families, adult beginners and experienced climbers, plus schools, youth groups, birthday parties and external groups in Worcestershire.
Financial Health
HealthyHealthy · Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsOperates a professional rugby league club, organising competitive matches and player development programmes. Sells match tickets, season memberships and merchandise, and provides corporate…
Serves rugby league fans and local supporters buying tickets, memberships and merchandise, plus businesses seeking sponsorship, corporate hospitality, executive boxes and business club opportunities.
Financial Health
HealthyHealthy · -60% CAGR over 4y
Location
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Computed from 3 filingsOperates a racquets and fitness club offering tennis, squash and padel courts, gyms and fitness studios. Provides coaching, leagues, court bookings, fitness classes and personal training, and hosts…
Serves individuals and families in South Manchester seeking racquets and fitness memberships, including juniors, adults, under-25/30s and competitive or social players, plus private and corporate…
Financial Health
StrongStrong · Growing · 3% CAGR over 2y
Location
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Computed from 4 filingsOperates a sports and events venue offering 3G and 4G football pitch hire, stadium and facility hire for filming and tournaments, and spaces for weddings and celebrations. Also provides a gym, padel…
Serves football players and teams, gym and padel users, wedding and event organisers, film/TV productions, and visitors needing stadium facilities or parking in London.
Financial Health
StrongStrong · Hiring · 26% CAGR over 3y
Location
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Computed from 5 filingsOperates a membership sports club offering facilities and organised play for tennis, squash, racketball, padel and hockey. Provides gym and fitness studios, coaching programmes, court bookings,…
Serves local consumers of all ages and abilities, including adults, juniors, families and disabled participants, seeking tennis, squash, padel, hockey, gym, studio classes, coaching and social sports…
Financial Health
StrongStrong · Hiring · 12% CAGR over 4y
Location
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Computed from 4 filingsOperates a rugby league football club competing in league competitions, organising team matches and related sporting activities. Generates revenue through match tickets, season memberships,…
Serves rugby league fans, matchday spectators and members, plus families, community supporters, merchandise buyers, and businesses seeking corporate partnerships or matchday hospitality.
Financial Health
HealthyHealthy · Hiring · 20% CAGR over 3y
Location
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Computed from 5 filingsOperates a professional football club, organising men’s, youth and ladies teams, competitive matches and league participation. Provides club news and media content, and sells match tickets,…
Serves football supporters and local fans buying tickets, merchandise and club media, alongside local businesses and commercial partners seeking match, ball or player sponsorship opportunities.
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates a sports and social club providing padel courts and an outdoor AstroTurf pitch for hire for football and rugby training. Also hosts member clubs for bowls, hockey, squash and shooting, and…
Serves local consumers and groups in Wakefield/West Yorkshire: padel, hockey, bowls, squash and shooting players, football/rugby training teams, jazz/social visitors, and businesses needing small…
Financial Health
WeakWeak · Hiring · 2% CAGR over 4y
Location
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Computed from 3 filingsDelivers community sports, education and health programmes linked to a professional football club. Runs football coaching, school participation projects, wellbeing initiatives and community…
Serves children, young people, adults, schools and community groups across Coventry and Warwickshire, including residents of all ages and abilities accessing sport, education, health, wellbeing and…
Financial Health
HealthyHealthy · Growing · 2% CAGR over 2y
Location
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Computed from 5 filingsOperates a semi-professional football club competing in the English non‑league system, organising first-team and academy squads, hosting matches, selling tickets and merchandise, and running youth…
Serves football supporters and matchday spectators in the Guiseley area, families, junior players, community groups, and local businesses seeking sponsorship, advertising, partnership or hospitality…
Financial Health
StableStable · -10% CAGR over 4y
Location
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Computed from 5 filingsProvides physical education and sports coaching for children, including school PE lessons, after‑school sports clubs, school holiday activity camps, football and dodgeball clubs, and sports‑based…
Serves parents and carers of school-age children, local schools, and community/HAF-funded programmes seeking physical activity provision for young people, including holiday, after-school and party…
Financial Health
HealthyHealthy · Hiring · 57% CAGR over 4y
Location
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Computed from 5 filingsOperates an outdoor activity centre offering adventure and team‑building activities including high ropes courses, archery, air rifle shooting, axe and knife throwing, laser tag, segways, mountain…
Serves consumers and groups seeking outdoor leisure experiences, including children’s parties, adult groups and gift buyers, alongside schools, youth groups and businesses booking corporate events or…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 2 filingsOperates a chain of fitness gyms offering membership access to exercise equipment, group fitness classes and personal training. Facilities include changing rooms, spa areas and women-only workout…
Serves individual consumers seeking gym memberships, including people of all genders, ages and abilities, with clubs in Bedford, Bilston, Cheltenham, Coventry, Kettering, Swindon and Walsall.
