Sport & Leisure Companies Using PixelYourSite in the UK: 84 Active Firms (2026)
Sport and leisure organisations using website tracking pixels measure online visitors, bookings and campaign conversions across the UK.
For sport and leisure operators, this tracking-pixel plug-in usually sits close to the booking, membership and ticketing funnel rather than in the back office. Adoption usually signals a direct-channel posture: paid-media activity, website managers able to edit tags, and enough repeat demand to justify conversion tracking. Buying centres tend to be marketing, ecommerce, venue operations or commercial teams, with outside web agencies often involved in set-up and maintenance. Engagements are typically website-level rather than enterprise analytics programmes: tag configuration, consent handling, event mapping and periodic campaign checks around seasons, fixtures, courses or venue occupancy.
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UK adoption is a small, sector-specific pocket: 84 actively trading sport and leisure organisations are running this tracking-pixel plug-in. The cohort reports 2,083 employees in total. Within 3,268 sector analytics detections, the system accounts for 2.6%, below general web analytics, site-management analytics add-ons, behavioural analytics and analytics plug-ins, but above mobile-attribution and privacy-focused analytics tools. Registered offices skew towards the South East at 20.2%, followed by the North West at 15.5%, London at 14.3%, the South West at 8.3% and Scotland at 7.1%.
Obligations vary by activity and venue because sport and leisure is not a single licensed industry. HSE guidance says health and safety law applies to employers and self-employed operators in leisure activities, requiring them to do what is reasonably practicable to protect volunteers, club members, visiting teams and spectators from work-related risks. Sport England treats safeguarding as a core sector duty, with safe participation for children and adults sitting alongside venue management. DCMS and the Home Country Sports Councils shape policy, funding and measurement, while national governing bodies set rules for individual sports. Website pixels add a governance layer around consent notices, advertising audiences and data capture on booking or membership journeys.
Adoption appears likely to remain tied to operators with a direct sales or membership channel, rather than the whole sport and leisure base. The cohort looks weighted towards modestly resourced organisations, so lighter plug-in stacks may keep appealing where marketing teams need attribution without commissioning a larger analytics estate. Consent management and safeguarding-sensitive audiences will keep pressure on operators to document what is being tracked and why. Over time, bundling by website platforms and analytics suites may reduce the need for separate pixel tools, particularly where operators simplify their web stack after agency changes or site rebuilds.
Adoption by company size
Adoption of PixelYourSite rises with company size across the trading UK Sport & Leisure companies in this cohort. 0.1% of the 52,020 companies with under 10 employees run PixelYourSite (51 detected). 0.9% of the 3,159 companies with 10–50 employees run PixelYourSite (27 detected). 1.5% of the 334 companies with over 50 employees run PixelYourSite (5 detected). That is a 1.4% gap between the over 50 employees and under 10 employees bands.
84
Active firms
2026
2.6%
Of detected Analytics share
UK Sport & Leisure
6
Median headcount
Filed accounts
214
Verified contacts
Across this cohort
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Key facts
About 2% of the trading cohort reports turnover above £5M (2 of 84 firms) — the rest sits below that revenue band.
3% of the cohort was incorporated since 2022 (3 firms), so a sizeable share is in its first few filing cycles.
Within sport and leisure organisations with a detectable analytics system, this tracking-pixel tool accounts for 2.6% (84) of 3,268 detected systems; the two largest alternatives account for 88.2% (2,881) and 9.7% (317).
The detected website stack is homogeneous: 100.0% (84) also run the same content-management system, while 45.2% (38) also run tag-management tooling.
Media, verification and consent layers are common in the cohort: 47.6% (40) have an online video embed, 41.7% (35) use spam-prevention tooling and 34.5% (29) run a consent-management tool.
Registered offices are not centred on London: the South East accounts for 20.2% (17), followed by the North West at 15.5% (13), London at 14.3% (12), the South West at 8.3% (7) and Scotland at 7.1% (6).