Financial Health
StableStable
Location
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Computed from 3 filingsOperates a golf and leisure club offering an 18‑hole championship golf course, driving range and golf coaching. Also provides spa treatments, health club facilities, restaurant and bar dining, and…
Serves consumers, visiting golfers, golf societies, corporate groups, spa and health club members, restaurant diners, and organisers of conferences, private dining, celebrations and corporate golf…
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 2y
Location
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Computed from 5 filingsOperates an outdoor nature adventure trail and family activity park featuring walking trails, play areas, a zip line, pottery painting, and a café. Sells visitor tickets and gift vouchers and hosts…
Serves families, children, dog owners and groups seeking days out in Kidderminster, with specific offers for school visits, birthday parties, group bookings and annual pass holders.
Financial Health
StableStable · -59% CAGR over 4y
Location
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Computed from 5 filingsOperates a community rugby union club, organising men’s, women’s and junior teams, training sessions and competitive fixtures. Provides coaching and youth development programmes, membership…
Serves local rugby players of all ages, from juniors to senior men’s and women’s teams, plus families, volunteers, supporters, local sponsors and people seeking community venue hire.
Financial Health
StableStable · Hiring · 35% CAGR over 4y
Location
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Computed from 4 filingsOperates an indoor trampoline and activity park offering open jump sessions, trampoline fitness classes, toddler soft play and interactive games. Provides party packages, group events, and café…
Serves families in Halifax and nearby West Yorkshire, especially parents booking activities for children, toddlers and teens, plus adults seeking fitness sessions and groups arranging birthday…
Financial Health
StableStable · 0% CAGR over 3y
Location
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Computed from 5 filingsOperates residential activity and conference centres providing outdoor adventure activities, sports facilities and accommodation for youth groups, schools and organisations. Also delivers leadership…
Serves youth groups, young people aged 13–17, organisations working with young people, and groups or individuals across the UK using residential, conference, sports and adventure centres.
Financial Health
StableStable · -65% CAGR over 4y
Location
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Computed from 5 filingsOperates a freshwater lake aqua park offering inflatable water obstacles, paddleboarding, kayaking and open‑water swimming sessions. Provides children’s holiday camps, group and corporate activity…
Serves consumers and groups in Oxfordshire, including families, friends, children’s camps, birthday parties, schools and corporate teams seeking outdoor water-based activities and venue hire.
Financial Health
StrongStrong · Hiring · 5% CAGR over 4y
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Computed from 3 filingsOperates a parkland golf course and members’ golf club. Provides memberships, visitor tee bookings, open competitions, corporate golf days, coaching lessons, equipment sales through a pro shop, and…
Serves individual golfers, club members, visitors, golf societies and corporate groups seeking golf days or events in the Liverpool and Merseyside area.
Financial Health
WeakWeak · 0% CAGR over 2y
Location
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Computed from 2 filingsOperates a members’ sports and fitness club offering badminton, squash and table tennis courts, a gym, fitness classes, personal training and coaching. Hosts tournaments and junior programmes and…
Serves local individuals and families, including adult and junior players, plus local schools, disability groups and occasional function-hire customers.