HSE guidance says health and safety law applies to employers and the self-employed in leisure activities, including reasonably practicable protection for volunteers, club members, visiting teams and spectators.
Tag manager market share among UK Sport & Leisure
Share of the 3,268 UK Sport & Leisure with a detectable system. As of June 2026.
What else do PixelYourSite-running Sport & Leisure run?
Share of the 84 PixelYourSite-running UK companies where each technology was also detected. As of June 2026.
Where PixelYourSite Sport & Leisure are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£444.2K
Median UK turnover
2.4%
Above £5M turnover
3
Incorporated since 2022
214 verified decision-maker contacts
across these 84 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Sport & Leisure using PixelYourSite
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 2 filingsOperates a professional football club, organising competitive matches and managing men’s, women’s and academy teams. Generates revenue through ticket sales, memberships, merchandise, sponsorships and…
Serves football supporters and match-going fans in Northern Ireland, while also targeting local businesses and brands for sponsorship, partnerships and matchday commercial opportunities.
Financial Health
WeakWeak · -2% CAGR over 1y
Location
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Financial sub-scores
Computed from 3 filingsOperates a public zoo offering animal exhibits, wildlife encounters, and family attractions. Sells admission tickets, memberships, and animal experience packages, and runs educational visits, events,…
Serves consumers including families, day visitors, members and animal-experience buyers, plus schools, educational groups and other group-ticket customers seeking zoo visits, events and…
Financial Health
DistressedDistressed
Location
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Financial sub-scores
Computed from 2 filingsOperates a football club competing in league competitions, organising men’s, women’s and youth teams. Manages match fixtures, ticket sales and fan engagement, and provides academy training, community…
Serves local football supporters and matchday attendees, youth players and families, community groups, private event customers, and businesses seeking sponsorship or partnership opportunities.
Financial Health
StableStable · Hiring · 40% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsOperates a golf and fitness club offering golf courses, tee bookings, memberships and organised golf days. Provides a driving range, coaching, gym facilities and café, along with a golf shop offering…
Serves individual golfers, club members, visitors, golf day organisers, and local fitness users, with additional customers including golf shop buyers, coaching clients, café visitors, and voucher…
Financial Health
StableStable · Hiring · 11% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a semi-professional football club running men’s, women’s and youth teams. Organises matches and competitions, sells tickets and merchandise, and provides venue hire, hospitality, sponsorship…
Serves local football supporters and families, youth players and parents, schools and community groups, plus local businesses seeking sponsorship, hospitality, networking or venue hire.
Financial Health
HealthyHealthy · Hiring · 30% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates an outdoor adventure theme park for children and families, featuring a mile-long activity trail with bridges and obstacles, slides, playground-style rides and climbing features. Sells entry…
Serves families with children seeking outdoor adventure days out, alongside group bookers such as schools, clubs and party organisers, with visitors primarily coming to the Chester area.
Financial Health
HealthyHealthy · -61% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a professional netball club competing in the Netball Super League. Organises matches and fan events, sells tickets and merchandise, and runs netball camps, training sessions and athlete…
Serves netball fans, members and merchandise buyers, aspiring players joining camps, pathway and sessions, and commercial partners connected to elite netball, particularly in North West England.
Financial Health
StableStable · -6% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates five-a-side football centres offering pitch hire for casual games and leagues. Provides online booking, organised leagues, youth coaching and kids camps, corporate events, and football…
Serves individual football players, amateur teams and local leagues, plus children’s programmes, schools and education groups, and corporate event organisers.
Financial Health
DistressedDistressed · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a leisure attraction and farm park offering animal encounters, indoor soft play, seasonal themed events, camping and glamping accommodation, and facilities for corporate and group events.…
Serves families, couples, adult eventgoers, campers and corporate teams seeking leisure, seasonal events, camping/glamping and team-building experiences on the Lancashire-Yorkshire border.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a 5‑a‑side football centre offering hire of floodlit 4G synthetic pitches for casual games and organised leagues. Also provides football coaching, youth programmes, holiday camps, children’s…
Serves football players and groups in Nottingham, including adults, under-18 juniors, children’s party groups, holiday camp attendees, stag/hen groups, weight-loss football participants, and…
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOperates a golf and leisure resort offering an 18‑hole golf course, driving range and lessons, health club with gym and swimming pool, racket sports courts, restaurant and bar, and self‑catering…
Serves leisure consumers in North Cornwall, including holidaymakers, golfers, fitness club members, diners, wedding and private-hire groups, and buyers or owners of holiday cabins.
Financial Health
WeakWeak
Location
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Operates an outdoor children’s adventure and theme park featuring a mile‑long trail with obstacle bridges, slides, rope swings, climbing structures and rides. Sells admission tickets, group bookings…
Serves B2C visitors, mainly families with children, accompanying adults and group bookers seeking outdoor adventure park days out around Chester.
Financial Health
N/AN/A
Location
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Computed from 3 filingsOperates holiday parks offering lodge and holiday home accommodation for short breaks and holidays. Sells holiday lodges for private ownership and provides resort facilities, visitor amenities, and…
Sells to consumers and families seeking UK holiday lodge breaks, as well as individuals or households interested in buying holiday lodges. Focuses on leisure travellers and prospective holiday-home…
Financial Health
WeakWeak · -10% CAGR over 2y
Location
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Computed from 3 filingsOperates a sports and fitness centre offering gym facilities, group fitness classes, indoor sports hall hire, football pitches and small‑sided leagues, dance and fitness studios, and tanning…
Serves consumers in Stafford seeking gym membership, fitness classes and recreational sports, plus local football players, 5-a-side teams and groups hiring sports halls or fitness studios.
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 2y
Location
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Computed from 3 filingsOperates an arts and entertainment venue hosting theatre productions, live music, comedy, and family performances, alongside cinema screenings, film festivals, exhibitions, and community events. Also…
Targets local residents, families, schools, community groups and visiting arts audiences in Herefordshire and nearby counties, including theatre, cinema, live music, festival, gallery and…
Financial Health
StrongStrong · Growing, Hiring · 9% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOperates caravan and lodge holiday parks and residential park sites. Provides touring pitches and sells new and pre-owned holiday homes and lodges located across multiple leisure parks in the UK.
Serves consumers seeking caravan or lodge holiday-home ownership, touring pitches, or residential park homes in rural UK leisure locations, particularly the Lake District, Yorkshire, Lancashire,…
Financial Health
StrongStrong · Hiring · 22% CAGR over 2y
Location
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Computed from 5 filingsOperates a professional football club, organising men’s, youth and ladies teams, competitive matches and league participation. Provides club news and media content, and sells match tickets,…
Serves football supporters and local fans buying tickets, merchandise and club media, alongside local businesses and commercial partners seeking match, ball or player sponsorship opportunities.
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates combat sports gyms offering training and classes in mixed martial arts, boxing, Muay Thai and Brazilian jiu-jitsu. Provides group sessions, personal training, children’s and women’s classes,…
Serves London-based consumers seeking combat-sports fitness, from beginners and children to women-only groups, amateur enthusiasts and competitive fighters, plus employers looking for corporate…
Financial Health
HealthyHealthy · Hiring · 9% CAGR over 4y
Location
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Computed from 3 filingsActs as the governing body for triathlon, duathlon and related multisport disciplines, administering membership and insurance, sanctioning and supporting events and championships, affiliating clubs,…
Serves triathlon participants, members, clubs, coaches, officials and event organisers across Scotland, including adult, youth, student, disability and performance pathways.
Financial Health
HealthyHealthy · Hiring · 14% CAGR over 2y
Location
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Computed from 5 filingsOperates a golf and sports leisure facility offering a driving range with ball‑tracking technology, a 9‑hole par‑3 golf course, FootGolf, and padel courts. Also provides golf coaching through an…
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 4y
Location
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Computed from 4 filingsOperates a family farm park attraction featuring farm animals, animal feeding experiences, play areas, rides, and themed trails. Provides visitor tickets, seasonal events, birthday parties, and…
Serves families with children seeking days out on the North Wales coast, plus schools, youth groups and parents booking children’s birthday parties or season passes.