Financial Health
StableStable · 0% CAGR over 1y
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Computed from 5 filingsOperates an 18-hole golf course with practice facilities and a clubhouse. Provides golf memberships, visitor tee bookings, coaching and lessons from professional staff, and hosts competitions,…
Serves individual golfers, members and visitors in the Wakefield/Yorkshire area, plus golf societies and businesses seeking corporate memberships, client entertainment, networking or team-building…
Financial Health
StableStable · Hiring · 15% CAGR over 4y
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Computed from 5 filingsOperates a sports club providing facilities for hockey, cricket, tennis and other sports, supporting local member clubs. Also hires sports grounds, clubhouse spaces, conference rooms and event venues…
Serves local sports clubs, members and non-members booking sports facilities, plus businesses and organisations needing meeting or conference rooms and individuals arranging private functions or…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
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Computed from 5 filingsOrganises children’s holiday camps, after‑school clubs and weekend sports clubs, offering multi‑sport and activity programmes such as football, rugby, netball and creative activities. Also provides…
Serves parents of children aged 3–13 seeking holiday, weekend and after-school activities across London and the Home Counties, plus schools needing PE/PPA cover, wraparound care, enrichment days or…
Financial Health
StrongStrong · Hiring · 75% CAGR over 4y
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Computed from 5 filingsOperates a golf and sports leisure facility offering a driving range with ball‑tracking technology, a 9‑hole par‑3 golf course, FootGolf, and padel courts. Also provides golf coaching through an…
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 4y
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Computed from 5 filingsOperates a golf facility with an 18-hole championship course, 9-hole par‑3 course and driving range with Toptracer bays. Provides golf lessons from PGA coaches, tee-time bookings and equipment hire,…
Sells to individual golfers of all abilities, including members and non-members, as well as golf societies and groups booking lessons, driving range use, and venue hire for weddings, parties and…
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
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Computed from 3 filingsOperates a sailing club providing membership access to a reservoir for dinghy sailing and windsurfing. Offers sailing, windsurfing and powerboat training courses, boat and paddleboard hire, organised…
Serves leisure sailors, windsurfers, paddleboarders, racing members, adults and juniors, plus groups and sailing associations seeking water-sports sessions, training or events in the Midlands.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 2y
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Computed from 5 filingsOperates a golf and country club with 18‑hole and 9‑hole courses, offering golf memberships, tee time bookings, coaching and pro shop services. Provides clubhouse bar and dining facilities and hosts…
Serves local golfers of all levels, members and visitors, plus corporate groups booking golf days or memberships. Also targets couples, families and community groups seeking wedding, party,…
Financial Health
StrongStrong · Hiring · 8% CAGR over 6y
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Computed from 5 filingsOperates a tennis and fitness club offering indoor and outdoor tennis and racquet courts, a gym, group exercise classes, personal training, and wellness facilities including sauna and treatments.…
Serves consumers in Medway, including gym and fitness members, tennis and racquet sports players, families with children, and non-members attending club events or social facilities.
Financial Health
StrongStrong · Hiring · 4% CAGR over 4y
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Computed from 4 filingsOperates a parkland golf course offering tee time bookings, memberships and open competitions. Provides golf lessons, a professional shop and golf simulator, and hosts golf days and events. Also runs…
Serves golfers of all abilities, including members, casual players booking green fees, juniors and competition entrants. Also targets groups and individuals using its restaurant, bar, events and golf…
Financial Health
HealthyHealthy · Hiring · 50% CAGR over 3y
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Computed from 5 filingsOperates golf entertainment venues offering driving ranges, adventure golf courses, coaching from PGA professionals, and practice facilities. Also provides lessons, junior and ladies coaching…
Sells to consumers and groups seeking golf and leisure activities, including beginners, families, juniors, women, casual social visitors and developing players. Also serves corporate buyers booking…
Financial Health
StableStable · Hiring · 15% CAGR over 4y
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Computed from 5 filingsOperates a golf course and club offering tee time bookings, visitor play, and memberships including junior and corporate. Organises golf competitions and society bookings, and provides clubhouse bar…
Serves individual golfers, junior and social members, visiting players, golf societies, open competition entrants and corporate members, with clubhouse facilities also aimed at local function and…
Financial Health
StableStable · Hiring · 26% CAGR over 4y
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Computed from 3 filingsOperates an outdoor karting circuit offering rental kart sessions for adults and juniors, arrive‑and‑drive experiences, group race events, and corporate packages. Hosts kart championships, club…
Serves consumers and businesses seeking karting experiences, including individuals, families with children aged 7+, groups, corporate event organisers, gift voucher buyers, owner-drivers, kart clubs…
Financial Health
HealthyHealthy · Hiring · 66% CAGR over 2y
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Computed from 5 filingsOperates a farm park visitor attraction offering animal exhibits, interactive farm experiences, indoor and outdoor play areas, a restaurant and farm shop. Hosts events, parties and educational…
Serves families and children visiting a farm park, plus schools and early-years groups booking educational visits, forest school sessions, parties and nursery activities.
Financial Health
HealthyHealthy · -68% CAGR over 4y
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Computed from 5 filingsOperates an indoor leisure and entertainment venue offering tenpin bowling lanes, snooker and pool tables, arcade machines, smart darts and shuffleboard, with bars and kitchens serving food and…
Serves local consumers and groups, including families, friends, children’s and teens’ party organisers, snooker and pool players, and darts league participants in the Halifax area.
Financial Health
HealthyHealthy · -68% CAGR over 4y
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Operates a rugby union club running senior, junior, and mini rugby teams, organising matches and competitions. Provides club memberships, matchday hospitality, and event and function facilities, and…
Serves rugby players and supporters, including mini, junior and senior members, matchday hospitality guests, event attendees, and business sponsors, primarily within its local community.
Financial Health
N/AN/A
Location
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Computed from 3 filingsOperates a members’ racquet sports club offering tennis, squash, racketball and padel courts, coaching programmes and junior holiday camps. Provides fitness facilities, equipment sales and racket…
Serves consumers and families in Bristol seeking racquet sports club membership, coaching, junior holiday camps, social facilities and events, including adult and junior tennis, squash, racketball…
Financial Health
HealthyHealthy · -23% CAGR over 2y
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Computed from 5 filingsOperates a private members’ golf club featuring an 18‑hole course. Offers golf memberships, visitor tee bookings and green fees, competitions and club teams, coaching through an academy, a pro shop,…
Serves individual golfers, club members, visiting players and golf societies in West London, as well as consumers and businesses seeking clubhouse venues for functions, weddings, funerals and…
Financial Health
WeakWeak · -4% CAGR over 4y
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Computed from 5 filingsOperates a golf club with an 18‑hole course, providing memberships, tee time bookings, visitor play and amateur competitions. Also hosts society and corporate golf days, coaching and junior…
Serves golf club members, visiting golfers, societies and corporate groups, plus event customers seeking weddings or special occasions and juniors taking coaching.
Financial Health
WeakWeak · -67% CAGR over 4y
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Computed from 5 filingsOperates a sports stadium that hosts professional football and rugby league matches and other sporting events. Provides ticketing for fixtures and offers stadium facilities and rooms for conferences,…
Serves sports spectators attending football and rugby league fixtures in Yorkshire, plus sports teams, event organisers and businesses seeking stadium, conference, meeting or community room hire.
Financial Health
StableStable · -13% CAGR over 5y
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Computed from 3 filingsOperates a semi-professional rugby union team competing in Scotland’s Super6/Super Series competitions, affiliated with Ayr Rugby Football Club. Organises team training and matches, and supports…
Serves a mix of consumers and businesses: rugby supporters, club members, youth players and families, merchandise buyers, event and hospitality guests, sponsors, and local organisations hiring…
Financial Health
StableStable · Hiring · 29% CAGR over 2y
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Computed from 5 filingsOperates a country park offering outdoor recreation including cycling and walking trails, adventure activities and play areas. Hosts events, school trips, weddings and corporate functions, and…
Serves families, leisure visitors, schools and community groups, alongside businesses seeking corporate events and private customers planning weddings or functions in Kent.