Financial Health
StrongStrong · Growing, Hiring · 44% CAGR over 3y
Location
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Computed from 5 filingsOperates a heritage railway running steam and diesel passenger trains on a preserved line. Provides rides in restored vintage carriages, dining trains, themed events, driving experiences, private…
Serves consumers including families, tourists, heritage rail enthusiasts and dining-event guests, plus groups, wedding parties, private charter customers and film/production clients seeking heritage…
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 4 filingsOperates an indoor sports centre providing facilities and organised leagues for activities including 5‑a‑side football, netball, futsal and indoor cricket. Also offers pitch hire, sports coaching,…
Serves consumers and community sports groups in Derby, including adult and youth players, teams and individuals joining indoor sports leagues, plus families booking parties, holiday camps and laser…
Financial Health
HealthyHealthy · -1% CAGR over 3y
Location
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Computed from 5 filingsOperates a semi-professional football club organising men’s, women’s, junior and youth teams, league fixtures and matchday events. Runs community football programmes, coaching sessions, holiday…
Serves local football supporters, adult men’s and women’s players, junior and youth teams, schools, disability and deaf football participants, holiday club attendees, sponsors and organisations…
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsOperates a golf course and club offering tee time bookings, visitor play, and memberships including junior and corporate. Organises golf competitions and society bookings, and provides clubhouse bar…
Serves individual golfers, junior and social members, visiting players, golf societies, open competition entrants and corporate members, with clubhouse facilities also aimed at local function and…
Financial Health
StableStable · Hiring · 26% CAGR over 4y
Location
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Computed from 5 filingsOperates an outdoor nature adventure trail and family activity park featuring walking trails, play areas, a zip line, pottery painting, and a café. Sells visitor tickets and gift vouchers and hosts…
Serves families, children, dog owners and groups seeking days out in Kidderminster, with specific offers for school visits, birthday parties, group bookings and annual pass holders.
Financial Health
StableStable · -59% CAGR over 4y
Location
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Computed from 5 filingsOperates a roller skating venue and roller disco nightclub offering public skating sessions, themed club nights, family skate events and skating lessons, with bar and dining facilities and spaces for…
Serves London consumers and groups, including friends, couples, families, hen parties, event organisers and private-hire customers seeking social skating experiences.
Financial Health
StableStable · Hiring · 11% CAGR over 4y
Location
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Computed from 3 filingsOperates indoor entertainment venues offering activities such as mini golf, darts and shuffleboard, alongside food and drink service. Provides event hire, group bookings, game passes, cocktail…
Serves consumers, social groups and corporate customers booking leisure outings, gifts, private hire and events in Cardiff and Bristol.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsOperates an 18‑hole golf course and private members’ golf club. Provides golf memberships, visitor tee time bookings, competitions and societies, coaching and lessons, a professional shop, and…
Serves individual golfers, club members, visiting players, golf societies and corporate membership buyers in the Manchester area, with additional appeal to people seeking golf lessons, competitions…
Financial Health
WeakWeak · -2% CAGR over 4y
Location
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Computed from 3 filingsOperates a football club running men’s, women’s and youth teams competing in league competitions. Organises matches, training and player development through academy and development centres, and…
Serves football supporters, youth players and families, community participants, sports bar and private function customers, plus businesses seeking club sponsorship or partnership opportunities.
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 5 filingsOperates a franchise network of extracurricular performing arts schools for children, providing classes in singing, acting, dance and drama. Also organises stage productions, holiday camps,…
Serves parents and carers of children and teenagers seeking extracurricular performing arts activities across the UK, with additional audiences including schools, franchisees and youth performance…
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsOperates a health and fitness club providing gym facilities, group fitness and aqua classes, swimming pool and sauna access, swimming lessons, physiotherapy services, beauty rooms, and studio or pool…
Serves local consumers and families seeking gym memberships, fitness classes, swimming, sauna access, children’s swimming lessons, baby activities, beauty services and physio facilities.
Financial Health
WeakWeak · -4% CAGR over 4y
Location
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Computed from 5 filingsOperates a football club competing in league competitions, managing men’s, women’s and youth teams. Organises matches, training and academy programmes, and runs a stadium venue with hospitality,…
Serves football supporters, youth players and families in the Eastbourne area, plus local businesses seeking sponsorships and individuals or groups booking events, private functions and hospitality.
Financial Health
StableStable · Hiring · 8% CAGR over 5y
Location
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Computed from 5 filingsOperates a theatre and restaurant offering stage plays, comedy, music concerts and special events. Provides dining and bar services, ticketed performances, tours and hospitality experiences for…
Serves consumers seeking theatre, live music, comedy, special events and dining, including couples, families and groups booking tickets, meals, afternoon teas and bar events.
Financial Health
WeakWeak · -65% CAGR over 4y
Location
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Computed from 4 filingsOperates an indoor entertainment venue offering themed mini golf courses, a ball pit attraction, comedy club events, and a bar serving cocktails and mocktails. Also hosts corporate events, children’s…
Serves consumers seeking leisure activities, including families, friends, couples and party groups, plus businesses booking corporate events and parents organising children’s parties in Crawley and…
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates children’s play attractions, previously running an outdoor mud obstacle adventure trail for families. Also develops and operates Bear Town indoor role‑play centres where children aged 1–7…
Serves consumers, specifically families with young children, including children aged 1–7 years. Targets parents seeking indoor role-play experiences for kids, with expansion aimed at families across…
Financial Health
HealthyHealthy · Hiring · 37% CAGR over 4y
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Computed from 5 filingsOperates a golf club with an 18-hole course, offering memberships, green fees, golf lessons and academy coaching. Provides clubhouse bar and restaurant, function rooms, and facilities for corporate…
Serves individual golfers and club members, visiting golf groups, corporate golf clients, local organisations booking meetings or events, and private customers arranging parties, celebrations and…
Financial Health
StrongStrong · Hiring · 7% CAGR over 4y
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Computed from 3 filingsOperates an outdoor karting circuit offering rental kart sessions for adults and juniors, arrive‑and‑drive experiences, group race events, and corporate packages. Hosts kart championships, club…
Serves consumers and businesses seeking karting experiences, including individuals, families with children aged 7+, groups, corporate event organisers, gift voucher buyers, owner-drivers, kart clubs…
Financial Health
HealthyHealthy · Hiring · 66% CAGR over 2y
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Computed from 4 filingsOperates a riverside leisure facility offering boat hire including kayaks, canoes, rowing boats and paddleboards, guided tuition, and private river cruises. Also runs a campsite with pitches and an…
Serves leisure consumers, including families, groups, campers, day visitors and tourists seeking river-based days out, camping stays, café visits, and private charters for events or celebrations.
Financial Health
StrongStrong · Growing, Hiring · 33% CAGR over 3y
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Computed from 5 filingsOperates indoor children’s role‑play centres featuring themed rooms designed as a scaled‑down town. Provides structured play sessions, imaginative play environments, and hosts children’s parties and…
Serves parents, carers and families with young children, plus customers booking children’s parties and group visits at its role-play centres.
Financial Health
StrongStrong · Hiring · 12% CAGR over 5y
Location
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Computed from 2 filingsOrganises and hosts horse trials and equestrian competitions, including ticketed events and hospitality offerings. Manages activities associated with the Cornbury estate and provides related services…
Serves equestrian competitors, horse trials spectators and event attendees, with hospitality options for private guests and corporate groups, plus engagement with media and commercial partners.