Financial Health
StableStable · -31% CAGR over 4y
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Computed from 5 filingsOperates an 18‑hole parkland golf course offering tee time bookings, memberships and visitor play. Provides practice facilities, a pro shop, clubhouse with bar and restaurant, golf tournaments,…
Serves individual golfers, club members, visitors and golf societies seeking course access, memberships, tournaments and clubhouse facilities, as well as local groups hiring function space.
Financial Health
StableStable · -4% CAGR over 4y
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Computed from 5 filingsOperates a private members’ golf club with an 18-hole course. Provides golf memberships, visitor tee bookings, open competitions and junior golf, plus a professional shop and coaching. Also hosts…
Serves individual golfers, club members and visitors, plus golf societies and corporate golf groups. Also targets consumers and businesses seeking weddings, private functions, afternoon tea,…
Financial Health
WeakWeak · -2% CAGR over 4y
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Computed from 3 filingsOperates an outdoor activity and equestrian centre offering horse riding lessons, pony trekking, quad biking, archery, air rifle and clay pigeon shooting sessions. Also provides multi‑activity days,…
Serves consumers and groups visiting the Lake District, including families, individuals, children’s parties, stag and hen groups, wedding parties, and corporate teams seeking activity days and group…
Financial Health
WeakWeak · Hiring · 8% CAGR over 2y
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Computed from 3 filingsOperates a visitor attraction set within a country park estate, featuring a historic tower museum with viewing platform, deer park and walking trails, Cold War nuclear bunker tours, cafés and shops,…
Serves B2C leisure visitors, families and walkers visiting the Cotswolds, alongside group organisers, VIP members, couples planning proposals or wedding photoshoots, celebration customers and film…
Financial Health
HealthyHealthy · Growing · 1% CAGR over 2y
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Computed from 4 filingsOperates a football venue providing small‑sided leagues, floodlit 3G pitch hire, and organisation of matches and competitions. Also hosts football‑themed birthday parties and offers function space…
Serves adult football teams, individual players, groups of friends and parents arranging children’s football parties in Medway, plus customers hiring pitches or bar/function space.
Financial Health
StableStable · Hiring · 28% CAGR over 3y
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Computed from 5 filingsOperates a nine‑hole golf course and private members’ club. Provides golf memberships, visitor tee times, competitions and junior sections, along with a pro shop, golf lessons, clubhouse bar and…
Sells to consumers seeking golf memberships, visitor tee times and social club access, including men, women, juniors, families and competitive golfers. Also serves people booking clubhouse functions…
Financial Health
StableStable · 0% CAGR over 4y
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Financial sub-scores
Computed from 5 filingsProvides school-based wraparound childcare including breakfast clubs, after‑school clubs and holiday camps for primary school children. Delivers sports and physical activity programmes such as…
Serves working parents of primary school children and partner primary schools needing on-site wraparound childcare, holiday clubs, and sports activity provision for pupils.
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a family visitor attraction featuring a miniature railway train ride through woodland, a themed fairy and elf walk, adventure playground, and seasonal events. Provides tickets for day…
Serves families with young children seeking outdoor days out and seasonal events in Essex, alongside schools, groups, members, and organisations booking corporate events or private hire.
Financial Health
HealthyHealthy · Hiring · 9% CAGR over 2y
Location
Unlock all 155 leads
Showing 50 of 155 — +105 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 155 leads
Showing 50 of 155 — +105 more with verified decision-maker contacts, live data, and CRM sync.
How MonsterInsights usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. Sport & Leisure companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of Sport & Leisure companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
MonsterInsights is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Sport & Leisure by Analytics
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Frequently asked questions
How many UK Sport & Leisure companies use MonsterInsights?
What share of UK Sport & Leisure companies run MonsterInsights?
How is MonsterInsights usage detected?
What size Sport & Leisure companies use MonsterInsights in the UK?
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