Financial Health
HealthyHealthy
Location
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Operates a wildlife attraction and gardens exhibiting over 130 species of birds, including penguins, flamingos and owls. Provides visitor exhibits, feeding talks, animal encounters, educational…
Serves consumers and organised groups seeking days out, including families, nature lovers, adult and coach parties, youth groups, schools, pre-schools and education providers in the Cotswolds.
Financial Health
N/AN/A
Location
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Computed from 5 filingsOperates a seaside pier attraction with a pavilion theatre hosting seasonal variety shows and ticketed events. Provides visitor amenities including a bar, gift shop, refreshments, and recreational…
Sells to consumers and visitor groups seeking seaside entertainment and leisure, including families, tourists, theatre-goers, group bookings, gift voucher buyers and visitors to Cromer and the North…
Financial Health
HealthyHealthy · Hiring · 84% CAGR over 4y
Location
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Computed from 4 filingsOperates fitness gyms offering membership access to strength and cardio equipment, free weights areas, and group exercise classes including spin and conditioning sessions, alongside personal training…
Sells to consumers seeking gym memberships in Scotland, from complete beginners to experienced fitness enthusiasts. Serves individuals looking for affordable access to equipment, free weights,…
Financial Health
StableStable · 2% CAGR over 3y
Location
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Computed from 3 filingsProvides youth football coaching, grassroots teams, and multi‑activity holiday camps for children and young people. Runs sports clubs, training sessions, and community programmes promoting physical…
Serves parents and guardians of children and young people in Sunderland seeking youth football coaching, grassroots teams, holiday camps, and active childcare during school breaks.
Financial Health
StableStable · Hiring · 10% CAGR over 2y
Location
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Operates an arts and cultural venue presenting theatre performances, cinema screenings, live music, exhibitions and festivals. Runs community engagement activities and events, and provides box office…
Serves B2C audiences including local residents, families, children, filmgoers, theatre audiences and community groups in Herefordshire and nearby rural counties.
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Computed from 3 filingsOrganises mixed martial arts events featuring professional and amateur MMA, caged boxing and kickboxing bouts. Sells event tickets and livestream access, publishes fight news and videos, and promotes…
Sells to MMA and combat sports fans buying live event tickets and livestream access, mainly for UK fight nights, plus viewers interested in professional and amateur MMA, boxing and kickboxing content.
Financial Health
WeakWeak · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides school-based wraparound childcare including breakfast clubs, after‑school clubs and holiday camps for primary school children. Delivers sports and physical activity programmes such as…
Serves working parents of primary school children and partner primary schools needing on-site wraparound childcare, holiday clubs, and sports activity provision for pupils.
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
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Computed from 2 filingsOperates a country hotel and golf course offering guest accommodation, restaurants and bars, afternoon tea, and private dining. Provides event and venue services for weddings, meetings, and…
Serves leisure travellers, wedding couples, golfers and diners seeking countryside venues in Aberdeenshire, alongside businesses booking meetings, private dining and corporate gatherings.
Financial Health
StrongStrong · Growing, Hiring · 36% CAGR over 1y
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Operates a spa and leisure club offering indoor and outdoor swimming pools, gym facilities, sauna and steam rooms, and spa treatments. Also runs a café and provides wellness and leisure amenities for…
Serves consumers, including holidaymakers, local residents, couples, families and adults visiting St Ives and Carbis Bay for leisure, wellbeing, spa days, memberships, café visits and gift…
Financial Health
N/AN/A
Location
Unlock all 84 leads
Showing 50 of 84 — +34 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 84 leads
Showing 50 of 84 — +34 more with verified decision-maker contacts, live data, and CRM sync.
How PixelYourSite usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. Sport & Leisure companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of Sport & Leisure companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
PixelYourSite is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Sport & Leisure by Tag manager
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Frequently asked questions
How many UK Sport & Leisure companies use PixelYourSite?
What share of UK Sport & Leisure companies run PixelYourSite?
How is PixelYourSite usage detected?
What size Sport & Leisure companies use PixelYourSite in the UK?
What do PixelYourSite-running Sport & Leisure companies also run?
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